CRM migration
Field-level mapping, validation, and rollback between Sales Creatio and Twenty CRM. We move data and schema; workflows are rebuilt natively in Twenty CRM.
Sales Creatio
Source
Twenty CRM
Destination
Compatibility
8 of 12
objects map 1:1 between Sales Creatio and Twenty CRM.
Complexity
BStandard
Timeline
3-5 weeks
Overview
Migrating from Sales Creatio to Twenty CRM is a structural shift from a vendor-managed, process-heavy platform to a self-hosted, open-source alternative that emphasizes data ownership and developer extensibility. Sales Creatio organizes data across Accounts, Contacts, Leads, Opportunities, Cases, Activities, Orders, and Products, with BPM workflows encoding business logic in a proprietary format that has no export path to any other CRM. We perform schema discovery across all Creatio custom objects and custom fields, map each to Twenty's standard Company, People, and Opportunity objects plus any custom objects in Twenty's Data Model, and handle the file extraction coordination required for both cloud and on-site Creatio instances. Creatio BPM workflows, dashboard configurations built in Classic UI, and Connect Creatio integrations do not migrate as code; we deliver written inventories for manual rebuild. Parent-record lookup relationships and owner assignments are preserved throughout the migration sequence.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Sales Creatio object lands in Twenty CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Sales Creatio
Account
Twenty CRM
Company
1:1Creatio Accounts (companies) map directly to Twenty Companies. Standard address, industry, type, and ownership fields map to their Twenty equivalents. The company name becomes the primary dedupe key during import. Twenty's Company object supports custom fields added via Settings → Data Model before import. Account owner assignment maps to Twenty workspace Members resolved by email match.
Sales Creatio
Contact
Twenty CRM
People
1:1Creatio Contacts map to Twenty People. Name, email, phone, and communication preferences migrate directly. The link to the parent Account becomes the link to the Twenty Company. We resolve the Company reference before Contact insert so that the relationship is satisfied at migration time. Any lifecycle-stage or ownership field maps to a custom field on People if the customer has configured one in their Creatio instance.
Sales Creatio
Lead
Twenty CRM
People (or Opportunity)
1:1Creatio Leads are distinct from Opportunities until conversion. We migrate Lead records as Twenty People, preserving Lead source, status, rating, and conversion date. If the customer requires a distinct pre-conversion object in Twenty, we map Leads to a custom People status field rather than creating a separate Lead object since Twenty does not have a native Lead object equivalent to Salesforce or Creatio.
Sales Creatio
Opportunity
Twenty CRM
Opportunity
1:1Creatio Opportunities map to Twenty Opportunities. Pipeline stage names, amount, probability, and close date migrate. Stage names are fully customizable per Creatio organization, so we extract the active pipeline configuration during discovery and map stage names to Twenty Opportunity stage values. Close date and amount migrate as-is; probability migrates to a custom field if Twenty's standard stage probabilities do not match the source.
Sales Creatio
Activity
Twenty CRM
Task or Note
1:manyCreatio Activities (calls, emails, meetings, tasks) require disaggregation in Twenty because Twenty uses separate Task and Note objects rather than a unified Activity composite. Call dispositions and durations map to Task records with a call subtype custom field. Meeting details (location, attendees, time) map to Event records or to Notes with an activity flag. Emails migrate as Note records linked to the parent Company or People record. The original Creatio Regarding lookup links to the parent Company or People in Twenty.
Sales Creatio
Case
Twenty CRM
Custom Object (Case)
lossyCreatio Cases (service tickets) have no direct equivalent in Twenty CRM's standard object set. We create a custom object named Case in Twenty's Data Model with fields for status, priority, owner, linked Company, and resolution notes. SLA timer fields require manual reconfiguration in Twenty since Twenty does not have native SLA enforcement. Case types that were custom dropdowns in Creatio map to select options in the Twenty custom object.
Sales Creatio
Order
Twenty CRM
Custom Object (Order)
lossyCreatio Orders link to an Account and contain line items referencing Products. Twenty has no native Order object, so we create a custom Order object with fields for order date, status, total amount, and linked Company. Order line items require a separate custom LineItem object with a lookup to the Order parent and a Product reference if the customer maintains a product catalog.
Sales Creatio
Product
Twenty CRM
Custom Object (Product)
1:1Creatio Products carry pricing, unit type, and tax categories. We create a custom Product object in Twenty with fields for name, SKU, price, unit type, and tax category. Bundle and pricing rule support depends on the customer's use of Creatio's advanced pricing engine; these require manual rebuild in Twenty since no pricing rule automation migrates as code.
Sales Creatio
Custom Object
Twenty CRM
Custom Object
1:1Creatio custom objects created in Studio have user-defined schemas that vary per instance. We perform a schema discovery pass during scoping, extract the complete field list with data types, and create matching custom objects in Twenty's Data Model before any data import. Lookup fields within and across custom objects require pre-creation of the target object and field so that the lookup reference resolves during insert. This phase typically extends the timeline by one to two weeks for instances with more than five custom objects.
Sales Creatio
Custom Field
Twenty CRM
Custom Field
lossyBoth standard and custom objects in Creatio can have user-added fields with custom data types (dropdowns, lookups, checkboxes, text, number). We map each field type to its nearest Twenty equivalent. Lookup fields require a separate target-record resolution step since Twenty resolves lookups by record ID rather than by string reference. Select and multi-select fields in Creatio map to Twenty select options configured in Settings → Data Model before import.
Sales Creatio
BPM Workflow
Twenty CRM
Workflow (rebuild required)
1:1Creatio BPM workflows encode logic in a proprietary internal process engine format with no export path to any other CRM. We export every active BPM workflow as a reference document containing screenshots, step sequences, condition logic, and action descriptions. The customer uses this document to rebuild workflows in Twenty's workflow builder or through a developer extension. This scope item must be agreed before migration begins because the document production adds time and must be reviewed by the customer's process owners.
Sales Creatio
File and Attachment
Twenty CRM
File (stored on self-hosted infrastructure)
1:1Files in Creatio can be stored in the database or in external storage (AWS S3, Azure Blob). On-site Creatio instances use the FileMigrator utility to extract files to S3 and re-link them. Cloud Creatio instances require opening a support ticket with Creatio to initiate file extraction. We factor the file extraction path into the migration timeline and identify file-heavy objects during the data audit phase. Once extracted, files are re-linked to their parent records in Twenty on the customer's self-hosted infrastructure.
| Sales Creatio | Twenty CRM | Compatibility | |
|---|---|---|---|
| Account | Company1:1 | Fully supported | |
| Contact | People1:1 | Fully supported | |
| Lead | People (or Opportunity)1:1 | Fully supported | |
| Opportunity | Opportunity1:1 | Fully supported | |
| Activity | Task or Note1:many | Fully supported | |
| Case | Custom Object (Case)lossy | Fully supported | |
| Order | Custom Object (Order)lossy | Fully supported | |
| Product | Custom Object (Product)1:1 | Fully supported | |
| Custom Object | Custom Object1:1 | Fully supported | |
| Custom Field | Custom Fieldlossy | Fully supported | |
| BPM Workflow | Workflow (rebuild required)1:1 | Fully supported | |
| File and Attachment | File (stored on self-hosted infrastructure)1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Sales Creatio gotchas
Live update socket storm during bulk data import
BPM workflows are not exportable or portable
Cloud vs on-site file storage affects migration path
Classic UI dashboards require separate migrator tool
Soft caps on server resources can trigger post-migration upsell
Twenty CRM gotchas
Import order is enforced and critical
Export limited to 20,000 records and visible columns only
Soft-deleted records count toward uniqueness and trigger restores
API rate limits cap at 200 req/min on Organization tier
No native email sequences — follow-up cadences require external tools
Pair-specific challenges
Migration approach
Discovery and schema audit
We audit the source Creatio instance across edition (Growth, Enterprise, Unlimited), active pipelines, custom objects, custom fields, BPM workflows, and file storage configuration. We extract the complete field list for every standard and custom object, including data types, picklist options, lookup relationships, and required-field constraints. We identify which Creatio editions have been deployed and confirm API access (REST and OData 4) for the extraction. The discovery output is a written migration scope, a schema diff between Creatio and Twenty, and a list of BPM workflows requiring documentation for manual rebuild.
Twenty workspace and custom object pre-creation
We configure the Twenty workspace before any data import. This includes creating all custom objects identified during discovery (Cases, Orders, Products, and any instance-specific custom objects), adding custom fields to standard objects (Company, People, Opportunity), and setting select option values for any picklist fields that carry over from Creatio dropdowns. We invite all team members who are referenced as owners on Creatio records before import, because Twenty resolves owner lookups by Member record and cannot map owner references to users who do not yet exist in the workspace. This step runs in parallel with BPM workflow documentation gathering.
Data export with live update suppression
We run Creatio data exports in dependency order: Accounts first, then Contacts, Leads, Opportunities, Cases, Activities, Orders, Products, and custom objects last. We disable Creatio's live update globally before bulk export sessions begin and run exports without an active browser session to prevent socket storms that can make the instance unresponsive. Files and attachments are extracted separately: via FileMigrator utility for on-site instances and via Creatio support ticket for cloud instances. Each export phase produces a row-count report and a field-level sample for mapping verification.
Data transformation and field mapping
We transform exported data according to the field mapping plan produced during discovery. Key transformations include: disaggregating Creatio Activities into Twenty Tasks and Notes, mapping Creatio Lead status and rating fields to custom fields on Twenty People, mapping Opportunity stage names from Creatio's custom pipeline configuration to Twenty Opportunity stage values, and resolving owner email references to Twenty Member records. For Cases, we create the custom object schema in Twenty and map status, priority, and SLA-related fields. Custom object lookups are resolved by querying Twenty for the target record by the dedupe key (name or email) before insert.
Staging migration and reconciliation
We run a full migration into a Twenty staging environment using production-like data volume. The customer's team spot-checks twenty to thirty records per object against the Creatio source, verifies lookup relationships are intact, confirms that owner assignments reflect the correct team member, and reviews the activity timeline on a sample of People records. We correct any mapping errors identified during staging before production migration begins. BPM workflow documentation is reviewed by the customer's process owners during this window.
Production cutover and post-migration handoff
We freeze writes to Creatio during the cutover window, run a final delta export for any records modified since the staging migration, then complete the production import into Twenty. We run a row-count reconciliation across all objects and deliver the BPM workflow reference document to the customer's team. We support a one-week post-cutover window to resolve any data issues surfaced by the team. We do not rebuild Creatio BPM workflows as Twenty workflows inside the migration scope; that is separate work scoped with the customer's process automation resource.
Platform deep dives
Sales Creatio
Source
Strengths
Weaknesses
Twenty CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Sales Creatio and Twenty CRM.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Sales Creatio: Not publicly documented; service-level limits apply per DataService session.
Data volume sensitivity
Sales Creatio doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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