CRM migration
Field-level mapping, validation, and rollback between Sierra Interactive and Odoo CRM. We move data and schema; workflows are rebuilt natively in Odoo CRM.
Sierra Interactive
Source
Odoo CRM
Destination
Compatibility
11 of 11
objects map 1:1 between Sierra Interactive and Odoo CRM.
Complexity
BStandard
Timeline
48–72 hours
Overview
Sierra Interactive is a residential-real-estate CRM built around leads, companies, deals, Action Plans, and saved property searches — with native IDX website integration and a built-in dialer. Odoo CRM uses the crm.lead model for both early-stage leads and opportunities, stores contacts in res.partner, and handles pipeline stages as kanban-stage pick-list values. The two platforms share broadly equivalent core objects (Contact ↔ res.partner, Company ↔ res.partner with a company flag, Deal ↔ crm.lead as opportunity) but diverge on real-estate-specific concepts: saved properties, Action Plans, and lead-source attribution require custom fields or manual rebuild in Odoo. We export Sierra Interactive data via its REST API using the Sierra-ApiKey header, pulling leads, companies, notes, saved searches, and activity logs in bulk. We map and transform field values — stage names to Odoo stage pick-list values, owner email to Odoo res.users id, property URIs to a custom Char field — then load via Odoo's external XML-RPC API (or CSV import for Enterprise instances without API access). Action Plans, automations, and webhooks do not migrate; we export Action Plan definitions as a rebuild reference for your Odoo admin. A sample migration with field-level diff runs first, followed by a cutover window that captures any in-flight changes.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Sierra Interactive object lands in Odoo CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Sierra Interactive
Lead
Odoo CRM
crm.lead
1:1Sierra Interactive leads map directly to Odoo crm.lead records. The crm.lead model serves double duty as both Lead and Opportunity depending on its stage value in Odoo's kanban pipeline — early stages are Leads, later stages are Opportunities. We preserve the Sierra Interactive lead ID as Source_System_ID__c for traceability.
Sierra Interactive
Company
Odoo CRM
res.partner
1:1Sierra Interactive companies map to Odoo res.partner records with the is_company flag set to True. In Odoo, a company partner exists separately from its contact persons; we create the company partner first, then link individual contacts via the parent_id field. The Sierra Interactive domain field maps to res.partner.website.
Sierra Interactive
Contact
Odoo CRM
res.partner
1:1Individual contacts in Sierra Interactive migrate as res.partner records with is_company = False and a parent_id linking to the company res.partner. Phone, mobile, email, street, city, state, and zip fields map directly. Owner resolution happens by email match against Odoo res.users; contacts without a matched owner receive a fallback assignment.
Sierra Interactive
Deal
Odoo CRM
crm.lead
1:1Sierra Interactive deals migrate as crm.lead records in the Opportunity stage of your Odoo pipeline. The deal amount maps to planned_revenue, close date maps to date_deadline, and the deal stage maps to the corresponding Odoo crm.stage id. One deal per crm.lead record; multi-property deals create one lead per property.
Sierra Interactive
Action Plan
Odoo CRM
No equivalent — export for rebuild
1:1Sierra Interactive Action Plans (automated email, text, ringless voicemail, and task sequences) have no direct Odoo CRM equivalent. Odoo handles follow-up activities via the planned-activities feature or Ir.actions.server records, but these must be configured from scratch. We export the full Action Plan definition — step order, delay, channel, and message template — as a structured JSON document your Odoo admin can use as a rebuild reference.
Sierra Interactive
Note / Activity Log
Odoo CRM
crm.lead / mail.message
1:1Sierra Interactive notes on leads and deals migrate as crm.lead.description plain-text notes. If your Odoo instance has the discuss module enabled, notes can also land as mail.message records with note subtype for threaded chatter on the record. Original note timestamps and author information are preserved in custom datetime fields.
Sierra Interactive
Saved Search
Odoo CRM
Custom Char field on crm.lead
1:1Sierra Interactive saved searches store the search criteria a lead used on the agent's website. Odoo CRM has no native saved-search object. We create a Saved_Search_JSON__c Char field on crm.lead and store the serialized search criteria as a JSON string. Your team decides whether to surface this in the Odoo form view via Odoo Studio.
Sierra Interactive
Saved Property
Odoo CRM
Custom Char field on crm.lead
1:1Saved listings in Sierra Interactive attach a property URL and metadata to a lead record. Odoo has no native property object for real estate. We map saved properties to Saved_Property_JSON__c (Long Text / Char) storing an array of property URLs and basic listing data from Sierra Interactive. Odoo Studio creates and labels this field before migration runs.
Sierra Interactive
Lead Source
Odoo CRM
crm.lead.source_id
1:1Sierra Interactive lead_source fields map to Odoo CRM's crm.lead source_id, which references utm.source records for campaign attribution. If a source value does not yet exist in Odoo, the migration process creates a matching utm.source record automatically. This preserves original lead attribution for ongoing campaign analysis and reporting inside Odoo.
Sierra Interactive
Tag
Odoo CRM
crm.lead.tag_ids
1:1Sierra Interactive tags migrate to Odoo crm.lead tag_ids (many2many to crm.tag). Tags that do not exist in Odoo are created automatically during migration. Tags on deals and contacts map to the corresponding crm.lead and res.partner records respectively. Any missing tags are created as new crm.tag entries during the import, maintaining your existing taxonomy.
Sierra Interactive
Webhook / Integration
Odoo CRM
No equivalent — must be rebuilt
1:1Sierra Interactive webhook subscriptions (Add WebHook Subscription API endpoint) do not transfer to Odoo. Odoo handles inbound webhooks via incoming email servers, API endpoints on crm.lead, or Ir.config_parameter values. We document your active webhook endpoints so your Odoo developer can rebuild them as Odoo automation rules or API receivers.
| Sierra Interactive | Odoo CRM | Compatibility | |
|---|---|---|---|
| Lead | crm.lead1:1 | Fully supported | |
| Company | res.partner1:1 | Fully supported | |
| Contact | res.partner1:1 | Fully supported | |
| Deal | crm.lead1:1 | Fully supported | |
| Action Plan | No equivalent — export for rebuild1:1 | Fully supported | |
| Note / Activity Log | crm.lead / mail.message1:1 | Fully supported | |
| Saved Search | Custom Char field on crm.lead1:1 | Fully supported | |
| Saved Property | Custom Char field on crm.lead1:1 | Fully supported | |
| Lead Source | crm.lead.source_id1:1 | Fully supported | |
| Tag | crm.lead.tag_ids1:1 | Fully supported | |
| Webhook / Integration | No equivalent — must be rebuilt1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Sierra Interactive gotchas
Sierra API lacks public bulk export endpoint
Action Plans are not transferable as structured automation
Setup fee and pricing opacity create budget surprises
Lead Ponds have no equivalent in standard CRM schema
Website ownership stays with Sierra — DNS and SEO implications
Odoo CRM gotchas
Odoo.sh version gating blocks assisted migrations from trial
Enterprise modules fail to install on Community after database restore
Custom module view inheritance breaks between Odoo major versions
Custom fields risk losing their application context on Community
API access for Community is gated behind the Custom Plan
Pair-specific challenges
Migration approach
Export Sierra Interactive data via REST API
FlitStack authenticates to Sierra Interactive using the Sierra-ApiKey header and the platform's REST API (api.sierrainteractive.com). We export leads, companies, deals, notes, saved searches, saved properties, tags, and lead-source records in bulk JSON. Webhook subscription endpoints are documented for the rebuild phase. The export captures create_date, write_date, owner email, and all custom fields stored on each record type. A pre-export data audit flags orphaned records, missing required fields, and duplicate emails before extraction.
Prepare Odoo CRM schema with custom fields and stage mapping
Before data lands, your Odoo admin (or our team) creates the custom fields referenced in the field mapping: Saved_Property_JSON__c, Saved_Search_JSON__c, Lead_Pond__c, Action_Plan_Name__c, Action_Plan_Step__c, Action_Plan_Type__c, and Source_System_ID__c. We deliver a setup checklist naming the field type, object, and label for each field. Simultaneously, the Odoo crm.stage pipeline is configured to mirror Sierra Interactive deal stages so the stage name value-mapping resolves correctly during import.
Resolve Sierra Interactive owners to Odoo users by email
Sierra Interactive owner_id values are matched to Odoo res.users records by email address. Any owner whose email does not correspond to an existing Odoo user is flagged in a pre-migration report with the option to invite them to Odoo or reassign their records to a designated fallback user. No crm.lead is created without a valid user_id — this prevents orphaned records and ensures the Odoo pipeline reflects proper team assignments from day one.
Run a sample migration with field-level diff
A representative slice of records — typically 100–300 leads covering different stages, a mix of contacts with and without companies, and a handful of deals — migrates first using the full field mapping. We generate a field-level diff showing source value versus destination value for every mapped field. You verify stage mapping, owner resolution, saved-property data format, and Action Plan field population before the full run commits. This step typically runs in 2–4 hours and catches mapping errors before large-record migration.
Execute full migration and cut over with delta-pickup
The full dataset loads into Odoo CRM via XML-RPC (Enterprise Custom) or CSV import (Community). A delta-pickup window of 24–48 hours after the initial load captures any records created or modified in Sierra Interactive during the cutover period. All operations are recorded in an audit log; if reconciliation identifies missing or duplicated records, one-click rollback reverts the Odoo database to its pre-migration state so the cutover can be re-run cleanly.
Platform deep dives
Sierra Interactive
Source
Strengths
Weaknesses
Odoo CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. All 8 core objects map 1:1 between Sierra Interactive and Odoo CRM.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Sierra Interactive and Odoo CRM.
Object compatibility
All 8 core objects map 1:1 between Sierra Interactive and Odoo CRM.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Sierra Interactive: Not publicly documented.
Data volume sensitivity
Sierra Interactive doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
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