CRM migration

Migrate from VaultRE to HubSpot

Field-level mapping, validation, and rollback between VaultRE and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.

VaultRE logo

VaultRE

Source

HubSpot

Destination

HubSpot logo

Compatibility

100%

10 of 10

objects map 1:1 between VaultRE and HubSpot.

Complexity

BStandard

Timeline

2–4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

VaultRE was built from the ground up for Australian and New Zealand real estate agencies, combining sales, property management, and trust accounting in a single platform. HubSpot is a general-purpose CRM where property and rental data must be represented through custom fields on contacts, companies, and deals. We migrate VaultRE contacts directly to HubSpot contacts, VaultRE properties to HubSpot companies, and active listings to HubSpot deals — with rental data, tenancy flags, and trust-account references preserved as HubSpot custom properties. VaultRE's automation triggers (event-based rules tied to property status changes, open-home check-ins, and enquiry routing) do not transfer to HubSpot and must be rebuilt in HubSpot's workflow engine. Our migration runs off VaultRE's CSV export capability and API, sequenced so property-to-contact associations are resolved before contacts land in HubSpot. We run a test migration first with field-level diff, then a full run with a 24–48 hour delta-pickup window for in-flight changes during cutover.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

VaultRE logo

VaultRE

What's pushing teams away

  • PitchBook reports VaultRE's status as Out of Business, and customers have reported outages with no clear resolution timeline on the official Facebook page.
  • The platform is Australia and New Zealand specific, limiting its usefulness for agencies expanding into other markets that require multi-currency or international property management.
  • Customers cite frustration with automation triggers being rigid in certain workflows, particularly around conditional logic for property status changes.

Choosing

HubSpot logo

HubSpot

What's pulling them in

  • Lowest barrier to entry of any major CRM — the free tier with unlimited contacts lets teams validate fit before committing to a paid plan, according to G2 and Capterra reviewers.
  • Native integration between the CRM and sales engagement tools (sequences, email tracking, dialer) means no separate sync configuration, a theme across G2 Sales Hub reviews.
  • Pipeline visualization, deal tracking, and automated workflows are consistently praised as intuitive and easy to set up without developer involvement.
  • Strong onboarding for new team members — reviewers on Capterra and G2 highlight how quickly new reps become productive without formal training.
  • The HubSpot platform ecosystem (Marketing, Sales, Service, CMS hubs) allows growing companies to consolidate tools without building new integrations.

Object mapping

How VaultRE objects map to HubSpot

Each row shows how a VaultRE object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

VaultRE

Contact

maps to

HubSpot

Contact

1:1
Fully supported

VaultRE contact fields (firstname, lastname, email, phone, address) map directly to HubSpot Contact properties. A VaultRE contact with multiple role types (e.g., both buyer and landlord) splits into two HubSpot contacts — one per role — linked by a VaultRE_Contact_ID__c custom field.

VaultRE

Contact (role fields)

maps to

HubSpot

Custom properties on Contact

1:1
Fully supported

VaultRE contact_type stores buyer / seller / tenant / landlord / all. HubSpot has no native multi-role contact model. We split on role and store each role as a boolean custom property (Is_Buyer__c, Is_Seller__c, Is_Tenant__c, Is_Landlord__c) so reporting by role works in HubSpot.

VaultRE

Property

maps to

HubSpot

Company

1:1
Fully supported

VaultRE property maps 1:1 to HubSpot Company. Street address, suburb, state, postcode, and country map to HubSpot address fields. Property type, number of bedrooms/bathrooms, and parking migrate as custom properties since they are real-estate-specific.

VaultRE

Property (primary contact link)

maps to

HubSpot

Contact.AccountId

1:1
Fully supported

VaultRE allows N:N contact-to-property associations. HubSpot Contact allows one primary CompanyId. We migrate the most-recently-modified association as the primary AccountId. Secondary associations are stored as a custom multi-select text property (Secondary_Properties__c) with property IDs.

VaultRE

Property (listing data)

maps to

HubSpot

Deal + custom fields

1:1
Fully supported

A VaultRE property with an active sales listing becomes a HubSpot Deal. Listing status, asking price, and listing agent information are stored as custom fields on the Deal. The Deal is associated to the property's Company record via AccountId.

VaultRE

Property (rental data)

maps to

HubSpot

Custom fields on Company or Deal

1:1
Fully supported

VaultRE rental data (weekly rent, lease start/end, furnished flag, tenancy status, landlord contact) has no native HubSpot equivalent. We store these as custom properties on the Company record for landlord-facing data and on the Deal for active tenancy records.

VaultRE

Task / Calendar

maps to

HubSpot

Task / Engagement

1:1
Fully supported

VaultRE tasks and calendar events (open-home reminders, appraisal bookings, tenancy inspections) map to HubSpot Tasks. Subject, due date, status, and description migrate. The task is linked to the relevant Contact or Company via HubSpot's association model. Owner resolved by email match.

VaultRE

Enquiry / Source of Enquiry

maps to

HubSpot

Custom property on Contact

1:1
Fully supported

VaultRE tracks where enquiries originate (portal, referral, organic, cold call). HubSpot has a generic hs_analytics_source field. We map VaultRE source values to a custom VaultRE_Source__c pick-list on Contact to preserve granular source attribution.

VaultRE

Trust Account (VaultRE native)

maps to

HubSpot

Custom fields on Company

1:1
Fully supported

VaultRE trust accounting (ledger balance, last reconciled date, trust account ID) has no HubSpot equivalent. We preserve trust account references as custom text fields on the relevant Company record for audit traceability. Actual financial reconciliation must remain in dedicated accounting software.

VaultRE

Custom database fields

maps to

HubSpot

Custom properties on Contact / Company / Deal

1:1
Fully supported

VaultRE field groups and custom database fields (drop-down, text, date, checkbox) are created as HubSpot custom properties under the matching object. Drop-down options are mapped value-by-value. Multi-select checkboxes become HubSpot checkbox sets or a pipe-delimited text field.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

VaultRE logo

VaultRE gotchas

High

VaultRE is listed as Out of Business

High

CSV export is the only documented migration path

Medium

Trust accounting varies by Australian state

Medium

Custom field type constraints may limit destination mapping

HubSpot logo

HubSpot gotchas

High

Marketing Contacts billing model is migration-critical

High

Feature tier gating is not visible until onboarding

Medium

Mandatory onboarding fees inflate year-one cost

Medium

HubSpot CSV importer cannot migrate engagements or attachments

Medium

Custom objects require Enterprise and a pre-existing schema

Pair-specific challenges

  • Multi-role contacts must split across HubSpot records

    VaultRE allows a single contact to be simultaneously a buyer, seller, tenant, and landlord across different properties. HubSpot's contact model assigns a single primary CompanyId and does not natively support multi-role contact records. We split multi-role VaultRE contacts into separate HubSpot contact records — one per role — linked by a VaultRE_Contact_ID__c field. This preserves every relationship but means your HubSpot contact count will be higher than your VaultRE contact count if many records hold multiple roles.

  • N:N contact-to-property associations collapse to primary + secondary references

    VaultRE supports N:N associations between contacts and properties — a buyer can be linked to three properties and a landlord to five. HubSpot Contact has a single primary AccountId (Company) lookup. We migrate the most-recently-modified association as the primary link and store additional property IDs as a custom pipe-delimited text field (Secondary_Properties__c). If your team relies on seeing all associated properties on a single contact card in VaultRE, that view requires a custom HubSpot record page or associated records list.

  • Trust account data has no native HubSpot equivalent

    VaultRE's trust accounting module — ledger entries, balances, and reconciliation timestamps — is a core part of the platform for agencies managing landlord trust funds. HubSpot has no native accounting or trust ledger object. We preserve trust account IDs and last-reconciled dates as custom fields on the relevant Company record, but actual trust ledger transactions, balances, and compliance data cannot live in HubSpot and must be managed in dedicated property management or accounting software post-migration.

  • VaultRE automation triggers do not migrate and must be rebuilt

    VaultRE automation triggers are event-based rules tied to property status changes, open-home check-ins, enquiry routing, and agent task creation. HubSpot's workflow engine is action-based (record update, form submit, contact creation) and cannot directly interpret VaultRE's event logic. Every VaultRE trigger — such as 'create open-home task when listing status changes to For Sale' — must be manually rebuilt in HubSpot's workflow editor. We export VaultRE trigger definitions as a rebuild reference for your HubSpot admin.

Migration approach

Six steps for a successful VaultRE to HubSpot data migration

  1. Export and audit VaultRE data

    We extract VaultRE data via CSV export and API: contacts with all role fields, properties with rental and listing data, tasks, and calendar events. We audit record counts, identify multi-role contacts, flag properties without a primary contact association, and review custom database field definitions and drop-down option sets. This audit produces the migration scope document and flags any data quality issues before mapping begins.

  2. Build HubSpot custom properties and objects

    We create all required HubSpot custom properties before data lands: Is_Buyer__c, Is_Seller__c, Is_Tenant__c, Is_Landlord__c, VaultRE_Source__c, Weekly_Rent__c, Lease_Start__c, Lease_End__c, Furnished__c, Property_Type__c, Trust_Account_ID__c, Associated_Property_ID__c, Is_Rental__c, VaultRE_ID__c, and VaultRE_Created_Date__c. Drop-down option values are mapped value-by-value from VaultRE field definitions.

  3. Run test migration with field-level diff

    A representative slice migrates first — typically 200–500 records spanning contacts, companies, deals, and tasks. We generate a field-level diff showing VaultRE source values against HubSpot destination values so you can verify role splitting, property association mapping, and owner resolution before the full run commits. You sign off on the diff before we proceed.

  4. Full migration with delta-pickup window

    All VaultRE records migrate to HubSpot — contacts split by role, properties as companies, listings and rental data as deals with custom fields, tasks as tasks. A 24–48 hour delta-pickup window captures any records modified in VaultRE during the cutover window. Audit log records every operation. One-click rollback is available if reconciliation fails.

  5. Post-migration reconciliation and automation rebuild handoff

    We run record-count reconciliation and a random-sample field accuracy check against VaultRE exports. Trust account IDs, role flags, and secondary property associations are verified. We hand over the VaultRE trigger-export document so your HubSpot admin can rebuild automation rules in HubSpot's workflow editor. Integration setup (reconnecting CoreLogic, Pricefinder, or REI Forms Live to HubSpot) is scoped separately.

Platform deep dives

Context on both ends of the pair

VaultRE logo

VaultRE

Source

Strengths

  • Purpose-built for Australia/New Zealand real estate, with a unified contact model that treats one person as buyer, seller, tenant, and landlord without duplicating records.
  • Single property record can carry both sales and rental statuses simultaneously, matching how AU/NZ agencies operate across the lifecycle of a listing.
  • Open API-first architecture (now under MRI Software as MRI Vault) for integration with portals, accounting, and marketing tools.
  • Trusted by more than one in three real estate offices across Australia and New Zealand, providing strong vendor stability and ANZ-specific portal support.
  • Native Xero trust accounting integration covers commission disbursements, property management trust balances, and end-of-month reconciliation without external middleware.

Weaknesses

  • Property loading and contact-database sync are reported as slow during high-traffic moments like open-home check-ins, slowing the agent workflow.
  • Contact entry takes more steps than competing CRMs and the platform creates duplicates if details are not entered carefully, requiring routine deduplication.
  • No native deal-stage tracker for moving a transaction through pipeline stages, which is standard in horizontal CRMs.
  • Branded MRI Vault rather than VaultRE post-acquisition, with rebrand transitions affecting documentation, integrations, and partner ecosystem references.
  • Mobile app reviewers report intermittent sync delays on iOS/Android during peak listing activity, affecting on-the-go updates.
HubSpot logo

HubSpot

Destination

Strengths

  • Genuinely useful free CRM tier with no seat limit on contact records.
  • All-in-one sales engagement layer (sequences, email tracking, calling, dialer) embedded natively in the CRM, eliminating a separate integration.
  • Intuitive interface and fast onboarding for individual reps, per G2 and Capterra reviews.
  • Workflow automation triggers across contacts, deals, and tickets with a visual builder.
  • API coverage for all standard objects including custom objects at Enterprise tier.

Weaknesses

  • Pricing model is contact-based at the marketing layer — importing all records as marketing contacts can multiply the monthly bill by 4×.
  • Feature tier cliffs are frequent surprises: sequences, calling, advanced reporting, and quoting are all gated, often requiring plan upgrades mid-implementation.
  • Mandatory onboarding fees at Professional ($1,500) and Enterprise ($3,500) are not prominently disclosed on the pricing page.
  • API rate limits are restrictive for bulk migration — burst limits of 100-200 req/10sec and search endpoint limits of 4 req/sec require careful job queuing.
  • Custom objects, additional pipelines, and advanced forecasting are Enterprise-only, making cost projections difficult for growing teams.

Complexity grading

How hard is this migration?

Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across VaultRE and HubSpot.

  • Object compatibility

    B

    1 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    VaultRE: Not publicly documented in the public API docs.

  • Data volume sensitivity

    B

    VaultRE doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your VaultRE to HubSpot migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about VaultRE to HubSpot data migrations

Answers to the questions buyers ask most during VaultRE to HubSpot migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your VaultRE to HubSpot migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most VaultRE-to-HubSpot migrations run 2–4 weeks of clock time for agencies with under 5,000 contacts and properties. Large multi-office agencies or those with extensive rental portfolios and custom field groups extend to 6–12 weeks. The longest phase is planning custom field creation and resolving multi-role contact splitting — actual data transfer runs in hours to a few days. FlitStack sequences companies and contacts before deals so foreign keys resolve correctly.

Adjacent paths

Related migrations to explore

Ready when you are

Move from VaultRE.
Land in HubSpot, intact.

Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.

Accuracy guarantee Rollback included Quote in 1 business day