CRM migration
Field-level mapping, validation, and rollback between User.com and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .
User.com
Source
Microsoft Dynamics 365 Sales
Destination
Compatibility
6 of 8
objects map 1:1 between User.com and Microsoft Dynamics 365 Sales .
Complexity
BStandard
Timeline
2-4 weeks
Overview
Moving from User.com to Microsoft Microsoft Dynamics 365 Sales is a migration from a contact-centric all-in-one platform to an enterprise-grade sales CRM with per-user licensing and deep Microsoft ecosystem integration. User.com bills on contacts — any record with an email, phone, user_id, chat interaction, web push subscription, or FCM key — which often surprises teams who did not anticipate chat visitors inflating the count. We audit the full contact profile before export and flag which records carry billing-triggering attributes. On the data side, User.com's late-2023 export format changes (Bool fields as f/t, DateTime as ISO 8601, Choice fields with {} brackets) require normalization before Dynamics 365 accepts them via the Dataverse API. We resolve the company-to-account lookup chain first so that every Contact has a parent Account before insert, and we preserve tags as OptionSet values or Topics depending on the customer's preference. Automation workflows, email templates, and campaign history do not migrate; we deliver a written inventory for the customer's admin to rebuild in Dynamics 365.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Source platform
User.com platform overview
Scorecard, SWOT, gotchas, and pricing for User.com.
Destination platform
Microsoft Dynamics 365 Sales platform overview
Scorecard, SWOT, gotchas, and pricing for Microsoft Dynamics 365 Sales .
Data migration guide
The complete Microsoft Dynamics 365 Sales migration guide
Data model, import mechanisms, field mapping strategy, pitfalls, and cutover — by the engineers running it.
Destination checklist
Microsoft Dynamics 365 Sales migration checklist
Pre- and post-cutover tasks for moving onto Microsoft Dynamics 365 Sales .
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a User.com object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
User.com
Contact (User)
Microsoft Dynamics 365 Sales
Contact
1:1User.com Contacts map directly to Dynamics 365 Contacts. We resolve the parent Account lookup (from User.com Company) before Contact insert using a pre-import pass that creates Account records first. Email, phone, address, and custom property values normalize from User.com export formats — Bool fields f/t become true/false, DateTime uses ISO 8601 already. Web push subscribers and FCM-key holders from User.com create Contacts without email subscription flags set unless they explicitly opted in, avoiding unintended marketing contact assignments in Dynamics 365.
User.com
Company
Microsoft Dynamics 365 Sales
Account
1:1User.com Company records map to Dynamics 365 Account. The company name becomes Account Name, domain becomes Website, and industry and address fields map by name. We preserve the company-contact linkage as Account-to-Contact lookups. Companies are imported before Contacts so that the parent Account exists at the moment of Contact insert, satisfying the Dataverse lookup constraint.
User.com
Deal
Microsoft Dynamics 365 Sales
Opportunity
1:1User.com Deals map to Dynamics 365 Opportunities. Deal stage maps to Opportunity StageName, and we configure a Sales Process in Dynamics 365 that whitelists the relevant stage values before migration. Deal value and currency migrate to EstimatedRevenue and TransactionCurrencyId. The Contact associated with the Deal becomes the Opportunity Contact; the associated Company becomes the Account. Custom deal fields map to custom Opportunity fields pre-created in the destination schema.
User.com
Owner
Microsoft Dynamics 365 Sales
User
1:1User.com Owners (users who own records) map to Dynamics 365 Users by email match. We extract every distinct Owner referenced on Contact, Company, Deal, and Activity and resolve against the destination org's User table. Owners without a matching Dynamics 365 User enter a reconciliation queue; the customer's admin provisions the missing Users before record migration resumes.
User.com
Event
Microsoft Dynamics 365 Sales
Event
1:1User.com Events (calendar and activity events) export in ISO 8601 DateTime format and map directly to Dynamics 365 Event. We preserve StartDateTime, EndDateTime, Location, and event-type attributes. Attendees migrate as EventRelation records linked to the resolved Contact or Account in Dynamics 365.
User.com
Activity
Microsoft Dynamics 365 Sales
Task
1:1User.com Activities (calls, emails, meetings, tasks) map to Dynamics 365 Task records. Email opens and chat sessions carry behavioral metadata that we map to custom Task fields. Activity timestamps preserve as ActivityDate for timeline ordering. Call dispositions and durations migrate to custom fields on Task. The Task's Regarding (WhatId) and Contact (WhoId) are resolved via pre-built lookup maps from the Account and Contact migration phase.
User.com
Custom Property
Microsoft Dynamics 365 Sales
Custom Field
lossyUser.com custom properties on Contact, Company, and Deal map to custom fields in Dynamics 365. Choice fields with {} brackets in the User.com export become OptionSet values in Dynamics 365; fixed-choice properties become picklist fields. We pre-create the destination schema with all custom fields, field types, and validation rules before any data loads so that the first import batch does not encounter unknown field errors in the Dataverse API.
User.com
Tag
Microsoft Dynamics 365 Sales
Topic or OptionSet
lossyUser.com tags associated with Contacts and Deals migrate as Topics (via TopicAssignment records linked to Contact or Opportunity) or as OptionSet values on a custom multi-select field, depending on the customer's reporting needs. The customer chooses tag strategy during scoping. Tags used for segmentation in User.com do not become dynamic in Dynamics 365 — we document the segment membership at migration time for manual recreation as static views or lists.
| User.com | Microsoft Dynamics 365 Sales | Compatibility | |
|---|---|---|---|
| Contact (User) | Contact1:1 | Fully supported | |
| Company | Account1:1 | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Owner | User1:1 | Fully supported | |
| Event | Event1:1 | Fully supported | |
| Activity | Task1:1 | Fully supported | |
| Custom Property | Custom Fieldlossy | Fully supported | |
| Tag | Topic or OptionSetlossy | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
User.com gotchas
Contact-based billing catches more records than expected
Automation workflows are not exportable
Bool and DateTime export format changes break naive imports
Email templates and campaign history are inaccessible
Database size shown in-app updates only every 24 hours
Microsoft Dynamics 365 Sales gotchas
Professional tier 15-table custom table limit blocks migrations
October 2024 pricing increase applies at renewal for all customers
Custom fields must be created in the UI before API writes
Power Platform request limits apply to bulk migrations
Activity records orphaned to inactive owners fail silently
Pair-specific challenges
Migration approach
Discovery and contact billing audit
We audit the User.com source portal across plan tier (Basic/Professional/Enterprise), contact count including chat visitors and push subscribers, custom properties, companies, deals, events, activities, and any export version indicators (f/t booleans, {} choice brackets). We cross-reference the in-app contact count with API-sourced counts to establish the accurate billing baseline. We pair this with a Dynamics 365 edition check: Professional ($65/user) covers most migrations; Enterprise ($105/user) is required if the customer needs advanced forecasting, Sales Acceleration, or Conversation Intelligence. The discovery output is a written migration scope with record counts and a Dynamics 365 edition recommendation.
Schema design and Dynamics 365 pre-configuration
We design the destination schema in Dynamics 365. This includes pre-creating custom fields (with Dataverse data types matched to User.com custom property types), configuring Account-Contact-Opportunity lookup relationships, setting up Sales Processes and stage values, and defining OptionSet values for migrated tags and choice fields. Schema is deployed via a solution package into a Dynamics 365 Sandbox environment for validation before production migration begins. We also coordinate with the customer's admin to configure security roles and flag any validation rules that need suspension during the load window.
Sandbox migration and reconciliation
We run a full migration into a Dynamics 365 Sandbox using production-like data volume. The customer's RevOps lead reconciles record counts (Contacts in, Accounts in, Opportunities in, Activities in), spot-checks 20-40 random records against the User.com source, and signs off the schema and mapping before production migration begins. Any field mapping corrections, lookup resolution failures, or data format issues surface here, not in production.
Owner reconciliation and User provisioning
We extract every distinct User.com Owner referenced on Contact, Company, Deal, and Activity records and match by email against the Dynamics 365 destination org's User table. Owners without a matching Dynamics 365 User go to a reconciliation queue. The customer's admin provisions any missing Users before record migration resumes, because OwnerId references are required on most standard entities.
Production migration in dependency order
We run production migration in record-dependency order: Accounts (from User.com Companies), Contacts (with AccountId resolved), Opportunities (with AccountId, OwnerId, and Sales Process resolved), Activity history (Tasks and Events via Dataverse bulk API with chunking and backoff). Custom fields and tag migrations run in parallel with their parent objects. Each phase emits a row-count reconciliation report before the next phase begins. We apply the Bool and DateTime normalization transforms during the extract phase, before data enters the load pipeline.
Cutover, validation, and automation rebuild handoff
We freeze User.com writes during cutover, run a final delta migration of any records modified during the migration window, then enable Dynamics 365 as the system of record. We deliver the automation and email template inventory document to the customer's admin team with recommended Dynamics 365 equivalents (Sales Automation, Power Automate, or manual workflow). We support a one-week hypercare window where we resolve any reconciliation issues. We do not rebuild User.com automations as Dynamics 365 workflows inside the migration scope; that is a separate engagement or an internal admin task.
Platform deep dives
User.com
Source
Strengths
Weaknesses
Microsoft Dynamics 365 Sales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across User.com and Microsoft Dynamics 365 Sales .
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
User.com: Not publicly documented.
Data volume sensitivity
User.com exposes a bulk API — large-volume migrations stream efficiently.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during User.com to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.
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