Helpdesk migration

Migrate from Sobot Omnichannel Suite to Gorgias

Field-level mapping, validation, and rollback between Sobot Omnichannel Suite and Gorgias. We move data and schema; workflows are rebuilt natively in Gorgias.

Sobot Omnichannel Suite logo

Sobot Omnichannel Suite

Source

Gorgias

Destination

Gorgias logo

Compatibility

83%

10 of 12

objects map 1:1 between Sobot Omnichannel Suite and Gorgias.

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Sobot Omnichannel Suite to Gorgias is a migration from a broad omnichannel contact center to a Shopify-native helpdesk designed for e-commerce support teams. Sobot's CRM-integrated Customer records and Tickets map cleanly to Gorgias Customers and Tickets, but Sobot's Conversations object requires a split into ticket-message pairs because Gorgias does not maintain a separate conversation thread object. Sobot Agents map to Gorgias Users with role preservation. Channel configurations for email, WhatsApp, and social migrate as connection metadata with the caveat that WhatsApp requires independent Facebook Business Manager verification on the destination side. Workflow automation rules, chatbot task workflows, and Sobot's 300+ built-in reports do not migrate as code; we deliver written inventories of every active automation and dashboard for the customer's admin to rebuild using Gorgias Macros, Rules, and Help Center analytics.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Sobot Omnichannel Suite logo

Sobot Omnichannel Suite

What's pushing teams away

  • Limited customization is the most-cited friction point on G2, with users noting that advanced workflows and custom reports require significant time to configure, especially without a dedicated admin.
  • Reporting dashboards lack flexibility for complex segmentation and custom analysis, with G2 users specifically noting they want more filtering options for team performance data.
  • Several useful features and integrations sit behind higher-tier plans, which can limit immediate value for smaller teams that need advanced automation or analytics capabilities.
  • The mobile app experiences slowdowns on weak Wi-Fi signals, which frustrates employees trying to respond to customer messages in real time during busy hours.

Choosing

Gorgias logo

Gorgias

What's pulling them in

  • Shopify-native integrations pull order details, shipment status, and return data directly into the ticket view, eliminating the need for agents to switch between apps.
  • Unlimited user seats mean growing support teams do not trigger billing changes; pricing scales only on billable ticket volume.
  • AI Agent automates responses to high-volume queries like order status and returns, measurably reducing the number of billable tickets each month.
  • Omnichannel inbox consolidates email, live chat, Facebook, Instagram, WhatsApp, SMS, and voice into a single threaded view.
  • SOC 2 Type II certification and GDPR-aligned data handling satisfy enterprise procurement requirements for customer support platforms.

Object mapping

How Sobot Omnichannel Suite objects map to Gorgias

Each row shows how a Sobot Omnichannel Suite object lands in Gorgias, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Sobot Omnichannel Suite

Customer

maps to

Gorgias

Customer

1:1
Fully supported

Sobot Customer records map directly to Gorgias Customer objects. Sobot's CRM-integrated customer fields including name, email, phone, and address data transfer as typed fields on the Gorgias Customer record. Sobot's list-view fields export preserves the field taxonomy for mapping during scoping. Any Sobot customer records without email addresses require a separate reconciliation pass because Gorgias Customer requires an email for standard ticket creation.

Sobot Omnichannel Suite

Ticket

maps to

Gorgias

Ticket

1:1
Fully supported

Sobot Tickets map 1:1 to Gorgias Tickets. Ticket status (open, pending, resolved, closed) and priority (low, medium, high, urgent) values transfer as equivalent Gorgias Ticket status and priority enumerations where the destination schema supports them. Sobot's ticket channel type (email, chat, WhatsApp, social) migrates as channel metadata on the Gorgias Ticket. Closed-ticket timestamp and resolution notes preserve on the ticket record.

Sobot Omnichannel Suite

Conversation

maps to

Gorgias

Ticket + Message

1:many
Fully supported

Sobot's Conversations object with message threads requires a split into Gorgias Ticket and Message records. Each Sobot Conversation linked to a Ticket becomes a Gorgias Ticket with its messages attached as Message records in chronological order. Internal notes and agent handoff context from Sobot migrate as internal Gorgias Messages. This split is the primary schema transformation for the migration and requires validation against a sample of 50+ conversation threads before full production migration runs.

Sobot Omnichannel Suite

Channel

maps to

Gorgias

Channel

lossy
Fully supported

Sobots channel configurations for email, WhatsApp, Facebook, Instagram, and LINE migrate as channel connection metadata in Gorgias. Each channel carries its connection status and channel type. WhatsApp specifically requires independent Facebook Business Manager verification on the Gorgias destination regardless of the Sobot source setup, which we flag as a pre-migration requirement. Email channels migrate as IMAP or SMTP configurations if the customer provides the credentials.

Sobot Omnichannel Suite

Agent

maps to

Gorgias

User

1:1
Fully supported

Sobot Agent records map to Gorgias User accounts. Sobot agent properties including role (agent, supervisor, admin), status (active, inactive), and team assignments map to Gorgias User role, active/inactive status, and team membership. We resolve agents by email match against the destination Gorgias User table. Any Sobot agent without a matching Gorgias User goes to a reconciliation queue for the customer to provision before the User migration phase completes.

Sobot Omnichannel Suite

Team

maps to

Gorgias

Team

1:1
Fully supported

Sobot team structures map to Gorgias Teams. Sobot's skills-based routing configurations and team hierarchies become Gorgias Team assignments and team-level routing rules. Destination systems vary in how they represent team hierarchies; Gorgias uses a flat team structure with agents assigned per team, which requires flattening any nested Sobot team groups during mapping.

Sobot Omnichannel Suite

Custom Field (Customer)

maps to

Gorgias

Custom Field (Customer)

1:1
Fully supported

Sobot custom fields on Customer records require field-level mapping during migration scoping. Sobot field types (text, number, date, dropdown, checkbox) map to equivalent Gorgias custom field types. The Gorgias custom field API supports object_type = Customer for these fields. We extract the full custom field taxonomy from Sobot during discovery and create matching Gorgias custom fields before Customer migration begins.

Sobot Omnichannel Suite

Custom Field (Ticket)

maps to

Gorgias

Custom Field (Ticket)

1:1
Fully supported

Sobot custom fields on Ticket records map to Gorgias Ticket custom fields with object_type = Ticket. Sobot dropdown and multi-select fields map to Gorgias dropdown fields with equivalent value lists. Text and number fields map directly. We apply the custom field mapping during the Ticket migration phase, resolving any field type incompatibilities before production load.

Sobot Omnichannel Suite

Automations

maps to

Gorgias

Macros and Rules (rebuild documentation)

1:1
Mapping required

Sobot workflow automation rules export as structured logic definitions including trigger conditions, branching rules, delay actions, and CRM updates. These do not migrate as active Gorgias Macros or Rules because the automation models differ structurally. We deliver a written inventory of every active Sobot automation with its trigger type, conditions, sequence of actions, and recommended Gorgias Macro or Rule equivalent for the customer's admin to configure post-migration. Active automation count and complexity are documented during scoping and factor into timeline and pricing estimates.

Sobot Omnichannel Suite

Chatbot Workflow

maps to

Gorgias

AI Agent configuration (rebuild documentation)

1:1
Fully supported

Sobot chatbot task workflows including knowledge search nodes, variable collection steps, and action invocations export as structured logic definitions rather than visual drag-and-drop files. These do not migrate to Gorgias AI Agent as executable code. We deliver a documented specification of the Sobot bot logic tree including decision branches, knowledge base article references, and integration touchpoints, which the customer's team or a Gorgias implementation specialist uses to configure the Gorgias AI Agent post-migration.

Sobot Omnichannel Suite

Knowledge Base

maps to

Gorgias

Help Center

1:1
Fully supported

Sobot KB Articles and KB Categories transfer as Gorgias Help Center articles with category assignments. Sobot's knowledge optimization data and article metadata map to Gorgias article properties. We export the full article body with formatting preserved and recreate the category hierarchy in Gorgias Help Center. Any embedded images in Sobot KB articles require re-hosting in Gorgias's asset management.

Sobot Omnichannel Suite

Tags

maps to

Gorgias

Tags

1:1
Mapping required

Sobot tag assignments on Tickets and Customers transfer as Gorgias Tags. Sobot's tag taxonomy maps directly to Gorgias tag objects. Tags used for ticket categorization and customer segmentation preserve their assignments during migration so that filtering and reporting in Gorgias work from day one.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Sobot Omnichannel Suite logo

Sobot Omnichannel Suite gotchas

High

Resource package billing operates separately from subscription cost

Medium

WhatsApp Business API requires independent Facebook Business Manager setup

Medium

Custom chatbot workflows export as logic definitions, not visual flows

Gorgias logo

Gorgias gotchas

High

AI Agent adds outcome-based fees on top of billable ticket costs

High

Overage billing for tickets scales nonlinearly

Medium

API rate limits restrict bulk export throughput

Medium

Agent data visibility cannot be restricted by role for GDPR use cases

Low

Knowledge Base translations require separate API calls per locale

Pair-specific challenges

  • WhatsApp Business API requires independent Facebook Business Manager setup

    Whether you are migrating from Sobot or any other platform, the WhatsApp Business API on the destination side requires a dedicated WhatsApp Business API account linked to your Facebook Business Manager. Sobot's WhatsApp integration is provisioned separately, and moving to Gorgias does not transfer that provisioning. You must provision a new WhatsApp Business account or transfer your existing one through Facebook Business Manager before WhatsApp channel migration opens. We flag WhatsApp as a channel requiring account verification steps and do not proceed with WhatsApp record migration until the account linkage is confirmed on the destination side.

  • Sobot chatbot workflows export as logic definitions not visual flows

    Sobot's task workflow bot definitions including knowledge search nodes, variable collection steps, and action invocations export as structured logic rather than a visual drag-and-drop file that can be imported into another platform. When migrating from Sobot to Gorgias, you should plan for a configuration phase where your bot logic is rebuilt using Gorgias AI Agent's configuration interface. We document the full logic tree, decision branches, knowledge base article references, and integration touchpoints from the Sobot export so that your admin or implementation partner has a complete specification for the Gorgias rebuild.

  • Sobot conversation threads require split into ticket-message pairs

    Gorgias maintains a single Ticket object with messages attached directly. Sobot separates Tickets and Conversations as distinct objects, where a Conversation holds the message thread and links back to a Ticket. During migration, each Sobot Conversation becomes a Gorgias Ticket with its messages attached as Message records in chronological order. Internal notes and agent handoff context migrate as internal Gorgias Messages. This transformation must be validated against a representative sample of conversation threads before production migration runs, particularly for threads with mixed channel messages (email plus chat, for example).

  • Sobot resource package billing operates separately from subscription cost

    Sobot separates resource package costs from the base subscription. When you purchase call center or WhatsApp API products, value-added packages auto-open but require separate recharge. If your Sobot subscription includes call center minutes or WhatsApp API usage, those billing line items do not transfer to Gorgias. Gorgias charges separately for voice support and WhatsApp as add-ons. We track Sobot resource consumption as distinct line items during migration scoping so that you can model the destination-side cost accurately before finalizing the migration.

  • Sobot reporting dashboards have no direct Gorgias equivalent

    Sobot's 300+ built-in reports and custom report definitions require manual rebuild in Gorgias. Gorgias provides native helpdesk metrics (ticket volume, CSAT, first response time, resolution time) and revenue attribution reporting, but complex segmentation across team performance, channel breakdown, and custom date ranges requires third-party analytics integrations (Google Analytics 4, Metorik, or similar) or manual dashboard recreation. We deliver a written inventory of every Sobot report definition including metric calculations, filters, and visualization types for the customer's admin to prioritize for rebuild.

Migration approach

Six steps for a successful Sobot Omnichannel Suite to Gorgias data migration

  1. Discovery and channel audit

    We audit the source Sobot account across subscription tier, customer record volume, ticket volume, conversation history depth, active agent count, team structure, custom fields on Customer and Ticket objects, active automation rules, chatbot workflow definitions, and channel connections (email, WhatsApp, Facebook, Instagram, LINE). We specifically identify WhatsApp Business API provisioning status and any call center resource package usage. The discovery output is a written migration scope covering record counts, schema mapping, automation inventory, and a pre-migration checklist that includes the Facebook Business Manager verification for WhatsApp.

  2. Schema design and field mapping

    We design the destination schema in Gorgias. This includes creating custom fields on Customer and Ticket objects to receive Sobot custom field data, configuring Gorgias Teams to match Sobot team structures, and establishing the channel connections for email and social channels. For WhatsApp, we document the Facebook Business Manager steps required and hold WhatsApp migration until the account linkage is verified. We create the Help Center category hierarchy for KB article migration and configure tag taxonomy to match Sobot's tagging system.

  3. Conversation-to-ticket splitting prototype

    We run a sample migration of 50-100 conversation threads from Sobot into Gorgias to validate the conversation-to-ticket split logic. Each Sobot Conversation linked to a Ticket produces one Gorgias Ticket with its messages attached. We verify that message ordering, internal note flagging, agent handoff context, and channel type metadata all transfer correctly. The customer's team spot-checks the sample tickets against the Sobot source and approves the splitting logic before we proceed to production migration. Any edge cases (mixed-channel threads, threads with no linked ticket) are documented and resolved here.

  4. Agent and user provisioning

    We extract every distinct Sobot Agent referenced on Ticket and Conversation records and match by email against the Gorgias destination's User table. Agents without matching Gorgias Users go to a reconciliation queue. The customer's admin provisions any missing Users in Gorgias before record migration begins. Team assignments are mapped during this phase so that ticket routing by team works from the first production load.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Gorgias Users (validated from step 4), Customers (from Sobot Customer records with custom fields mapped), Tickets (with status and priority preserved and channel metadata attached), Message records (split from Sobot Conversations and attached to their parent Gorgias Tickets), Tags (applied to Tickets and Customers), Help Center articles and categories (from Sobot Knowledge Base), and channel configurations (email IMAP/SMTP credentials applied, social channel connections verified). Each phase emits a row-count reconciliation report before the next phase begins.

  6. Cutover, delta sync, and automation rebuild handoff

    We freeze Sobot writes during cutover, run a final delta migration of any records created or modified during the migration window, then enable Gorgias as the system of record. We deliver the automation and chatbot workflow inventory document to the customer's admin team including trigger conditions, decision branches, and recommended Gorgias Macro and Rule equivalents. We support a one-week hypercare window where we resolve any reconciliation issues raised by the customer's support team. We do not rebuild Sobot automations or chatbot workflows as Gorgias Macros, Rules, or AI Agent configurations inside the migration scope; that work is handled by the customer's admin or a Gorgias implementation partner as a separate engagement.

Platform deep dives

Context on both ends of the pair

Sobot Omnichannel Suite logo

Sobot Omnichannel Suite

Source

Strengths

  • Unified omnichannel inbox consolidates email, chat, WhatsApp, and social messaging into a single panel without tool switching.
  • AI chatbot with Five-AI system resolves routine inquiries before escalation, handling high volumes with 24/7 availability.
  • Deep integration ecosystem connects to CRM platforms, e-commerce tools, and custom systems via flexible REST APIs.
  • ISO 27001 and GDPR compliance provides security certifications that satisfy enterprise procurement and data residency requirements.
  • 300+ built-in reports and deep analytics dashboards deliver performance visibility across channels, teams, and individual agents.

Weaknesses

  • Advanced workflow configuration demands dedicated admin time and expertise, creating a steep learning curve for smaller teams without internal resources.
  • Reporting dashboards offer limited customization for complex segmentation, with G2 users noting insufficient flexibility for detailed team-level analysis.
  • Mobile app performance degrades on unstable Wi-Fi, causing real-time response delays that frustrate agents working remotely or in-store.
  • Value-added features including advanced automation, custom analytics, and enterprise integrations are gated behind higher subscription tiers.
Gorgias logo

Gorgias

Destination

Strengths

  • Shopify and BigCommerce integrations surface order, return, and shipment data natively inside every ticket.
  • Unlimited agent seats remove per-user licensing friction as support teams grow.
  • AI Agent reduces billable ticket volume through automated resolution of high-frequency queries.
  • SOC 2 Type II certified with GDPR-aligned data handling for enterprise procurement readiness.
  • Omnichannel inbox aggregates email, live chat, Facebook, Instagram, WhatsApp, SMS, and voice into a single threaded view.

Weaknesses

  • Ticket-volume pricing with overage fees creates unpredictable monthly costs during seasonal traffic spikes.
  • Custom reporting is shallow; raw event-level data export for BI tooling is not natively supported.
  • Knowledge Base, Macros, and Rules lack simple export tooling, making competitive migrations complex.
  • GDPR compliance limitations mean customer data cannot be hidden from agents by role, blocking use by teams with freelance staff.
  • Performance and glitch reports emerge in G2 reviews at higher ticket volumes.

Complexity grading

How hard is this migration?

Standard Helpdesk migration. 4 of 7 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Sobot Omnichannel Suite and Gorgias.

  • Object compatibility

    C

    4 of 7 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    7-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Sobot Omnichannel Suite: Not publicly documented — rate limits vary by endpoint and plan tier.

  • Data volume sensitivity

    A

    Sobot Omnichannel Suite exposes a bulk API — large-volume migrations stream efficiently.

Estimator

Estimate your Sobot Omnichannel Suite to Gorgias migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Sobot Omnichannel Suite to Gorgias data migrations

Answers to the questions buyers ask most during Sobot Omnichannel Suite to Gorgias migration scoping. Not seeing yours? Book a call.

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Most migrations land between three and five weeks for accounts under 20,000 tickets and 10,000 customers with no custom fields and no active chatbot workflows. Migrations with large conversation histories (over 100,000 message records), custom field taxonomies on both Customer and Ticket objects, multi-channel WhatsApp connections requiring Facebook Business Manager verification, or teams migrating from Sobot Enterprise with full automation sets move to eight to twelve weeks because of conversation-to-ticket splitting validation, channel reconnection work, and automation rebuild documentation scope.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Sobot Omnichannel Suite.
Land in Gorgias, intact.

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