CRM migration
Field-level mapping, validation, and rollback between Centrium CRM and Twenty CRM. We move data and schema; workflows are rebuilt natively in Twenty CRM.
Centrium CRM
Source
Twenty CRM
Destination
Compatibility
8 of 11
objects map 1:1 between Centrium CRM and Twenty CRM.
Complexity
BStandard
Timeline
2-3 weeks
Overview
Moving from Centrium CRM to Twenty CRM is a structural migration driven by Centrium's absence of a public API, its flat contact-company object model, and its lack of automation or custom object support. Centrium stores organizations as contacts flagged with an organization marker rather than as distinct account records; we identify these flagged records during preprocessing, create the corresponding Company records in Twenty, and re-link the People records. Centrium's deal pipeline uses a three-status flat model (won/open/lost) with no stage-progression history; we map each deal to the nearest Twenty Opportunity stage and document the gap in the validation report. All export from Centrium is manual CSV or XLSX through the UI since no API exists, which means we build normalization scripts for each export format and coordinate with the customer for a complete manual data pull. Twenty has no built-in import UI as of 2026, so we use the Twenty GraphQL and REST APIs with batch chunking to load data. Custom objects, permissions, workflows, and reports do not migrate; we deliver written inventories for each gap and the customer's admin rebuilds the configuration in Twenty post-migration.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Centrium CRM object lands in Twenty CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Centrium CRM
Contact (organization flag = false)
Twenty CRM
Person (People)
1:1Centrium Contacts marked as individual people map directly to Twenty Person records. Standard fields (name, email, phone, address) transfer as typed fields. We use email as the dedupe key during import to prevent duplicate Person records from multiple exports. Any orphaned email addresses with no valid domain are flagged in the reconciliation report for manual review.
Centrium CRM
Contact (organization flag = true)
Twenty CRM
Company
1:manyCentrium does not have a separate Companies/Accounts object — organizations are stored as Contact records with an organization flag. We identify all flagged records during preprocessing, extract them as a distinct set, and create Company records in Twenty. The individual Person records that reference these organizations are then linked via a foreign key to the newly created Company record. This preprocessing step adds one to two days to the migration timeline for accounts with large organization lists and is the most common source of mapping errors if skipped.
Centrium CRM
Deal
Twenty CRM
Opportunity
1:1Centrium Deals map to Twenty Opportunities. The Centrium status field (won/open/lost) maps to the closest Twenty Opportunity stage value. Stage names from Centrium custom stage configurations transfer as custom Opportunity stage labels. The deal amount and close date transfer to amount and closeDate. We note in the validation report that Centrium's flat status model cannot reconstruct multi-stage progression history in Twenty.
Centrium CRM
Deal Stage
Twenty CRM
Opportunity Stage
lossyCentrium's deal stages (lead, offer sent, negotiations, won, lost) are configurable per account but stored as a flat list without probabilities or historical timestamps. We map each Centrium stage to a Twenty Opportunity stage, assign probability percentages closest to the customer's historical close rates, and configure the pipeline layout in Twenty Settings before migration. If the customer uses custom stage names beyond won/open/lost, we create matching stage values via Twenty's pipeline configuration.
Centrium CRM
Task
Twenty CRM
Task
1:1Centrium Tasks migrate to Twenty Tasks with due date, status, priority, and description preserved. Task assignments resolve against the User mapping by email — the assignee email in Centrium must match an invited Twenty workspace member. Open tasks and completed tasks both migrate; only deleted tasks are excluded. Tasks linked to Centrium Deals are re-linked to the corresponding Twenty Opportunity during import using the deal-ID mapping as the cross-reference.
Centrium CRM
Project
Twenty CRM
Custom Object (Project)
1:1Centrium Projects are lightweight containers linking tasks and contacts. Twenty does not have a native Project object, so we create a Project custom object via the Twenty metadata API during the schema design phase. The custom object includes fields for project name, linked tasks (stored as a text list of task references), and associated contacts. If the customer's project structure is more complex (milestones, dependencies, sub-tasks), we recommend a separate project management tool post-migration and flag this during scoping.
Centrium CRM
Note
Twenty CRM
Note
1:1Centrium Notes migrate to Twenty Note records. The note body, author, and creation timestamp transfer. Notes attached to a specific Contact in Centrium are linked in Twenty to the corresponding Person record; notes attached to a Deal are linked to the Opportunity. Centrium notes are flat text only — multi-message conversation threads do not exist in Centrium and therefore have no equivalent to migrate.
Centrium CRM
Custom Fields
Twenty CRM
Custom Fields
1:1Centrium custom fields on Contact, Deal, Task, and Project objects extract as name-value pairs during preprocessing. We read the field definition from the Centrium export metadata and create the corresponding custom fields in Twenty via the Settings → Data Model interface before import. Field types map to their nearest Twenty equivalents: text to text, number to number, date to date, picklist to select. Fields with no equivalent type default to text.
Centrium CRM
Attachment
Twenty CRM
ContentAttachment (external archival)
1:1Files attached to Centrium Contacts, Deals, and Projects cannot be retrieved via a public API. We audit total attachment size during discovery, flag it in the migration scope document, and recommend either external archival (shared drive, S3 bucket) with a lookup reference migrated, or purchasing sufficient Twenty storage for direct attachment migration. Direct attachment migration requires the customer to manually download files from the Centrium UI and provide them in a structured folder format; we do not automate UI-based file retrieval.
Centrium CRM
User / Team Member
Twenty CRM
WorkspaceMember / User
1:1Centrium user records include name, email, and team role. We match source users to Twenty workspace members by email. Users without a matching email in the Twenty workspace are held in an orphan queue. The customer must invite all expected users to the Twenty workspace before the migration runs because task assignee references and opportunity owner assignments require a valid Twenty User record to resolve.
Centrium CRM
Custom Field Definitions
Twenty CRM
Custom Fields via Metadata API
lossyCentrium custom field definitions are extracted as a schema manifest during preprocessing. Before any data import, we use Twenty's metadata API to provision the corresponding custom fields on the relevant objects (Person, Company, Opportunity, Task, Project). Fields must exist in Twenty before CSV import begins — importing into undefined fields results in silent data loss. This is a blocking dependency in the migration sequence.
| Centrium CRM | Twenty CRM | Compatibility | |
|---|---|---|---|
| Contact (organization flag = false) | Person (People)1:1 | Fully supported | |
| Contact (organization flag = true) | Company1:many | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Deal Stage | Opportunity Stagelossy | Fully supported | |
| Task | Task1:1 | Fully supported | |
| Project | Custom Object (Project)1:1 | Fully supported | |
| Note | Note1:1 | Fully supported | |
| Custom Fields | Custom Fields1:1 | Mapping required | |
| Attachment | ContentAttachment (external archival)1:1 | Fully supported | |
| User / Team Member | WorkspaceMember / User1:1 | Fully supported | |
| Custom Field Definitions | Custom Fields via Metadata APIlossy | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Centrium CRM gotchas
No public API forces manual export-based migration
Storage cap creates hard migration boundary for file-heavy accounts
Permission system does not translate to standard RBAC
Contact-company relationship uses a flag, not a distinct object
Deal stage history is flat — no intermediate milestone records
Twenty CRM gotchas
Import order is enforced and critical
Export limited to 20,000 records and visible columns only
Soft-deleted records count toward uniqueness and trigger restores
API rate limits cap at 200 req/min on Organization tier
No native email sequences — follow-up cadences require external tools
Pair-specific challenges
Migration approach
Discovery and export coordination
We audit the Centrium account scope including total record counts per object (Contacts, Deals, Tasks, Projects, Notes), custom field definitions, deal stage configuration, and attachment volume. We identify organization-flagged contacts and estimate the Company creation volume. We coordinate with the customer to perform the manual CSV and XLSX export from the Centrium UI, providing a structured export checklist and file-naming convention to ensure all objects are exported in a consistent format. We flag any export failures or encoding issues before proceeding.
Schema design and metadata provisioning
We design the destination schema in Twenty using the Settings → Data Model interface. This includes creating the Project custom object (Twenty has no native project container), provisioning all custom fields from the Centrium schema manifest, configuring the Opportunity pipeline stages to match the Centrium deal stages, and setting up the workspace membership for all expected users. Schema elements must be created before any data import because the import script creates records only — not fields. We deploy schema in a Twenty staging workspace first for validation.
Data preprocessing and organization-flagged contact split
We preprocess the Centrium export files to normalize field names, resolve encoding, and identify all contacts marked with the organization flag. The flagged contacts are extracted into a separate dataset, deduplicated by organization name, and written to a Company-format file. The remaining individual contacts are written to a Person-format file. The Company records are imported first so that the Person-to-Company foreign key relationship is satisfied at import time. This step is the most critical for data integrity and must be validated by the customer before the import script runs.
Sandbox migration and reconciliation
We run a full migration into a Twenty staging workspace using production-like data volume. We validate record counts for Companies (from organization-flagged contacts), People (individual contacts), Opportunities (from Centrium Deals), Tasks, Notes, and custom fields. We spot-check ten to twenty records per object against the Centrium source for field-level accuracy and confirm that the Person-to-Company relationship links are correctly resolved. Any mapping corrections are documented and applied before production migration begins.
Owner and user reconciliation
We extract every distinct Centrium user referenced on tasks, deals, and projects and match by email against the Twenty workspace membership list. Any Centrium user without a matching Twenty workspace member is added to an orphan queue. The customer must invite all expected team members to the Twenty workspace and confirm their acceptance before production migration runs. Task assignee and opportunity owner references cannot be resolved without a valid Twenty user record.
Production migration in dependency order
We run the production migration in record-dependency order: Companies first (from organization-flagged contacts), then People (linked to Companies), then Opportunities (linked to Companies and People), then Tasks (with assignee resolved against User mapping), then Notes (linked to the parent record), and finally custom field values on each object. Each phase emits a row-count reconciliation report before the next phase begins. The import script uses batch chunking against the Twenty GraphQL or REST API with error handling and retry logic.
Cutover, validation, and handoff
We freeze Centrium writes during cutover and run a final delta migration of any records created or modified during the migration window. We validate total record counts in Twenty match the Centrium source totals within the agreed tolerance threshold and deliver the validation report to the customer. We deliver a written inventory of all Centrium workflows and automations that require manual rebuild in Twenty (noting that Centrium has no native automation engine, so this inventory covers any manual process documentation the customer maintains), plus the permissions gap memo for RBAC configuration. We support a five-business-day hypercare window for reconciliation issues. We do not rebuild automations or configure permissions as part of the migration scope.
Platform deep dives
Centrium CRM
Source
Strengths
Weaknesses
Twenty CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Centrium CRM and Twenty CRM.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Centrium CRM: Not publicly documented.
Data volume sensitivity
Centrium CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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