Helpdesk migration

Migrate from Siit to HubSpot Service Hub

Field-level mapping, validation, and rollback between Siit and HubSpot Service Hub. We move data and schema; workflows are rebuilt natively in HubSpot Service Hub.

Siit logo

Siit

Source

HubSpot Service Hub

Destination

HubSpot Service Hub logo

Compatibility

67%

8 of 12

objects map 1:1 between Siit and HubSpot Service Hub.

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Siit to HubSpot Service Hub is a platform model transition, not a record copy. Siit runs an AI-first, conversation-based request model inside Slack and Teams with Admin-based pricing; HubSpot Service Hub uses a traditional ticket portal with seat-based pricing and SLA management gated at Professional and above. We map Siit Requests to HubSpot Tickets, Siit People records to HubSpot Contacts (merged into Companies where org hierarchy exists), Siit Services catalog items to a Services custom object or structured custom fields on Tickets, and Siit Equipment records to a Device custom object. Communication threads migrate as Ticket reply history. Siit Workflow definitions and SLA escalation configurations do not migrate as code; we deliver a written inventory of every active workflow and SLA rule for the customer's admin to rebuild in HubSpot Operations Hub or via workflow builder.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Siit logo

Siit

What's pushing teams away

  • Teams accustomed to traditional ticket portals find the conversational AI-first workflow disorienting and resist the shift in how they submit requests.
  • Smaller enterprise customer base means fewer published case studies and reference architectures for complex ITSM environments.
  • Physical asset management capabilities are limited compared to purpose-built CMMS tools, causing facilities-heavy teams to look elsewhere.
  • Implementation timelines of days to weeks still require workflow design effort that smaller teams underestimate.
  • Lack of a freemium tier or permanent free plan forces a commitment decision before fully validating fit.

Choosing

HubSpot Service Hub logo

HubSpot Service Hub

What's pulling them in

  • Unified CRM context means every support ticket links directly to the Contact and Company record without a separate integration
  • Free tier provides unlimited support seat access with basic ticketing and a shared inbox for small teams to validate fit before committing
  • Omnichannel routing consolidates email, live chat, Facebook Messenger, WhatsApp, and Instagram DM into one queue
  • Built-in customer success workspace gives health scores and portfolio views that other standalone helpdesks cannot match
  • AI-powered Breeze agent automates common resolutions and surfaces knowledge base articles without agent intervention

Object mapping

How Siit objects map to HubSpot Service Hub

Each row shows how a Siit object lands in HubSpot Service Hub, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Siit

Request

maps to

HubSpot Service Hub

Ticket

1:1
Fully supported

Siit Requests map to HubSpot Tickets. The request title becomes Ticket subject, description migrates as the ticket body, status maps from Siit status to HubSpot Ticket pipeline stages, and priority maps from Siit priority (low, medium, high, urgent) to HubSpot Ticket priority. submitted_from (slack, ms_teams, mail, employee_portal) is preserved in a custom text field hs_submission_channel__c for reporting on channel mix. Siit assignee_admin_uid resolves to HubSpot OwnerId via the Admin-to-User mapping.

Siit

People

maps to

HubSpot Service Hub

Contact

1:1
Fully supported

Siit People records (employee directory data: department, team, office location, legal entity, employment type, lifecycle stage) map to HubSpot Contacts. We use the email address as the dedupe key. Where Siit People records represent internal employees who are also submitters of Requests, they migrate as Contacts; where the customer uses HubSpot for customer-facing support, a separate contact creation workflow is designed during scoping to avoid mixing internal employee records with external customer records.

Siit

People

maps to

HubSpot Service Hub

Company

many:1
Fully supported

Siit People records grouped under the same team or department map to a HubSpot Company when the organization's HR structure implies an Account relationship. We inspect Siit's team and department fields during scoping and decide whether to create Companies for each department or suppress Company creation if the organization is flat.

Siit

Services

maps to

HubSpot Service Hub

Ticket subject prefix + custom object

1:1
Fully supported

Siit Services catalog items (IT catalog items employees request, with configuration metadata and category assignments) map to a Services custom object in HubSpot. The service name becomes the custom object name; category assignments become a multi-select picklist; configuration metadata maps to custom fields. Each Ticket is cross-referenced to its originating Service record via a lookup field. If the customer does not have HubSpot Enterprise or a custom object entitlement, we use a Ticket subject prefix convention (e.g., [Hardware] Request Title) and store category as a ticket property.

Siit

Equipment

maps to

HubSpot Service Hub

Custom Object (Device)

1:1
Fully supported

Siit Equipment records (physical and virtual devices with lifecycle attributes, ownership, and key configuration fields) map to a Device custom object in HubSpot. The equipment-to-person ownership link maps to a Contact lookup on the Device custom object. Lifecycle status (active, retired, maintenance) maps to a custom status field. This object requires HubSpot custom object support, which is available on Service Hub Professional and above.

Siit

Applications

maps to

HubSpot Service Hub

Custom Object (Application)

1:1
Fully supported

Siit Application inventory records (software assets with ownership fields, lifecycle status, and category metadata) map to an Application custom object in HubSpot. Ownership mapping links to a Contact or Company lookup. Application-to-employee or application-to-equipment associations are preserved as lookup fields on the custom object. Available from HubSpot Professional tier onward.

Siit

Communication

maps to

HubSpot Service Hub

Ticket Replies

1:1
Fully supported

Siit Communication exports (outbound messages and conversation threads linked to Requests) migrate as Ticket conversation replies. We map the thread structure to HubSpot's ticket reply timeline, preserving timestamps for reply ordering. Satisfaction survey responses attached to Siit Communication records migrate to HubSpot Survey Responses linked to the corresponding Ticket.

Siit

Tag

maps to

HubSpot Service Hub

Ticket Labels

1:1
Fully supported

Siit tags (stored in tag_uids arrays on Requests) migrate to HubSpot Ticket Labels. We extract the full Siit tag taxonomy during scoping and create corresponding Label values in HubSpot before migration. The tagging taxonomy is preserved so teams can filter tickets by the same categories they used in Siit.

Siit

Inbox

maps to

HubSpot Service Hub

Team

lossy
Fully supported

Siit Inboxes (which route Requests to specific teams or queues) map to HubSpot Teams. We design the team structure during scoping by reviewing Siit Inbox assignments and Admin group memberships, then provision matching HubSpot Teams before Ticket migration. Ticket routing is set by assigning each Ticket's OwnerId to a user who is a member of the corresponding HubSpot Team. Inboxes without a clear HubSpot Team equivalent are documented for the admin to resolve during HubSpot setup.

Siit

SLA Data

maps to

HubSpot Service Hub

Custom fields + SLA Policy

lossy
Fully supported

Siit Request records include first_replied_at and first_completed_at timestamps. SLA timer values and escalation configurations (defined in Siit Workflows) migrate as custom datetime fields on the Ticket (first_replied_at__c, first_completed_at__c, sla_breach_at__c) and as HubSpot SLA Policy records at Professional tier. SLA policies are rebuilt manually in HubSpot because Siit SLA escalation logic is workflow-defined and not migratable as code.

Siit

User (Admin)

maps to

HubSpot Service Hub

User

1:1
Fully supported

Siit Admins (the billable seat type who resolve requests) map to HubSpot Users. We resolve by email match and flag any Siit Admin without a HubSpot destination account for manual provisioning before migration. Only Admins who will actively resolve tickets are provisioned as HubSpot Users; employees who only submitted requests are imported as Contacts without HubSpot user seats to avoid inflating the seat count.

Siit

Custom Form Inputs

maps to

HubSpot Service Hub

Custom fields

lossy
Mapping required

Siit custom_form_inputs are arbitrary label/value pairs that vary per request type and organization. We scan all unique labels during the migration scan, create corresponding custom fields on the HubSpot Ticket object (or on the Services custom object where appropriate), and map values during migration. If the destination HubSpot plan does not support the required number of custom fields, we serialize the full custom_form_inputs object as a JSON blob in a single custom text field for preservation and future extraction.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Siit logo

Siit gotchas

High

Admin-based pricing is migration-critical for billing accuracy

High

Workflow state and logic do not transfer automatically

Medium

Open API requires scoping permission before migration access

Medium

Custom form inputs have no stable schema across requests

Low

Billing ownership is restricted to the account owner

HubSpot Service Hub logo

HubSpot Service Hub gotchas

High

Rate limits throttle large migration API calls

High

Side conversations and Zendesk macros have no HubSpot equivalent

High

HubSpot stores ticket history as fragmented engagement objects

Medium

Custom Objects require Enterprise tier in HubSpot

Medium

Ticket pipeline stage probability values do not export cleanly

Pair-specific challenges

  • Siit Inbox routing has no direct HubSpot equivalent

    Siit Inboxes route requests to specific teams or queues within the platform. HubSpot Service Hub uses a Teams model (group-based assignment) and a Ticket routing feature available from Professional tier. We map Siit Inbox names to HubSpot Teams during scoping and configure Ticket assignment rules. If the customer uses complex conditional routing in Siit (routing based on request category, requester department, or SLA tier), those rules must be rebuilt in HubSpot's Ticket routing feature or documented for manual configuration. Skipping this design step means all migrated tickets land in the default queue without team ownership.

  • Siit Workflow definitions do not migrate to HubSpot automation tools

    Siit workflows include trigger conditions, approval chains, and automated actions defined in a low-code builder. These workflow definitions are Siit-specific and cannot transfer to HubSpot's workflow model (Service Hub workflow builder, Operations Hub, or Salesforce Flow). We document every active Siit Workflow at migration time, capturing the title, trigger, conditions, actions, and current state (Live, Paused, Draft). The customer's admin rebuilds the equivalent logic in HubSpot post-migration. SLA escalation configurations embedded in Siit Workflows are preserved as SLA metadata fields on migrated Tickets but the automated escalation triggers must be recreated in HubSpot SLA Policy or Operations Hub.

  • Admin-based pricing transition creates a billing recalibration

    Siit bills per Admin (resolver) not per total user. HubSpot Service Hub bills per named seat. When migrating from Siit, teams that used non-Admin employees only for request submission may inadvertently provision those employees as HubSpot Users (seats), inflating the monthly bill. We flag every Siit People record during scoping, classify each as Admin (resolver) or non-Admin (submitter), and provision only Admins as HubSpot Users. The customer reviews and approves this classification before migration to avoid a billing spike in month one of HubSpot.

  • Custom form inputs lack a stable schema across request types

    Siit Requests store custom_form_inputs as key-value label/value pairs with no fixed schema. The set of custom fields varies per request type and per organization. We extract all unique labels during the migration scan, but if the customer has dozens of distinct request types each with different custom fields, the resulting HubSpot custom field count may exceed the plan limit (Professional allows 500 custom properties across objects). We flag this during scoping and recommend either consolidating related custom fields into structured JSON blobs or upgrading to a plan that supports the required field count before migration.

  • HubSpot SLA management requires Professional tier or above

    HubSpot SLA policies (automated SLA timer tracking and breach notifications) are gated behind the Professional tier at $90/seat/month plus a $1,500 onboarding fee. Teams relying on Siit's built-in SLA timers who migrate to HubSpot Starter ($9/seat/month) lose automated SLA enforcement. We flag the SLA feature gap during scoping. If the customer chooses Starter, we preserve Siit SLA timestamps as custom datetime fields on migrated Tickets so SLA reporting can be reconstructed manually, but the automated SLA dashboard and breach alerting do not activate.

Migration approach

Six steps for a successful Siit to HubSpot Service Hub data migration

  1. Discovery and scoping audit

    We audit the Siit workspace across the full object inventory: Request volume and status distribution, People records (distinguishing Admin resolvers from submitter-only employees), Services catalog size and category taxonomy, Equipment and Application inventory record counts, active Workflow list with state (Live, Paused, Draft), SLA configurations, Inbox structure and assignment rules, and Communication thread volume. We also identify the target HubSpot Service Hub edition (Starter $9/seat, Professional $90/seat, Enterprise $150/seat) based on the customer's SLA, custom object, and automation requirements. The discovery output is a written migration scope document with object counts, mapping rules, and a HubSpot edition recommendation.

  2. HubSpot schema design and custom object provisioning

    We design the destination HubSpot schema before any data moves. This includes creating the Services and Device custom objects (for Professional tier or above), defining custom fields on the Ticket object for all Siit custom_form_inputs labels, creating Ticket Labels that mirror the Siit tag taxonomy, provisioning HubSpot Teams to replace Siit Inboxes, and designing SLA policy structures for recreation in HubSpot (if Professional or Enterprise). Schema is deployed into a HubSpot Sandbox or development portal first for validation before production migration.

  3. Admin provisioning and Owner reconciliation

    We extract every distinct Siit Admin referenced on Requests and Communication records and match by email against the destination HubSpot portal's User table. Admins without a matching HubSpot User are flagged in a reconciliation queue. The customer's HubSpot admin provisions missing users before migration. People records classified as submitter-only (non-Admin) are imported as Contacts without HubSpot User seats to preserve the per-seat billing model accurately. This step is gated because OwnerId references are required on Ticket creation.

  4. Sandbox migration and mapping validation

    We run a full migration into a HubSpot staging environment using a representative data sample (typically 10-20% of total record volume). The customer's service team lead reviews migrated Tickets for field accuracy, thread continuity, tag assignments, and team routing. We reconcile record counts against Siit source exports and correct any field mapping errors before production migration. Mapping corrections discovered at this stage do not incur additional cost.

  5. Production migration in dependency order

    We run production migration in dependency order: Contacts (from Siit People records, with email as dedupe key), Companies (where applicable), Teams (HubSpot Teams from Siit Inbox structure), Tickets (with OwnerId resolved, subject and body mapped, priority and status translated, submission channel preserved), Service cross-references (Services custom object), Device records (Equipment custom object), Application records, Label assignments (from Siit Tags), SLA datetime fields (first_replied_at, first_completed_at), and Communication threads (Ticket reply history). Each phase emits a row-count reconciliation report before the next phase begins.

  6. Cutover, delta sync, and workflow handoff

    We coordinate a cutover window during which new Siit Request creation is paused. A final delta migration captures any records modified during the migration window. We redirect incoming request channels (email routing, form submissions) to HubSpot and confirm ticket ingestion. We deliver the Siit Workflow inventory document (title, trigger, conditions, actions, current state) to the customer's admin for rebuild in HubSpot Operations Hub or Service Hub workflow builder. We offer a one-week hypercare window for reconciliation issues raised during the first production week of HubSpot operation.

Platform deep dives

Context on both ends of the pair

Siit logo

Siit

Source

Strengths

  • Slack and Microsoft Teams-native request intake with conversational AI triage reduces employee friction to near zero.
  • Admin-based pricing means unlimited employee headcount with predictable monthly costs tied only to resolver count.
  • SOC 2 Type II and GDPR compliant with role-based access controls out of the box.
  • 100+ native integrations including Jira Service Management, ServiceNow, Okta, Jamf, and BambooHR with bi-directional sync.
  • Days-to-weeks implementation with pre-built workflows avoids the 5+ month professional services engagements common in legacy ITSM.

Weaknesses

  • AI-first workflow paradigm requires significant team adjustment compared to traditional portal-based ticketing.
  • Smaller enterprise customer base and fewer published long-term case studies than ServiceNow or Jira Service Management.
  • Physical asset and equipment lifecycle management is less mature than purpose-built CMMS platforms.
  • No freemium or permanent free tier limits risk-free evaluation for small teams or startups.
  • The platform's maturity is relatively recent compared to established ITSM vendors, meaning fewer community resources and third-party consultants.
HubSpot Service Hub logo

HubSpot Service Hub

Destination

Strengths

  • Unified CRM object model means support context is always linked to sales and marketing data
  • Generous free tier with unlimited tickets and a shared inbox for small teams
  • Omnichannel inbox consolidates email, live chat, and major messaging platforms natively
  • Customer Success Workspace provides portfolio-level health scores without a separate tool
  • AI agent (Breeze) handles Tier-1 resolutions and knowledge base deflection automatically

Weaknesses

  • Per-seat pricing with mandatory onboarding fees inflates year-one cost significantly
  • Ticket history stored as fragmented engagement objects across APIs complicates export and migration
  • Custom Objects locked behind Enterprise tier limits portability for mid-market teams
  • Help desk depth—routing rules, SLA management, advanced reporting—trails dedicated tools like Zendesk
  • Setup and configuration requires real time investment; out-of-box defaults rarely fit existing workflows

Complexity grading

How hard is this migration?

Standard Helpdesk migration. 2 of 7 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Siit and HubSpot Service Hub.

  • Object compatibility

    B

    2 of 7 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    7-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Siit: Not publicly documented; varies by plan tier.

  • Data volume sensitivity

    B

    Siit doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Siit to HubSpot Service Hub migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Siit to HubSpot Service Hub data migrations

Answers to the questions buyers ask most during Siit to HubSpot Service Hub migration scoping. Not seeing yours? Book a call.

Can't find your answer?

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Small migrations under 2,000 Requests, 500 People records, and no custom objects complete in three to four weeks. Mid-size migrations with a services catalog, equipment inventory, or up to 10,000 Requests land at five to seven weeks. Enterprise migrations with over 10,000 Requests, multiple custom objects (Services, Equipment, Applications), workflow inventory documentation, and SLA reconfiguration run seven to twelve weeks. The HubSpot Service Hub edition decision (Starter, Professional, or Enterprise) and the complexity of the Inbox-to-Team routing redesign are the primary timeline drivers.

Adjacent paths

Related migrations to explore

Ready when you are

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