CRM migration
Field-level mapping, validation, and rollback between Delta Sales CRM and Twenty CRM. We move data and schema; workflows are rebuilt natively in Twenty CRM.
Delta Sales CRM
Source
Twenty CRM
Destination
Compatibility
6 of 12
objects map 1:1 between Delta Sales CRM and Twenty CRM.
Complexity
BStandard
Timeline
4-6 weeks
Overview
Moving from Delta Sales CRM to Twenty CRM is a structural shift from a field-sales-centric model to a self-hosted, open-source relationship CRM. Delta organizes data around GPS visits, beat plans, and field rep accountability; Twenty organizes around People, Companies, and Opportunities with a customizable data model and full data ownership through self-hosting. The primary migration challenge is Delta's absence of a public API — all extraction relies on CSV export, which carries format risks for custom fields and phone numbers. We address this with pre-flight format validation, a 24-hour offline sync verification window, and custom field pre-configuration in Twenty before any import. We do not migrate Attendance records, GPS visit logs, or Delta's field-visit geometry because Twenty has no equivalent object model. We deliver beat plan assignments as a written custom-object specification for Twenty's admin to implement post-migration.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Delta Sales CRM object lands in Twenty CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Delta Sales CRM
Contact
Twenty CRM
Person
1:1Delta Contacts map directly to Twenty Persons. The contact's name, phone, email, address, and company linkage export from Delta as standard CSV fields and import into Twenty's Person object. Phone number format (especially leading zeros in international numbers) requires pre-import validation because CSV export can silently drop leading zeros. We compare a sample of phone number strings against Delta's source values before running the full import.
Delta Sales CRM
Company
Twenty CRM
Company
1:1Delta Companies (Accounts) map to Twenty's Company object. The company name, website, address, and industry fields migrate 1:1. Company records must import before any Person records that reference them, because the Person.companyId lookup requires a valid Company ID to resolve. We extract the Company ID mapping table first and use it to resolve Person-Company links during Person import.
Delta Sales CRM
Lead
Twenty CRM
Person or Opportunity
1:manyDelta Leads with a status of unqualified or early stage map to Twenty Person records (as Leads in Twenty's terminology if that object exists in the deployed version). Delta Leads that have progressed toward a deal map to Twenty Opportunity records with the person linked. We use Delta's lead status and assigned owner fields to determine the split at migration time and preserve the original lead source in a custom field for reporting continuity.
Delta Sales CRM
Deal
Twenty CRM
Opportunity
1:1Delta Deals map to Twenty Opportunities. Deal name, amount, pipeline stage, probability, owner, expected close date, and associated contact and company links migrate to Twenty. The Delta pipeline stages (for example, Prospecting, Proposal, Negotiation, Won, Lost) map to Twenty's Opportunity stage values, which we configure before migration. We resolve the opportunity personId and companyId lookups using the ID mapping tables generated during Company and Person import.
Delta Sales CRM
Pipeline
Twenty CRM
Opportunity Stage (customized)
lossyDelta's customizable pipelines (multiple pipelines with custom stage definitions) map to a customized Opportunity stage configuration in Twenty. We extract each Delta pipeline's name, stage order, and stage probability values as metadata and configure Twenty's Opportunity stages accordingly before Deal migration begins. Stage probability percentages round to integer values supported by Twenty's stage model.
Delta Sales CRM
Activity (Tasks, Calls, Meetings)
Twenty CRM
Task
1:1Delta Activities — including tasks, calls, meetings, reminders, and follow-ups — map to Twenty Task records. We export activity type, date, assignee, status, and notes. Delta's call duration and disposition fields migrate as custom task fields in Twenty. Date formats require normalization from Delta's export format to Twenty's expected ISO 8601 format before import. Activity records are linked to the parent Person or Company using the ID mapping tables built during Person and Company import.
Delta Sales CRM
Product
Twenty CRM
Product (Standard or Custom)
1:1Delta Products (name, price, unit, description, SKU if populated) map to Twenty Product records if the deployed Twenty instance includes a product management module. If Twenty's standard deployment does not include Products, we migrate product data as custom fields on the Opportunity object, mapping product name and price to custom Opportunity fields that the customer's Twenty admin configures before import.
Delta Sales CRM
Invoice
Twenty CRM
Custom Object or Opportunity Fields
lossyDelta invoicing (invoice headers, line items, payment status linked to contacts, deals, and products) has no direct standard object equivalent in Twenty CRM's base deployment. We migrate invoice data as a custom object in Twenty, pre-configuring the schema with invoice number, amount, date, status, and linked Opportunity reference. The customer confirms whether invoicing will live inside Twenty or a separate billing system post-migration. If a separate system is planned, we migrate invoice records as an archived reference object without active linkage.
Delta Sales CRM
Payment
Twenty CRM
Custom Object or Opportunity Fields
lossyDelta Payment records (amount, date, method, linked invoice reference) migrate as a custom object linked to the corresponding Opportunity or Invoice custom object. Payment reconciliation between paid invoices and payment records requires matching the payment's associated invoice ID to the migrated invoice number, which we resolve using a lookup table built during invoice migration. If no invoice custom object is configured, payments migrate as Opportunity custom fields with payment date and amount.
Delta Sales CRM
Custom Fields
Twenty CRM
Custom Fields
lossyDelta custom fields are supported across all major objects (Contacts, Companies, Leads, Deals, Activities). We export field definitions (name, data type, required/optional) and all populated values. Twenty's custom field mechanism must be configured in the Twenty instance before any import, because Twenty requires field schema to exist before record data can reference it. We pre-build the custom field schema during the scoping phase and deploy it before the first data import.
Delta Sales CRM
Beat Plan (Route Plan)
Twenty CRM
Custom Object (Route Plan)
lossyDelta Beat Plans assign route sequences to field reps visiting customers in a defined order — a concept with no standard equivalent in Twenty's base object model. We export beat plan name, assigned rep, route sequence, customer visit order, and scheduled visit dates. We deliver a written custom object specification for Twenty's admin to implement as a Route Plan custom object with fields for plan name, rep assignment, route step order, linked Company, and visit date. We do not import beat plan data as active records because the custom object must first be created in the Twenty schema by the admin.
Delta Sales CRM
Attachment (Document)
Twenty CRM
File (with caveats)
1:1Delta document uploads per record (up to 30-100 GB depending on plan) export as binary files with their associated record ID. We export files and their metadata (filename, record association, upload date) and note the file attachment volume before migration. Large attachment batches require chunked export and import. Whether Twenty's self-hosted deployment supports file attachments on Person or Company records depends on the specific version and hosting configuration — we confirm attachment support during scoping and flag any hosting storage constraints.
| Delta Sales CRM | Twenty CRM | Compatibility | |
|---|---|---|---|
| Contact | Person1:1 | Fully supported | |
| Company | Company1:1 | Fully supported | |
| Lead | Person or Opportunity1:many | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Pipeline | Opportunity Stage (customized)lossy | Fully supported | |
| Activity (Tasks, Calls, Meetings) | Task1:1 | Fully supported | |
| Product | Product (Standard or Custom)1:1 | Fully supported | |
| Invoice | Custom Object or Opportunity Fieldslossy | Fully supported | |
| Payment | Custom Object or Opportunity Fieldslossy | Fully supported | |
| Custom Fields | Custom Fieldslossy | Mapping required | |
| Beat Plan (Route Plan) | Custom Object (Route Plan)lossy | Fully supported | |
| Attachment (Document) | File (with caveats)1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Delta Sales CRM gotchas
No public API confirmed — migration relies on CSV exports
Lifetime deal plans create migration urgency gaps
Offline-first sync can produce duplicate records on reconnect
Analytics gated behind an advanced module
Twenty CRM gotchas
Import order is enforced and critical
Export limited to 20,000 records and visible columns only
Soft-deleted records count toward uniqueness and trigger restores
API rate limits cap at 200 req/min on Organization tier
No native email sequences — follow-up cadences require external tools
Pair-specific challenges
Migration approach
Discovery and Delta export audit
We audit Delta Sales CRM across all active objects — Contacts, Companies, Leads, Deals, Pipelines, Activities, Products, Invoices, Payments, and Custom Fields — by working with the customer to run CSV exports from the Delta web interface. We validate row counts, field headers, and sample data quality (duplicate rates, blank required fields, phone number formats). We confirm that all field devices have been online and synced for at least 24 hours and compare the web app record count against offline-device export counts to catch unsynced record gaps. This step produces a written migration scope and a Delta export readiness report.
Twenty schema design and custom object pre-configuration
We design the destination schema in the customer's Twenty instance. This includes mapping Delta's Companies to Twenty Companies, Delta's Contacts to Twenty Persons, Delta's Leads to Person or Opportunity records, Delta's Deals to Twenty Opportunities, and Delta's Activities to Twenty Tasks. We pre-configure any custom objects needed for Delta Invoices and Payments, and we deliver a written custom object specification for Beat Plans. Custom fields are created in Twenty's schema before any data import, because Twenty requires field definitions to exist before record data can reference them. We confirm Twenty version and hosting configuration to validate which standard objects (Products, Attachments) are available in the deployed instance.
Staging migration and reconciliation
We run a full migration into a staging environment in Twenty using the customer's live Delta data. We import in dependency order — Companies first, then Persons with company links resolved, then Opportunities with person and company lookups resolved, then Products, then Tasks, then Invoice and Payment custom records. We validate record counts, spot-check 25-50 random records against the Delta source for field accuracy, and confirm that Person-Company and Opportunity-Person relationships are intact. The customer's team reviews the staging result and signs off before production migration begins.
User reconciliation and Delta owner mapping
We extract every distinct Delta Owner (sales rep, admin, manager) referenced on Contacts, Companies, Deals, and Activities and map them to Twenty User accounts by email match. Any Delta Owner without a matching Twenty User is held in a reconciliation queue for the customer's admin to provision. Owner ID resolution is a prerequisite for Opportunity import because OwnerId references must be valid at the time of insert. We also flag any inactive Delta users whose records are being migrated so the customer can decide whether to import their historical data under an active user or archive it.
Production migration in dependency order
We run production migration in record-dependency order: Companies (from Delta Companies), Persons (with companyId resolved from the Company mapping table), Opportunities (with personId, companyId, and ownerId resolved), Products, Tasks (with activity metadata and parent record links resolved), and Invoice and Payment custom records. Each phase emits a row-count reconciliation report comparing Delta source count to Twenty import count. Orphaned records (Opportunities without a valid personId or companyId) are flagged and queued for manual resolution before the next phase begins.
Cutover, delta sync, and beat plan handoff
We freeze Delta from new writes during the cutover window, run a final delta export of any records modified during the migration, and import the delta into Twenty. We deliver the beat plan reconstruction specification as a written document with the exact custom object schema, field list, and relationship model that the customer's Twenty admin implements post-migration. We do not migrate Attendance records or GPS visit logs because Twenty has no equivalent object. We support a one-week post-cutover hypercare window for reconciliation issues raised by the sales team.
Platform deep dives
Delta Sales CRM
Source
Strengths
Weaknesses
Twenty CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Delta Sales CRM and Twenty CRM.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Delta Sales CRM: Documented in API reference at apidocs.deltasalesapp.com — specific thresholds not stated publicly; confirmed during scoping.
Data volume sensitivity
Delta Sales CRM exposes a bulk API — large-volume migrations stream efficiently.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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