CRM

Migrate your Tall Emu CRM data

Australian CRM built for product-selling businesses, covering sales, inventory, manufacturing, and freight under one roof. Positioned as a lighter-weight ERP alternative for SMEs who need depth beyond a standard CRM.

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In its favor

Why people choose Tall Emu CRM

The signal that keeps Tall Emu CRM on the shortlist. Sourced from G2, Capterra, and customer scoping calls.

Strong MYOB and Xero accounting integration keeps finance teams happy without leaving the CRM, cited by wholesale, manufacturing, and construction users as the primary reason for adoption.

Australian data hosting and local support team resonates with businesses that want to avoid offshore call centres and keep data within Australian jurisdiction.

Ships with inventory, manufacturing, warehouse, and freight management — a combination rare in CRM products at this price point for Australian SMEs.

Per-user pricing with no minimum or maximum licence count makes it accessible for sole traders scaling up to mid-market teams without tier surprises.

Integrated quoting and online payment processing (eWay, Stripe) allows a full sell-to-fulfilment workflow inside one platform without hand-offs to separate tools.

MYOB and Xero integration quality is inconsistent — users report automated invoicing breaks frequently and two-way sync drops data requiring manual correction.

Interface is described as database-like and outdated; users coming from modern SaaS tools find navigation unintuitive without dedicated onboarding.

Limited automation options compared to category leaders — power users find workflows too rigid and the roadmap for custom workflow building still pending.

Requires 12-month upfront commitment plus a $3,500 onboarding fee before realising the product's actual fit, leading to buyer's remorse when the product lacks promised capabilities.

Support quality historically degraded during MYOB ownership (2022–2024) with long response times and generic troubleshooting, though reacquisition in late 2024 has reportedly improved this.

Reasons to switch

Why people leave Tall Emu CRM

The recurring reasons buyers give for replacing Tall Emu CRM. Presented as facts, not knocks.

Platform scorecard

Strengths, weaknesses, and where Tall Emu CRM fits

Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.

SWOT — strengths, weaknesses, and use-case fit

Strengths

All-in-one coverage: sales, inventory, manufacturing, warehouse, freight, and accounting integration in a single Australian-hosted platform.MYOB and Xero two-way sync is natively built in, not via third-party middleware, keeping accounting data consistent without manual export cycles.Per-user pricing with no minimum or maximum licence count — no tier gates on core features.Supports serial number tracking, landed cost calculations, and BOM management — unusual depth for a CRM-priced product.Online quoting with eWay and Stripe payment acceptance allows a self-serve customer portal for invoice and quote payments.

Weaknesses

Interface is described as database-like and outdated, with navigation that requires training to use effectively.MYOB and Xero integration quality is inconsistent in practice — users report frequent sync failures requiring manual fixes.Limited workflow automation compared to category leaders; the roadmap for custom workflow building was still pending as of 2025.Invoice and document template customisation requires advanced Word skills — not a drag-and-drop editor.12-month upfront billing plus mandatory onboarding fee creates a significant commitment before full product fit is validated.

Where it works

Australian SMEs in wholesale, manufacturing, construction, and electrical/electronic sectors with 2–50 employees that sell, make, or distribute physical products and need inventory tracking alongside CRM functionality.Product-selling businesses already running MYOB or Xero that want a single platform covering sales, inventory, and accounting without managing separate integrations.Companies requiring landed cost calculations, serial number tracking, BOM management, and freight visibility — a combination uncommon in CRM-priced products for Australian businesses.Sole traders scaling up to mid-market teams who benefit from per-user pricing with no minimum or maximum licence count, avoiding tier surprises as they grow.Australian businesses prioritising local data hosting and Australian-based support to keep data within Australian jurisdiction rather than using offshore tools.

Where it struggles

Teams expecting a modern, consumer-grade interface — users migrating from contemporary SaaS tools consistently describe the interface as database-like and requiring dedicated training to navigate.Businesses requiring flexible workflow automation beyond Tall Emu's standard templates; the platform's custom workflow building was still on the roadmap as of 2025, limiting power-user capabilities.Companies wanting to validate product fit before committing 12 months upfront plus a $3,500 onboarding fee, as buyer's remorse is common when promised capabilities are absent.Businesses requiring highly customisable document templates — invoice and quote templates require advanced Word skills rather than drag-and-drop editing.Organisations expecting flawless, automated MYOB or Xero synchronisation; users report frequent sync failures and two-way data drops requiring manual correction in practice.

Pricing tiers

Tall Emu CRM pricing overview

Tall Emu charges a flat $95 AUD per user per month, billed annually, with a mandatory $3,500 one-time onboarding fee. There is no published per-seat tier differentiation — all features are included in the base price. No minimum or maximum user count is specified. The 14-day free trial allows evaluation before committing to annual billing.

Standard

Tier 1 of 1

$95/user/month (billed annually) + $3,500 onboarding fee

What's included

All CRM features included: contacts, pipelines, quoting, tasks, activitiesAustralian data hosting and Australian-based support teamAll integrations: MYOB, Xero, WooCommerce, eWay, Stripe, MailChimp, Campaign Monitor, and moreAdvanced inventory management: serial numbers, BOMs, landed costs, reorderingAccess to on-demand training videos and self-service customer portalPhased onboarding process with dedicated Onboarding Team

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Pricing is informational. FlitStack AI does not bill on Tall Emu CRM's schedule — see our quote-based pricing →

What gets migrated

Tall Emu CRM object support

Object-by-object support for Tall Emu CRM migrations. Per-pair details surface during scoping.

Companies

Fully supported

Tall Emu's primary account-level record. Standard fields (name, address, phone, email) map cleanly. We export via Excel grid or API and import in bulk first to preserve relationship integrity for downstream Contact and Deal linking.

Contacts

Fully supported

Contact records sit beneath Companies. Name, email, phone, role, and address fields are stable. We import Contacts after Companies and match them to the parent account by company name or a provided external ID to preserve the hierarchy.

Products

Fully supported

Tall Emu Products include rich inventory attributes: SKU, description, pricing tiers, stock on hand, serial number tracking, BOM structures, landed cost, and reorder points. We export all inventory fields and map them to the destination's product or item object, flagging BOM components for manual reconfiguration where the destination lacks a BOM module.

Pipelines / Opportunities

Mapping required

Tall Emu supports multiple named pipelines with customisable Kanban stages. Stage names, probabilities, and order are exported. We map source stages to destination stages during scoping — stages with no clear destination are flagged for manual assignment post-migration.

Quotes

Mapping required

Quotes include line items, pricing, terms, and acceptance status. PDF attachments and template styling do not migrate. Quote status (Draft, Sent, Accepted, Declined) requires value mapping to the destination's equivalent lifecycle states.

Orders

Mapping required

Sales Orders are generated from accepted Quotes and carry forward line items, quantities, and pricing. They link to Products and Contacts. We preserve the order header and line items; fulfilment tracking (packing, shipping status) requires re-establishment in the destination.

Subscriptions

Mapping required

Tall Emu Subscriptions have mandatory fields (Plan, Status, Order Quantity, Billable Quantity, Price, Period, Renewal Due Date). Status values (Active, Expired, etc.) differ between platforms and must be mapped explicitly. Start and End dates are preserved as-is.

Activities / Tasks

Mapping required

Activities include meetings, calls, emails, and tasks with assignees, due dates, and completion status. We export the full activity log and import as history records in the destination; assignee mapping relies on email matching to users in the target system.

Custom Fields

Mapping required

Custom fields are supported on most modules via drag-and-drop form builder. We export all custom field values alongside standard fields. Mapping requires the destination to have equivalent custom fields created before import; we flag any orphaned custom fields for pre-migration setup.

Freight / Shipping Records

Mapping required

Tall Emu tracks freight and shipping workflows including carrier, tracking number, and delivery status. These are exported as linked records. The destination may not have an equivalent freight object — we map them to a generic shipment or notes field and flag for review.

Users / Teams

Mapping required

Tall Emu Users have roles and team assignments. We export user records and map to the destination's user object by email. Team structures are preserved as groups or teams in the destination where supported.

Attachments

Not in this platform

Tall Emu stores document attachments (PDFs, images) linked to records, but there is no documented bulk export endpoint for binary files. We export file metadata and filenames and flag attachments for manual download or a separate file-transfer step.

Gotchas

What to watch for in Tall Emu CRM migrations

Issues we've hit on past Tall Emu CRM migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.

High

Mandatory upfront annual billing plus onboarding fee

High

No documented public REST API for bulk migration

Medium

Integration with MYOB and Xero is native but brittle in practice

Medium

Custom fields not available on all modules

Medium

Workflow automations do not survive migration

How a Tall Emu CRM migration works

Four steps, Tall Emu CRM-specific

Connect

Not publicly documented into Tall Emu CRM. Scopes limited to read-only on the data we move.

Map

We translate Tall Emu CRM-specific structures (custom fields, objects, value lists) to the destination's model.

Sample

Test with a 50–200 record subset to validate Tall Emu CRM quirks before production.

Migrate

Full migration with Tall Emu CRM rate-limit handling. Rollback available throughout.

FAQ

Tall Emu CRM migration FAQ

Answers to the questions buyers ask most during Tall Emu CRM migration scoping. Not seeing yours? Book a call.

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Most Tall Emu CRM migrations under 1M records finish in 48–72 hours end-to-end. Larger orgs with custom objects or buyer-side security review typically take 5–7 days.

Ready when you are

Migrate Tall Emu CRM.
Without the rebuild.

Free scoping call with a migration engineer. Tell us about your Tall Emu CRM setup and destination — written quote back within a business day.

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