Migrate your Aweber data
List-centric email marketing platform for SMBs and creators, with a free tier up to 500 subscribers and a managed migration service for inbound customers.
In its favor
Why people choose Aweber
The signal that keeps Aweber on the shortlist. Sourced from G2, Capterra, and customer scoping calls.
Free tier with 500 subscribers and 3,000 monthly sends gives small businesses and bloggers a genuine no-cost starting point without time limits.
Users consistently cite ease of use in G2 reviews (4.2/5 from 649 reviews), praising the intuitive interface and straightforward campaign setup.
AWeber's managed migration team moves lists, subscribers, tags, up to 3 templates, signup forms, campaigns, and landing pages for free within 5 business days.
The Plus plan at $30/month (or $20/month annually) includes unlimited automations, landing pages, custom segments, and priority 24/7 support — competitive at mid-list sizes.
Non-profit organizations receive 3 months free plus 25% ongoing discount, making it accessible for organizations beyond commercial SMBs.
Mailchimp charges $30 for up to 5,000 subscribers while AWeber charges $49 at the same size, making AWeber more expensive at mid-list volumes.
The Lite plan omits A/B testing, behavioral automation, advanced analytics, ecommerce integrations, and custom branding removal — features available at similar price points on competitors.
AWeber's list-centric architecture means subscribers belong to specific lists; contacts with cross-list membership require manual tag reassignment during migration to most CRMs.
Billing upgrades automatically when subscriber counts exceed plan limits, but downgrades require manual contact with Customer Solutions — a friction point for seasonal businesses.
Power users report that advanced segmentation and automation logic does not transfer between platforms, requiring complete manual rebuilds of complex nurture sequences.
Reasons to switch
Why people leave Aweber
The recurring reasons buyers give for replacing Aweber. Presented as facts, not knocks.
Platform scorecard
Strengths, weaknesses, and where Aweber fits
Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.
SWOT — strengths, weaknesses, and use-case fit
Strengths
Weaknesses
Where it works
Where it struggles
Pricing tiers
Aweber pricing overview
AWeber scales pricing by subscriber count on Lite and Plus plans, with annual billing saving 33% on Plus. The Free tier is permanent with no forced upgrade timeline. Unlimited is a flat $899/month for high-volume senders. A $4.99/month Hold Package pauses an account without data loss.
Free
Tier 1 of 5
$0 (lifetime)
What's included
Need help selecting your CRM?
Book a free 30 minute consultationPricing is informational. FlitStack AI does not bill on Aweber's schedule — see our quote-based pricing →
What gets migrated
Aweber object support
Object-by-object support for Aweber migrations. Per-pair details surface during scoping.
Subscribers
Fully supportedSubscribers are the core contact records in AWeber. Each subscriber has a standard email address and name field, plus up to 25 custom fields. We migrate all subscriber profile data, subscription status, and tag assignments as part of every export. Subscribers can exist on one or more lists; we preserve multi-list membership via tag representation on the destination.
Lists
Fully supportedLists are the top-level container for subscribers in AWeber. Each list has its own settings, from address, and subscriber pool. We create parallel lists on the destination and map subscribers into them. List-level settings like from name and from email are preserved as destination account settings or custom fields.
Custom Fields
Mapping requiredCustom fields are list-scoped and limited to 25 per list. AWeber warns that modifying or deleting custom fields has side-effects on segmentation and historical data. We export custom field names and values for all subscribers, then recreate them on the destination. Mismatched field names between source and destination require explicit value remapping during the migration scoping call.
Tags
Fully supportedTags in AWeber are applied at the subscriber level and can span multiple lists. We preserve all tag names and the full subscriber-to-tag mapping. Tags are recreated as native tags or equivalent labels on the destination platform.
Campaigns
Mapping requiredCampaigns are time-based email sequences in AWeber, supporting wait periods in minutes, hours, days, weeks, or months. We export campaign structure including message order and wait intervals, but the visual automation builder logic must be manually rebuilt on the destination. We provide a campaign map document as part of every migration.
Automations (Workflows)
Mapping requiredAWeber's newer Workflows are behavioral automation trees (introduced alongside the Campaigns-to-Workflows upgrade path). Complex Workflows with branching logic, conditions, and triggers cannot be exported via API. We document the Workflow trigger-and-action graph and recommend rebuilding it on the destination using the exported subscriber data as the behavioral baseline.
Segments
Mapping requiredSegments in AWeber use dynamic, real-time AND/OR logic based on subscriber profile data, tags, and behavioral triggers (opens, clicks). We export segment definitions and the subscriber counts they produce. Complex segment logic must be manually recreated on the destination CRM using equivalent filtering conditions.
Landing Pages
Fully supportedAWeber landing pages are migrated as HTML exports or rebuilt on the destination platform. The Plus plan includes unlimited landing pages with advanced features. We migrate landing page content and structure; styling may require manual adjustment depending on the destination's page builder.
Signup Forms
Fully supportedSignup forms are tied to specific lists and collect subscriber data including custom fields. We export form field configurations and redirect URLs. Post-migration, destination forms must be updated to point to the new list or CRM endpoint.
Email Templates
Fully supportedAWeber includes 700+ pre-built templates and supports custom HTML templates. We migrate up to 3 custom templates as HTML files; additional templates beyond 3 require manual selection. Basic HTML templates transfer cleanly; templates with AWeber-specific shortcodes require manual cleanup.
Accounts (Users)
Mapping requiredAWeber's multi-user access is plan-gated — Lite supports a limited number of users, while Plus and Unlimited include unlimited users. User accounts and permissions must be mapped to destination user roles. Owner assignment on subscribers does not export natively and must be mapped as a custom field or rebuilt manually.
| Object | Support | Notes |
|---|---|---|
| Subscribers | Fully supported | Subscribers are the core contact records in AWeber. Each subscriber has a standard email address and name field, plus up to 25 custom fields. We migrate all subscriber profile data, subscription status, and tag assignments as part of every export. Subscribers can exist on one or more lists; we preserve multi-list membership via tag representation on the destination. |
| Lists | Fully supported | Lists are the top-level container for subscribers in AWeber. Each list has its own settings, from address, and subscriber pool. We create parallel lists on the destination and map subscribers into them. List-level settings like from name and from email are preserved as destination account settings or custom fields. |
| Custom Fields | Mapping required | Custom fields are list-scoped and limited to 25 per list. AWeber warns that modifying or deleting custom fields has side-effects on segmentation and historical data. We export custom field names and values for all subscribers, then recreate them on the destination. Mismatched field names between source and destination require explicit value remapping during the migration scoping call. |
| Tags | Fully supported | Tags in AWeber are applied at the subscriber level and can span multiple lists. We preserve all tag names and the full subscriber-to-tag mapping. Tags are recreated as native tags or equivalent labels on the destination platform. |
| Campaigns | Mapping required | Campaigns are time-based email sequences in AWeber, supporting wait periods in minutes, hours, days, weeks, or months. We export campaign structure including message order and wait intervals, but the visual automation builder logic must be manually rebuilt on the destination. We provide a campaign map document as part of every migration. |
| Automations (Workflows) | Mapping required | AWeber's newer Workflows are behavioral automation trees (introduced alongside the Campaigns-to-Workflows upgrade path). Complex Workflows with branching logic, conditions, and triggers cannot be exported via API. We document the Workflow trigger-and-action graph and recommend rebuilding it on the destination using the exported subscriber data as the behavioral baseline. |
| Segments | Mapping required | Segments in AWeber use dynamic, real-time AND/OR logic based on subscriber profile data, tags, and behavioral triggers (opens, clicks). We export segment definitions and the subscriber counts they produce. Complex segment logic must be manually recreated on the destination CRM using equivalent filtering conditions. |
| Landing Pages | Fully supported | AWeber landing pages are migrated as HTML exports or rebuilt on the destination platform. The Plus plan includes unlimited landing pages with advanced features. We migrate landing page content and structure; styling may require manual adjustment depending on the destination's page builder. |
| Signup Forms | Fully supported | Signup forms are tied to specific lists and collect subscriber data including custom fields. We export form field configurations and redirect URLs. Post-migration, destination forms must be updated to point to the new list or CRM endpoint. |
| Email Templates | Fully supported | AWeber includes 700+ pre-built templates and supports custom HTML templates. We migrate up to 3 custom templates as HTML files; additional templates beyond 3 require manual selection. Basic HTML templates transfer cleanly; templates with AWeber-specific shortcodes require manual cleanup. |
| Accounts (Users) | Mapping required | AWeber's multi-user access is plan-gated — Lite supports a limited number of users, while Plus and Unlimited include unlimited users. User accounts and permissions must be mapped to destination user roles. Owner assignment on subscribers does not export natively and must be mapped as a custom field or rebuilt manually. |
Gotchas
What to watch for in Aweber migrations
Issues we've hit on past Aweber migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.
120 req/min API rate limit blocks bulk exports at scale
Auto-upgrade billing without auto-downgrade
API subscriber moves lose custom field values when field names diverge
Automation and Workflow logic has no export path
Custom fields are list-scoped, not global across account
| Severity | Issue |
|---|---|
| High | 120 req/min API rate limit blocks bulk exports at scale |
| Medium | Auto-upgrade billing without auto-downgrade |
| Medium | API subscriber moves lose custom field values when field names diverge |
| Medium | Automation and Workflow logic has no export path |
| Low | Custom fields are list-scoped, not global across account |
Leaving Aweber?
Where Aweber customers move next
12 destinations Aweber can migrate to.
How a Aweber migration works
Four steps, Aweber-specific
Connect
OAuth 2.0 into Aweber. Scopes limited to read-only on the data we move.
Map
We translate Aweber-specific structures (custom fields, objects, value lists) to the destination's model.
Sample
Test with a 50–200 record subset to validate Aweber quirks before production.
Migrate
Full migration with Aweber rate-limit handling. Rollback available throughout.
FAQ
Aweber migration FAQ
Answers to the questions buyers ask most during Aweber migration scoping. Not seeing yours? Book a call.
Can't find your answer?
Walk through your Aweber migration with a real engineer — 30 minutes, free, written quote within 24 hours.
Book a free 30 minute consultationReady when you are
Migrate Aweber.
Without the rebuild.
Free scoping call with a migration engineer. Tell us about your Aweber setup and destination — written quote back within a business day.