HRMS migration

Migrate from Namely to Bullhorn ATS & CRM

Field-level mapping, validation, and rollback between Namely and Bullhorn ATS & CRM. We move data and schema; workflows are rebuilt natively in Bullhorn ATS & CRM.

Namely logo

Namely

Source

Bullhorn ATS & CRM

Destination

Bullhorn ATS & CRM logo

Compatibility

92%

11 of 12

objects map 1:1 between Namely and Bullhorn ATS & CRM.

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Namely to Bullhorn is a cross-category migration from a mid-market HRMS to a recruitment-focused ATS and CRM. Namely consolidates payroll, HR, benefits, and compliance in one platform; Bullhorn manages candidate pipelines, client relationships, job orders, and placements for staffing and recruiting agencies. The primary migration value is transferring employee records as candidates or contacts into Bullhorn so that former employees can be re-engaged as candidates for future roles and client company records transfer as ClientCorporations. We export compensation effective-dates, hire history, and performance reviews as custom fields on the Candidate record, but Bullhorn does not have a native payroll module, time-off accrual tracker, or benefits administration engine, so this data maps into custom fields as historical reference rather than as operational records. Benefits enrollments, carrier-specific plan IDs, and PTO balances are exported as data artifacts for the customer's HR team to reconfigure at the destination. PEO tier customers (Namely Complete, Namely Plus People) face a structural change: the employer-of-record relationship shifts from Namely to the customer's own EIN, which requires downstream re-enrollment that is outside the data-migration scope.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Namely logo

Namely

What's pushing teams away

  • Customers report limited customer support responsiveness, with difficulty reaching the right person when issues arise, particularly as the company expanded its customer base.
  • After being acquired by a benefits brokerage, some users perceive that the technology side of the platform has taken a backseat to sales and brokerage operations.
  • Mid-market companies scaling rapidly often outgrow Namely's feature depth and migrate to more robust enterprise HRMS platforms like ADP Workforce Now or Paycor.
  • The transition to PEO-tier offerings (Namely Complete) represents a structural change in the employment relationship that some customers did not anticipate.
  • Integration limitations with non-native payroll and ERP systems create friction for companies using multiple vendor tools.

Choosing

Bullhorn ATS & CRM logo

Bullhorn ATS & CRM

What's pulling them in

  • Agencies choose Bullhorn because it combines ATS and CRM in one platform, eliminating the need to switch between separate tools for candidate management and client relationship tracking.
  • The resume parser extracts contact details, work history, and skills into structured, searchable candidate profiles automatically without manual data entry, reportedly driving 24% more placements per recruiter.
  • Bullhorn's placement and split-billing model natively supports contract staffing workflows, handling start/end dates, overtime rules, and multi-party pay/charge rates in a single record.
  • The platform offers extensive third-party integrations through its Recruitment Cloud Marketplace, connecting with back-office, onboarding, and payroll systems used by staffing agencies.
  • 72% of Bullhorn customers are teams with fewer than 10 users, and Bullhorn's implementation team handles setup and data migration for small agencies going live within weeks.

Object mapping

How Namely objects map to Bullhorn ATS & CRM

Each row shows how a Namely object lands in Bullhorn ATS & CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Namely

Employee

maps to

Bullhorn ATS & CRM

Candidate

1:1
Fully supported

Namely Employee records map to Bullhorn Candidate records. Core fields (name, email, phone, address, hire date, termination date, employment status, job title, department, cost center) transfer to Bullhorn's Candidate standard fields or to custom fields if no standard equivalent exists. The Candidate's email address is used as the dedupe key during import. Former employees migrate as inactive Candidates with a status flag so they appear in talent pool searches for future roles.

Namely

Compensation Record

maps to

Bullhorn ATS & CRM

Candidate (custom fields)

1:1
Fully supported

Salary history, bonus records, and compensation effective-dates from Namely transfer to custom fields on Bullhorn Candidate (e.g., base_salary__c, bonus_history__c, comp_effective_date__c). Bullhorn has no native compensation management module, so compensation data becomes reference-only fields that inform placement rate discussions but do not drive payroll. Historical pay ranges are preserved as text or number fields per year.

Namely

Benefits Enrollment

maps to

Bullhorn ATS & CRM

Candidate (custom fields)

1:1
Fully supported

Health, dental, vision, and 401k enrollment elections map to custom multi-select picklist or text fields on Candidate (e.g., health_plan__c, dental_elect__c). Carrier-specific plan IDs (e.g., Aetna PPO 2024) have no Bullhorn equivalent and are stored as text strings for reference only. The customer must configure equivalent benefit plan offerings in their own HRMS or PEO before employee re-enrollment. We extract enrollment records but flag that plan IDs are not operational records in Bullhorn.

Namely

Payroll History

maps to

Bullhorn ATS & CRM

Candidate (custom fields)

1:1
Fully supported

Payroll run summaries, earnings, deductions, taxes, and year-to-date gross-to-net figures from Namely are exported as custom fields on Candidate (e.g., ytd_gross__c, ytd_deductions__c, last_pay_date__c). Bullhorn does not process payroll, so this data is historical reference for staffing placement rate conversations. We preserve YTD figures as of the migration snapshot date and do not create operational payroll records.

Namely

Time Off Balance

maps to

Bullhorn ATS & CRM

Candidate (custom fields)

1:1
Fully supported

PTO, sick leave, and accrual balances migrate as custom number fields on Candidate (e.g., pto_balance_hours__c, sick_balance_hours__c). For unlimited PTO policies, there is no balance to export; we note this in the migration report and recommend a policy document as a placeholder artifact. Bullhorn has no native time-off tracking module.

Namely

Organizational Structure

maps to

Bullhorn ATS & CRM

Candidate.customDepartment__c + customCostCenter__c

1:1
Mapping required

Namely departments, cost centers, and reporting hierarchies map to custom fields on Candidate. Reporting manager relationships (employee to manager employee ID) are resolved by matching manager email or employee ID to the Bullhorn Candidate record to establish the hierarchy reference. Org chart visualization is not a Bullhorn feature.

Namely

Performance Review

maps to

Bullhorn ATS & CRM

Candidate (custom fields) + Note

1:1
Fully supported

Performance ratings, review cycle names, goals, and feedback text migrate as a combination of custom fields (rating_score__c, review_cycle__c) and Note records attached to the Candidate. Custom rating scales from Namely are preserved as text strings rather than numeric scores to avoid value-range mismatches. Bullhorn has no native performance management module.

Namely

Document

maps to

Bullhorn ATS & CRM

Candidate (file attachment)

1:1
Fully supported

Employee documents (offer letters, I-9s, tax forms, contracts) export from Namely's Documents module as binary files with inconsistent naming conventions. We normalize file names to {employee_id}_{document_type}.pdf before Bullhorn import. Files attach to the Candidate record via Bullhorn's resume and attachment upload mechanism. Document metadata (upload date, uploader) migrates as a JSON sidecar. Bullhorn's document storage is designed for resumes and candidate attachments, not HR-form documents.

Namely

Custom Fields

maps to

Bullhorn ATS & CRM

Candidate (custom fields)

lossy
Mapping required

Namely custom properties on Employee records map to Bullhorn custom Candidate fields. Bullhorn custom objects must be initially set up by Bullhorn Support via a support ticket (not self-service). We discover custom field definitions via the Namely API during discovery and coordinate with Bullhorn Support to pre-create equivalent custom fields before migration. Field types (text, number, date, picklist) map to nearest Bullhorn field types.

Namely

Workflow and Approvals

maps to

Bullhorn ATS & CRM

Written inventory (not migrated)

1:1
Fully supported

Namely approval workflows and automation chains are not structurally portable to Bullhorn. We export workflow names, associated employee records, and approval chain descriptions as a written inventory document. Bullhorn's own workflow and automation features differ architecturally (tearsheets, hotlists, automations vs. property-triggered HR workflows). The customer's admin rebuilds any required recruiting automation in Bullhorn's automation engine post-migration.

Namely

Namely User (admin)

maps to

Bullhorn ATS & CRM

User

1:1
Fully supported

Namely user accounts that will manage Bullhorn (recruiters, account managers, admins) map to Bullhorn User records. User provisioning in Bullhorn is handled by the customer's Bullhorn account team; we match users by email address during migration and flag any unmatched accounts in a reconciliation queue. Active and inactive status preserves from Namely.

Namely

Client Company

maps to

Bullhorn ATS & CRM

ClientCorporation

1:1
Fully supported

If Namely contains client or vendor company records (in addition to the internal employer company), these map to Bullhorn ClientCorporation records. The company name, address, industry, and key contact information transfer to standard Bullhorn fields. This mapping is applicable only if the customer used Namely's organizational module for external company records, which is an optional configuration.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Namely logo

Namely gotchas

High

PEO co-employment tier changes employer-of-record status

High

Benefits plan IDs are carrier-specific and non-portable

Medium

PTO balance exports vary by accrual policy type

Medium

Document module exports binary blobs with inconsistent naming

Low

Support responsiveness degrades during migration window

Bullhorn ATS & CRM logo

Bullhorn ATS & CRM gotchas

High

ATS Growth edition has no API access

High

Attachments excluded from CSV bulk exports

Medium

Custom Object limits vary sharply by edition

Medium

Opportunity pipeline stages are recruitment-specific

Low

Resume parse quality varies by document format

Pair-specific challenges

  • Bullhorn is a recruiting ATS, not an HRMS

    Bullhorn is purpose-built as an ATS and CRM for staffing and recruiting agencies. It does not natively support payroll processing, time-off accrual tracking, benefits administration, performance management, or HR compliance workflows. Any employee data that requires these modules in Namely must be stored as custom fields on Bullhorn Candidate records or delivered as data artifacts for the customer's HR team to manage outside Bullhorn. We flag this structural limitation during scoping so the customer understands that Bullhorn will not replace the full HRMS functionality they had in Namely. Customers needing a complete HRMS at the destination should evaluate Workday, BambooHR, or Rippling in parallel.

  • Benefits plan IDs are non-portable across HRMS platforms

    Namely benefit elections reference carrier-specific plan IDs tied to specific plan years. Bullhorn has no benefits administration module, so enrollment records map to custom text fields as historical reference. The customer must re-establish carrier contracts and re-enroll employees in equivalent plans at the destination using their own EIN and broker relationships. We export enrollment records with effective dates and plan descriptions, but the plan configuration and active enrollment status are not transferable. For PEO tier customers (Namely Complete, Plus People), this requires re-establishing the employer-of-record relationship with the customer's own tax agency and workers' comp carrier.

  • PEO co-employment tier requires structural HR change, not just data migration

    Namely Complete and Namely Plus People are co-employment PEO offerings where Namely is the employer of record for benefits, compliance, and workers' compensation. Migrating away from these tiers means the customer regains employer-of-record status and must set up their own EIN with payroll tax agencies, re-enroll employees in new benefit plans, and establish new workers' comp policies. This is a legal and HR operations change, not a data migration. We export the relevant employee records and compensation history to support this transition, but the structural setup (new carrier contracts, new tax filings, new W-4 elections) happens outside FlitStack AI's scope and typically requires a PEO specialist or HR attorney.

  • Bullhorn custom objects require Bullhorn Support to create

    Bullhorn's REST API exposes custom objects (customObject1s through customObject10s) on standard entities, but these must be initially configured by Bullhorn Support via a support ticket before the API is usable. Unlike self-service custom field creation in most platforms, Bullhorn requires account or support contact to open a ticket for custom object setup. We coordinate this during the schema design phase, but the Bullhorn support ticket is a prerequisite that adds two to five business days to the timeline before custom object imports can begin.

  • Saved searches and tearsheets may not auto-migrate during Bullhorn platform updates

    Bullhorn periodically updates its interface (e.g., the New Candidate List migration from the legacy list). Saved searches created in the legacy interface may not automatically carry forward to new UI versions, and unsupported fields in saved search criteria may be silently dropped. We preserve saved search criteria as written documentation during migration so that the customer's Bullhorn admin can manually recreate critical searches if auto-migration fails. Field logic differences between Bullhorn UI versions mean saved searches should be reviewed post-migration against the original criteria.

Migration approach

Six steps for a successful Namely to Bullhorn ATS & CRM data migration

  1. Discovery and scope definition

    We audit the source Namely account across tier (Namely Now, Plus People, or Complete), headcount, active employee records, compensation records, benefits enrollment data, time-off balance exportability, document volumes, and any custom field definitions. We identify whether the account is on a co-employment PEO tier, which requires separate HR operations scoping. We review Bullhorn's target edition (Team, Corporate, or Enterprise) to confirm which standard and custom fields are available at the destination. The discovery output is a written migration scope document and a Bullhorn custom field requirements list that the customer submits to Bullhorn Support for pre-creation.

  2. Schema design and custom field pre-creation

    We map every Namely object and field to a Bullhorn target: Candidate standard fields, Candidate custom fields, ClientCorporation, or Note. We create a Bullhorn custom field requirements document specifying API names, field types, and picklist values that the customer's Bullhorn account team or Bullhorn Support uses to pre-create fields before migration begins. Compensation, benefits, PTO, and performance review data are scoped as custom fields on Candidate. Document naming normalization rules are defined here to handle inconsistent Namely file name conventions before export.

  3. Sandbox migration and reconciliation

    We run a full migration into a Bullhorn sandbox or staging environment using a representative data sample. The customer reconciles record counts (Candidates in, ClientCorporations in, Notes in), spot-checks 25-50 candidate records against the Namely source, and reviews custom field values for compensation and benefits data. Any mapping corrections, field type mismatches, or character limit issues surface here before production migration. Bullhorn's character limits on text fields (typically 100 characters for standard fields, configurable for custom fields) are validated against Namely source field lengths.

  4. Owner and user reconciliation

    We extract every distinct Namely user (employee and admin) who will have a role in Bullhorn and match them by email address against the Bullhorn User table. Recruiters, account managers, and admins are mapped to Bullhorn User records. Any Namely employee who does not yet have a Bullhorn User account is flagged in a reconciliation queue for the customer's Bullhorn admin to provision before production migration. Bullhorn user provisioning is handled through the customer's Bullhorn account team.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Bullhorn Users (manually provisioned and validated first), ClientCorporations (from any external company records in Namely), Candidates (with standard and custom fields populated, inactive status for terminated employees), Notes (document metadata and file attachment references), and engagement history (calls, emails, meetings as Task and Event records linked to Candidate). Each phase emits a row-count reconciliation report before the next phase begins. Benefits enrollment and compensation data import as the final phase against existing Candidate records.

  6. Cutover, validation, and workflow handoff

    We freeze new Namely writes during cutover and run a final delta migration of any records modified during the migration window. Bullhorn becomes the system of record for recruiting and candidate management. We deliver the written workflow and approval inventory for the customer's Bullhorn admin to rebuild in Bullhorn's automation engine, and the compensation and benefits data artifact for the customer's HR team to configure in their chosen HRMS or PEO. We support a one-week hypercare window for reconciliation issues. We do not rebuild Namely workflows in Bullhorn or configure PEO re-enrollment as part of the migration scope.

Platform deep dives

Context on both ends of the pair

Namely logo

Namely

Source

Strengths

  • Consolidated HRMS with payroll, benefits, and compliance in one platform, reducing tool fragmentation for mid-market teams
  • User-friendly interface consistently praised across G2 and Capterra reviews for simplifying HR tasks
  • Supports paperless onboarding with e-signature and customizable role-based workflows
  • Namely Now tier starts at $9/employee/month, providing a low-barrier entry point for smaller teams
  • Compliance tools embedded in higher tiers help mid-market companies manage shared liability and regulatory requirements

Weaknesses

  • Limited customer support responsiveness reported across multiple review sources, with difficulty reaching appropriate contacts
  • Post-acquisition, some customers perceive technology development has been deprioritized in favor of brokerage operations
  • Custom pricing on upper tiers creates opacity about total cost and makes budget planning difficult
  • Integration ecosystem is narrower than enterprise HRMS competitors, limiting connectivity with non-native tools
  • PEO tiers (Complete) fundamentally change the employment relationship, requiring structural reconfiguration rather than simple data migration
Bullhorn ATS & CRM logo

Bullhorn ATS & CRM

Destination

Strengths

  • Unified ATS and CRM on one platform purpose-built for staffing agencies, eliminating separate tools for candidates and clients.
  • Automated resume parsing extracts structured candidate data—contact details, work history, skills—into searchable profiles instantly.
  • Native placement and split-billing model handles contract staffing workflows including start/end dates and overtime rules.
  • Bullhorn Recruitment Cloud Marketplace offers 100+ pre-validated third-party integrations spanning the full recruiting lifecycle.
  • 24/7 global support coverage from 350+ support staff with dedicated account management included at all tiers.

Weaknesses

  • Widely regarded as old and bloated with an unintuitive interface and steep learning curve for new recruiters.
  • Slow page loads and performance lag cited in over 200 verified G2 reviews during high-volume recruiting periods.
  • Pricing is opaque—custom-negotiated per organization with significant upfront implementation fees that vary by deal.
  • ATS Growth edition excludes API access entirely, preventing automated data export without upgrading first.

Complexity grading

How hard is this migration?

Standard HRMS migration. 1 of 7 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Namely and Bullhorn ATS & CRM.

  • Object compatibility

    B

    1 of 7 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    7-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Namely: Not publicly documented in available sources.

  • Data volume sensitivity

    B

    Namely doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Namely to Bullhorn ATS & CRM migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Namely to Bullhorn ATS & CRM data migrations

Answers to the questions buyers ask most during Namely to Bullhorn ATS & CRM migration scoping. Not seeing yours? Book a call.

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Most migrations land between three and five weeks for accounts under 1,000 employee records with no PEO tier and no performance review history requiring custom field build-out. Migrations from Namely Complete or Plus People (PEO co-employment tiers) require additional discovery, benefits data artifact extraction, and coordination with the customer's PEO or HR operations team, moving to seven to twelve weeks. Bullhorn custom field pre-creation by Bullhorn Support adds two to five business days to any timeline as a prerequisite.

Adjacent paths

Related migrations to explore

Ready when you are

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