CRM migration

Migrate from Levitate to Microsoft Dynamics 365 Sales

Field-level mapping, validation, and rollback between Levitate and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .

Levitate logo

Levitate

Source

Microsoft Dynamics 365 Sales

Destination

Microsoft Dynamics 365 Sales  logo

Compatibility

63%

5 of 8

objects map 1:1 between Levitate and Microsoft Dynamics 365 Sales .

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Levitate to Microsoft Microsoft Dynamics 365 Sales is a migration from a contact-centric keep-in-touch platform to a full-featured sales CRM built around Accounts, Leads, and Opportunities. Levitate organizes its data around Contacts with Tags as the primary segmentation mechanism; Microsoft Dynamics 365 Sales requires Accounts as the parent organizational record, with Contacts linked below Accounts and Leads used for unqualified prospects. We resolve that structural difference during scoping, map Levitate Key Dates to pre-built custom Date fields, and preserve tag assignments on each contact. Levitate has no documented bulk API — automations cannot be exported as portable logic and engagement history has no bulk download path. We extract contacts through the UI export, supplement with data from Levitate Support, and migrate available activity records as Task and Note entries in Dynamics 365. We do not migrate Workflows, Automations, or Integration configurations; we deliver a written inventory of these for the customer to rebuild using Dynamics 365 native tooling.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Levitate logo

Levitate

What's pushing teams away

  • The single $349/month flat rate has no free tier and no lower-cost entry point, pushing price-sensitive solo agents and micro-SMBs toward HubSpot, Brevo, or Constant Contact which start at $9–$15/month.
  • Levitate lacks a published API and robust export tooling — contacts can be exported via UI, but there is no documented bulk API for automations, custom fields, or engagement history, making self-serve migrations difficult.
  • Businesses scaling beyond 20–30 users often outgrow the flat-rate model and move to per-seat CRMs like HubSpot that offer more granular user management, role-based permissions, and advanced pipeline tooling.
  • Some users report that the platform's focus on email-first outreach feels limiting when they need full-featured pipeline management, task tracking, or quoting — features they find in platforms like HubSpot or Salesforce Marketing Cloud.

Choosing

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

What's pulling them in

  • Deep Microsoft 365, Teams, and Outlook integration makes Microsoft Dynamics 365 Sales a natural fit for Microsoft-first organizations already invested in that ecosystem
  • Sales Enterprise and Premium tiers offer unlimited custom tables and advanced AI-driven forecasting and predictive analytics not available in lower tiers
  • Professional tier pricing at $65 per user per month offers a lower entry cost than Salesforce for SMB teams with straightforward CRM needs
  • Flexible customization options allow businesses to build bespoke apps, tailor forms and views, and integrate with other Dynamics 365 modules
  • Microsoft Copilot AI tools are embedded directly into the sales workflow on Enterprise and Premium, automating routine tasks and providing deal intelligence

Object mapping

How Levitate objects map to Microsoft Dynamics 365 Sales

Each row shows how a Levitate object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Levitate

Contact

maps to

Microsoft Dynamics 365 Sales

Lead or Contact (split required)

1:many
Fully supported

Levitate Contacts with no associated deal or pipeline belong in Microsoft Dynamics 365 Sales as Leads by default. Contacts that have a clear organizational parent (company name, agency name, firm name) map to Account first, then Contact linked to that Account. We split the migration at discovery: contacts with a non-empty company field go to Account-Contact; contacts without go to Lead. The split rule is confirmed with the customer before import, and any Levitate Key Date fields migrate as custom Date fields on the target record.

Levitate

Tag

maps to

Microsoft Dynamics 365 Sales

Multi-Select Picklist or Custom Tag Entity

lossy
Fully supported

Levitate Tags are a flat or hierarchical segmentation taxonomy stored as a multi-select property per contact. Microsoft Dynamics 365 Sales has no native tag field. We create a custom Multi-Select Picklist field (tag_names__c) on the Contact or Lead object to hold the full tag assignment per record, or a related custom Tag Assignment entity if the tag taxonomy exceeds 50 unique values. The customer selects the approach during scoping. We preserve the full tag taxonomy in the migration inventory so downstream segmentation can be rebuilt in Dynamics 365 views or Power Automate.

Levitate

Key Date

maps to

Microsoft Dynamics 365 Sales

Custom Date Field on Contact or Lead

lossy
Fully supported

Levitate Key Dates (birthday, policy_renewal_date, custom age milestones) are a Levitate-native field type that drives date-triggered automations. Dynamics 365 has no equivalent trigger type. We create matching custom Date fields in Dynamics 365 (birthday__c, policy_renewal_date__c, and any customer-specific variants) before contact import, and migrate all Key Date values as typed Date data. Date-triggered automations from Levitate do not fire in Dynamics 365 without a rebuild as Power Automate flows or scheduled Flows, which we document in the automation handoff inventory.

Levitate

Company

maps to

Microsoft Dynamics 365 Sales

Account

1:1
Fully supported

Levitate Company records (agency, firm, or organizational name) map to Dynamics 365 Account. The Company name becomes Account Name, and the Levitate contact's company field is used as the dedupe key during import. Account is created before any Contact import so that the AccountId Lookup is satisfied at insert time. If Levitate has no Company records, the Contact-Account split is resolved using the company name on the Contact record itself.

Levitate

Campaign

maps to

Microsoft Dynamics 365 Sales

Campaign + CampaignMember

1:1
Fully supported

Levitate Campaigns (email group sends with engagement tracking) map to Dynamics 365 Campaign records with CampaignMember linking contacts to the campaign. Campaign name, send date, and aggregate engagement stats (total sent, opens, clicks) migrate as Campaign properties. Individual email engagement events per contact (open timestamp, click URL) are not bulk-exportable from Levitate and are noted as a gap; we migrate the last_engagement_date as a contact property where available.

Levitate

Engagement: Email, Call, Meeting, Task, Note

maps to

Microsoft Dynamics 365 Sales

Task, Event, Note

1:1
Fully supported

Levitate engagement history (calls logged, meetings scheduled, tasks created, notes attached) migrates to Microsoft Dynamics 365 Sales as Activity records. Emails and calls migrate as Task with TaskSubtype (Call or Email). Meetings migrate as Event with StartDateTime and EndDateTime preserved. Notes migrate as Note records linked via ContentDocumentLink. Levitate does not expose a bulk export of individual engagement events — we migrate available records from the contact export supplemented by Levitate Support data requests, and flag the gap in the engagement completeness disclosure.

Levitate

Text Message

maps to

Microsoft Dynamics 365 Sales

Activity Note or Custom Entity

1:1
Fully supported

Levitate SMS message threads stored per contact are migratable as Note records or custom activity entries in Dynamics 365. Levitate's export capability for SMS logs is limited to the contact's recent message thread view, and deep thread history may not be available for bulk export. We migrate available SMS content and flag any gaps during the engagement completeness disclosure.

Levitate

User (Owner)

maps to

Microsoft Dynamics 365 Sales

User

1:1
Fully supported

Levitate user accounts (Owner, Admin, Member roles) are mapped to Dynamics 365 User records by email address. Role definitions and permission scopes are not exportable from Levitate. We flag that Dynamics 365 User roles, security roles, and sharing rules must be configured by the customer's admin after migration. Any Levitate Owner without a matching Dynamics 365 User is held in a reconciliation queue.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Levitate logo

Levitate gotchas

High

No public API — automation logic is not exportable

Medium

Key Dates are Levitate-specific custom fields

Low

Split billing requires manual credit card management

Low

Flat-rate billing continues until cancelled

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales gotchas

High

Professional tier 15-table custom table limit blocks migrations

High

October 2024 pricing increase applies at renewal for all customers

Medium

Custom fields must be created in the UI before API writes

Medium

Power Platform request limits apply to bulk migrations

Medium

Activity records orphaned to inactive owners fail silently

Pair-specific challenges

  • Levitate has no public API — automations cannot migrate

    Levitate does not publish a REST API for bulk data export. The only self-serve export is a UI-based contact CSV download that omits automation enrollment history, Key Date creation timestamps, and engagement event logs. Automations themselves are stored as server-side workflow definitions with no export capability. We handle this by extracting contact records through the UI export, supplementing with data from Levitate Support, mapping tag assignments from the contact records, and delivering a written automation inventory for manual rebuild at the destination using Dynamics 365 Power Automate flows.

  • Key Dates are Levitate-specific and lose automation trigger behavior

    Levitate Key Dates (birthday, renewal date, policy expiration, and customer-defined date fields) are a distinct field type that drives date-triggered automations in Levitate. These fields cannot be exported as a structured type — they come through as text or date values in the contact export. We create matching custom Date fields in Dynamics 365 before import so the data is correctly typed, but Dynamics 365 has no native date-triggered automation equivalent. Date-based reminders and follow-ups must be rebuilt as Power Automate scheduled flows or Dynamics 365 recurrence rules by the customer's admin post-migration.

  • Custom fields must be pre-created in Dynamics 365 before import

    Levitate allows freeform custom fields on contacts with no enforced schema registration. Dynamics 365 requires every custom field to be pre-registered with a defined data type before data import begins — fields created after import do not auto-populate existing records. We scan all Levitate custom field names and data types during discovery, create matching custom fields in Dynamics 365 via the maker portal or solution file before any contact import, and confirm field API names match our transform mapping. We flag any Levitate custom fields with no clear Dynamics 365 equivalent type for customer confirmation.

  • Tag taxonomy has no native Microsoft Dynamics 365 Sales equivalent

    Levitate Tags are a flat or hierarchical taxonomy that drives segmentation, conditional branching in automations, and contact filtering. Microsoft Dynamics 365 Sales has no native tag field type. We migrate tag assignments as a Multi-Select Picklist field on Contact or Lead, or as a related custom Tag Assignment entity if the taxonomy exceeds 50 unique values. The approach is confirmed with the customer during scoping. Post-migration, tag-driven segmentation must be rebuilt using Dynamics 365 views, segments, or Power Automate — which we document in the automation handoff inventory.

  • Engagement history export is partial

    Levitate does not expose a bulk export of individual engagement events (opens, clicks, replies, meeting outcomes) as structured records. We capture the last_engagement_date and aggregate open/click counts per contact where available and migrate these as contact properties or as individual Task records. Deep campaign-by-campaign engagement logs are not migratable due to Levitate's export limitations. We disclose this gap during discovery and confirm with the customer whether aggregate engagement data is sufficient for their reporting needs before migration begins.

Migration approach

Six steps for a successful Levitate to Microsoft Dynamics 365 Sales data migration

  1. Discovery and schema inventory

    We audit the source Levitate account across contacts, companies, tags, custom fields (including Key Date types), automation enrollment state, campaign history, and engagement volume. We scan for any data held by Levitate Support that is not available via self-serve export. We document the full Levitate field taxonomy, identify which Key Dates drive automations, and assess tag count and structure. The discovery output is a written source schema inventory and a recommended Dynamics 365 custom field plan.

  2. Dynamics 365 custom field and schema pre-build

    We create all required custom fields in Dynamics 365 before any record import begins. This includes Key Date fields (birthday__c, policy_renewal_date__c, and customer-specific variants), tag fields (tag_names__c as Multi-Select Picklist or a related custom entity), and any other Levitate custom fields mapped during discovery. We also configure the Account-Contact hierarchy and confirm the Lead-Contact split rule with the customer. Schema is deployed to a Dynamics 365 Sandbox environment for validation before production migration.

  3. Sandbox migration and reconciliation

    We run a full migration into the Dynamics 365 Sandbox using production-like data volume. The customer reconciles record counts (Accounts, Contacts, Leads, Activities), spot-checks 25-50 records against Levitate source data, and validates that custom fields populated correctly. Any field mapping corrections, split rule adjustments, or tag taxonomy changes happen here. We do not proceed to production until the customer signs off the sandbox validation report.

  4. Owner and User provisioning

    We extract every distinct Levitate Owner referenced on contact, company, or engagement records and match by email against the Dynamics 365 destination User table. Any Owner without a matching Dynamics 365 User goes to a reconciliation queue. The customer's admin provisions missing Users and confirms active/inactive status before the production migration begins, because OwnerId references are required on most standard records.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Accounts (from Levitate Companies or derived from Contact company field), Contacts and Leads (with the split rule applied, Key Dates typed, and tag assignments populated), Campaigns (with aggregate engagement stats), Activities (Tasks, Events, Notes from available engagement data). Each phase emits a row-count reconciliation report before the next phase begins. Levitate writes are frozen during the cutover window.

  6. Cutover, validation, and automation rebuild handoff

    We run a final delta migration of any records modified during the cutover window, then enable Microsoft Dynamics 365 Sales as the system of record. We deliver the automation and workflow inventory document covering every Levitate Automation and Key Date trigger, with a recommended Power Automate rebuild approach. We conduct a post-migration reconciliation against Levitate record counts and support a one-week hypercare window for any data issues raised by the customer's team.

Platform deep dives

Context on both ends of the pair

Levitate logo

Levitate

Source

Strengths

  • Flat-rate pricing includes unlimited contacts, tags, and automations with no per-seat or per-contact overage charges.
  • Emails route through the user's own Gmail or Outlook server, achieving 60%+ open rates versus 20% for mass blast tools.
  • Customer support ratings consistently exceed 4.9/5 across G2, Capterra, and GetApp verified reviews.
  • Built-in AI assistant generates and translates content across 10 languages without leaving the platform.
  • Strong vertical integrations with insurance (Vertafore, AMS360) and legal (Clio) practice management systems.

Weaknesses

  • Single flat-rate tier at $349/month has no free tier, trial, or lower-cost entry point for solo users.
  • No publicly documented API or bulk data export endpoint — contact export is UI-only, automation export is not available.
  • Automations cannot be exported as portable logic; only enrollment state is extractable, requiring workflow re-build at destination.
  • Social media posts, handwritten card orders, and SMS consent records are not independently exportable.
  • Limited customization of pipeline stages, deal objects, or deal-specific fields — the platform is contact-centric rather than opportunity-centric.
Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

Destination

Strengths

  • Native integration with Microsoft 365, Teams, Outlook, and SharePoint for unified productivity workflow
  • Unlimited custom tables and complex workflows on Enterprise tier enable deep customization for complex sales processes
  • AI-driven predictive analytics and deal intelligence on Enterprise and Premium tiers help sales teams prioritize pipeline
  • Dataverse unified data layer provides a consistent API and data model across all Dynamics 365 and Power Platform apps
  • Strong security model with Field-Level Security and Record Ownership rules for governance-conscious enterprises

Weaknesses

  • Sales Professional tier caps custom tables at 15, creating a migration ceiling for highly customized SMB environments
  • October 2024 pricing increases of $15 per user across all tiers apply to existing customers upon renewal
  • Implementation typically requires costly certified partners, adding 30–50% to total project cost
  • Updates and platform releases can disrupt customizations and plugins, requiring regression testing after each wave
  • Non-Microsoft integrations require additional configuration or middleware, limiting flexibility for heterogeneous tech stacks

Complexity grading

How hard is this migration?

Standard CRM migration. All 8 core objects map 1:1 between Levitate and Microsoft Dynamics 365 Sales .

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Levitate and Microsoft Dynamics 365 Sales .

  • Object compatibility

    A

    All 8 core objects map 1:1 between Levitate and Microsoft Dynamics 365 Sales .

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Levitate: Not publicly documented.

  • Data volume sensitivity

    B

    Levitate doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Levitate to Microsoft Dynamics 365 Sales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Levitate to Microsoft Dynamics 365 Sales data migrations

Answers to the questions buyers ask most during Levitate to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.

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Straightforward migrations under 10,000 Contacts with no custom objects and a simple tag taxonomy land in two to four weeks. Migrations with extensive custom field schemas, multiple Key Date types, large engagement histories, or post-migration sandbox validation extend to five to nine weeks. Microsoft Microsoft Dynamics 365 Sales implementation timelines from partners typically run six to sixteen weeks for full deployments, but our data migration scope is narrower and focused solely on record transfer and schema mapping.

Adjacent paths

Related migrations to explore

Ready when you are

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