CRM migration
Field-level mapping, validation, and rollback between Actimo and Salesforce Sales Cloud. We move data and schema; workflows are rebuilt natively in Salesforce Sales Cloud.
Actimo
Source
Salesforce Sales Cloud
Destination
Compatibility
11 of 13
objects map 1:1 between Actimo and Salesforce Sales Cloud.
Complexity
BStandard
Timeline
48–96 hours
Overview
Actimo is a mobile-first employee engagement platform — not a traditional CRM — built around employee contacts, message campaigns, learning paths, pulse surveys, and one-on-one feedback. Its data model centers on employee records, message threads, learning-path enrollments, survey responses, and engagement analytics. Salesforce Sales Cloud models business data as Account, Contact, Lead, Opportunity, Task, Event, and custom objects. There is no native Actimo-to-Salesforce connector and no direct object-level translation, so every record type requires a custom mapping strategy. FlitStack AI extracts Actimo data via its export API and bulk export endpoints, transforms employee records into Salesforce Contacts, maps message engagement and survey completions to Salesforce Tasks and custom engagement fields, converts learning-path enrollments into custom Course__c and Enrollment__c objects, and surfaces the non-migratable automation logic (learning flows, survey triggers, pulse cadences) as export-for-rebuild documentation for your Salesforce admin. The migration runs against Salesforce Bulk API 2.0 with a 24–48 hour delta-pickup window.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Actimo object lands in Salesforce Sales Cloud, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Actimo
Employee / Contact
Salesforce Sales Cloud
Contact
1:1Actimo employee records map directly to Salesforce Contacts. Each employee's name, email, phone, department, and location become Contact fields. The primary company association in Actimo maps to Contact.AccountId — if no company field exists in Actimo, FlitStack creates a placeholder Account or flags the record for manual assignment.
Actimo
Employee / Contact
Salesforce Sales Cloud
Lead
1:manyActimo records flagged as 'prospect employees' (pre-hire onboarding records) route to Salesforce Lead instead of Contact. The split is based on Actimo's employee_status field: 'active' or 'inactive' maps to Contact; 'invited' or 'pending' maps to Lead with a custom Actimo_Status__c field preserved for reference.
Actimo
Message Campaign
Salesforce Sales Cloud
Campaign + Campaign Member
1:1Actimo message campaigns (news posts, announcements) become Salesforce Campaigns. Each employee's open/click action on a message becomes a Campaign Member record with custom Engagement_Type__c (Opened / Clicked / Bounced) and Activity_Date__c — allowing you to report on engagement within Salesforce's campaign model.
Actimo
Learning Path
Salesforce Sales Cloud
Course__c (custom object)
1:1Actimo learning paths have no Salesforce native equivalent. FlitStack creates a Course__c custom object with fields for path name, description, estimated_duration, and module_count. This custom object must be deployed to Salesforce before data migration — FlitStack delivers the setup manifest as part of the migration plan.
Actimo
Learning Enrollment
Salesforce Sales Cloud
Enrollment__c (custom junction object)
1:1Each employee's enrollment in a learning path maps to a custom Enrollment__c junction object linking Contact (WhoId) to Course__c (WhatId). Enrollment fields include start_date, completion_date, score, and status (In Progress / Completed / Overdue). The junction object is required because Salesforce standard objects cannot express this N:1 employee-to-course relationship natively.
Actimo
Pulse Survey
Salesforce Sales Cloud
Survey__c (custom object) + SurveyResponse__c
1:1Actimo pulse surveys with their question-and-answer structure require a custom Survey__c parent object and SurveyResponse__c child object per employee response. Each response row carries question text, answer value, and submission timestamp. This schema is non-trivial and must be pre-built in Salesforce before migration runs.
Actimo
One-on-One Feedback
Salesforce Sales Cloud
Task
1:1Actimo one-on-one feedback entries map to Salesforce Tasks. The feedback subject maps to Task.Subject, the content maps to Task.Description, the scheduled date maps to Task.ActivityDate, and the employee maps to Task.WhoId (Contact lookup). FlitStack preserves the feedback thread structure by creating a chain of Tasks with a common custom Feedback_Thread_Id__c field.
Actimo
Message Engagement Event
Salesforce Sales Cloud
Task (Type = 'Engagement')
many:1Actimo message-level engagement events (opens, clicks, replies) are merged into Salesforce Tasks with a custom Type value of 'Engagement'. Each Task's Subject carries the message title, WhoId links to the Contact, and a custom Engagement_Type__c pick-list stores the specific action. This consolidates disparate event types into a single Salesforce object.
Actimo
Employee Manager Hierarchy
Salesforce Sales Cloud
Contact (Manager__c lookup) + User
1:1Actimo's manager-on-employee relationship maps to a custom Manager__c lookup field on Contact pointing to another Contact record. If the manager is also a Salesforce user, FlitStack resolves the email match to link the Contact's Manager__c to the corresponding User record — enabling Salesforce's hierarchical reporting features.
Actimo
Actimo User / Owner
Salesforce Sales Cloud
User
1:1Actimo admin users who created content or owned campaigns become Salesforce Users, matched by email. FlitStack flags any Actimo user without a corresponding Salesforce User as an Unmatched_Owner__c record — your admin either provisions a Salesforce license or reassigns ownership to an existing user before migration commits.
Actimo
Engagement Score / NPS
Salesforce Sales Cloud
Custom field Engagement_Score__c on Contact
1:1Actimo's composite engagement score or NPS per employee has no Salesforce native field. FlitStack migrates the numeric score to a custom Number field on Contact. If Actimo stores multiple score types (engagement, pulse, eNPS), each stores in its own custom field — Engagement_Score__c, NPS_Score__c — as defined in the migration plan.
Actimo
File / Attachment
Salesforce Sales Cloud
ContentDocument / Salesforce Files
1:1Files attached to Actimo messages, learning paths, or survey content are downloaded and re-uploaded to Salesforce Files (ContentDocument / ContentVersion model). File size limits apply — Salesforce Files default to 25MB per file. Inline images in Actimo content are extracted and rehosted as Salesforce Files linked to the relevant Contact or custom object.
Actimo
Workflow / Automated Flow
Salesforce Sales Cloud
Salesforce Flow
1:1Actimo's automated onboarding sequences, survey triggers, and message drip campaigns have no Salesforce equivalent that migrates automatically. FlitStack exports the Actimo flow definitions as a JSON-structured rebuild reference document — documenting trigger conditions, action sequences, timing rules, and employee segments — so your Salesforce admin can reconstruct equivalent Flows in Salesforce.
| Actimo | Salesforce Sales Cloud | Compatibility | |
|---|---|---|---|
| Employee / Contact | Contact1:1 | Fully supported | |
| Employee / Contact | Lead1:many | Fully supported | |
| Message Campaign | Campaign + Campaign Member1:1 | Fully supported | |
| Learning Path | Course__c (custom object)1:1 | Fully supported | |
| Learning Enrollment | Enrollment__c (custom junction object)1:1 | Fully supported | |
| Pulse Survey | Survey__c (custom object) + SurveyResponse__c1:1 | Fully supported | |
| One-on-One Feedback | Task1:1 | Fully supported | |
| Message Engagement Event | Task (Type = 'Engagement')many:1 | Fully supported | |
| Employee Manager Hierarchy | Contact (Manager__c lookup) + User1:1 | Fully supported | |
| Actimo User / Owner | User1:1 | Fully supported | |
| Engagement Score / NPS | Custom field Engagement_Score__c on Contact1:1 | Fully supported | |
| File / Attachment | ContentDocument / Salesforce Files1:1 | Fully supported | |
| Workflow / Automated Flow | Salesforce Flow1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Actimo gotchas
No public API means migration relies on UI exports
Learning Path media assets are not data records
Workspace isolation means no cross-org analytics export
Integration credentials are not portable
Salesforce Sales Cloud gotchas
Workflow Rules and Process Builder are retired
Bulk API batch quota exhaustion during large imports
Storage overage billing is non-obvious
Account-Contact many-to-many relationship mapping
Territory and team member import ordering dependencies
Pair-specific challenges
Migration approach
Extract Actimo data via bulk export
FlitStack pulls all Actimo data using the platform's bulk export feature — employee records, message campaign lists with engagement metrics, learning path definitions, enrollment histories, survey questions and responses, one-on-one feedback threads, and file attachments. Each export is validated for row completeness, date-range consistency, and referential integrity (e.g., all enrolled employees exist in the employee export). FlitStack flags any orphaned foreign keys before writing the mapping plan.
Build Salesforce custom objects and fields
Before data loads, FlitStack delivers a Salesforce setup manifest: the exact custom objects (Course__c, Enrollment__c, Survey__c, SurveyResponse__c), custom fields (Engagement_Score__c, Actimo_Status__c, Source_System_ID__c, Engagement_Type__c on CampaignMember, and others), and field-level security profiles required for the migration. Your Salesforce admin deploys these using Salesforce Setup, a scratch org, or a Change Set. FlitStack validates the custom object IDs are live in the destination org before proceeding.
Resolve owners and users by email
Actimo admin users and feedback owners are matched against Salesforce Users by email address. Any Actimo user without a matching Salesforce User is flagged in a pre-flight report with three resolution options: provision a Salesforce User license, reassign their records to a fallback owner, or demote them to Contact-only records. No data loads until owner resolution is confirmed, preventing Salesforce Task and Engagement records from landing without an OwnerId.
Run a sample migration with field-level diff
A representative sample — typically 200–500 Actimo records spanning employees, message engagements, learning enrollments, and survey responses — is migrated first. FlitStack generates a field-level diff comparing source Actimo values against the loaded Salesforce records, surfacing mapping gaps, value-mapping misses, and custom field data-type mismatches. Your project team reviews the diff alongside FlitStack engineers, identifies any missing pick-list values or incorrectly routed object types, and formally approves the corrected mapping before the full run commits — reducing the risk of bulk-load errors on your production dataset.
Full migration with delta-pickup cutover
The full Actimo dataset loads into Salesforce using Bulk API 2.0. A delta-pickup window of 24–48 hours after the initial run captures any records created or modified in Actimo during the cutover period. All operations are logged in a Salesforce Campaign audit log. One-click rollback is available if reconciliation against the Actimo export count reveals record gaps or duplication — FlitStack reverts the Salesforce org to its pre-migration state without touching Actimo.
Deliver automation rebuild reference and post-migration reconciliation
FlitStack exports Actimo's automated flow definitions as a structured JSON document describing trigger conditions, employee segment filters, action sequences, and timing rules. Your Salesforce admin uses this document to rebuild equivalent Flows in Salesforce. A final reconciliation report cross-checks Actimo record counts against Salesforce loaded counts for each object type, flagging any discrepancies above a 0.5% threshold for manual review.
Platform deep dives
Actimo
Source
Strengths
Weaknesses
Salesforce Sales Cloud
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Actimo and Salesforce Sales Cloud.
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Actimo: Not publicly documented.
Data volume sensitivity
Actimo doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Actimo to Salesforce Sales Cloud migration scoping. Not seeing yours? Book a call.
Walk through your Actimo to Salesforce Sales Cloud migration with a real engineer — 30 minutes, free, written quote within 24 hours.
Book a free 30 minute consultationAdjacent paths
Other ways to leave Actimo
Other ways to arrive at Salesforce Sales Cloud
Ready when you are
Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.