CRM migration

Migrate from Acquaint CRM to monday CRM

Field-level mapping, validation, and rollback between Acquaint CRM and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.

Acquaint CRM logo

Acquaint CRM

Source

monday CRM

Destination

monday CRM logo

Compatibility

100%

10 of 10

objects map 1:1 between Acquaint CRM and monday CRM.

Complexity

BStandard

Timeline

48-72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Acquaint CRM stores data in a traditional relational model: contacts linked to companies, properties as separate entities, deals with pipeline stages, and activities tied to records. Monday CRM uses a board-based architecture where items live in boards with customizable columns, groups for pipeline stages, and subitems for nested relationships. The migration requires flattening Acquaint's relational graph into Monday's denormalized item structure, mapping Acquaint's pipeline stages to Monday groups within CRM boards, and translating Acquaint's property data into either dedicated boards or as columns within contact/company items. We carry over all contact fields (name, email, phone, address), company fields (name, address, industry), property details (address, type, status), deal fields (amount, stage, close date, owner), and activity history (notes, tasks, emails) via Acquaint's API. Automations, workflows, and email templates do not migrate and must be rebuilt using Monday's automation builder. The migration runs with scoped read access to Acquaint, preserving your ability to keep working during cutover, with a delta-pickup window capturing any records modified in the final 24-48 hours before go-live.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Acquaint CRM logo

Acquaint CRM

What's pushing teams away

  • The Windows Desktop interface alongside a browser client signals a legacy dual-shell architecture that newer agents find dated compared to cloud-native platforms.
  • Dozens of third-party integrations are mentioned but no native Zapier/Make connector appears in the documentation, making automated workflows harder to extend without developer work.
  • No free tier or trial is prominently offered on the pricing page, which raises the evaluation barrier for small agencies comparing multiple CRM options on a tight budget.
  • Single flat price means large multi-branch operations cannot selectively licence only the modules they need, potentially paying for unused Property Management or Lettings features.

Choosing

monday CRM logo

monday CRM

What's pulling them in

  • Users praise the board-based visual interface for making pipeline stages immediately legible to non-technical team members without CRM training.
  • The no-code automation builder lets sales ops teams create lead routing, stage updates, and email triggers without developer involvement.
  • Integration ecosystem connects to Slack, Gmail, Outlook, and Zapier with minimal configuration, reducing friction for teams already using these tools.
  • The flexible column system lets teams build custom CRM views — deal value, close date, lead source — without needing a developer or pre-defined schema.
  • Teams already using monday Work Management can layer CRM features onto existing boards rather than starting from scratch.

Object mapping

How Acquaint CRM objects map to monday CRM

Each row shows how a Acquaint CRM object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Acquaint CRM

Contact

maps to

monday CRM

CRM Board / Contact Items

1:1
Fully supported

Acquaint contacts map to items in Monday's CRM board. Each contact becomes one item with fields mapped to Monday columns. Email, phone, address, and job title become text or number columns. The contact's primary company link becomes a board relation or link-to-item column.

Acquaint CRM

Company

maps to

monday CRM

CRM Board / Company Items

1:1
Fully supported

Acquaint companies map to items in a Companies board or as items in the same CRM board with a type column distinguishing contacts from companies. Company name, domain, industry, employee count, and telephone become Monday columns with appropriate data types. We ensure consistent naming conventions across both platforms during mapping.

Acquaint CRM

Property

maps to

monday CRM

Property Board (new) / Contact Column

1:1
Fully supported

Acquaint properties are a unique object with no Monday native equivalent. We create a dedicated Properties board with columns for address, property type, status, bedrooms, and price. Property items can be linked back to contact/company items via Monday's relation columns.

Acquaint CRM

Deal (Pipeline)

maps to

monday CRM

CRM Board / Deal Items + Groups

1:1
Fully supported

Acquaint deals map to items in a Deals board with pipeline stages becoming Monday groups. Each group represents a distinct pipeline stage such as Enquiry, Viewing, Offer, or Complete. Moving a deal through the pipeline in Monday moves its item between groups automatically.

Acquaint CRM

Deal Stage

maps to

monday CRM

Monday Groups

1:1
Fully supported

Acquaint deal stage values map to Monday group names within the Deals board. Stage order and probability percentages are preserved as group metadata or custom columns. Teams with multiple pipelines in Acquaint receive multiple boards in Monday for each pipeline.

Acquaint CRM

Activity (Call, Email, Meeting, Note)

maps to

monday CRM

Item Updates / Activity Sub-Board

1:1
Fully supported

Acquaint activities are logged as item updates on the related contact, company, or deal item. Each activity type becomes an update with the activity details in the text. For audit trails, a separate Activity board can be created with items linked to parent records.

Acquaint CRM

Document / Attachment

maps to

monday CRM

Monday Files

1:1
Fully supported

Files attached to Acquaint contacts, companies, deals, or properties are downloaded and re-uploaded to the corresponding Monday item. File size limits follow Monday's storage constraints per plan tier. Inline images embedded in notes are extracted and re-hosted as item files within the Monday board.

Acquaint CRM

Custom Field

maps to

monday CRM

Monday Column

1:1
Fully supported

Acquaint custom fields on any object become Monday columns with matching data types. Text fields map to text columns, dates to date columns, pick-lists to dropdown columns, numbers to number columns. Column type selection follows Monday's available types per subscription plan.

Acquaint CRM

Owner / User

maps to

monday CRM

Monday Board Owners / Assignees

1:1
Fully supported

Acquaint owner assignments on contacts, companies, and deals map to Monday item assignees. Owner resolution happens via email match against Monday workspace members. Unmatched owners are flagged before migration so you can invite them to Monday workspace first.

Acquaint CRM

Workflow / Automation

maps to

monday CRM

Must be rebuilt in Monday

1:1
Fully supported

Acquaint workflows and automations do not migrate directly. They must be rebuilt using Monday's automation builder, which supports triggers based on column changes, time delays, and cross-board actions. We export your Acquaint workflow definitions as a structured reference document for your Monday admin to use during reconstruction.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Acquaint CRM logo

Acquaint CRM gotchas

Medium

Property data is split across three distinct modules

Medium

eSign and SMS data is exportable only as history, not as active configurations

High

Accounts and client money are tracked within the CRM rather than in a separate accounting package

Low

Custom fields are per-agency and require manual inventory before migration

monday CRM logo

monday CRM gotchas

High

Subitems are not included in bulk exports

High

Daily API call limits vary sharply by plan

Medium

Legacy automations (Sentence Builder) are being deprecated

Medium

Excel and account exports only include table views

Low

Enterprise admins can disable non-admin exports

Pair-specific challenges

  • Monday lacks a native property object — property data requires a dedicated board

    Acquaint CRM stores properties as a standalone object with type, status, bedrooms, price, and owner links. Monday CRM has no native property entity — properties must be represented as items in a separate Properties board with columns for each property attribute. Deals linked to properties in Acquaint become relation columns in Monday linking deal items to property items. Teams migrating property data need to decide whether to create a separate Properties board or embed property details as columns on contact/company items. This structural decision affects how deal-to-property relationships map and must be confirmed before migration validation runs.

  • Pipeline stages become groups — multiple Acquaint pipelines require multiple Monday boards

    Acquaint supports multiple named deal pipelines, each with its own stages. Monday CRM represents pipeline stages as groups within a single board. Teams using more than one deal pipeline in Acquaint must decide whether to create separate Monday boards per pipeline or consolidate into one board with additional grouping layers. Each approach has implications for Monday's automation triggers (which fire on group changes within a board). We surface the board architecture decision in the pre-migration plan and allow teams to choose before data lands.

  • Monday API daily limits affect migration pacing on larger datasets

    Monday's API enforces daily call limits: 200 for Free/Trial, 1,000 for Basic/Standard, 10,000 for Pro, and 25,000 for Enterprise. Migrations exceeding these limits during a single day pause and resume the following day. For migrations with more than 10,000 items, we schedule runs to respect Pro-tier limits. Teams on Basic or Standard plans may see extended migration timelines. We disclose the pacing impact in the scoping phase and recommend a Pro plan or higher for migrations exceeding 5,000 records.

  • Activity history migrates to item updates, losing structured metadata

    Acquaint activities store structured data: type, duration, outcome, call direction, and attendee list. Monday's item updates are free-form text walls without structured metadata fields. Call duration, outcome, and attendee information from Acquaint activities becomes part of the update text body rather than separate columns. If structured activity reporting is required in Monday, we can create a separate Activity board with typed columns, but this requires post-migration setup beyond the standard migration scope.

  • Automations and workflows do not migrate and require Monday rebuild

    Acquaint workflows, sequence triggers, and notification rules are configuration data that does not export in a portable format. Monday's automation infrastructure uses a different trigger-action model (board-based triggers, column-change conditions, and time delays). We export Acquaint workflow definitions as a structured reference document, but the rebuild must be done manually in Monday's automation builder or by a Monday consultant. This is disclosed upfront and factored into migration pricing as a known limitation.

Migration approach

Six steps for a successful Acquaint CRM to monday CRM data migration

  1. Audit Acquaint data and design Monday board architecture

    We extract a full data inventory from Acquaint via API: contact count, company count, property count, deal count by pipeline, and activity volume. We review custom fields on each object and identify any pick-list value sets. Based on this inventory, we design the Monday board structure: how many boards are needed, what column types each board uses, how groups represent pipeline stages, and how relation columns link boards together. The board architecture plan is shared with your team for approval before any data moves.

  2. Resolve owners and map pick-list values

    Acquaint owner IDs are resolved by email match against Monday workspace members. We generate a match report flagging any Acquaint owners without Monday accounts, so you can invite them before migration. Pick-list values from Acquaint custom fields and deal stages are mapped to Monday dropdown options, creating the option sets in advance so columns populate correctly during the migration run.

  3. Run a sample migration with field-level diff

    A representative slice of records (typically 100-500 items across contacts, companies, deals, and properties) migrates first. We generate a field-level diff comparing source values to destination column values, letting you verify that pick-list mappings, date formats, owner assignments, and relation links resolved correctly. You approve the sample output before we commit to the full migration run, ensuring mapping accuracy across all data types.

  4. Execute full migration with delta-pickup window

    Full data migration runs against Monday's API with pacing managed to respect your plan's daily call limits. A delta-pickup window (typically 24-48 hours) captures any records created or modified in Acquaint during the migration. Your team continues working in Acquaint throughout. Audit logging records every operation, and one-click rollback reverts all Monday boards to their pre-migration state if reconciliation fails.

  5. Validate record counts, relation links, and group placement

    Post-migration validation checks: record counts match between Acquaint export and Monday item counts; contact-company relation links point to the correct items; deal items are placed in the correct groups matching Acquaint pipeline stages; owner assignments match Acquaint owner emails. A validation report is delivered showing pass/fail counts per board and per field, with a remediation plan for any discrepancies identified.

Platform deep dives

Context on both ends of the pair

Acquaint CRM logo

Acquaint CRM

Source

Strengths

  • Flat per-agency pricing at £99/month with no per-user surcharge for small teams
  • Bundled sales, lettings, and property management in a single licence
  • UK-based telephone and email support included without an additional support tier
  • No minimum contract, no setup fees, and automatic software updates at no extra charge
  • Tightly integrated website hosting and CRM with property portal synchronisation

Weaknesses

  • Dual Windows Desktop + browser interface indicates a legacy desktop-first codebase that may not meet modern UX expectations
  • No native Zapier or Make integration documented, limiting no-code workflow extension
  • Large multi-branch or franchise agencies may pay for unused modules under the single flat-rate model
  • No publicly documented bulk export tool beyond the REST API, which requires technical access to script exports
monday CRM logo

monday CRM

Destination

Strengths

  • Board-based UI makes pipeline stages and deal progress visually obvious without training.
  • No-code automation builder requires no developer resources to create lead routing and stage-triggered actions.
  • Flexible column system supports custom CRM fields without schema changes or admin involvement.
  • Integrates natively with Slack, Gmail, Outlook, and Zapier with minimal configuration overhead.
  • Layered product means teams already on monday Work Management can add CRM without migrating existing data.

Weaknesses

  • No native Contacts object separate from Items — contacts are managed inside a CRM module's People feature.
  • Pipeline and deal relationships use a flat item model rather than a relational object model, making complex CRM associations awkward.
  • Automations are plan-gated (250 actions/month on Standard, 25,000 on Pro) and the legacy Recipe system is being deprecated.
  • Customization and advanced views (Chart, Formula, Dependency) are locked behind Pro and Enterprise tiers.
  • Per-seat pricing with non-refundable annual billing creates cost lock-in risk during migration.

Complexity grading

How hard is this migration?

Standard CRM migration. All 8 core objects map 1:1 between Acquaint CRM and monday CRM.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Acquaint CRM and monday CRM.

  • Object compatibility

    A

    All 8 core objects map 1:1 between Acquaint CRM and monday CRM.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Acquaint CRM: Rate limit details are not publicly documented on the pricing or help pages.

  • Data volume sensitivity

    B

    Acquaint CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Acquaint CRM to monday CRM migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Acquaint CRM to monday CRM data migrations

Answers to the questions buyers ask most during Acquaint CRM to monday CRM migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Acquaint CRM to monday CRM migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Acquaint-to-Monday migrations complete in 48-72 hours for under 25,000 total items. Larger migrations with 25,000+ items or complex multi-board structures (separate boards for contacts, companies, properties, and deals) extend to 5-10 days. Monday's API daily call limits on Basic and Standard plans (1,000 calls/day) affect pacing on larger datasets. We disclose the expected timeline and pacing impact during scoping.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Acquaint CRM.
Land in monday CRM, intact.

Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.

Accuracy guarantee Rollback included Quote in 1 business day