CRM migration
Field-level mapping, validation, and rollback between Centrium CRM and HighLevel. We move data and schema; workflows are rebuilt natively in HighLevel.
Centrium CRM
Source
HighLevel
Destination
Compatibility
6 of 9
objects map 1:1 between Centrium CRM and HighLevel.
Complexity
BStandard
Timeline
2-3 weeks
Overview
Moving from Centrium CRM to GoHighLevel is a platform upgrade that trades Centrium's flat-rate simplicity for GoHighLevel's automation engine, multi-pipeline pipeline structure, and all-in-one marketing stack. The migration has two structural constraints that define the project shape: Centrium publishes no public API, so all data extraction relies on the manual CSV and XLSX export available through the Centrium UI, and Centrium stores organizations as contact records with an organization flag rather than as a distinct object, which requires a preprocessing step to create GoHighLevel Location records and re-link contacts before import. We handle both transformations during the extract phase, normalize the Centrium deal status to the nearest GoHighLevel pipeline stage, and deliver a written workflow inventory for GoHighLevel Workflow rebuild. Workflows, automations, and permission structures do not migrate as code; we document them for the customer's admin to rebuild in GoHighLevel's automation engine.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Centrium CRM object lands in HighLevel, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Centrium CRM
Contact (individual)
HighLevel
Contact
1:1Standard Centrium contacts without the organization flag migrate to GoHighLevel Contact records. We preserve first name, last name, email, phone, address fields, and any custom field values extracted from the CSV export. The contact's email address serves as the dedupe key during import. Owner assignment maps to the GoHighLevel user record by email match, with orphaned assignments flagged for admin resolution.
Centrium CRM
Contact (organization-flagged)
HighLevel
Location
many:1Centrium stores organizations as contact records with an organization flag rather than as a distinct object. During preprocessing, we identify all contacts with the organization flag set, deduplicate by organization name, create GoHighLevel Location records for each unique organization, then re-link the remaining individual contact records to the corresponding Location. This N:1 merge step adds a preprocessing phase that can extend the timeline for accounts with large organization lists.
Centrium CRM
Deal
HighLevel
Opportunity
1:1Centrium Deals map to GoHighLevel Opportunities. Centrium's dealstage property (won/open/lost) maps to the nearest GoHighLevel pipeline stage — open maps to a configurable default pipeline stage, won maps to the final closed-won stage, and lost maps to the closed-lost stage. The deal amount, name, and associated contact and organization links migrate directly. Any deal notes migrate as Opportunity notes in GoHighLevel.
Centrium CRM
Deal Stage
HighLevel
Pipeline Stage
lossyCentrium's flat three-state model (won/open/lost) does not carry intermediate stage progression history. We map each Centrium status to the closest GoHighLevel pipeline stage. If the destination GoHighLevel account uses a multi-stage pipeline, the customer specifies the stage mapping during scoping. Historical stage transitions are not available in the export and are disclosed as a data completeness gap in the validation report.
Centrium CRM
Task
HighLevel
Task
1:1Centrium Tasks migrate to GoHighLevel Tasks with due date, title, description, and completion status preserved. Assignee mapping resolves the Centrium owner email to the corresponding GoHighLevel user by email match. Open and completed tasks migrate; the customer specifies whether archived or completed tasks older than a configurable age threshold are included.
Centrium CRM
Project
HighLevel
Task grouping (no native equivalent)
lossyCentrium Projects are lightweight containers linking tasks and contacts. GoHighLevel does not have a native Project object. We extract the project name, linked tasks, and associated contacts during extract, then create a GoHighLevel Tag or custom field on the migrated tasks to preserve the project grouping. The customer specifies the grouping strategy during scoping. Complex project metadata beyond name and membership requires a manual review of GoHighLevel's Opportunities-as-projects workaround if applicable.
Centrium CRM
Note
HighLevel
Note
1:1Centrium Notes are flat text records attached to contacts, deals, or projects. We migrate the full note body and preserve the parent-object association by linking the note to the corresponding GoHighLevel Contact or Opportunity record. Notes are not threaded — multi-message conversations map as individual note records in GoHighLevel. Notes without a valid parent record are attached to the nearest related contact or flagged for admin assignment.
Centrium CRM
Custom Field
HighLevel
Custom Field
1:1Centrium custom fields are stored in a simplified schema. We extract the field definition and all per-record values during the extract phase and recreate the equivalent custom field in GoHighLevel using its custom field configuration. Field type mapping follows Centrium's type annotations — text fields map to GoHighLevel text fields, date fields map to date fields, and multi-select values map to multi-select picklists where the destination supports that type.
Centrium CRM
User / Team Member
HighLevel
User
1:1Centrium user records include name, email, and role permissions. We map source users to GoHighLevel users by email address. Any Centrium user without a matching GoHighLevel user account is held in a reconciliation queue for the customer's admin to provision before record import resumes. Role permissions do not transfer — see the gotchas section for the permissions gap disclosure.
| Centrium CRM | HighLevel | Compatibility | |
|---|---|---|---|
| Contact (individual) | Contact1:1 | Fully supported | |
| Contact (organization-flagged) | Locationmany:1 | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Deal Stage | Pipeline Stagelossy | Fully supported | |
| Task | Task1:1 | Fully supported | |
| Project | Task grouping (no native equivalent)lossy | Fully supported | |
| Note | Note1:1 | Fully supported | |
| Custom Field | Custom Field1:1 | Fully supported | |
| User / Team Member | User1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Centrium CRM gotchas
No public API forces manual export-based migration
Storage cap creates hard migration boundary for file-heavy accounts
Permission system does not translate to standard RBAC
Contact-company relationship uses a flag, not a distinct object
Deal stage history is flat — no intermediate milestone records
HighLevel gotchas
Sub-account architecture creates isolated data silos per client
Usage-based telecom and AI costs are not in the subscription price
Workflows have no native equivalent in most destination CRMs
API rate limits cap bulk migration throughput at 100 requests per 10 seconds per sub-account
White-label configuration and branding assets do not export via API
Pair-specific challenges
Migration approach
Discovery and export preparation
We scope the Centrium account during a guided discovery call, covering record counts per object (Contacts, Deals, Tasks, Projects, Notes), the volume of organization-flagged contacts, total attachment size, and the number of distinct users. We then provide the customer with a guided export checklist covering all Centrium supported export formats (CSV and XLSX) and the specific steps to produce complete, untruncated exports for each object. The customer completes the exports and shares the files securely before preprocessing begins.
Preprocessing: organization-flag transformation
We ingest the Centrium export files and run the organization-flag transformation. Contacts marked with the organization flag are isolated, deduplicated by organization name, and used to generate GoHighLevel Location records in a staging schema. Individual contacts are then linked to the corresponding Location records. This preprocessing step produces a normalized dataset where every Contact in the migration load has a valid Location reference, which satisfies GoHighLevel's object relationship requirements. We flag any organization name collisions (identical names mapping to different records) for customer resolution before import.
Custom field schema creation
We extract custom field definitions from the Centrium export and create the equivalent custom fields in the customer's GoHighLevel account via the GoHighLevel custom fields API. Field types are mapped from Centrium's simplified schema to GoHighLevel's typed custom field model. We coordinate with the customer to configure pipeline stages in GoHighLevel that match the deal lifecycle, mapping Centrium's won/open/lost statuses to the appropriate GoHighLevel pipeline stage values.
Staging migration and reconciliation
We run a full migration into a GoHighLevel staging environment using the normalized dataset. The customer reconciles record counts (Locations created, Contacts linked, Opportunities mapped, Tasks assigned), spot-checks 20-30 random records against the Centrium source exports, and signs off the mapping before production migration begins. Any data quality issues identified in staging — missing parent records, dedupe collisions, field overflow — are corrected in the preprocessing layer before production import.
Production migration in dependency order
We run production migration in record-dependency order: Locations (from organization-flagged contacts) first, then Contacts (with LocationId resolved), Opportunities (with linked Contact and Stage resolved), Tasks (with OwnerId resolved by email match), and Notes (linked to the parent Contact or Opportunity). Each phase emits a row-count reconciliation report before the next phase begins. Attachment migration runs last and is gated on GoHighLevel storage availability.
Cutover, validation, and automation handoff
We freeze the Centrium account from further writes during cutover and run a final delta migration of any records modified during the migration window. We enable GoHighLevel as the system of record and deliver the automation requirements document to the customer's GoHighLevel admin team for Workflow rebuild. We support a 72-hour hypercare window where we resolve any reconciliation issues raised by the customer's team. We do not build GoHighLevel Workflows as part of the migration scope.
Platform deep dives
Centrium CRM
Source
Strengths
Weaknesses
HighLevel
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Centrium CRM and HighLevel.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Centrium CRM: Not publicly documented.
Data volume sensitivity
Centrium CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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