Project Management migration

Migrate from Backlog to Asana

Field-level mapping, validation, and rollback between Backlog and Asana. We move data and schema; workflows are rebuilt natively in Asana.

Backlog logo

Backlog

Source

Asana

Destination

Asana logo

Compatibility

64%

9 of 14

objects map 1:1 between Backlog and Asana.

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Backlog to Asana restructures the primary work unit and the task hierarchy. Backlog uses Issues as the top-level container with Subtasks nested one level deep under each Issue; Asana uses Tasks as the base unit with subtasks nested arbitrarily and Sections used to group tasks within a project. We preserve the Backlog Issue-Subtask relationship by mapping Subtasks to Asana subtasks and grouping them under their parent task. Backlog Custom Fields are tier-gated behind the Premium plan and must be detected before migration; Asana Custom Fields are available at every paid tier. We migrate Wikis as structured text with a document inventory delivered for manual recreation in Asana Docs or Confluence. Backlog Git and Subversion integration has no Asana equivalent for source code hosting; we migrate pull request metadata and commit-linked issue references only. Backlog Automations do not migrate because they use a different trigger-condition-action model from Asana Rules.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Backlog logo

Backlog

What's pushing teams away

  • The reporting and analytics features are widely described as weak — G2 and Capterra reviewers flag the lack of advanced dashboards and custom reports as a recurring frustration.
  • Teams with complex workflows find the customization options limited, especially on lower tiers where custom fields are not available.
  • Exporting project lists to CSV or Excel drops full task descriptions — reviewers note the output omits issue text, forcing users to open each item manually.
  • The visual design and UI customization feel dated compared to newer project management tools, leading some teams to migrate for a more modern experience.
  • Some users report that Backlog's notification system is noisy and difficult to configure cleanly for large teams.

Choosing

Asana logo

Asana

What's pulling them in

  • Organizations with distributed teams cite Asana's multiple project views (List, Board, Calendar, Timeline) as the primary reason for adoption, allowing each team member to work in their preferred interface without changing the underlying data.
  • The platform's 100+ native integrations with tools like Slack, Google Drive, Salesforce, and Microsoft Teams reduce context-switching and keep work synchronized across the stack.
  • Small teams and non-profits value the free plan's generous limits: unlimited projects and tasks for up to 15 team members with basic views, enabling teams to validate fit before committing to a paid tier.
  • Marketing and creative teams specifically praise Asana's visual project organization, reporting dashboards, and timeline views for managing cross-functional campaign workflows.
  • Project managers report that Asana's dependency management and workload views help surface bottlenecks before they derail deadlines.

Object mapping

How Backlog objects map to Asana

Each row shows how a Backlog object lands in Asana, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Backlog

Project

maps to

Asana

Project

1:1
Fully supported

Backlog Projects map directly to Asana Projects. The project name, description, and archived status transfer. Backlog project-level settings (notification preferences, project type) have no direct Asana equivalent and are noted in the migration inventory. Projects are created before any task or subtask import to satisfy parent-record dependencies.

Backlog

Issue

maps to

Asana

Task

1:1
Fully supported

Backlog Issues map to Asana Tasks. The Backlog issue type (Bug, Task, Story, custom) is preserved as a custom field issue_type__c on the Asana task since Asana has a single native task type. Issue priority maps to Asana priority level (urgent, high, medium, low, none). The Backlog issue key (e.g., PROJ-123) is stored in a custom field backlog_key__c for reference. Description HTML from Backlog migrates as rich text to the Asana task Notes field.

Backlog

Subtask

maps to

Asana

Subtask

1:1
Fully supported

Backlog Subtasks map to Asana Subtasks nested under the parent Task. The parent-child relationship is resolved at migration time by matching the subtask's parent_issue_id to the migrated Issue key stored in backlog_key__c on the Asana task. Subtask status, assignee, and due date preserve. Asana allows unlimited subtask nesting depth; Backlog allows one level. Multi-level Backlog subtask hierarchies (if any) flatten to two levels in Asana.

Backlog

Milestone (Version)

maps to

Asana

Section or Custom Field

lossy
Fully supported

Backlog Versions (called Milestones in the UI) group issues by release. Asana has no native milestone object — releases are typically modeled as Sections within a project, as a custom field (e.g., release_version__c), or as Asana Goals (Business tier only). During scoping, the customer chooses the strategy. We preserve the version name, planned completion date, and issue associations.

Backlog

Category

maps to

Asana

Section

1:1
Fully supported

Backlog Categories group issues within a project (e.g., Frontend, Backend, Design). These map to Asana Sections within the corresponding project. Section names transfer directly. If a Backlog issue has multiple categories, we assign it to the first category and flag the additional categories for manual review.

Backlog

Tag

maps to

Asana

Tag

1:1
Fully supported

Backlog Tags are flat free-form labels applied to Issues. Tags migrate to Asana Tags with the same name. Asana Tags are workspace-level and can be applied to any task across projects. Tag colors from Backlog do not transfer; Asana does not support per-tag color assignment.

Backlog

Custom Field (Premium+)

maps to

Asana

Custom Field

1:1
Fully supported

Backlog Custom Fields exist only on Premium and Enterprise plans. We detect the plan tier during discovery and skip custom field mapping if the source is on Free, Starter, or Standard. For Premium+ accounts, we map Backlog custom field types (text, numeric, date, dropdown, checkbox, radio) to Asana custom field types (text, number, date, enum, checkbox). Dropdown options from Backlog become Asana enum options. Custom fields are created in Asana before any task import.

Backlog

User

maps to

Asana

User

1:1
Fully supported

Backlog space users map to Asana workspace members. We match by email address. If a Backlog user is inactive or disabled, we create the corresponding Asana user as inactive. Backlog role assignments (Project Admin, Reporter, Guest) do not map directly to Asana roles; we note the roles in the migration inventory for manual reassignment in Asana workspace settings.

Backlog

Team

maps to

Asana

Team

1:1
Fully supported

Backlog Teams are groups of users that can be assigned to issues. Teams migrate to Asana Teams. Team memberships transfer. Asana Teams have a member list and a team inbox; Backlog team assignments on issues translate to the Asana task assignee being set to the team rather than an individual, or the task is assigned to the first team member depending on the customer's preference.

Backlog

Wiki Page

maps to

Asana

Plain Text Document (handoff)

lossy
Fully supported

Backlog Wikis have no direct Asana equivalent. Asana Docs is a separate product with different structure. We extract wiki page content, convert Backlog markup to plain text with headings and lists preserved, and deliver a structured document inventory with page titles, hierarchy, and content for the customer to recreate manually in Asana Docs, Confluence, or another documentation tool. Complex Backlog macros with no plain-text equivalent are flagged in the inventory.

Backlog

Pull Request

maps to

Asana

Task Custom Fields (PR metadata)

lossy
Fully supported

Backlog pull request metadata (title, description, reviewers, status, comments) migrates as structured data attached to the linked Asana task via custom fields (pr_url__c, pr_status__c, pr_reviewers__c). The actual code diff, file changes, and commit history do not migrate. The PR title is stored as a task subtask or as a custom field for traceability.

Backlog

Attachment

maps to

Asana

Attachment

1:1
Fully supported

File attachments on Backlog issues migrate to Asana task attachments by URL reference. We validate that attachment URLs are accessible at migration time and copy the file content into Asana's attachment storage. Backlog's file storage limits (100 MB Free, 1 GB Starter, 30 GB Standard, 100 GB Premium) are checked during discovery; Asana's per-file limit is 100 MB. Files exceeding 100 MB are flagged for the customer to store externally and link in the task description.

Backlog

Gantt Chart Data

maps to

Asana

Task Start Date and Due Date

lossy
Fully supported

Backlog Gantt charts are derived from issue start dates, end dates, and dependencies. We migrate the underlying issue dates as Asana task Start Date and Due Date fields. Backlog issue dependencies (blocks, blocked by, relates to) map to Asana dependencies (follows, blocked by) where the Asana dependency types are enabled on the project. Backlog's Gantt visualization itself does not migrate.

Backlog

Burndown Data

maps to

Asana

Task completion records

lossy
Fully supported

Backlog burndown charts are computed from issue completion rates against a milestone or sprint timeline. We migrate the underlying issue completion events and dates as Asana task completed_at timestamps. The burndown chart visualization does not transfer. If Backlog milestones have custom start and end dates, we preserve these as task dates in Asana for the customer to rebuild charts in Asana Dashboards or a BI tool.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Backlog logo

Backlog gotchas

High

Free and Starter tiers enforce hard project-count limits

High

Custom Fields are tier-gated — not available below Premium

Medium

CSV and Excel exports omit full issue descriptions

Medium

API rate limit numbers are not publicly documented

Low

Wiki markup must be converted to destination format

Asana logo

Asana gotchas

High

Automation rules have no export representation

High

API rate limits cap bulk migration throughput

Medium

Portfolios are view-only objects that do not hold data

Medium

Custom field enum options cannot be updated via API

Low

Subtasks do not appear in project views by default

Pair-specific challenges

  • Backlog Custom Fields exist only on Premium and Enterprise plans

    If a Backlog account is on the Free, Starter, or Standard plan, no custom fields exist on any issues. If the account is on Premium or Enterprise, custom fields are present and must be mapped. We detect the plan tier and field metadata via the API before migration. For accounts below Premium, we skip the custom field mapping step entirely rather than failing to find fields that do not exist. This means teams that believe they have custom fields but are on a lower tier will not find them in Asana post-migration — we surface this gap during discovery so the customer can decide whether to upgrade Backlog before migration or accept the field gap.

  • Asana has no native milestone object

    Backlog Versions (called Milestones in the UI) are a first-class object with planned release dates and issue groupings. Asana does not have a milestone object. The customer must choose between modeling milestones as Sections within a project (losing the planned date), as a custom milestone_version__c text field (losing date-based filtering), or as Asana Goals (Business tier only, goal-level rather than project-level). We cannot make this decision automatically because it affects downstream reporting. We present all three options during scoping and implement the chosen strategy.

  • Backlog Wikis have no Asana equivalent

    Backlog project-level Wikis store structured documentation in a custom markup format. Asana has no native wiki product — Asana Docs is a separate product with different structure, access controls, and content model. We convert wiki page content to plain text with headings, lists, and code blocks preserved, but the page hierarchy and navigation structure do not migrate automatically. We deliver a written document inventory with page titles, content, and hierarchy for the customer's admin to recreate in Asana Docs, Confluence, or another documentation platform. This is manual work that is not included in the standard migration scope.

  • Git repositories and source code do not migrate

    Backlog includes built-in Git and Subversion repository hosting with commit linking, branch management, and pull request review. Asana has no native repository hosting and no built-in code review feature. We migrate pull request metadata (title, description, reviewers, status, discussion threads) as structured fields on the linked Asana task. The actual source code, commits, branches, and repository configuration do not migrate. Teams using Backlog Git integration must plan a separate repository migration to GitHub, GitLab, or Bitbucket, which is outside the scope of a Backlog-to-Asana data migration.

  • Asana Rules do not migrate from Backlog Automations

    Backlog Automations use a trigger-condition-action model with notification, status-change, and field-update actions. Asana Rules are a separate automation product with different trigger types, conditions, and actions. We do not migrate automations as code. We deliver a written inventory of every Backlog Automation with its trigger, conditions, actions, and project scope, plus a recommended Asana Rules equivalent. The customer's admin rebuilds the automations post-migration. Forms and intake workflows in Backlog similarly do not migrate; we document them for manual rebuild in Asana Forms.

Migration approach

Six steps for a successful Backlog to Asana data migration

  1. Discovery and plan-tier validation

    We audit the Backlog space across plan tier (Free/Starter/Standard/Premium/Enterprise), project count, issue count, subtask count, custom field definitions (if Premium+), wiki page count, attachment volume, Git repository count, and active automations. We validate the project count against the current plan tier (Free permits 1 project, Starter 5, Standard 100, Premium unlimited). If project count exceeds the plan tier, we surface this before migration begins and require either a plan upgrade or selective project scoping as a precondition.

  2. Milestone strategy selection

    Backlog Versions have no direct Asana equivalent. We present three options during scoping: Sections within each project (no planned dates), a custom milestone_version__c field (text-based with dates in a separate date field), or Asana Goals (Business tier, goal-level). The customer selects the strategy based on how they use Backlog milestones for reporting and release planning. We implement the chosen strategy in Asana before any task import.

  3. Schema pre-creation in Asana

    We pre-create the Asana schema before any data import. This includes creating custom fields (issue_type__c, backlog_key__c, pr_url__c, pr_status__c, and any migrated Backlog custom fields), custom field enum options, project Sections corresponding to Backlog Categories, and Teams corresponding to Backlog Teams. Asana custom fields are created at the portfolio or workspace level for reuse. Projects are created in Asana in dependency order so that parent-record lookups are satisfied at insert time.

  4. Sandbox migration and reconciliation

    We run a full migration into a test Asana workspace or sandbox using production-like data volume. The customer reconciles record counts (Issues in, Tasks in, Subtasks in, Attachments in), spot-checks 25-50 random tasks against the Backlog source for field accuracy and hierarchy correctness, and validates the milestone strategy. Any mapping corrections — including custom field type mismatches, section name conflicts, or tag normalization — happen in the test run, not in production.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Projects (created first), Teams, Users (with email-matched reconciliation), Custom Fields, Tasks (with Issue type, priority, description, and Backlog key mapped), Subtasks (with parent task resolved via backlog_key__c), Tags, Attachments, Milestone associations (via the chosen strategy), Pull Request metadata (as task custom fields), and Wiki page content (as plain text with a handoff inventory). Each phase emits a row-count reconciliation report before the next phase begins.

  6. Cutover, validation, and automation handoff

    We freeze Backlog writes during cutover, run a final delta migration of any issues modified during the migration window, then enable Asana as the system of record. We deliver the Automation inventory document listing every Backlog Automation with its trigger, conditions, actions, and recommended Asana Rules equivalent. We deliver the Wiki page inventory with titles, hierarchy, and content for manual recreation. We support a one-week hypercare window for reconciliation issues. We do not rebuild Backlog Automations as Asana Rules inside the migration scope; that is a separate engagement or an internal admin task.

Platform deep dives

Context on both ends of the pair

Backlog logo

Backlog

Source

Strengths

  • No per-user pricing — costs scale with storage and project count, not headcount.
  • Integrated Git and Subversion with issue linking, pull requests, and code review.
  • Free plan includes full issue tracking with 1 project and 10 users — genuine no-cost option.
  • Gantt charts, burndown charts, and issue templates available on Standard plan.
  • SAML SSO and advanced security controls available on the Enterprise tier.

Weaknesses

  • Reporting and analytics are described as weak — limited dashboarding compared to modern PM tools.
  • Custom fields are locked behind the Premium tier, limiting lower-tier migrations.
  • No public documentation of specific API rate limit numbers.
  • Visual design and UI is considered dated by some reviewers.
  • Custom object types beyond Issues are not supported — Backlog is not configurable for non-standard data models.
Asana logo

Asana

Destination

Strengths

  • Unlimited projects and tasks on the free plan for teams up to 15 members.
  • 100+ native integrations including Salesforce, Slack, Google Drive, and Microsoft Teams.
  • Four distinct project views (List, Board, Calendar, Timeline) in a single interface.
  • Dependency management with start/end dates and predecessor links for critical path tracking.
  • Portfolio dashboards for executives to track cross-project status and workload.

Weaknesses

  • Per-seat pricing scales expensively: Advanced tier costs nearly double Starter for a 50-seat team.
  • API does not expose all UI-accessible data; some fields require screen-scraping for full fidelity.
  • Automation rule limits on lower tiers are restrictive, causing power users to upgrade or leave.
  • No native document/wiki capability forces teams to use external tools for knowledge management.
  • Rate limits (150 req/min on free, 1,500 req/min on paid) constrain bulk migration throughput.

Complexity grading

How hard is this migration?

Standard Project Management migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Backlog and Asana.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Backlog: Per-minute, per-user limits that vary by plan (Free vs Paid) and by request type; exact numbers are dynamic and exposed via the GET /api/v2/rateLimit endpoint.

  • Data volume sensitivity

    A

    Backlog exposes a bulk API — large-volume migrations stream efficiently.

Estimator

Estimate your Backlog to Asana migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Backlog to Asana data migrations

Answers to the questions buyers ask most during Backlog to Asana migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Backlog to Asana migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most migrations land between three and five weeks for accounts with fewer than 15,000 Issues, no custom fields on Free/Starter/Standard plans, and fewer than 200 wiki pages. Migrations with Premium-tier custom fields, large subtask hierarchies (over 100,000 subtasks), multiple wiki spaces, or Git pull request metadata to preserve move to eight to fourteen weeks because of custom field schema creation, wiki conversion, and PR thread migration. Timeline also depends on customer stakeholder availability for scoping, reconciliation, and sign-off.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Backlog.
Land in Asana, intact.

Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.

Accuracy guarantee Rollback included Quote in 1 business day