CRM migration

Migrate from VaultRE to Freshsales

Field-level mapping, validation, and rollback between VaultRE and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

VaultRE logo

VaultRE

Source

Freshsales

Destination

Freshsales logo

Compatibility

83%

10 of 12

objects map 1:1 between VaultRE and Freshsales.

Complexity

BStandard

Timeline

48–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

VaultRE is a real estate–specific CRM built for Australian and New Zealand agencies, storing contacts and properties in a flat schema with contact-type roles (buyer, seller, tenant, landlord) and property listings that can be simultaneously rental and sales. Freshsales separates leads and contacts into distinct objects, uses Deals as the pipeline unit, and stores lifecycle stages as a native pick-list. We migrate VaultRE contacts to Freshsales leads or contacts depending on the contact_type value, with all four VaultRE role types preserved as individual lifecycle stage values. Property records map to Freshsales Deals with the listing status driving the deal stage. VaultRE custom field groups (date, checkbox, text, drop-down up to 30 options) translate to Freshsales custom fields, but drop-down value sets need to be recreated because Freshsales does not inherit VaultRE's pick-list constraints. Automation triggers, open-home check-in workflows, and marketing campaign logic do not transfer and must be rebuilt in Freshsales. We use VaultRE's API export endpoint and Freshsales REST API for ingestion, sequenced to resolve foreign-key dependencies (offices before agents, agents before properties) before the full migration run.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

VaultRE logo

VaultRE

What's pushing teams away

  • PitchBook reports VaultRE's status as Out of Business, and customers have reported outages with no clear resolution timeline on the official Facebook page.
  • The platform is Australia and New Zealand specific, limiting its usefulness for agencies expanding into other markets that require multi-currency or international property management.
  • Customers cite frustration with automation triggers being rigid in certain workflows, particularly around conditional logic for property status changes.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How VaultRE objects map to Freshsales

Each row shows how a VaultRE object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

VaultRE

Contact

maps to

Freshsales

Lead

1:many
Fully supported

VaultRE contacts with contact_type values 'buyer' or 'tenant' route to Freshsales Lead. The original VaultRE contact_type label is preserved as Lifecycle_Stage__c on the Freshsales record. Contacts without an email address are flagged before migration — Freshsales requires a valid email format on leads.

VaultRE

Contact

maps to

Freshsales

Contact

1:many
Fully supported

VaultRE contacts with contact_type values 'seller' or 'landlord' route to Freshsales Contact. Multi-role contacts (holding both a buyer and seller role simultaneously in VaultRE) create two Freshsales contact records — one per role — linked by a custom Source_Contact_Role_Group__c field to preserve the original relationship.

VaultRE

Property

maps to

Freshsales

Deal

1:1
Fully supported

VaultRE property records map directly to Freshsales Deals. The property listing status (Active, Under Offer, Sold, Leased, Archived) maps to Freshsales Deal stage values. Property price becomes the Deal Amount field. Multiple VaultRE property listings attached to a single contact create separate Freshsales Deal records linked to that contact.

VaultRE

Property (rental type)

maps to

Freshsales

Deal + Custom Object

1:1
Fully supported

VaultRE properties with type='rental' include fields that have no native equivalent in Freshsales (weekly rent, bond amount, lease start/end dates). These fields migrate to a Rental_Details__c custom object created in Freshsales and linked to the corresponding Deal via a lookup relationship.

VaultRE

Contact Field Group

maps to

Freshsales

Contact custom fields

1:1
Fully supported

VaultRE field groups (e.g. 'Property Preferences', 'Finance Details') are recreated as Freshsales contact custom fields grouped under the same label in the form layout. Drop-down type fields with up to 30 options require manual option-set recreation in Freshsales after the migration schema is deployed.

VaultRE

Property Field Group

maps to

Freshsales

Deal custom fields

1:1
Fully supported

VaultRE property field groups (e.g. 'Building Features', 'Land Details') translate to Freshsales Deal custom fields. Multi-paragraph text fields in VaultRE map to Freshsales long-textarea custom fields. Date fields retain their original DD/MM/YYYY format and are stored as Freshsales Date fields.

VaultRE

Agent / Staff

maps to

Freshsales

User

1:1
Fully supported

VaultRE staff records map to Freshsales users matched by email address. Active staff with email addresses create Freshsales user accounts. Staff without email addresses are mapped to a designated fallback user and flagged for admin review. Multi-office staff with cross-office access are assigned to the corresponding Freshsales Team.

VaultRE

Office

maps to

Freshsales

Team

1:1
Fully supported

VaultRE's multi-office architecture (unlimited offices per account) maps to Freshsales Teams, available on Pro and above plans. Each VaultRE office becomes a Freshsales Team with its own pipeline view. Agents assigned to multiple offices are added to multiple Teams. Office-level trust-account data does not migrate — Freshsales has no equivalent accounting ledger.

VaultRE

Task / Inspection

maps to

Freshsales

Task

1:1
Fully supported

VaultRE inspection records (date, time, agent, property) migrate as Freshsales Tasks with Task Type='Inspection'. The linked property Deal ID is preserved in the Task's Related_To field. Open-home check-in logs map as Tasks with Type='Open Home', retaining original timestamps and agent owner.

VaultRE

Note / Attachment

maps to

Freshsales

Note / Attachment

1:1
Fully supported

VaultRE notes on contacts or properties migrate as Freshsales Notes linked to the corresponding contact or Deal. File attachments are re-uploaded to Freshsales Files, maintaining the original file name and content-type. VaultRE's watermarked photo attachments are preserved as-is before watermarking is reapplied.

VaultRE

Trust Account

maps to

Freshsales

No equivalent

1:1
Fully supported

VaultRE's unlimited trust accounts have no direct equivalent in Freshsales. Financial ledger data does not migrate. Trust-account balances and transaction history should be exported separately as CSV for your accounting team before migration. Freshsales is not an accounting system — if trust accounting is a core workflow, that gap must be addressed separately.

VaultRE

Marketing Campaign

maps to

Freshsales

Campaign

1:1
Fully supported

VaultRE marketing campaigns and their audience lists do not migrate to Freshsales Campaigns or any other object. However, the campaign names, original VaultRE campaign IDs, and contact association counts are preserved as custom reference fields (Original_Campaign_Name__c, Original_Campaign_ID__c, Campaign_Contact_Count__c) on each affected contact record, providing a complete rebuild reference for Freshsales Campaigns created manually or via Freshmarketer automation after migration completes.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

VaultRE logo

VaultRE gotchas

High

VaultRE is listed as Out of Business

High

CSV export is the only documented migration path

Medium

Trust accounting varies by Australian state

Medium

Custom field type constraints may limit destination mapping

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • Multi-role contacts create multiple Freshsales records — no N:N equivalent

    VaultRE allows a single contact to simultaneously hold buyer, seller, tenant, and landlord roles. Freshsales lifecycle_stage is a single pick-list value per contact record, so a VaultRE contact with three roles produces three Freshsales records (one per role). We link them with a Source_Contact_Role_Group__c custom field so your team can re-associate them in Freshsales. This requires a decision from your admin on whether to keep roles as separate records or merge them — we surface this before migration runs.

  • VaultRE drop-down option sets must be recreated manually in Freshsales

    VaultRE custom fields of type 'Drop-down Selection' carry up to 30 options stored with the field definition. Freshsales custom pick-list fields require option sets to be created independently in the Freshsales form layout editor. The field migrates as a custom field, but the option values are not transferred automatically. We export the VaultRE field metadata (field name, option list, group assignment) as a setup reference document your Freshsales admin uses to recreate the option sets before go-live.

  • Freshsales API rate limits throttle large migration batches on Growth plan

    Freshsales Growth plan allows 1,000 API requests per hour, Pro allows 2,000, and Enterprise allows 5,000. A migration of 10,000 property records with custom fields can exceed Growth plan limits without throttling. We pace the Freshsales ingestion pipeline to stay within the authenticated account's plan limit and add a configurable delay between batches. If your Freshsales account is on the Growth plan, we recommend upgrading to Pro before migration day or requesting a temporary rate-limit increase via Freshworks support.

  • Trust account and financial ledger data has no Freshsales equivalent

    VaultRE's unlimited trust accounts and per-property financial ledgers (rent payments, bond holdings, commission splits) do not exist in Freshsales' data model. Freshsales is a CRM, not a property accounting system. We export trust account and ledger data as CSV files before migration, but these must be handled separately in your accounting software. The property listing and contact data migrate fully — the financial layer requires a standalone accounting or property management tool post-migration.

  • VaultRE open-home check-in logs require Freshsales workflow recreation

    VaultRE's check-in and kiosk capability for open homes stores attendee records linked to property inspections. Freshsales has no native open-home object — inspection records map to Tasks with Type='Inspection', but the kiosk-mode check-in flow must be rebuilt using Freshsales Forms and a workflow trigger. FlitStack exports the VaultRE automation trigger definitions (event conditions, action sequences) as a step-by-step rebuild guide for your Freshsales admin, but the workflow logic does not transfer automatically.

Migration approach

Six steps for a successful VaultRE to Freshsales data migration

  1. Connect VaultRE API and audit contact-type and field-group schema

    We authenticate against VaultRE's API endpoint and pull the full export: contacts with all contact_type roles, properties with field-group custom fields, agent/staff records, and office structure. We validate record counts, identify duplicate email addresses (which trigger the multi-role split logic), and flag any contacts missing email addresses. The schema export includes custom field group definitions, drop-down option lists, and merge field names needed to recreate the same field layout in Freshsales.

  2. Pre-create Freshsales custom fields, pipelines, and Teams

    Before any data lands, we deploy a Freshsales schema setup plan: custom fields on Contact, Lead, and Deal matching VaultRE field groups; deal stage values mapped from VaultRE listing status; Freshsales Teams for each VaultRE office; and lifecycle stage option values matching VaultRE contact_type labels. Your Freshsales admin reviews and approves the plan. We provide the step-by-step Freshsales admin UI instructions so the setup can be completed without a developer.

  3. Resolve agents to Freshsales users by email match

    VaultRE agent and staff records are matched to Freshsales users by email address. Agents with email addresses present in both systems map directly. Agents in VaultRE without a Freshsales user account are flagged with a fallback owner assignment and a report listing unmapped agents so your team can invite them to Freshsales before the final migration window. Multi-office agents get added to all relevant Freshsales Teams.

  4. Run sample migration with field-level diff

    A representative slice of 200–500 records migrates first — covering at least two contacts per VaultRE contact_type, five properties of mixed listing status, two offices, and two inspection records. We generate a field-level diff comparing VaultRE source values to Freshsales destination values for every mapped field. You verify the lifecycle stage routing, deal stage mapping, inspection task links, and multi-role split logic before we commit to the full run.

  5. Execute full migration with delta-pickup window

    The full migration runs in three phases: offices and agents first (for foreign-key resolution), then contacts split into Leads and Contacts, then properties mapped to Deals with inspection Tasks and Notes. A delta-pickup window opens at migration start and runs for 24–48 hours after the full run completes, capturing any VaultRE records modified during cutover. An audit log records every operation. One-click rollback reverts the Freshsales org to pre-migration state if reconciliation identifies a critical mismatch.

Platform deep dives

Context on both ends of the pair

VaultRE logo

VaultRE

Source

Strengths

  • Purpose-built for Australia/New Zealand real estate, with a unified contact model that treats one person as buyer, seller, tenant, and landlord without duplicating records.
  • Single property record can carry both sales and rental statuses simultaneously, matching how AU/NZ agencies operate across the lifecycle of a listing.
  • Open API-first architecture (now under MRI Software as MRI Vault) for integration with portals, accounting, and marketing tools.
  • Trusted by more than one in three real estate offices across Australia and New Zealand, providing strong vendor stability and ANZ-specific portal support.
  • Native Xero trust accounting integration covers commission disbursements, property management trust balances, and end-of-month reconciliation without external middleware.

Weaknesses

  • Property loading and contact-database sync are reported as slow during high-traffic moments like open-home check-ins, slowing the agent workflow.
  • Contact entry takes more steps than competing CRMs and the platform creates duplicates if details are not entered carefully, requiring routine deduplication.
  • No native deal-stage tracker for moving a transaction through pipeline stages, which is standard in horizontal CRMs.
  • Branded MRI Vault rather than VaultRE post-acquisition, with rebrand transitions affecting documentation, integrations, and partner ecosystem references.
  • Mobile app reviewers report intermittent sync delays on iOS/Android during peak listing activity, affecting on-the-go updates.
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across VaultRE and Freshsales.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    VaultRE: Not publicly documented in the public API docs.

  • Data volume sensitivity

    B

    VaultRE doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your VaultRE to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about VaultRE to Freshsales data migrations

Answers to the questions buyers ask most during VaultRE to Freshsales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your VaultRE to Freshsales migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most VaultRE to Freshsales migrations complete in 48–72 hours of clock time for agencies with fewer than 30,000 total records. Larger setups with multiple offices, more than 50 custom fields, or complex drop-down option-set recreations extend to 5–7 days. The longest single step is recreating VaultRE drop-down option sets in Freshsales form layouts — that is a manual Freshsales admin task we guide you through with a field-by-field reference document before data moves.

Adjacent paths

Related migrations to explore

Ready when you are

Move from VaultRE.
Land in Freshsales, intact.

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