CRM migration

Migrate from Teamwork CRM to HubSpot

Field-level mapping, validation, and rollback between Teamwork CRM and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.

Teamwork CRM logo

Teamwork CRM

Source

HubSpot

Destination

HubSpot logo

Compatibility

92%

11 of 12

objects map 1:1 between Teamwork CRM and HubSpot.

Complexity

BStandard

Timeline

24–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Teamwork CRM and HubSpot take different approaches to the CRM object model. Teamwork separates leads and opportunities into independent pipelines, lets contacts associate with multiple companies, and tracks deal progress through customizable stage columns. HubSpot uses a single Contact object with a lifecycle_stage property to track progression from lead to customer, stores companies as separate CRM records, and treats deals as Opportunities with pipeline and stage pick-list values. The migration carries everything Teamwork stores natively — contacts, companies, leads, deals, activities, and custom fields — into HubSpot's property-based schema. We resolve Teamwork owner assignments to HubSpot owners by email match. We preserve original timestamps and deal-stage history in custom datetime fields so historical reporting is continuous. The key translation points are: Teamwork leads route into HubSpot Contacts with lifecycle_stage set to the HubSpot default; Teamwork deal pipelines map to HubSpot deal pipelines with stage values mapped value-by-value; Teamwork's per-contact multi-company associations collapse to a primary company in HubSpot with additional companies surfaced as secondary associations. Workflows, automations, email templates, and integrations do not migrate — we export definitions for your HubSpot admin to rebuild. We run the migration via HubSpot's CMS API and bulk import, with a delta-pickup window capturing in-flight changes during cutover.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Teamwork CRM logo

Teamwork CRM

What's pushing teams away

  • Multiple Capterra and G2 reviews report that users cannot attach emails or documents directly to Contact records, forcing activity logging to happen outside the CRM.
  • The platform lacks native Office 365 integration, which creates friction for teams embedded in the Microsoft ecosystem who rely on calendar and email sync.
  • Teams outgrowing the feature set cite missing capabilities: advanced forecasting, multi-object automation, and granular role-based permissions available in HubSpot or Salesforce.
  • Larger organizations report that the per-user pricing model becomes costly as the sales team scales, prompting evaluation of flat-rate or tiered alternatives.

Choosing

HubSpot logo

HubSpot

What's pulling them in

  • Lowest barrier to entry of any major CRM — the free tier with unlimited contacts lets teams validate fit before committing to a paid plan, according to G2 and Capterra reviewers.
  • Native integration between the CRM and sales engagement tools (sequences, email tracking, dialer) means no separate sync configuration, a theme across G2 Sales Hub reviews.
  • Pipeline visualization, deal tracking, and automated workflows are consistently praised as intuitive and easy to set up without developer involvement.
  • Strong onboarding for new team members — reviewers on Capterra and G2 highlight how quickly new reps become productive without formal training.
  • The HubSpot platform ecosystem (Marketing, Sales, Service, CMS hubs) allows growing companies to consolidate tools without building new integrations.

Object mapping

How Teamwork CRM objects map to HubSpot

Each row shows how a Teamwork CRM object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Teamwork CRM

Contact

maps to

HubSpot

Contact

1:1
Fully supported

Teamwork Contact maps directly to HubSpot Contact. HubSpot uses a flat properties bag; Teamwork properties become HubSpot properties on the contact record. The Teamwork contact's primary company link becomes HubSpot's primary company association. All standard fields such as name, email, phone, and address are transferred as-is, while any custom fields are created as HubSpot properties before import.

Teamwork CRM

Lead (Teamwork Leads Pipeline)

maps to

HubSpot

Contact

1:1
Fully supported

Teamwork's separate Leads pipeline has no HubSpot equivalent — HubSpot has one Contact object. Teamwork lead records route to HubSpot Contacts with lifecycle_stage set to the stage that corresponds to the lead's pipeline position. The original pipeline-stage value is preserved in a custom property for reporting continuity.

Teamwork CRM

Company

maps to

HubSpot

Company

1:1
Fully supported

Teamwork Company maps 1:1 to HubSpot Company. Company name, domain, industry, employee count, and annual revenue map directly to HubSpot company properties. HubSpot supports parent-company hierarchies via the parent_company_id property. Additional address fields such as city, state, and country are also mapped to HubSpot's corresponding company properties, preserving location context.

Teamwork CRM

Deal (Teamwork Opportunities Pipeline)

maps to

HubSpot

Deal

1:1
Fully supported

Teamwork Deal maps to HubSpot Deal. Each Teamwork deal pipeline becomes a HubSpot deal pipeline. Deal name, amount, close date, owner, and stage map directly. Stage values map value-by-value per pipeline to maintain deal probability semantics. Any custom deal fields are transferred as HubSpot custom properties, and deal-associated activities are linked via the engagement API.

Teamwork CRM

Pipeline Stage

maps to

HubSpot

Deal Stage

1:1
Fully supported

Teamwork pipeline stage names map to HubSpot dealstage values value-by-value within each pipeline. Stage order and probability weights are reapplied from Teamwork's stage configuration. Original stage-entered timestamps are preserved in a custom datetime property. If a stage is inactive in Teamwork, it is still migrated but marked inactive in HubSpot until you activate it.

Teamwork CRM

Activity (Call / Email / Meeting / Note)

maps to

HubSpot

Engagement (call / email / meeting / note)

1:1
Fully supported

Teamwork activities map to HubSpot engagements: calls become HubSpot call engagements, emails become email engagements, meetings become meeting engagements, and notes become HubSpot notes. Original timestamps, owners, and linked contact/company/deal associations are preserved. Activity bodies are stored as engagement body text, and attachments are imported via HubSpot's file management API.

Teamwork CRM

Custom Field (Contact-level)

maps to

HubSpot

Custom Property (Contact)

1:1
Fully supported

Teamwork contact custom fields map to HubSpot contact custom properties. HubSpot property names use snake_case internally. Text, number, and dropdown field types map directly; multi-select dropdowns require HubSpot property type configuration. We create any missing HubSpot properties before import. If a Teamwork field uses a picklist, the possible values are preloaded into HubSpot as option labels for the select property.

Teamwork CRM

Custom Field (Deal-level)

maps to

HubSpot

Custom Property (Deal)

1:1
Fully supported

Teamwork deal custom fields map to HubSpot deal custom properties. Type-aware mapping applies: Teamwork number fields become HubSpot number properties, pick-list fields become HubSpot select/multi-select properties. We flag any HubSpot property type that requires admin-side configuration before import. For date fields, we map them to HubSpot datetime properties and preserve the original UTC timestamps to ensure reporting continuity.

Teamwork CRM

User / Owner

maps to

HubSpot

Owner

1:1
Fully supported

Teamwork user IDs resolve to HubSpot owners by email address match. We pull the Teamwork user list, match by email against HubSpot users, and flag any Teamwork owner with no HubSpot match before migration so your team can invite them or assign records to a fallback owner.

Teamwork CRM

Attachment / File

maps to

HubSpot

File

1:1
Fully supported

Teamwork file attachments on contacts, companies, and deals download from Teamwork and re-upload to HubSpot Files. Files are linked to the corresponding HubSpot record. File size limits apply per HubSpot's file hosting constraints. If a file exceeds HubSpot's size limit, we store the file URL in a custom property and link to the external source instead.

Teamwork CRM

Tag / Label

maps to

HubSpot

Custom Property or Association

1:1
Fully supported

Teamwork tags on contacts and deals map to HubSpot custom properties of type 'string' or 'enumeration' depending on whether the tag set is open or closed. We create the property in HubSpot and populate it during import. If tags contain hierarchical values, we flatten them into a delimited string property to preserve hierarchy in a simple format.

Teamwork CRM

Multi-company Contact Association

maps to

HubSpot

Primary Company + Secondary Association

1:many
Fully supported

Teamwork allows a contact to be associated with multiple companies (N:1 from contact perspective). HubSpot contacts have one primary company. We migrate the most-recently-modified or first-listed company as primary and surface additional companies in a custom multi-select property or association field for reference.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Teamwork CRM logo

Teamwork CRM gotchas

Medium

120 req/min API rate limit during extraction

Medium

CSV export only available in list view

Low

Known API bug with custom field value deletion

Low

Working hours absent for legacy user profiles

High

SSO unavailable on Pro tier

HubSpot logo

HubSpot gotchas

High

Marketing Contacts billing model is migration-critical

High

Feature tier gating is not visible until onboarding

Medium

Mandatory onboarding fees inflate year-one cost

Medium

HubSpot CSV importer cannot migrate engagements or attachments

Medium

Custom objects require Enterprise and a pre-existing schema

Pair-specific challenges

  • Teamwork's separate Leads pipeline collapses into HubSpot Contacts with lifecycle_stage

    Teamwork maintains independent lead and opportunity pipelines — leads have their own stage sets and are tracked separately from deals. HubSpot has one Contact object and uses lifecycle_stage to track progression from subscriber through customer. We route Teamwork lead records into HubSpot Contacts, setting lifecycle_stage to 'lead' or your specified value. The original Teamwork lead pipeline and stage are preserved in a custom property so stage-based reporting is not orphaned. This translation requires your HubSpot admin to configure the appropriate lifecycle_stage values in HubSpot property settings before import.

  • Multi-company contact associations collapse to a single primary company in HubSpot

    Teamwork CRM allows a contact to be associated with multiple companies simultaneously (N:1 from the contact side). HubSpot contacts have a single primary company association. We migrate the most-recently-modified company as the primary association and surface remaining companies in a custom multi-select property or association reference field. Teams that rely on multi-company contact links for segmentation or reporting should review this mapping before the full run — you may want to flag contacts with multiple associations for manual review in HubSpot.

  • Teamwork custom field types require HubSpot property type configuration before import

    Teamwork custom fields support text, number, and dropdown types. HubSpot custom properties have a richer type model — select, multi-select, checkbox, date, datetime, number, and text among others. When a Teamwork dropdown is mapped to a HubSpot select property, the pick-list values must be pre-created in HubSpot property settings. If HubSpot does not already have the property, our team creates it with the appropriate type before import. Multi-select dropdowns in Teamwork require a HubSpot multi-select property — we flag these for your HubSpot admin to confirm type selection.

  • Teamwork API rate limit of 120 requests per minute affects export pacing

    Teamwork CRM's API enforces a 120 requests per minute ceiling. Large exports — particularly activity history with thousands of records — require pacing to avoid 429 errors. We implement request throttling on the Teamwork export side to respect the limit. Combined with HubSpot's bulk import endpoint (100 requests per 10 seconds), this means large record volumes may extend migration clock time but do not cause data loss or corruption. We surface the estimated export duration based on your record counts during the planning phase.

  • Teamwork activity assignees may not map directly to HubSpot engagement owners

    Teamwork activities track assignees by user ID. When a Teamwork activity is migrated to a HubSpot engagement, the assignee resolves to a HubSpot owner by email match. Activities assigned to Teamwork users who do not have HubSpot accounts are flagged and assigned to a fallback owner — we set this with your team before migration. If you have a high volume of assigned activities and an incomplete HubSpot user list, this is the most impactful pre-migration preparation step.

Migration approach

Six steps for a successful Teamwork CRM to HubSpot data migration

  1. Audit Teamwork data and configure HubSpot properties

    We pull a full export from Teamwork CRM covering contacts, companies, leads, deals, activities, and custom fields. We analyze the record count per object, identify multi-company contact associations, map pipeline and stage names, and catalog custom field types. For HubSpot, we create any missing custom properties (contact, company, deal, engagement) with the correct type settings — select/multi-select for pick-lists, number for numeric fields, date/datetime for date fields. We deliver a property setup checklist to your HubSpot admin before data import begins.

  2. Resolve owners and build the migration sequence

    We extract the Teamwork user list and match each user email to a HubSpot owner. Unmatched owners are flagged with their record counts so your team can invite them to HubSpot or assign their records to a fallback owner. We sequence the migration so HubSpot's foreign-key dependencies resolve correctly: companies first, then contacts/leads, then deals, then activities. This order ensures that when a contact lands in HubSpot, its primary company association already exists.

  3. Run a sample migration with field-level diff

    A representative slice — typically 100 to 500 records covering contacts, companies, deals, and a sample of activity history — migrates first. We generate a field-level diff between the Teamwork source and the HubSpot destination so you can verify that custom property mapping, pipeline-to-pipeline routing, lifecycle_stage assignment for leads, and owner resolution are all correct before the full run commits. We iterate on the mapping plan based on your review.

  4. Execute full migration with delta-pickup window

    The full migration runs against HubSpot via bulk import endpoints. We implement Teamwork API rate-limit throttling on the export side and HubSpot bulk import pacing to avoid throttling errors. A delta-pickup window — typically 24 to 48 hours — captures any records created or modified in Teamwork during the cutover. The audit log records every operation. If reconciliation finds unexpected discrepancies, one-click rollback reverts the migration so your team can investigate and re-run.

  5. Validate record counts, associations, and post-migration cleanup

    We compare total record counts per object between Teamwork and HubSpot, verify that deal-contact and contact-company associations landed correctly, and confirm that custom property values match source values for a sample of records. We deliver a migration summary report with record counts, skipped records (with reasons), and any unmapped fields. Your team then tests HubSpot workflows, reports, and integrations before closing the migration. We export Teamwork workflow definitions as a reference document for rebuilding in HubSpot.

Platform deep dives

Context on both ends of the pair

Teamwork CRM logo

Teamwork CRM

Source

Strengths

  • Clean, visual pipeline interface with board and list views that sales teams adopt without dedicated training.
  • Configurable pipelines and stages are available on the standard Pro tier without feature gating.
  • Custom fields (text, number, dropdown) are available without requiring an Enterprise plan.
  • Strong bundling with Teamwork Projects and Desk creates a unified work stack for agencies and client-service firms.
  • Gmail add-on and Zapier integration provide basic email and automation connectivity on both pricing tiers.

Weaknesses

  • No native support for file or email attachments on Contact records — a frequently cited gap in G2 and Capterra reviews.
  • No Office 365 integration, limiting adoption in Microsoft-dominant enterprise environments.
  • Custom field types are restricted to short text, integer, and dropdown — multi-select, date, and boolean custom fields require workarounds.
  • Single sign-on (SSO) is gated behind the Enterprise tier, creating a security friction point for larger teams evaluating the platform.
  • API lacks a formal bulk or batch import endpoint; data migration relies on CSV list-view exports with manual column selection.
HubSpot logo

HubSpot

Destination

Strengths

  • Genuinely useful free CRM tier with no seat limit on contact records.
  • All-in-one sales engagement layer (sequences, email tracking, calling, dialer) embedded natively in the CRM, eliminating a separate integration.
  • Intuitive interface and fast onboarding for individual reps, per G2 and Capterra reviews.
  • Workflow automation triggers across contacts, deals, and tickets with a visual builder.
  • API coverage for all standard objects including custom objects at Enterprise tier.

Weaknesses

  • Pricing model is contact-based at the marketing layer — importing all records as marketing contacts can multiply the monthly bill by 4×.
  • Feature tier cliffs are frequent surprises: sequences, calling, advanced reporting, and quoting are all gated, often requiring plan upgrades mid-implementation.
  • Mandatory onboarding fees at Professional ($1,500) and Enterprise ($3,500) are not prominently disclosed on the pricing page.
  • API rate limits are restrictive for bulk migration — burst limits of 100-200 req/10sec and search endpoint limits of 4 req/sec require careful job queuing.
  • Custom objects, additional pipelines, and advanced forecasting are Enterprise-only, making cost projections difficult for growing teams.

Complexity grading

How hard is this migration?

Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Teamwork CRM and HubSpot.

  • Object compatibility

    B

    3 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Teamwork CRM: 120 requests per minute per organization.

  • Data volume sensitivity

    B

    Teamwork CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Teamwork CRM to HubSpot migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Teamwork CRM to HubSpot data migrations

Answers to the questions buyers ask most during Teamwork CRM to HubSpot migration scoping. Not seeing yours? Book a call.

Can't find your answer?

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Book a free 30 minute consultation

Most Teamwork CRM to HubSpot migrations complete in 24 to 72 hours of clock time for under 25,000 total records. Larger setups with 250,000+ records, multiple active pipelines, or high volumes of activity history extend to 5 to 10 days. The longest planning step is configuring HubSpot custom properties for Teamwork custom fields — we deliver the property setup checklist before data import so that step runs in parallel with your HubSpot admin's configuration work.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Teamwork CRM.
Land in HubSpot, intact.

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