CRM migration

Migrate from Brokerkit to HighLevel

Field-level mapping, validation, and rollback between Brokerkit and HighLevel. We move data and schema; workflows are rebuilt natively in HighLevel.

Brokerkit logo

Brokerkit

Source

HighLevel

Destination

HighLevel logo

Compatibility

100%

12 of 12

objects map 1:1 between Brokerkit and HighLevel.

Complexity

BStandard

Timeline

48–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Brokerkit is a real-estate-specific recruiting and retention CRM that organizes agent data around recruiting pipelines, agent profiles, and follow-up tasks. HighLevel is an all-in-one CRM and marketing automation platform that uses Contacts, Companies, Opportunities (pipelines), and Custom Objects to model business data. The migration carries everything Brokerkit stores natively — agents as Contacts, brokerages as Companies, recruiting pipelines as Opportunities, and custom properties as either native HighLevel custom fields or Custom Objects — into HighLevel's schema. The harder problems are mapping Brokerkit's recruiting-stage pipeline to HighLevel's Opportunity stages, translating Brokerkit's agent-specific custom fields into HighLevel custom fields, and handling any activity history tied to individual agent records. Workflows, sequences, and follow-up automations do not migrate — they must be rebuilt in HighLevel's workflow engine. We use scoped read access on the Brokerkit API to extract data, map fields to HighLevel's object model, and load via HighLevel's import pipeline with a delta-pickup window for in-flight changes during cutover.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Brokerkit logo

Brokerkit

What's pushing teams away

  • The platform lacks deep customization options, leaving brokerages with non-standard recruiting workflows forced to work around the tool's opinionated structure.
  • Canadian market integrations do not exist, and no native equivalents to US tools like RealMetrix means international teams have no path forward within the platform.
  • Reporting and analytics fall short for teams that need pipeline attribution broken down beyond basic source-level tracking.

Choosing

HighLevel logo

HighLevel

What's pulling them in

  • Agencies choose HighLevel to consolidate CRM, email, SMS, scheduling, and funnels into one subscription, eliminating monthly bills for five to ten separate SaaS tools they previously stitched together.
  • The flat-rate pricing model bills per sub-account rather than per contact, so growing a contact database from 1,000 to 100,000 records does not trigger a billing surprise—a common pain point avoided by migrating customers.
  • White-label and sub-account capabilities let agencies resell HighLevel access to their own clients, turning a software cost center into a recurring revenue stream that justifies the subscription.
  • The platform ships a 14-day free trial with no credit card required, giving teams a low-friction entry point to validate fit before committing to the $97/month Starter tier.
  • Marketing agencies managing multiple client accounts use sub-accounts to maintain data isolation per client while operating under a single agency billing relationship with HighLevel.

Object mapping

How Brokerkit objects map to HighLevel

Each row shows how a Brokerkit object lands in HighLevel, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Brokerkit

Agent / Contact

maps to

HighLevel

Contact

1:1
Fully supported

Brokerkit agent records map directly to HighLevel Contacts. Agent name, email, phone, address, and all standard contact fields migrate as-is. Brokerage's internal agent ID is preserved as a custom field (Brokerkit_Agent_ID__c) for traceability and delta-run de-duplication. The mapping also retains the created date, last activity date, and any tags. Custom fields created in Brokerkit are added to the Contact record as text, pick-list, or date fields to preserve agent-specific metadata.

Brokerkit

Brokerage / Company

maps to

HighLevel

Company

1:1
Fully supported

Brokerkit brokerage company records map to HighLevel Companies. Company name, address, phone, website, and industry fields migrate directly. Multi-location brokerages where Brokerkit stores each office as a separate company record map to individual HighLevel Company records linked by a common parent if parent-child hierarchy is present.

Brokerkit

Recruiting Pipeline

maps to

HighLevel

Opportunity (Pipeline)

1:1
Fully supported

Each Brokerkit recruiting pipeline becomes a separate HighLevel Opportunity pipeline. Brokerkit stage names (e.g., 'New Lead', 'Interview Scheduled', 'Offer Extended', 'Active Agent') map to HighLevel Opportunity stage values within each pipeline. Stage ordering and probability weights are translated based on Brokerkit's stage configuration.

Brokerkit

Recruiting Stage

maps to

HighLevel

Opportunity Stage

1:1
Fully supported

Brokerkit recruiting-stage pick-list values map to corresponding HighLevel Opportunity stage names. Where HighLevel's default stages don't match Brokerkit's real estate terminology (e.g., 'License Verified', 'E&O Signed'), we create custom stage names during setup. Stage-entry timestamps from Brokerkit are preserved as custom datetime fields on the Opportunity record.

Brokerkit

Agent Custom Properties

maps to

HighLevel

Custom Fields on Contact

1:1
Fully supported

Brokerkit agent-specific properties — license number, MLS ID, real estate license state, team assignment, recruiting source, referral source — migrate as named custom fields on the HighLevel Contact record (e.g., License_Number__c, MLS_ID__c, Recruiting_Source__c). Field types match the source (text, pick-list, date, number) to preserve data fidelity.

Brokerkit

Recruiting Activity / Follow-up

maps to

HighLevel

Task

1:1
Fully supported

Brokerkit follow-up tasks and recruiting activities migrate as HighLevel Tasks attached to the Contact record. Original due dates, task owners, and completion status are preserved. Activity type (call, email, meeting, note) is encoded in the Task's Type or custom field for workflow trigger compatibility.

Brokerkit

Deal / Transaction (if applicable)

maps to

HighLevel

Opportunity

1:1
Fully supported

If Brokerkit stores closed transactions or commission records as deals, these migrate to HighLevel Opportunities with the Closed Won stage. Transaction amount fields map to Opportunity Value, and close date maps to the Opportunity close date field. Deal metadata like commission rate, referral source, and transaction notes transfer as custom fields. The deal ID is kept for reconciliation, and linked contacts (buyer, seller, agent) are attached via Opportunity contact roles.

Brokerkit

Notes / Attachments

maps to

HighLevel

Note / Attachment

1:1
Fully supported

Brokerage notes on agent records migrate as HighLevel Notes attached to the Contact. Rich-text formatting is preserved where the source format is compatible. File attachments are re-uploaded to HighLevel's file storage and linked to the Contact record. If notes contain images or tables, those elements are extracted and stored as file attachments. Mention of dates, contacts, or tasks in the note body is linked to HighLevel records for consistency.

Brokerkit

Tags / Labels

maps to

HighLevel

Tags

1:1
Fully supported

Brokerkit tags applied to agent or company records migrate as HighLevel Tags. Both platforms support multiple tags per record, so the 1:1 mapping is direct. Tag names are preserved exactly to avoid breaking any HighLevel workflow triggers that reference tag conditions.

Brokerkit

Custom Agent Entity (if separate from Contact)

maps to

HighLevel

Custom Object

1:1
Fully supported

If Brokerkit stores agent data as a distinct custom object separate from standard contacts, we create a corresponding HighLevel Custom Object. Custom object relationships (agent-to-brokerage, agent-to-team) are recreated as relationship fields in HighLevel. Custom object field types are mapped individually with type-aware transformation.

Brokerkit

Workflows / Follow-up Sequences

maps to

HighLevel

Not Migrated

1:1
Fully supported

Brokerkit follow-up sequences and agent nurturing workflows do not migrate. They must be rebuilt in HighLevel's Workflow engine. We export Brokerkit workflow definitions as a structured document to serve as a rebuild reference for your HighLevel admin or our implementation team.

Brokerkit

Reports / Dashboards

maps to

HighLevel

Not Migrated

1:1
Fully supported

Brokerkit reports and recruiting dashboards do not migrate. Underlying data (agent pipeline, stage history, activity logs) does migrate — the records driving those reports will be available in HighLevel for report recreation. We provide a data dictionary mapping Brokerkit report fields to their HighLevel equivalents.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Brokerkit logo

Brokerkit gotchas

High

CSV exports truncate long text fields

High

No public API means migration tooling is limited

Medium

Plan tier limits restrict what data exists

Medium

Integration connections do not transfer on migration

HighLevel logo

HighLevel gotchas

High

Sub-account architecture creates isolated data silos per client

High

Usage-based telecom and AI costs are not in the subscription price

Medium

Workflows have no native equivalent in most destination CRMs

Medium

API rate limits cap bulk migration throughput at 100 requests per 10 seconds per sub-account

Low

White-label configuration and branding assets do not export via API

Pair-specific challenges

  • Brokerkit recruiting pipelines map to separate HighLevel Opportunity pipelines — stage names require manual alignment

    Each Brokerkit recruiting pipeline is a distinct entity with its own named stages. In HighLevel, each pipeline requires its own Opportunity pipeline configuration with individually named stages. If Brokerkit uses stages like 'License Verified', 'E&O Pending', or 'Desk Assignment' that don't match HighLevel's defaults, those stage names must be created as custom stages during HighLevel setup before the migration map can be finalized. We deliver a stage-mapping plan before data lands so the pipeline structure is ready to receive records.

  • Agent-to-brokerage hierarchy collapses if Brokerkit uses separate office-branch entities

    Brokerkit allows brokerages to store each branch or office as a separate company record with agents linked to the appropriate branch. HighLevel Companies represent the brokerage, and agents are Contacts linked to the Company. If Brokerkit stores office-level entities with their own addresses and contact info, those need to either collapse into a single parent brokerage Company record with branch info in a custom field, or be recreated as separate HighLevel Company records with a parent relationship. We surface this hierarchy mapping during planning so no branch-level data is lost.

  • Custom agent properties require pre-creation of HighLevel custom fields before import

    Brokerkit custom properties — license number, MLS ID, recruiting source, team name, and any brokerage-specific agent attributes — are not standard HighLevel Contact fields. They must be created as named custom fields in HighLevel before the migration imports the first record. We audit Brokerkit's custom property list during discovery and deliver a field-creation checklist. If a property uses a pick-list in Brokerkit, the same values must be entered as options in the HighLevel custom field to avoid import errors.

  • Workflows and follow-up sequences do not migrate and require a dedicated rebuild sprint

    Brokerkit follow-up sequences and agent nurture workflows are a common reason teams invest in the platform initially. HighLevel's Workflow engine handles similar logic but with different trigger-and-action architecture. There is no automated conversion path. We export your Brokerkit workflow definitions as a structured document capturing triggers, conditions, delays, and actions. Your HighLevel admin or our implementation team uses this as a reference to rebuild equivalent automations in HighLevel's workflow builder. The rebuild effort should be scoped as a separate project after the data migration completes.

  • HighLevel's flat-rate pricing does not include telephony minutes or AI agent usage — those are usage-based add-ons

    HighLevel's $97–$497/month subscription covers the CRM, marketing automation, and workflow engine. Calling minutes, SMS volume, and AI agent features (call routing, AI receptionists) are billed separately based on usage. Brokerkit may bundle some communication features in its per-seat pricing. We document which communication features are active in Brokerkit so the HighLevel side can be configured with the correct add-ons and usage budgets. Budget surprises in the first HighLevel billing cycle are a known friction point for Brokerkit migrators.

Migration approach

Six steps for a successful Brokerkit to HighLevel data migration

  1. Audit Brokerkit data model and custom properties

    We connect to Brokerkit via scoped read access and enumerate all standard and custom objects, field names, field types, pick-list values, and pipeline configurations. We generate a data inventory that identifies every Agent, Company, Opportunity (recruiting pipeline), Task, Note, and Tag record. This inventory drives the mapping plan and surfaces any custom entities that require HighLevel Custom Object creation before import begins.

  2. Create HighLevel custom fields and pipelines

    Before any data moves, we create the required custom fields on the Contact and Company objects in HighLevel — matching Brokerkit's custom property names, types, and pick-list values. We also configure the Opportunity pipelines and stage names to mirror Brokerkit's recruiting pipeline structure. This ensures the schema is ready to accept records without type mismatches or truncated pick-list values when the import runs.

  3. Resolve agent owners by email match

    Brokerkit agent records have an owner field (the recruiting manager or team lead). We match Brokerkit owner email addresses against existing HighLevel user accounts. Unmatched owners are flagged before migration — your team either creates HighLevel user accounts for them or assigns their records to a fallback user. No Contact or Opportunity lands in HighLevel without a valid assigned user.

  4. Run sample migration with field-level diff

    A representative slice of 100–500 records — spanning agents, companies, recruiting Opportunities, and tasks — migrates first. We generate a field-level diff comparing source values against destination values so you can verify custom field mapping, pipeline-to-stage mapping, and owner resolution before the full run commits. The diff highlights discrepancies in date formats, pick-list values, and required fields. It also checks that the HighLevel custom fields are correctly associated and that opportunity pipeline stage names match exactly. You sign off on the sample before we proceed to the full migration.

  5. Full migration with delta-pickup and rollback plan

    The full dataset migrates in dependency order: Companies first, then Contacts, then Opportunities with pipeline and stage mapping, then Tasks and Notes. A delta-pickup window (typically 24–48 hours) captures any Brokerkit records modified during cutover. An audit log records every operation. If reconciliation fails, one-click rollback reverts the destination to its pre-migration state so you can re-plan and retry without data loss.

Platform deep dives

Context on both ends of the pair

Brokerkit logo

Brokerkit

Source

Strengths

  • Tiered plans scale from solo broker to 10-seat brokerage with predictable per-user pricing.
  • Built-in SMS and email follow-up sequences without requiring a separate engagement platform.
  • Multi-admin account support on Core and Expansion tiers enables office manager delegation.
  • Strong customer support reputation with responsive ticket resolution and webinar-based onboarding resources.

Weaknesses

  • No public API documentation means migration relies on CSV exports, which can truncate long text fields.
  • Canadian market has no integrations or localization, making the platform US-only for practical purposes.
  • Limited customization compared to general-purpose CRMs like HubSpot or Follow Up Boss.
HighLevel logo

HighLevel

Destination

Strengths

  • Consolidates CRM, marketing automation, email, SMS, scheduling, and funnels into one platform at a predictable flat monthly rate.
  • Supports unlimited contacts and unlimited users on all paid tiers, removing per-record billing anxiety as databases grow.
  • Offers white-label and sub-account capabilities that let agencies resell access and manage multiple client environments under one billing relationship.
  • Includes built-in review management, reputation monitoring, and AI agents as native features rather than third-party add-ons.
  • Exports Contacts and Companies via a scalable async bulk CSV system that handles multi-million-row datasets without blocking the UI.

Weaknesses

  • The breadth of features creates a steep learning curve; advanced automations and Workflow configuration require significant time investment that smaller teams may not recover.
  • The platform charges usage-based fees for telecommunications and AI features that are not included in the base subscription, leading to bill surprises.
  • Recurring user reports on Reddit and G2 describe bugs, errors, and slow support response times that disrupt live marketing and sales operations.
  • Sub-account architecture, while powerful for agencies, adds migration complexity when identifying which client data lives in which isolated environment.
  • The platform is designed for agencies and SMBs; larger enterprises requiring deep reporting, custom objects at scale, or complex role-based access may outgrow its capabilities.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Brokerkit and HighLevel.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Brokerkit: Not publicly documented — confirm with Brokerkit support during scoping..

  • Data volume sensitivity

    B

    Brokerkit doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Brokerkit to HighLevel migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Brokerkit to HighLevel data migrations

Answers to the questions buyers ask most during Brokerkit to HighLevel migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Brokerkit to HighLevel migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Brokerkit-to-HighLevel migrations complete within 48–72 hours of clock time for under 50,000 agent and company records. Larger setups with 500,000+ records, multiple recruiting pipelines, or a large number of custom agent properties extend to 5–7 days. The longest planning step is aligning Brokerkit recruiting pipeline stages to HighLevel Opportunity pipelines and creating the matching custom fields before data import begins.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Brokerkit.
Land in HighLevel, intact.

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