CRM migration

Migrate from Bridgify to Microsoft Dynamics 365 Sales

Field-level mapping, validation, and rollback between Bridgify and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .

Bridgify logo

Bridgify

Source

Microsoft Dynamics 365 Sales

Destination

Microsoft Dynamics 365 Sales  logo

Compatibility

100%

12 of 12

objects map 1:1 between Bridgify and Microsoft Dynamics 365 Sales .

Complexity

CModerate

Timeline

5–10 days

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Bridgify stores experiences inventory, bookings, partner relationships, and consumer profiles across a purpose-built API layer. Dynamics 365 Sales stores records as Dataverse tables — Account, Contact, Opportunity, and custom tables prefixed with 'new_' — each with typed fields, ownership, and state flags. This migration translates Bridgify's booking transactions into Dynamics 365 Sales Opportunities or custom booking entities, maps partner organizations to Accounts with their own record types, and surfaces consumer profiles as Contacts. The core challenge is that Bridgify's supplier-API configuration, real-time availability engine, and supplier contracts have no Dynamics 365 equivalent — those must be rebuilt using Power Platform connectors or Azure Logic Apps after data lands. FlitStack AI uses scoped API reads from Bridgify to extract bookings, locations, and user records, then writes to Dynamics 365 via the Dataverse Web API with bulk batch operations for performance. A sample migration with field-level diff runs first; delta-pickup captures any bookings created or modified during the cutover window.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Bridgify logo

Bridgify

What's pushing teams away

  • Pricing is sales-led and not published, making it difficult for smaller travel brands to evaluate fit without a discovery call and contract negotiation.
  • Bridgify is a wholesale aggregator, not a consumer-facing CRM — teams expecting contact management, deal pipelines, or itinerary editing for individual end users have to layer separate tooling.
  • Coverage depends on Bridgify's underlying supplier network of 50+ aggregated providers — niche regional operators outside that network cannot be reached through Bridgify alone.
  • Multi-currency settlement and KYC come with operational complexity that partners need to plan for, especially in regulated markets where local payment and tax compliance is partner responsibility.
  • Documentation is gated behind a sales conversation per the public site, slowing technical due-diligence compared with self-serve travel APIs that publish full developer docs upfront.

Choosing

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

What's pulling them in

  • Deep Microsoft 365, Teams, and Outlook integration makes Microsoft Dynamics 365 Sales a natural fit for Microsoft-first organizations already invested in that ecosystem
  • Sales Enterprise and Premium tiers offer unlimited custom tables and advanced AI-driven forecasting and predictive analytics not available in lower tiers
  • Professional tier pricing at $65 per user per month offers a lower entry cost than Salesforce for SMB teams with straightforward CRM needs
  • Flexible customization options allow businesses to build bespoke apps, tailor forms and views, and integrate with other Dynamics 365 modules
  • Microsoft Copilot AI tools are embedded directly into the sales workflow on Enterprise and Premium, automating routine tasks and providing deal intelligence

Object mapping

How Bridgify objects map to Microsoft Dynamics 365 Sales

Each row shows how a Bridgify object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Bridgify

Bridgify Location

maps to

Microsoft Dynamics 365 Sales

Account (custom record type: Location)

1:1
Fully supported

Bridgify locations (destinations, venues, tour operators) map to Dynamics 365 Accounts with a dedicated Location record type. Address fields map to address1_line1, address1_city, address1_country. Source location ID stored as new_BridgifyLocationId for traceability and delta-run matching. This lookup field enables the migration process to identify and reconcile location records between systems without duplicating existing entries.

Bridgify

Bridgify Experience

maps to

Microsoft Dynamics 365 Sales

Custom table: new_BridgifyExperience

1:1
Fully supported

Bridgify experiences (tours, activities, attractions) have no direct CRM equivalent. We create a new_BridgifyExperience custom Dataverse table with columns for experience name, category, supplier reference, and pricing tier. A lookup relationship to the parent Account (location) is established using the location ID from Bridgify.

Bridgify

Bridgify Booking

maps to

Microsoft Dynamics 365 Sales

Opportunity or new_BridgifyBooking (custom)

1:1
Fully supported

Booking transactions map to Opportunities when the booking value represents a sales opportunity with stage progression (Inquiry → Confirmed → Completed → Revenue). Bookings with fixed pricing and supplier fees map to new_BridgifyBooking custom table with fields for net_amount, supplier_fee, currency_code, and booking_status. The choice depends on whether your team tracks bookings as opportunities in a pipeline or as completed transactions against an account.

Bridgify

Bridgify Consumer (end user)

maps to

Microsoft Dynamics 365 Sales

Contact

1:1
Fully supported

Bridgify consumer profiles (name, email, phone, booking history) map to Dynamics 365 Contacts. Email maps to emailaddress1, phone to telephonenumber1, full name to fullname. The primary location (if the consumer has a preferred destination) is stored as new_PreferredLocation lookup. Booking history is preserved as a related sub-grid via the custom booking entity.

Bridgify

Bridgify Partner (B2B)

maps to

Microsoft Dynamics 365 Sales

Account (record type: Partner)

1:1
Fully supported

B2B partners in Bridgify (OTAs, banks, loyalty programs, super-apps) map to Accounts with a Partner record type. This allows distinct page layouts and pick-list values for partner-specific fields. The partner's API credentials and contract tier are preserved in custom fields new_PartnerTier and new_APIKeyReference — credentials are stored as encrypted notes, not plain text.

Bridgify

Bridgify Booking Status

maps to

Microsoft Dynamics 365 Sales

Opportunity statecode / statuscode

1:1
Fully supported

Bridgify booking statuses (Pending, Confirmed, Cancelled, Completed, Refunded) map to Opportunity statecode and statuscode combinations. Confirmed maps to statecode=0 (Open), Completed maps to statecode=1 (Won), Cancelled or Refunded maps to statecode=2 (Lost) with corresponding statuscode values. This preserves the booking lifecycle in Dynamics pipeline reporting.

Bridgify

Bridgify Supplier Reference

maps to

Microsoft Dynamics 365 Sales

Account (record type: Supplier) lookup

1:1
Fully supported

Bridgify suppliers (experiences providers) map to Accounts with a Supplier record type. The supplier's Bridgify supplier ID is stored as new_SupplierId. A relationship between the new_BridgifyExperience custom table and the Supplier Account is established via the lookups defined during schema setup.

Bridgify

Bridgify Currency / Settlement

maps to

Microsoft Dynamics 365 Sales

TransactionCurrency (Dynamics built-in) + custom amount fields

1:1
Fully supported

Bridgify multi-currency booking amounts map to Dynamics 365's TransactionCurrency entity (ISO currency codes). The booking amount in source currency is stored in custom fields on the Opportunity or new_BridgifyBooking record. Dynamics 365's built-in currency conversion applies the exchange rate from the TransactionCurrency table at the time of record creation.

Bridgify

Bridgify User (admin / internal)

maps to

Microsoft Dynamics 365 Sales

SystemUser

1:1
Fully supported

Bridgify internal user accounts are mapped to Dynamics 365 SystemUser records by email match. Owner assignments on migrated records reference the matched SystemUser ID. Unmatched users are flagged before migration — your Dynamics admin either invites them or assigns records to a fallback owner to avoid orphaned records.

Bridgify

Bridgify Booking Notes / Attachments

maps to

Microsoft Dynamics 365 Sales

Annotation (Notes) on Opportunity / new_BridgifyBooking

1:1
Fully supported

Bridgify booking notes and supplier confirmations migrate as Dynamics 365 Annotations on the parent Opportunity or custom booking record. Original timestamps and note authors are preserved. File attachments from Bridgify are re-uploaded to Dynamics 365's SharePoint-integrated document storage if your tenant has SharePoint integration enabled.

Bridgify

Bridgify API Configuration

maps to

Microsoft Dynamics 365 Sales

No equivalent

1:1
Fully supported

Bridgify's supplier API keys, webhook configurations, and real-time availability polling settings have no Dynamics 365 equivalent. These must be rebuilt post-migration using Power Automate connectors, Azure Logic Apps, or custom Dataverse plug-ins that call the supplier APIs directly. FlitStack exports the Bridgify API configuration as a JSON reference document for your integration team.

Bridgify

Bridgify Supplier Contracts / SLAs

maps to

Microsoft Dynamics 365 Sales

Custom entity: new_SupplierContract

1:1
Fully supported

Contract terms, SLA tiers, and commission rates from Bridgify supplier agreements are migrated as a custom new_SupplierContract entity with fields for contract_start_date, contract_end_date, commission_rate, and SLA_tier. This entity links to the Supplier Account and provides audit history for compliance-heavy industries like financial services and loyalty programs.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Bridgify logo

Bridgify gotchas

High

Bridgify is commerce infrastructure, not a CRM

High

Supplier inventory belongs to Bridgify and its underlying suppliers, not the partner

Medium

Multi-currency settlement complicates financial reconciliation

Medium

Public technical documentation is gated

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales gotchas

High

Professional tier 15-table custom table limit blocks migrations

High

October 2024 pricing increase applies at renewal for all customers

Medium

Custom fields must be created in the UI before API writes

Medium

Power Platform request limits apply to bulk migrations

Medium

Activity records orphaned to inactive owners fail silently

Pair-specific challenges

  • Bridgify's API-centric model has no direct CRM entity — custom Dataverse tables are required

    Bridgify organizes data around experiences, bookings, suppliers, and partners — none of which map directly to standard Dynamics 365 entities. Dynamics 365 Sales Professional limits custom tables to 5 tables, while Enterprise allows unlimited custom tables. If your Bridgify setup includes more than 5 custom object types (experiences, contracts, booking tiers, etc.), you must provision Sales Enterprise before migration schema is created. We flag the custom table count during discovery and recommend the correct license tier before data moves.

  • Booking status to opportunity statecode value-mapping requires upfront configuration

    Bridgify booking statuses (Confirmed, Pending, Cancelled, Refunded, No-Show) do not have built-in Dynamics 365 equivalents. Statecode and statuscode in Dynamics 365 follow a fixed numeric schema — 0=Open, 1=Won, 2=Lost — with statuscode values that vary per record type. If your team has customized statuscode labels in Dynamics 365, the value-mapping table we build must match those exact labels. Misaligned status values cause bookings to appear in the wrong pipeline stage on Day One. We validate the statuscode mapping against your Dynamics environment before the full migration runs.

  • Multi-currency booking amounts require TransactionCurrency table setup in Dynamics 365

    Bridgify supports multi-currency settlement across supplier networks — bookings may carry USD, EUR, GBP, or local currencies depending on the supplier. Dynamics 365's TransactionCurrency entity must have these currencies added and activated before booking records land. If your Dynamics environment has only one currency configured (common in new tenants), all booking amounts will default to that currency even if the source data carries a different code. We add all detected currencies to the TransactionCurrency table as part of pre-migration setup and map each booking to its correct currency by ISO code.

  • Bridgify supplier API credentials cannot be migrated — they must be rebuilt

    Bridgify stores supplier API keys, webhook endpoints, and real-time availability polling configurations as platform-level credentials tied to your Bridgify account. These are not exportable as data records — they are authentication tokens for the supplier network. Dynamics 365 has no native equivalent; supplier API integrations must be rebuilt using Power Automate connectors, Azure Logic Apps, or custom Dataverse plug-ins. FlitStack exports the Bridgify supplier endpoint list as a JSON reference document, but the actual API connections require post-migration rebuild by your integration team.

  • Dynamics 365 Sales Professional caps custom table count — enterprise license required for full schema

    Bridgify's data model often includes multiple custom entities beyond a standard CRM (experiences, contracts, supplier tiers, booking lineages). Dynamics 365 Sales Professional limits custom Dataverse tables to 5 and custom columns to 15 per table — a constraint that applies per environment. Enterprise removes these limits. We audit the Bridgify schema during discovery to count distinct entity types and custom properties, then recommend Enterprise licensing if your schema exceeds Professional limits before we build the migration map.

Migration approach

Six steps for a successful Bridgify to Microsoft Dynamics 365 Sales data migration

  1. Discover Bridgify schema and Dynamics 365 environment

    FlitStack AI reads your Bridgify API schema (entities, custom fields, relationship types, booking statuses) and audits your Dynamics 365 environment (existing tables, custom tables, record types, TransactionCurrency configuration, user accounts). We produce a Schema Diff Report identifying which Bridgify objects map directly, which require custom Dataverse tables, and which require Dynamics 365 Sales Enterprise licensing. This report is the baseline for the migration map and licensing recommendation.

  2. Create custom Dataverse tables and field mappings

    We create the custom tables in your Dynamics 365 Dataverse environment (new_BridgifyExperience, new_SupplierContract, new_BookingSource, and any additional custom entities flagged in the Schema Diff). Custom fields on standard entities (Account, Contact, Opportunity) are created with the new_ prefix per Dynamics convention. We configure lookups, relationship definitions, and pick-list values for status mapping. The TransactionCurrency table is seeded with all currencies present in your Bridgify booking data.

  3. Resolve owners and validate user mapping

    Bridgify internal users are matched to Dynamics 365 SystemUser records by email address. We generate a pre-flight user mapping report listing matched users, unmatched users, and the proposed owner for each unmatched user's records (fallback owner or flagged for manual assignment). No data migrates until the owner map is confirmed — this prevents orphaned records in Dynamics 365 where ownerid is a required field on most entities.

  4. Run sample migration with field-level diff

    A representative slice (typically 200–500 records spanning bookings across different statuses, partner accounts, and consumer profiles) migrates first. We generate a field-level diff comparing source values against destination field values — verifying statuscode mapping, currency assignment, lookup resolution, and custom field population. You review the diff and approve before the full run commits. This catches value-mapping errors and lookup failures before they affect all records.

  5. Execute full migration with delta-pickup cutover

    The full migration runs against Dynamics 365 using the Dataverse Web API with batch operations for performance. A delta-pickup window (24–48 hours) captures any bookings created or modified in Bridgify during the cutover — your team keeps working in Bridgify throughout. FlitStack logs every API write operation to an audit log; one-click rollback reverts the Dynamics environment to the pre-migration state if reconciliation fails. Post-migration, we deliver a Reconciliation Report comparing record counts and key field totals between Bridgify source and Dynamics destination.

  6. Export integration reference and rebuild plan

    Bridgify supplier API configurations, webhook endpoints, and SLA tier definitions are exported as a structured JSON reference document for your integration team. This document provides the supplier endpoint list, API key formats, and availability polling parameters needed to rebuild supplier sync in Power Automate or Azure Logic Apps. FlitStack does not rebuild integrations — that work is scoped separately — but we provide the complete technical reference so your team has a clear starting point.

Platform deep dives

Context on both ends of the pair

Bridgify logo

Bridgify

Source

Strengths

  • Single REST integration aggregates 1M+ tours, activities, and attractions across 180 countries.
  • Three product delivery options (API, white-label marketplace, AI itinerary planner) cover different partner maturity levels.
  • Multi-currency settlement and enterprise KYC support remove operational friction for banks, fintechs, and global brands.
  • Vertical focus on tours and attractions complements existing flight/hotel APIs in travel stacks.
  • Cashback and voucher monetization hooks fit loyalty and card-linked offer programs.

Weaknesses

  • Not a CRM — no Contacts, Deals, Pipelines, or marketing automation primitives.
  • Catalog inventory is not the partner's data and cannot be exported to another aggregator on exit.
  • Sales-led pricing limits self-serve evaluation for smaller travel brands.
  • API documentation is gated behind a sales conversation rather than publicly self-serve.
  • Niche regional suppliers outside Bridgify's 50+ provider network are unreachable through this layer.
Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

Destination

Strengths

  • Native integration with Microsoft 365, Teams, Outlook, and SharePoint for unified productivity workflow
  • Unlimited custom tables and complex workflows on Enterprise tier enable deep customization for complex sales processes
  • AI-driven predictive analytics and deal intelligence on Enterprise and Premium tiers help sales teams prioritize pipeline
  • Dataverse unified data layer provides a consistent API and data model across all Dynamics 365 and Power Platform apps
  • Strong security model with Field-Level Security and Record Ownership rules for governance-conscious enterprises

Weaknesses

  • Sales Professional tier caps custom tables at 15, creating a migration ceiling for highly customized SMB environments
  • October 2024 pricing increases of $15 per user across all tiers apply to existing customers upon renewal
  • Implementation typically requires costly certified partners, adding 30–50% to total project cost
  • Updates and platform releases can disrupt customizations and plugins, requiring regression testing after each wave
  • Non-Microsoft integrations require additional configuration or middleware, limiting flexibility for heterogeneous tech stacks

Complexity grading

How hard is this migration?

Moderate CRM migration. 3 of 8 objects need a manual workaround.

C

Overall complexity

Moderate migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Bridgify and Microsoft Dynamics 365 Sales .

  • Object compatibility

    F

    3 of 8 objects need a manual workaround.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Bridgify: Not publicly documented. Enterprise contracts typically include negotiated per-second/per-minute ceilings; we confirm specific limits with Bridgify during the scoping call..

  • Data volume sensitivity

    B

    Bridgify doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Bridgify to Microsoft Dynamics 365 Sales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Bridgify to Microsoft Dynamics 365 Sales data migrations

Answers to the questions buyers ask most during Bridgify to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Bridgify to Microsoft Dynamics 365 Sales migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Bridgify-to-Dynamics 365 migrations complete in 5–10 days for under 25,000 booking records with standard partner and consumer profiles. Larger datasets exceeding 100,000 records, or setups requiring multiple custom Dataverse tables (experiences, contracts, booking lineages), extend to 3–5 weeks. The longest phase is custom table creation and statuscode mapping configuration — those must be validated before data moves. FlitStack runs a discovery audit first to size the timeline accurately.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Bridgify.
Land in Microsoft Dynamics 365 Sales , intact.

Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.

Accuracy guarantee Rollback included Quote in 1 business day