CRM migration

Migrate from Ploomes CRM to Freshsales

Field-level mapping, validation, and rollback between Ploomes CRM and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

Ploomes CRM logo

Ploomes CRM

Source

Freshsales

Destination

Freshsales logo

Compatibility

80%

8 of 10

objects map 1:1 between Ploomes CRM and Freshsales.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Ploomes CRM to Freshsales is a structural migration that requires resolving Ploomes' 300-record API pagination cap, mapping Brazilian business identification fields (CNPJ/CPF) to Freshsales custom fields, and deciding how Ploomes lifecycle and proposal data fits into Freshsales' Leads-Contacts-Accounts-Deals model. Ploomes uses a flat Contact object with lifecycle-stage properties; Freshsales separates unqualified prospects into Leads and qualified buyers into Contacts attached to Accounts. We apply that split during scoping, migrate Companies to Accounts, preserve Quotes as Deals with line items, and carry Tags into Freshsales custom multi-select fields. Ploomes Workflows and proposal templates are not accessible via the public API; we document every active workflow in a written audit for your admin to rebuild in Freshsales Workflows post-migration.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Ploomes CRM logo

Ploomes CRM

What's pushing teams away

  • Slow loading times on dashboards and reports frustrate users during live sales calls, with one reviewer noting the platform hinders productivity when accessing basic deal information.
  • Difficulty integrating Ploomes with non-Brazilian third-party tools due to limited connector availability outside the Sankhya/Pluga/Zapier ecosystem, causing teams to rebuild integrations manually.
  • Reporting and analytics capabilities fall short for complex business intelligence needs, pushing data-driven teams toward CRMs with more mature BI tooling.
  • WhatsApp integration is not native and requires third-party tools like Pluga, Neppo, or Chrome extensions, creating reliability and compliance concerns for teams relying on WhatsApp for B2B communication.
  • The platform lacks a free tier, and pricing transparency is low — the official website requires a sales call to get a quote, making budget planning difficult before committing.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How Ploomes CRM objects map to Freshsales

Each row shows how a Ploomes CRM object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Ploomes CRM

Contact

maps to

Freshsales

Lead or Contact (split required)

1:many
Fully supported

Ploomes Contact records map to Freshsales Lead if the contact is unqualified or has no associated Company; they map to Freshsales Contact if a Company association exists and the contact represents a qualified buyer. We use Ploomes' lifecycle stage and status properties to determine the split at migration time and preserve the original Ploomes lifecycle value in a Freshsales custom text field for audit. CNPJ/CPF values on Ploomes Contacts migrate into Freshsales custom fields that must be created before import.

Ploomes CRM

Company

maps to

Freshsales

Account

1:1
Fully supported

Ploomes Company records map directly to Freshsales Account. The Brazilian CNPJ/CPF identification fields migrate into Freshsales custom fields (cnpj_cpf__c) created during the pre-migration schema setup phase. Account is inserted before any Contact import so that the Contact-Account Lookup relationship is satisfied at insert time. Ploomes Company custom fields map to Freshsales Account custom fields of equivalent type.

Ploomes CRM

Deal

maps to

Freshsales

Deal

1:1
Fully supported

Ploomes Deals map 1:1 to Freshsales Deals. Deal value, stage, owner assignment, expected close date, and custom properties migrate directly. Ploomes pipeline stages map to Freshsales deal stage values, which we configure in Freshsales Admin before migration. Deal-Company associations migrate as Freshsales Account-Account ID lookups resolved at migration time. Note that Freshsales Deals do not have the same native SLA automation that Ploomes Workflows provide; SLA logic must be rebuilt in Freshsales Workflows post-migration.

Ploomes CRM

Quote

maps to

Freshsales

Deal with Line Items or Product records

1:1
Fully supported

Ploomes Quotes (generated from Deals with product references) migrate as Freshsales Deals with associated Products. The quote header (total, approval status, custom fields) becomes the Deal record; quote line items become Deal line items referencing Freshsales Products. Version history of Quotes is not accessible via Ploomes' public API, so only the current quote state migrates. We alert customers to this limitation during scoping and recommend exporting PDF snapshots before migration if prior revisions are business-critical.

Ploomes CRM

Product

maps to

Freshsales

Product

1:1
Fully supported

Ploomes Products (with Groups and Parts hierarchy) map to Freshsales Product records. The product name, code (SKU), unit price, and custom properties migrate. The hierarchical grouping in Ploomes is flattened into Freshsales product categories or preserved as a custom field; the customer chooses the flattening strategy during scoping. Product-custom field associations migrate as Freshsales Product custom fields.

Ploomes CRM

Task

maps to

Freshsales

Task

1:1
Fully supported

Ploomes Tasks migrate to Freshsales Tasks with title, due date, owner (resolved via email match to Freshsales User), completion status, and task type preserved. Tasks linked to Deals resolve the WhatId to the migrated Freshsales Deal ID. Tasks linked to Contacts resolve the WhoId to the migrated Freshsales Contact or Lead. API pagination for Tasks is capped at 300 records per Ploomes request, so we implement cursor-based pagination loops across all Task exports to avoid truncation.

Ploomes CRM

Tag

maps to

Freshsales

Custom multi-select field or Tag

lossy
Fully supported

Ploomes Tags are a flat tagging system applied across Contacts, Deals, and Companies. We migrate tag names and their associations as Freshsales custom multi-select fields on the corresponding object (contact_tag__c, deal_tag__c, account_tag__c). Freshsales does not have a native cross-object tag taxonomy, so the flat tag structure is decomposed into object-specific custom fields. The customer selects the field names and valid values during scoping.

Ploomes CRM

User

maps to

Freshsales

User

1:1
Fully supported

Ploomes Users map to Freshsales Users by email match. We extract every distinct Owner referenced on Contact, Company, Deal, and Task and reconcile against the Freshsales User table. Any Ploomes Owner without a matching Freshsales User goes to a reconciliation queue for the customer's admin to provision before record import resumes. Note that only Ploomes admin users can create API integration keys, so we require admin-level access to the Ploomes account at migration kickoff.

Ploomes CRM

Custom Field

maps to

Freshsales

Custom Field

1:1
Fully supported

Ploomes Custom Fields created via POST /Fields migrate to Freshsales custom fields of the equivalent type (text, number, date, picklist, checkbox, etc.). We export all custom field definitions and their values for each record during the transform phase. CNPJ/CPF fields are mapped to Freshsales text custom fields rather than any native field type because Freshsales does not include Brazilian business ID validation natively.

Ploomes CRM

Order

maps to

Freshsales

Deal with Line Items

1:1
Fully supported

Ploomes Orders (generated from Deals and referencing Products) migrate as Freshsales Deals with line items. The order header (totals, status, custom fields) becomes the Deal record; order line items become Deal line items referencing migrated Products. API pagination for Orders is capped at 300 records per request, requiring the same chunking strategy used for Contacts and Tasks.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Ploomes CRM logo

Ploomes CRM gotchas

High

API pagination limit of 300 records per request

High

User-Key auth requires admin-level access

Medium

Workflow automations are not exported via public API

Medium

Quote version history is not programmatically accessible

Low

Modular pricing means actual cost depends on selected add-ons

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • Ploomes API pagination cap of 300 records truncates large exports

    The Ploomes API returns a maximum of 300 items per request for Contacts, Deals, Tasks, and Orders. When migrating datasets exceeding 300 records for any of these objects, we implement cursor-based or page-based pagination loops across all affected endpoints. Failure to paginate results in silent truncation and data loss. We detect total record counts during discovery and configure chunking accordingly before extraction begins. This is particularly relevant for Teams with large historical Task records or high Deal volumes.

  • Workflows and proposal templates are not accessible via Ploomes API

    Ploomes Workflow module definitions (automated rules, SLAs, checklists, approval flows) and proposal templates are not exposed through the documented public REST API at api2.ploomes.com. We document all active workflows during the discovery phase and deliver a written workflow audit with the migration package, but the customer's Freshsales admin must rebuild automation logic manually in Freshsales Workflows. Proposal templates similarly require manual reconfiguration in Freshsales.

  • CNPJ/CPF identification fields have no native Freshsales equivalent

    Ploomes stores CNPJ/CPF identification fields natively on Contact and Company records for Brazilian business compliance. Freshsales has no built-in CNPJ/CPF field type or validation. We create custom text fields in Freshsales (cnpj_cpf__c) before migration and preserve the original field values. The customer's admin should configure input validation rules in Freshsales Admin to enforce CNPJ/CPF formatting post-migration.

  • User-Key auth requires admin-level Ploomes access

    Ploomes API authentication uses a User-Key passed in request headers, and only admin users can create or delete integration keys from Administration > Integrations. If the migrating team does not have an admin user on the account, we cannot obtain API access without involving Ploomes support. We confirm admin-level access during the migration discovery call and request that the customer assign or elevate an admin user before migration begins.

  • Freshsales Lead conversion requires pre-configured field mapping

    Freshsales Lead records convert to Contact, Account, and Deal based on field mapping configured in Admin > Leads > Conversion Settings. If Ploomes Contact lifecycle data is not mapped to Freshsales Lead fields before conversion, the original lifecycle stage data is lost. We configure the Lead field mapping during the pre-migration schema setup so that Ploomes lifecycle values land in Freshsales custom fields before any Lead conversion activity occurs.

Migration approach

Six steps for a successful Ploomes CRM to Freshsales data migration

  1. Discovery and admin access verification

    We audit the Ploomes account across active pipelines, object record counts, custom field definitions, User list, and active Workflows. We confirm admin-level API access and verify that the customer can provision a User-Key for the migration. We also confirm the Freshsales target instance, plan tier, and existing custom field definitions. The discovery output is a written migration scope covering record counts per object, any CNPJ/CPF field mapping requirements, and a list of active Workflows requiring manual rebuild.

  2. Freshsales schema setup and CNPJ/CPF custom field provisioning

    We create all required Freshsales custom fields before any data import. This includes cnpj_cpf__c text fields on Contact and Account, lifecycle stage preservation fields, tag multi-select fields, and any object-specific custom fields matched from Ploomes. We configure Lead conversion field mappings in Admin > Leads > Conversion Settings so that Ploomes lifecycle values land in the correct Freshsales fields during conversion. Custom field creation is validated in the Freshsales sandbox before production migration begins.

  3. Ploomes data export with pagination chunking

    We extract all Ploomes objects using cursor-based pagination loops for objects capped at 300 records per request: Contacts, Deals, Tasks, and Orders. Companies and Products (which may not have the same cap) are exported first as parent records. Each export run emits a row-count report and a sample record validation against the source. Any records failing export validation are logged to a correction queue for the customer to address before re-export.

  4. Data transform and field mapping

    We transform the exported Ploomes data against the Freshsales schema. This includes applying the Contact-to-Lead/Contact split rule, mapping pipeline stages to Freshsales deal stages, resolving Owner email references to Freshsales User IDs, mapping CNPJ/CPF values to custom fields, and converting Ploomes Tags to Freshsales multi-select field values. Any Ploomes Quote version history (accessible state only) is mapped to Deal line items. The transform output is a validated CSV or JSON dataset ready for Freshsales API import.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Accounts (from Companies), Contacts and Leads (with AccountId resolved), Deals (with AccountId, OwnerId, and stage resolved), Products, Deal line items, Tasks (with WhoId and WhatId resolved via lookup), and Users. CNPJ/CPF values on Contact and Account records are inserted as plain text values into the pre-created custom fields. Each phase emits a row-count reconciliation report against the source extract before the next phase begins. API rate limiting and exponential backoff are applied to all Freshsales API write operations.

  6. Cutover, validation, and Workflow audit delivery

    We freeze Ploomes writes during cutover and run a final delta migration of any records modified during the migration window. We deliver a Workflow audit document listing every active Ploomes Workflow with its trigger, conditions, actions, and recommended Freshsales Workflow equivalent. We support a five-business-day hypercare window where we resolve any reconciliation issues. Freshsales Workflows and proposal templates require manual rebuild by the customer's admin; that work is outside standard migration scope.

Platform deep dives

Context on both ends of the pair

Ploomes CRM logo

Ploomes CRM

Source

Strengths

  • Integrated CPQ and proposal generation inside the CRM with automatic CRM-logged history for every document sent.
  • Native integration with Sankhya ERP, the most widely used Brazilian business management platform.
  • Portuguese-language support and consultative implementation available from the São Paulo team.
  • Visual pipeline builder with drag-and-drop deal management and SLA automation.
  • Modular pricing lets teams start at $22/user/month and add CPQ, Workflow, or Proposal Management as needed.

Weaknesses

  • API pagination capped at 300 records per request for Contacts, Deals, Cities, Tasks, and Orders, requiring chunking for large datasets.
  • WhatsApp integration requires third-party connectors rather than a native channel, limiting reliability for messaging-heavy sales workflows.
  • Pricing is opaque — no public price list, requiring a sales call for every configuration, and add-on module costs vary based on custom quotes.
  • Reporting and analytics are rated mid-tier (70/100 overall score) and lag behind HubSpot, Pipedrive, and Salesforce on BI depth.
  • Limited adoption outside Brazil and Latin America — the majority of reviews are in Portuguese on Capterra, suggesting weaker international community and support resources.
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Ploomes CRM and Freshsales.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Ploomes CRM: Not publicly documented.

  • Data volume sensitivity

    B

    Ploomes CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Ploomes CRM to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Ploomes CRM to Freshsales data migrations

Answers to the questions buyers ask most during Ploomes CRM to Freshsales migration scoping. Not seeing yours? Book a call.

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Most migrations land between two and four weeks for accounts under 15,000 Contacts and 3,000 Deals with no custom objects. Migrations with large datasets exceeding Ploomes' 300-record API pagination threshold, multiple active pipelines, or complex CNPJ/CPF custom field definitions extend to four to eight weeks because of chunked export loops and Freshsales custom field provisioning time. The Freshsales migration itself (API writes, validation, reconciliation) is typically one to two weeks for mid-sized datasets.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Ploomes CRM.
Land in Freshsales, intact.

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