CRM migration
Field-level mapping, validation, and rollback between Fieldmagic and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.
Fieldmagic
Source
Freshsales
Destination
Compatibility
11 of 11
objects map 1:1 between Fieldmagic and Freshsales.
Complexity
BStandard
Timeline
48–72 hours
Overview
Fieldmagic is a field service management platform built on a Salesforce-style data model, organising data around Customers, Sites, Contacts, Jobs, Quotes, and Assets — with strong scheduling, billing, and technician-mobile capabilities. Freshsales is a Freshworks CRM that structures data around Leads, Contacts, Accounts, Deals, Tasks, and Appointments, with Freddy AI for scoring and sales sequences for outreach. The migration carries every standard Fieldmagic object into its Freshsales equivalent: Customers become Accounts, Contacts map 1:1, Sites attach to Accounts as address data, Jobs become Deals with custom fields for scheduling metadata, Assets migrate as custom records linked to Sites, and Quotes become custom quote objects with line items. Freshsales does not have native field-service scheduling, asset tracking, or multi-site location management — those constructs become custom fields and custom modules in Freshsales that your admin configures post-migration. We sequence the load so foreign keys resolve correctly: Accounts first, then Contacts, then Deals with site and asset references, then activity records. Workflows, scheduling rules, and mobile-app configurations do not migrate — we document your Fieldmagic workflow definitions as a rebuild reference for Freshsales admin.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Fieldmagic object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Fieldmagic
Customer
Freshsales
Account
1:1Fieldmagic Customers map directly to Freshsales Accounts. The primary business name, industry, annual revenue, and employee count carry over. Fieldmagic's default Customer flag for billing becomes the primary Account. Multi-site customers require the primary site address as the Account address; additional sites become a custom Site_Location__c custom module.
Fieldmagic
Site
Freshsales
Custom Module: Site_Location__c (on Account)
1:1Fieldmagic Sites have independent addresses, contact lists, and asset assignments. Freshsales Accounts have one primary address. We create a Site_Location__c custom module linked to Account that holds site name, full address, site type, and the primary contact at each location. Multi-site customers get one Site_Location__c record per site.
Fieldmagic
Contact
Freshsales
Contact (or Lead)
1:1Fieldmagic Contacts map 1:1 to Freshsales Contacts when associated with a Customer. First name, last name, email, phone, mobile, job title, and address fields map directly. Contacts without a Customer association are assessed for lead status and may route to Freshsales Lead records based on your defined lead-scoring criteria.
Fieldmagic
Job
Freshsales
Deal (Opportunity)
1:1Fieldmagic Jobs map to Freshsales Deals. Job name becomes the Deal name, quoted amount maps to Deal amount, job status maps to Deal stage, and close date maps to the expected close date. Scheduling metadata — assigned technician, scheduled start and end times, job type — migrates as custom fields (Job_Type__c, Technician__c, Scheduled_Start__c, Scheduled_End__c).
Fieldmagic
Job Status
Freshsales
Deal Stage
1:1Fieldmagic job statuses (New, Scheduled, In Progress, Completed, Invoiced, Cancelled) map to Freshsales deal stage values. The mapping is value-by-value: Completed maps to Closed Won, Cancelled maps to Closed Lost, In Progress maps to your in-negotiation stage, and so on. Your Freshsales admin pre-defines stages before migration.
Fieldmagic
Asset Type
Freshsales
Custom Module: Asset__c
1:1Fieldmagic Asset Types define the category of equipment (e.g., HVAC Unit, Lift, Generator). We create a custom Asset__c module in Freshsales. Each Asset Type becomes a pick-list value in a Type__c field on the Asset__c custom module. Asset Types also serve as a template for individual asset records migrated under them.
Fieldmagic
Asset
Freshsales
Custom Module: Asset__c (linked to Site_Location__c)
1:1Individual Fieldmagic Assets — with serial number, make/model, installation date, and maintenance status — migrate as records in the Freshsales Asset__c custom module. Each Asset links to its Site_Location__c record and its associated Account. Maintenance history is stored in a custom Activity__c custom module linked to Asset__c.
Fieldmagic
Quote
Freshsales
Custom Module: Quote__c (linked to Deal)
1:1Fieldmagic Quotes with line items, contract pricing, and T&M rates migrate to a Quote__c custom module linked to the corresponding Deal in Freshsales. Quote line items are stored in a Quote_Line_Item__c custom module. Quote status (Draft, Sent, Accepted, Rejected) becomes a custom pick-list. For full CPQ functionality the Freshsales CPQ add-on is required.
Fieldmagic
Job Activity (checklist, notes, photos)
Freshsales
Task / Note / Custom Field
1:1Fieldmagic job checklists and technician notes attach to the corresponding Deal as Freshsales Tasks (for checklist items) and Notes (for narrative notes). Photos are downloaded and re-uploaded as Freshsales Files linked to the Deal record. Original timestamps and technician names are preserved in task/Note metadata.
Fieldmagic
User / Technician
Freshsales
User
1:1Fieldmagic Users (both office staff and field technicians) are matched to Freshsales Users by email address. Unmatched users are flagged before migration so you can create their Freshsales accounts first. Technician records that exist only for mobile access (no CRM license needed) are noted as inactive users post-migration.
Fieldmagic
Integrations (Xero, QuickBooks, MYOB)
Freshsales
N/A
1:1Fieldmagic's native integrations with Xero, QuickBooks, and MYOB for billing and accounting have no equivalent in Freshsales. These connections must be rebuilt separately. Freshsales supports integrations with Xero and QuickBooks via the Freshworks Marketplace or Zapier. Your accounting integrations should be reconfigured post-migration.
| Fieldmagic | Freshsales | Compatibility | |
|---|---|---|---|
| Customer | Account1:1 | Fully supported | |
| Site | Custom Module: Site_Location__c (on Account)1:1 | Fully supported | |
| Contact | Contact (or Lead)1:1 | Fully supported | |
| Job | Deal (Opportunity)1:1 | Fully supported | |
| Job Status | Deal Stage1:1 | Fully supported | |
| Asset Type | Custom Module: Asset__c1:1 | Fully supported | |
| Asset | Custom Module: Asset__c (linked to Site_Location__c)1:1 | Fully supported | |
| Quote | Custom Module: Quote__c (linked to Deal)1:1 | Fully supported | |
| Job Activity (checklist, notes, photos) | Task / Note / Custom Field1:1 | Fully supported | |
| User / Technician | User1:1 | Fully supported | |
| Integrations (Xero, QuickBooks, MYOB) | N/A1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Fieldmagic gotchas
Site-Asset hierarchy is a mandatory import dependency
Checklist auto-attachment and completion data require separate handling
Salesforce custom objects and custom fields are not covered by standard import
Contract pricing links to invoicing require value-level mapping
Bulk API extraction is not publicly documented
Freshsales gotchas
Freddy AI is Pro-tier only despite heavy marketing
Post-migration emails and sequences are disabled
Bot session credits are a one-time 500-session allocation
Phone credits charged per minute with no cap
File storage limits scale with plan tier
Pair-specific challenges
Migration approach
Audit Fieldmagic data and design Freshsales schema
FlitStack exports a full data extract from Fieldmagic covering Customers, Sites, Contacts, Jobs, Assets, Quotes, and User records. We then deliver a Freshsales schema setup plan specifying which custom modules (Site_Location__c, Asset__c, Quote__c, Quote_Line_Item__c), custom fields, and deal stages to create before migration. Your Freshsales admin (or our team) creates the modules and fields so data has a destination to land in. This step also identifies data quality issues — duplicate customers, missing addresses, orphaned assets — and produces a cleansing checklist.
Match users and technicians by email
Fieldmagic Users and Technicians are matched against Freshsales Users by email address, with additional validation on domain and name to catch duplicates. FlitStack generates an owner‑resolution report that lists matched users, unmatched users requiring Freshsales account creation, and technicians who may be better served as inactive users to preserve historical job assignments. This step prevents any record from landing without an owner and flags any Fieldmagic users that should be deactivated or excluded from the migration.
Run sample migration with field-level diff
A representative slice — typically 100–500 records covering at least one Customer with multiple Sites, several Jobs in different stages, Assets, and a Quote with line items — migrates into Freshsales first. We generate a field-level diff report showing every source value versus the destination field so you can verify: site-to-account address mapping, job-status-to-deal-stage routing, asset serial number placement, and quote total preservation. No full run commits until you sign off on the sample.
Full migration with delta-pickup window
The full dataset loads in dependency order: Accounts first (so foreign keys resolve), then Site_Location__c records, then Contacts, then Deals with job metadata and site lookups, then Asset__c records with site and account links, then Quotes and line items, then activities and notes. A delta-pickup window of 24–48 hours captures any Fieldmagic records created or modified during the cutover. All operations are logged in an audit trail. One-click rollback reverts the Freshsales org to its pre-migration state if reconciliation uncovers unexpected data divergence.
Platform deep dives
Fieldmagic
Source
Strengths
Weaknesses
Freshsales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Fieldmagic and Freshsales.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Fieldmagic: Not publicly documented.
Data volume sensitivity
Fieldmagic doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Fieldmagic to Freshsales migration scoping. Not seeing yours? Book a call.
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