CRM migration
Field-level mapping, validation, and rollback between RealGreen by WorkWave and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.
RealGreen by WorkWave
Source
HubSpot
Destination
Compatibility
12 of 12
objects map 1:1 between RealGreen by WorkWave and HubSpot.
Complexity
BStandard
Timeline
48–72 hours
Overview
RealGreen by WorkWave is a vertical CRM purpose-built for lawn care and landscaping operations, with deep field-service capabilities — dynamic routing, work orders, service tickets, integrated payments, and a customer portal. HubSpot is a general-purpose CRM with a broader sales, marketing, and service stack but no native field-service scheduling module. The migration carries customer records, company profiles, work order history, service tickets, and custom fields into HubSpot's Contact, Company, Deal, and Ticket objects. Scheduling data that lives in RealGreen's service calendar maps to HubSpot Deals or a custom service-appointment object — your team decides the structure. Route and dispatch data has no direct HubSpot equivalent; FlitStack surfaces it as reference fields on the contact or company record for manual context. The migration uses a combination of RealGreen's API endpoints and CSV exports, transforming data through our field-mapping engine before bulk-importing into HubSpot. A delta-pickup window (24–48 hours) captures any records created or modified during cutover so HubSpot reflects RealGreen's final state at go-live.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a RealGreen by WorkWave object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
RealGreen by WorkWave
Customer (Account)
HubSpot
Company
1:1RealGreen customer accounts map directly to HubSpot Companies. The primary contact, billing address, and service address all map to HubSpot company properties. Multi-location customers with branch offices may need hub-spoke setup in HubSpot or multiple company records linked by a parent field.
RealGreen by WorkWave
Customer Contact
HubSpot
Contact
1:1RealGreen contact records (the named individuals at a customer account) map 1:1 to HubSpot Contacts. Email, phone, mobile, job title, and address fields map to HubSpot's standard contact properties. A contact must be associated with a Company record via the HubSpot associations model.
RealGreen by WorkWave
Work Order
HubSpot
Deal
1:1RealGreen work orders (service records with date, crew, service type, and status) map to HubSpot Deals. The work order number becomes the deal name; the scheduled service date becomes the deal close date; the service type and status map to deal pipeline stage values. Multiple work orders for the same customer roll up to a single deal or spawn individual deals per your specification.
RealGreen by WorkWave
Work Order Line Item / Service Line
HubSpot
Deal Line Item (custom)
1:1RealGreen work order line items (individual services rendered: mowing, aeration, fertilization) have no native HubSpot equivalent. We create a custom deal-line-item structure using HubSpot custom properties or a custom object — service name, quantity, price, and notes are preserved per line.
RealGreen by WorkWave
Service Ticket
HubSpot
Ticket
1:1RealGreen service tickets (support or callback requests tied to a customer) map to HubSpot Tickets. Ticket subject, description, status, priority, and owner carry over. Ticket pipelines in HubSpot replicate the ticket status flow from RealGreen. Any attachments or internal notes on the ticket migrate as HubSpot engagement logs linked to the ticket record.
RealGreen by WorkWave
Payment Record
HubSpot
Deal Note / Custom Object
1:1RealGreen payment records (transaction amount, method, date, status) from WorkWave Payments have no native HubSpot equivalent. We map them to a custom payment-history object linked to the HubSpot Deal or Company — this preserves financial context without cluttering deal records.
RealGreen by WorkWave
Customer Flag Codes
HubSpot
Custom Contact Property
1:1RealGreen flag codes are categorical tags on customer records (priority customer, no soliciting, gated community, etc.) used by crews in the field. These migrate as a multi-select custom contact property in HubSpot. The full list of flag codes is extracted from RealGreen and mapped value-by-value.
RealGreen by WorkWave
RealGreen Forms (Proposal / Contract / Checklist)
HubSpot
HubSpot Forms + Attachments
1:1Custom PDF proposals, contracts, and digital forms created in RealGreen Forms cannot be auto-converted to HubSpot forms due to PDF-specific logic and dynamic field bindings. We export the form content as a PDF attachment linked to the relevant HubSpot record. HubSpot forms must be rebuilt separately.
RealGreen by WorkWave
Route / Crew Assignment
HubSpot
Custom Field on Deal / Contact
1:1RealGreen's dynamic routing data (crew name, route order, GPS stops) has no HubSpot equivalent. We preserve routing context as reference text on the contact or deal record — crew and service date are migrated; turn-by-turn route geometry is not applicable in a CRM context.
RealGreen by WorkWave
Customer Portal Session Data
HubSpot
None — manual rebuild
1:1RealGreen's Customer Assistant portal sessions (autopay enrollments, invoice view history, portal logins, self-service schedule changes) have no HubSpot equivalent. This data cannot be migrated programmatically. We document portal configuration so your team can recreate autopay enrollment and self-service settings in your chosen HubSpot payment integration or billing connector post-migration.
RealGreen by WorkWave
Email Marketing Campaign Data
HubSpot
HubSpot Marketing (separate rebuild)
1:1RealGreen's built-in email marketing campaigns (drip sequences, seasonal promotions) use a proprietary campaign structure. Campaign names, subject lines, and send dates migrate as a reference log. The actual marketing automation logic must be rebuilt in HubSpot's marketing hub using workflows and lists.
RealGreen by WorkWave
User / Owner
HubSpot
User
1:1RealGreen users (office staff, dispatchers, crew leads) resolve by email match against HubSpot users. Unmatched users are flagged before migration — your team either creates HubSpot accounts first or assigns records to a fallback owner. Crew-level users who won't have HubSpot access are mapped to a designated dispatcher owner.
| RealGreen by WorkWave | HubSpot | Compatibility | |
|---|---|---|---|
| Customer (Account) | Company1:1 | Fully supported | |
| Customer Contact | Contact1:1 | Fully supported | |
| Work Order | Deal1:1 | Fully supported | |
| Work Order Line Item / Service Line | Deal Line Item (custom)1:1 | Fully supported | |
| Service Ticket | Ticket1:1 | Fully supported | |
| Payment Record | Deal Note / Custom Object1:1 | Fully supported | |
| Customer Flag Codes | Custom Contact Property1:1 | Fully supported | |
| RealGreen Forms (Proposal / Contract / Checklist) | HubSpot Forms + Attachments1:1 | Fully supported | |
| Route / Crew Assignment | Custom Field on Deal / Contact1:1 | Fully supported | |
| Customer Portal Session Data | None — manual rebuild1:1 | Fully supported | |
| Email Marketing Campaign Data | HubSpot Marketing (separate rebuild)1:1 | Fully supported | |
| User / Owner | User1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
RealGreen by WorkWave gotchas
WorkWave API requires paid developer account with setup and per-call fees
RealGreen was acquired by WorkWave in June 2021 — support and roadmap have shifted
Mobile app performance degrades after marking work orders complete
Snowflake Data Factory requires customer-managed compute costs
Tokenized payment methods require separate WorkWave transfer request
HubSpot gotchas
Marketing Contacts billing model is migration-critical
Feature tier gating is not visible until onboarding
Mandatory onboarding fees inflate year-one cost
HubSpot CSV importer cannot migrate engagements or attachments
Custom objects require Enterprise and a pre-existing schema
Pair-specific challenges
Migration approach
Extract RealGreen data via API and CSV exports
FlitStack connects to your RealGreen environment using your WorkWave API credentials. We extract all accessible objects: customers, contacts, work orders, line items, service tickets, payment records, flag codes, and user records. For objects not fully accessible via API (PDF form content, portal session data), we extract what's available from the Customer Import Utility CSV template and surface the remainder as a manual-rebuild checklist. The extraction runs in read-only mode — no data is modified in RealGreen during this phase.
Map RealGreen schema to HubSpot objects and create destination custom fields
We apply the object and field mapping defined in the migration plan: customers → Companies, contacts → Contacts, work orders → Deals, service tickets → Tickets. Custom properties (flag codes, service type pipelines, payment history) are created in your HubSpot portal as custom fields before data lands. The RealGreen crew assignment and routing reference data are mapped to custom deal fields. We validate that all required HubSpot fields exist and that pick-list values in HubSpot match the source values before import runs.
Resolve owners and validate data integrity
RealGreen users and crew assignments are matched by email to HubSpot user accounts. Any RealGreen user without a corresponding HubSpot account is flagged as a pre-migration action item — your team either creates the HubSpot user or designates a fallback owner. We also run a data-quality scan: duplicate detection on email and address fields, flag-code completeness, work order-to-customer linkage validation, and address-format normalization. Issues are surfaced in a pre-migration report with recommended resolutions before the sample migration runs.
Run a sample migration with field-level diff
A representative slice of records — typically 100–300 across customers, contacts, work orders, and tickets — migrates to your HubSpot sandbox first. We generate a field-level diff showing every mapped field's source value and destination value side-by-side. You verify that work order numbers map correctly to deal names, that crew assignments resolve to the right HubSpot owners, that flag codes land in the custom multi-select property, and that billing vs. service address separation is correct. The sample run must pass your sign-off before the full migration is scheduled.
Execute full migration with delta pickup and audit logging
The full data set migrates to your live HubSpot portal using HubSpot's bulk import API. A delta-pickup window of 24–48 hours captures any records created or modified in RealGreen during the cutover window. Every operation is logged in FlitStack's audit trail — record counts, timestamp of each import batch, and any errors requiring re-queue. One-click rollback is available if the reconciliation report shows missing records or mapping failures exceeding your agreed tolerance threshold.
Platform deep dives
RealGreen by WorkWave
Source
Strengths
Weaknesses
HubSpot
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across RealGreen by WorkWave and HubSpot.
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
RealGreen by WorkWave: Not publicly documented — access negotiated with WorkWave API Sales.
Data volume sensitivity
RealGreen by WorkWave doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during RealGreen by WorkWave to HubSpot migration scoping. Not seeing yours? Book a call.
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