CRM migration
Field-level mapping, validation, and rollback between Fireberry and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.
Fireberry
Source
HubSpot
Destination
Compatibility
12 of 12
objects map 1:1 between Fireberry and HubSpot.
Complexity
BStandard
Timeline
48–72 hours
Overview
Fireberry stores contacts, companies, deals, and activities in a unified object model with deep customization for fields, views, and workflows. HubSpot splits this into contacts with lifecycle stages, companies as accounts, opportunities tied to deal pipelines, and an engagement timeline for activities. The migration carries every standard object (contacts, companies, deals, activities) and preserves original timestamps and owner assignments. Fireberry workflows and automations do not migrate—they must be rebuilt in HubSpot's workflow engine, and we export your workflow definitions as a reference. Fireberry custom objects map to HubSpot custom objects, but HubSpot requires an Enterprise subscription for custom objects. We handle field-level mapping, value transformations, and a delta-pickup window (24–48 hours) that captures any records modified in Fireberry during cutover. Sample migration with field-level diff runs first so you verify lifecycle-stage routing and pipeline mapping before the full commit. We also perform a dry-run that maps every custom field and flags any unsupported data types before the live migration.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Fireberry object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Fireberry
Contact
HubSpot
Contact
1:1Direct map. Fireberry contact properties migrate as HubSpot contact properties. Fireberry's custom contact fields create HubSpot custom contact properties (requires Enterprise if custom property count exceeds 20 on lower tiers). Original create date preserved as a custom datetime field since HubSpot's Createdate reflects migration time.
Fireberry
Contact (with deal association)
HubSpot
Contact + Deal Association
1:1Fireberry allows direct contact-to-deal linking. HubSpot uses association labels (Decision Maker, Champion, etc.) on the deal record. We map Fireberry's contact-deal links to HubSpot deal associations and preserve the role label as a custom pick-list value on the association if your HubSpot plan supports it.
Fireberry
Company
HubSpot
Company (HubSpot native object)
1:1Fireberry companies map 1:1 to HubSpot companies. HubSpot's company object uses Name, Domain, Industry, Phone, Address, and Number of Employees as standard fields. Parent-company hierarchies in Fireberry map to HubSpot's parent company field. Multi-company contacts collapse to a single primary company with additional companies listed on the contact's associated companies.
Fireberry
Deal
HubSpot
Deal (Opportunity)
1:1Fireberry deals map to HubSpot deals (Opportunity in HubSpot's internal object model). Each Fireberry deal pipeline becomes a HubSpot deal pipeline. Deal stage values map value-by-value to HubSpot pipeline stages. Closed-won and closed-lost states are preserved with their original close dates.
Fireberry
Deal Stage
HubSpot
Deal Stage (per pipeline)
1:1Fireberry stage names map to HubSpot pipeline stage names per pipeline. Probability values associated with stages in Fireberry are stored as custom number fields in HubSpot since HubSpot's stage probability is pipeline-configured on the backend. Stage-transition timestamps are preserved as custom datetime fields for reporting continuity.
Fireberry
Activity (Call)
HubSpot
Engagement (Call logged on contact record)
1:1Fireberry call logs migrate as HubSpot engagement activities on the associated contact record. Original call date, duration, outcome, and owner are preserved. Notes associated with the call append to the contact's engagement timeline. Call recordings, if stored in Fireberry, are transferred as file attachments linked to the engagement record.
Fireberry
Activity (Email)
HubSpot
Engagement (Email logged on contact record)
1:1Fireberry email logs migrate as HubSpot email engagements. Subject, body, timestamp, and owner are preserved. HubSpot's marketing email sending is separate from logged email history—both are handled correctly based on the email type in Fireberry. Attachments embedded in emails are likewise transferred to HubSpot's file storage and linked to the engagement record.
Fireberry
Activity (Meeting)
HubSpot
Engagement (Meeting on contact record)
1:1Fireberry meeting records migrate as HubSpot meeting engagements with original start time, end time, title, location, and attendees preserved. Associated contacts in Fireberry link to the same meeting engagement in HubSpot. If meeting notes or agendas are stored, they are migrated as notes attached to the meeting engagement for complete context.
Fireberry
Activity (Note)
HubSpot
Contact Note / Company Note
1:1Fireberry notes migrate as HubSpot notes on the associated contact or company record. Rich-text formatting is preserved. Notes without a linked contact or company are attached to the most recently associated company record or held for manual placement. Any tags or categories applied in Fireberry are transferred as custom properties on the HubSpot note for continued organization.
Fireberry
Custom Object
HubSpot
Custom Object (HubSpot Enterprise)
1:1Fireberry custom objects map 1:1 to HubSpot custom objects, but HubSpot requires an Enterprise subscription for custom objects. We deliver a schema plan listing every Fireberry custom object, its fields, and relationships so you can confirm your HubSpot tier before migration. N:N relationships between custom objects in Fireberry require junction objects in HubSpot.
Fireberry
User / Owner
HubSpot
User (HubSpot)
1:1Fireberry owner IDs are resolved by email match against HubSpot users. Unmatched owners are flagged before migration—your team either invites them to HubSpot first or assigns their records to a designated fallback owner. No record lands in HubSpot without a valid owner assignment.
Fireberry
Attachment / File
HubSpot
HubSpot Files
1:1Fireberry file attachments on records are downloaded and re-uploaded to HubSpot Files. Files are linked back to the originating record in HubSpot. File size limits apply (HubSpot's 25MB per file); oversized files are flagged for manual handling. All file metadata such as creation date and owner is preserved during the transfer to maintain audit trails.
| Fireberry | HubSpot | Compatibility | |
|---|---|---|---|
| Contact | Contact1:1 | Fully supported | |
| Contact (with deal association) | Contact + Deal Association1:1 | Fully supported | |
| Company | Company (HubSpot native object)1:1 | Fully supported | |
| Deal | Deal (Opportunity)1:1 | Fully supported | |
| Deal Stage | Deal Stage (per pipeline)1:1 | Fully supported | |
| Activity (Call) | Engagement (Call logged on contact record)1:1 | Fully supported | |
| Activity (Email) | Engagement (Email logged on contact record)1:1 | Fully supported | |
| Activity (Meeting) | Engagement (Meeting on contact record)1:1 | Fully supported | |
| Activity (Note) | Contact Note / Company Note1:1 | Fully supported | |
| Custom Object | Custom Object (HubSpot Enterprise)1:1 | Fully supported | |
| User / Owner | User (HubSpot)1:1 | Fully supported | |
| Attachment / File | HubSpot Files1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Fireberry gotchas
Free plan caps at 3 Projects and 100+ Components
Custom Objects and Components require explicit schema discovery
Workflow automations do not export as reusable definitions
Billing cycle determines the migration window
HubSpot gotchas
Marketing Contacts billing model is migration-critical
Feature tier gating is not visible until onboarding
Mandatory onboarding fees inflate year-one cost
HubSpot CSV importer cannot migrate engagements or attachments
Custom objects require Enterprise and a pre-existing schema
Pair-specific challenges
Migration approach
Audit Fireberry data model and confirm HubSpot tier
We read Fireberry's full object schema via the Fireberry API—every standard and custom object, field, and relationship. We identify custom objects, count custom fields, and flag any that require HubSpot Enterprise. We deliver a schema report and HubSpot tier checklist before migration planning begins so your team can confirm the destination subscription matches the data scope. This step also uncovers any data anomalies such as duplicate records or missing required fields, allowing you to address them prior to the migration run.
Map objects, fields, and values with Fireberry-to-HubSpot field mapping plan
We produce a field-level mapping document covering every Fireberry field and its HubSpot equivalent. Value mappings (pipeline stages, industry pick-list, lifecycle-stage routing) are documented with source values and target values. Custom properties are assigned HubSpot custom property names. Your team reviews and approves the mapping before any data moves. During this review, any ambiguous mappings can be clarified with examples, and required transformations such as date format conversions are documented for execution.
Resolve owners by email match and sequence the migration load order
Fireberry owner IDs are matched against HubSpot users by email. Unmatched owners are flagged with a recommendation (invite to HubSpot or assign to a fallback owner). We sequence the migration so foreign-key dependencies resolve correctly: companies first, then contacts, then deals, then activities. This ensures that HubSpot's required lookups (AccountId on contacts, contact associations on deals) resolve at load time rather than causing silent failures.
Run sample migration with field-level diff
A representative slice migrates first—typically 100–500 records spanning contacts, companies, deals, and activities. We generate a field-level diff showing the source value, mapped value, and destination value for every field. Your team verifies lifecycle-stage routing, pipeline mapping, and owner resolution against the sample. No full run commits until you sign off on the sample diff. The sample also serves as a baseline to estimate the total migration duration and identify any data quality issues before the full load.
Execute full migration with delta-pickup and audit log
The full data set migrates to HubSpot. A delta-pickup window (typically 24–48 hours) captures any Fireberry records modified during the cutover. Every operation is logged—records created, records updated, records skipped, and errors. One-click rollback is available if reconciliation fails. After cutover, we deliver a final reconciliation report showing record counts by object, error rates, and delta volume. The audit log includes timestamps, operator identifiers, and field-level change details, providing a full trace for compliance and troubleshooting.
Platform deep dives
Fireberry
Source
Strengths
Weaknesses
HubSpot
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Fireberry and HubSpot.
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Fireberry: Not publicly documented.
Data volume sensitivity
Fireberry doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Fireberry to HubSpot migration scoping. Not seeing yours? Book a call.
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