Project Management migration

Migrate from Workzone to Asana

Field-level mapping, validation, and rollback between Workzone and Asana. We move data and schema; workflows are rebuilt natively in Asana.

Workzone logo

Workzone

Source

Asana

Destination

Asana logo

Compatibility

93%

14 of 15

objects map 1:1 between Workzone and Asana.

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Workzone to Asana is a structural migration from a structured mid-market PM tool with built-in proofing and approval workflows to a widely-adopted platform with a modern interface and an extensive integration ecosystem. Workzone organizes work inside Workspaces and Projects with unlimited collaborator seats for reviewers; Asana uses an Organization-level workspace with Projects, Sections, and Tasks as the core hierarchy. The primary technical challenge is that Workzone does not publish a documented public API, so migration relies on the platform's native export paths or manual data extraction. We preserve task dependencies, subtask hierarchies, comments, and attachments, and we map Workzone's custom fields (a paid add-on) to Asana's custom field types before import. Proofing annotations, document approval workflows, and intake forms do not migrate as functional artifacts; we deliver a written inventory of every active approval workflow and proofing cycle for the customer's admin to rebuild in Asana or a connected tool. Time entries migrate only on Workzone Team and Enterprise plans; Starter plan time data is flagged as incomplete before migration begins.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Workzone logo

Workzone

What's pushing teams away

  • The interface design is frequently described as outdated compared to competitors like Monday.com, ClickUp, and Asana, and third-party reviews note it feels visually dated even though the feature set is solid.
  • Reporting capabilities are limited and less flexible than alternatives, with reviewers on G2 and Capterra noting that custom reporting requires additional configuration or add-on fees.
  • The mobile application lags behind the desktop experience in functionality, creating friction for field teams, freelancers, and stakeholders who need to review or approve work from mobile devices.
  • Custom fields are a paid add-on rather than a standard feature, which surprises teams expecting full configurability at purchase and adds an unexpected cost layer for organizations with complex data models.

Choosing

Asana logo

Asana

What's pulling them in

  • Organizations with distributed teams cite Asana's multiple project views (List, Board, Calendar, Timeline) as the primary reason for adoption, allowing each team member to work in their preferred interface without changing the underlying data.
  • The platform's 100+ native integrations with tools like Slack, Google Drive, Salesforce, and Microsoft Teams reduce context-switching and keep work synchronized across the stack.
  • Small teams and non-profits value the free plan's generous limits: unlimited projects and tasks for up to 15 team members with basic views, enabling teams to validate fit before committing to a paid tier.
  • Marketing and creative teams specifically praise Asana's visual project organization, reporting dashboards, and timeline views for managing cross-functional campaign workflows.
  • Project managers report that Asana's dependency management and workload views help surface bottlenecks before they derail deadlines.

Object mapping

How Workzone objects map to Asana

Each row shows how a Workzone object lands in Asana, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Workzone

Workspace

maps to

Asana

Organization + Project Groups

lossy
Fully supported

Workzone Workspaces are top-level organizational containers that hold all projects and team members. Asana uses an Organization as the top-level container with Projects grouped by team or portfolio. We map each Workzone Workspace to an Asana Project or a Project grouping within the Organization. Starter plan Workzone customers are limited to 3 workspaces; we count active and archived workspace usage during scoping and escalate if the Starter cap is a constraint.

Workzone

Project

maps to

Asana

Project

1:1
Fully supported

Workzone Projects map directly to Asana Projects. We preserve project name, description, start date, target end date, status (active, on hold, archived), and project-level custom fields. Project permissions map to Asana's project membership model where Members have edit access and Guests have view or comment access. Archived projects in Workzone migrate as archived projects in Asana.

Workzone

Task

maps to

Asana

Task

1:1
Fully supported

Workzone Tasks map to Asana Tasks within their parent Project. Standard fields migrate including title, description (rich text), assignee, due date, priority, and status. Task dependencies in Workzone (predecessor-successor relationships) map to Asana's dependency field using the Asana dependency API. Start dates migrate to Asana's start date field if the project is configured with the relevant date tracking setting.

Workzone

Subtask

maps to

Asana

Subtask

1:1
Fully supported

Workzone Subtasks nest inside parent Tasks and preserve the full hierarchy in Asana. Each subtask inherits the parent project's context. Subtask assignees, due dates, and completion status migrate directly. Asana supports unlimited subtask nesting depth; Workzone supports a two-level task-subtask structure, so the mapping is straightforward with no re-hierarchy required.

Workzone

Custom Field

maps to

Asana

Custom Field

1:1
Fully supported

Workzone Custom Fields are a paid add-on and may not exist on all plans. We first verify during scoping whether the Workzone plan includes the custom fields add-on. If present, we export field definitions (name, type, options for choice fields) and values per task. Field types map to Asana types: text to Text, number to Number, date to Date, choice lists to Enum (single-select or multi-select), and checkbox to Checkbox. Global custom fields in Asana are created at the Organization level and added to the relevant projects; local custom fields are project-specific.

Workzone

Attachment

maps to

Asana

Attachment (via URL reference or direct upload)

1:1
Fully supported

Files attached to Workzone tasks and projects are downloaded from Workzone storage (250-500 GB depending on tier) and re-uploaded to Asana. We preserve attachment filenames, upload timestamps, and uploader identity. If the customer's Asana plan includes file storage limits, we flag storage requirements before migration and may recommend using Google Drive or Dropbox attachments in Asana to stay within Asana's per-user storage ceiling on lower tiers.

Workzone

Time Entry

maps to

Asana

Time Tracking Add-on (Timesheets)

1:1
Fully supported

Time tracking in Workzone is full-featured on Team and Enterprise plans but only basic on Starter. We export logged hours, associated task, user, date, and any billable flag. Time entries map to Asana's Timesheets and Budgets add-on (available on Advanced and above) as time entries linked to tasks. If the destination Asana organization does not have the Timesheets add-on enabled, time entries are preserved as custom fields on the task (hours logged, date) and the customer enables the add-on post-migration. Starter plan time data is flagged as potentially incomplete during scoping.

Workzone

Expense Record

maps to

Asana

Not Migrated (Enterprise-only on source, no Asana native equivalent)

1:1
Fully supported

Workzone expense tracking is Enterprise-only. Asana does not have a native expense tracking object. We export expense records (vendor, amount, date, category, attached receipt) and document them in a written expense inventory for the customer to import into a separate expense management tool (Expensify, Ramp, or similar) or recreate manually. This is not a standard object migration; it is a data rescue operation.

Workzone

Document Approval

maps to

Asana

Not Migrated (documented as written inventory)

1:1
Fully supported

Workzone document approvals (Team-tier and above) are approval workflow records tied to specific files or project deliverables. Asana does not have a native document approval object. We export approval records including approver identity, approval status, timestamps, and comments, and deliver them as a written inventory document. The customer's admin rebuilds the approval workflow using Asana's Approvals feature (part of Asana Flow Automation) or a third-party approval tool post-migration.

Workzone

Comment

maps to

Asana

Task Stories / Comments

1:1
Fully supported

Workzone task-level comments and threaded replies migrate to Asana Stories (activity feed) as comment entries. We preserve author identity (matched to Asana User by email), timestamp, and content. @-mentions in Workzone comments are preserved as plain text and mapped to Asana's @-mention syntax if the mentioned user exists in the destination Organization. Deleted Workzone users' comments are preserved with the original author name displayed.

Workzone

Tag

maps to

Asana

Tags

1:1
Fully supported

Workzone Tags are lightweight labels applied to tasks and projects. They map directly to Asana Tags, which are Organization-level and can be applied across projects. Tag names and associations migrate 1:1. Multi-value tag arrays on Workzone tasks become multiple Asana tag assignments on the equivalent task.

Workzone

Project Template

maps to

Asana

Project Template (Asana Library)

1:1
Fully supported

Workzone Project Templates (available on Team and Enterprise, up to 5 on Starter) define reusable project scaffolding with pre-populated task hierarchies, default assignees, and due date offsets. We export the template structure as a documented template map. Asana's Project Templates (in the Organization's template library) serve the same purpose. We do not auto-create Asana templates from Workzone templates; we deliver a template mapping document and the customer creates Asana templates manually or using Asana's template duplication feature.

Workzone

User / Collaborator

maps to

Asana

User / Guest

1:1
Fully supported

Workzone distinguishes between full seat users (creators, project managers) and unlimited collaborator seats (reviewers, guests, approvers). Full users map to Asana Members. Collaborators map to Asana Guests. We extract both roles separately, match by email address, and flag any Workzone users without a corresponding Asana account for the customer's admin to provision before migration begins. Inactive Workzone users are mapped to inactive Asana users to preserve assignment history without inflating seat count.

Workzone

Intake Form Configuration

maps to

Asana

Not Migrated (documented as written inventory)

1:1
Fully supported

Workzone intake forms with conditional field logic auto-create projects from incoming requests. Asana does not have a native intake form-to-project creation workflow. We export the intake form field definitions, conditional logic, and project field mapping as a written intake form inventory. The customer's admin rebuilds intake workflows in Asana Forms (available on Advanced and above) or a third-party form tool (JotForm, Typeform, or similar) with Asana project creation integration.

Workzone

Workload / Capacity View

maps to

Asana

Not Migrated (configuration not migratable)

1:1
Fully supported

Workzone's workload and capacity planning views give marketing managers visibility into team utilization across projects. Asana's Portfolio and Workload views provide similar visibility on Advanced and Enterprise tiers. We document the existing Workzone workload configuration (projects included, capacity thresholds, color-coded utilization rules) as a written inventory for the customer's admin to configure in Asana Portfolio or Workload views post-migration.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Workzone logo

Workzone gotchas

High

Custom fields are a paid add-on, not standard on all plans

High

Starter plan enforces hard workspace and storage limits

Medium

Time tracking and expense features are tier-gated

Medium

No documented public API for programmatic migration

Asana logo

Asana gotchas

High

Automation rules have no export representation

High

API rate limits cap bulk migration throughput

Medium

Portfolios are view-only objects that do not hold data

Medium

Custom field enum options cannot be updated via API

Low

Subtasks do not appear in project views by default

Pair-specific challenges

  • Workzone has no documented public API for migration

    Workzone does not publish a public REST API with documented endpoints for project and task export. Migration relies on Workzone's native export functionality, which produces CSV or Excel files, or manual data extraction for structured records. We assess the available export paths during scoping. If native exports are insufficient for the customer's data volume or do not cover required fields (custom fields, attachments, time entries), we escalate and discuss alternative approaches including manual export scaffolding, Workzone's professional services for data access, or a phased migration with customer-provided data exports. This is a structural constraint of the source platform that affects migration timeline and method, not a defect in the migration process.

  • Custom fields must be pre-created in Asana before import

    Workzone Custom Fields are a paid add-on that may or may not be active depending on the plan tier. Asana requires custom fields to exist in the destination Organization before data can import into them. We check the Workzone plan tier during scoping and flag whether custom fields are present. If they are, we extract the field definitions (names, types, options) and create the equivalent Asana custom fields in the destination Organization before migration begins. If the customer does not have the Workzone custom fields add-on, we document the gap and migrate only standard fields. This step is a prerequisite for the migration to proceed cleanly without post-import data cleanup.

  • Document proofing and approval workflows do not migrate

    Workzone's proofing module (Team tier and above) supports PDF and image markup with annotation tools, approval request sequences, and proof status tracking tied to specific file versions. Asana has no native proofing or document approval object. Proof attachments migrate as regular file attachments; proof annotation history, approval decision timestamps, and approver comments are exported as a written inventory. The customer's admin rebuilds the approval workflow using Asana's Approvals automation or a third-party proofing tool (Google Docs comment chains, Dropbox Paper, or a dedicated DAM). Proofing rebuild is scoped outside the standard migration deliverable.

  • Time entries and expense records are tier-gated on Workzone

    Time tracking in Workzone is full-featured only on Team ($20/user/month) and Enterprise ($40/user/month) plans; Starter plan ($8/user/month) has basic time tracking only. Expense tracking is Enterprise-only. If a customer is on a Starter plan and has time entries, those records may be incomplete or absent. We query the time entry endpoints during the audit phase and flag any gaps. Expense data from Enterprise is exported and delivered as a written expense inventory because Asana has no native expense tracking object. Customers needing time tracking in Asana enable the Timesheets and Budgets add-on (Advanced tier and above) post-migration.

  • Intake forms and project-creation automation do not migrate

    Workzone intake forms with conditional logic auto-populate project fields when a request is submitted. Asana Forms can create tasks but does not natively replicate the conditional project creation logic from Workzone intake forms. We export the intake form configurations as a written form inventory including field names, field types, conditional rules, and destination project field mappings. The customer's admin rebuilds the intake workflow using Asana Forms (Advanced and above) or a third-party form tool with Asana project creation integration. This is documented separately from the data migration deliverable.

Migration approach

Six steps for a successful Workzone to Asana data migration

  1. Discovery and export path assessment

    We audit the source Workzone account across plan tier (Starter/Team/Enterprise), workspace count, project count, task and subtask volume, attachment storage size, custom field definitions (if the add-on is active), time entry coverage, active approval workflows, and intake form configurations. Since Workzone has no public API, we assess the native export paths available and determine whether they cover the required fields. We count collaborator seats versus full user seats to scope the Asana user provisioning requirement. The discovery output is a written migration scope document listing all objects to migrate, the export method for each, any data gaps identified, and the recommended Asana plan tier for the destination.

  2. Asana schema setup and custom field creation

    Before any data import, we create the destination Asana Organization structure including Projects (mapped from Workzone workspaces), Sections within Projects (mapped from Workzone task groupings if applicable), and custom fields. Custom fields from Workzone are pre-created in Asana with the correct field type (Text, Number, Date, Enum, Checkbox) and option values for choice fields. This step requires the customer's Asana admin to provision the Organization and grant the migration user appropriate permissions (Project create, Task create, Custom Field admin). Schema setup is validated in a test project before the full migration begins.

  3. User and collaborator mapping

    We extract every distinct Workzone user and collaborator referenced on records (task assignees, comment authors, attachment uploaders, approval participants) and match by email against the Asana destination Organization's user table. Full seat users map to Asana Members; collaborators map to Asana Guests. Users without a corresponding Asana account go to a reconciliation queue for the customer's admin to provision. Migration cannot proceed past user mapping because assignee references must be resolvable at import time. We flag any Workzone users with inactive accounts in the source to preserve history without inflating the destination seat count.

  4. Data export and transformation

    We execute the export from Workzone using the available native export paths or customer-provided data extracts. For each object (Projects, Tasks, Subtasks, Comments, Attachments, Custom Field values, Tags, Time Entries), we run a transformation that maps Workzone field names and types to the equivalent Asana field names and types. Task dependencies are resolved and expressed as Asana dependency references. Subtask parent-child relationships are preserved through the transformation. Attachments are downloaded to local storage, renamed to preserve Workzone filenames and paths, and staged for re-upload to Asana. Custom field values are mapped to the pre-created Asana custom field records.

  5. Sandbox migration and reconciliation

    We run a full migration into an Asana test project or a designated test Organization using a representative subset of the data (at minimum 10% of project count and task volume). The customer's project manager or admin reconciles record counts (Projects in, Tasks in, Subtasks in, Attachments in, Comments in), spot-checks 25-50 randomly selected records against the Workzone source for field-level accuracy, and reviews the custom field display in Asana. Any mapping corrections, missing custom fields, or formatting issues are resolved before the production migration. This step prevents data quality issues from reaching end users in the production Organization.

  6. Production migration and cutover

    We run the production migration in dependency order: Projects first (establishing the Asana project structure), then Tasks with parent project resolved, then Subtasks with parent task resolved, then Comments linked to tasks, then Attachments re-uploaded and linked, then Custom Field values applied, then Tags applied. Workzone writes are frozen during cutover and a final delta pass captures any records modified during the migration window. We enable Asana as the system of record once the delta pass is complete and reconciled. We deliver the written inventory of approval workflows, intake forms, proofing cycles, and workload configurations for the customer's admin to rebuild post-migration.

  7. Post-migration support and rebuild handoff

    We support a one-week hypercare window after cutover during which we resolve any record-level reconciliation issues raised by the customer's team. We do not rebuild Workzone approval workflows, intake forms, proofing cycles, or workload views in Asana; those are documented and handed off to the customer's admin or a preferred Asana partner. Workflows, automations, and integrations are outside standard migration scope. If the customer requires Asana workflow rebuild assistance, that is a separate engagement scoped with our automation team or a certified Asana partner.

Platform deep dives

Context on both ends of the pair

Workzone logo

Workzone

Source

Strengths

  • Unlimited collaborator licensing without seat costs for reviewers, approvers, and external stakeholders.
  • Human-led onboarding and training included in all pricing tiers, not just Enterprise.
  • Integrated proofing and markup for PDFs and images directly within project tasks.
  • Intake forms with conditional logic that auto-populate project fields on creation.
  • Workload and capacity planning views for cross-project resource visibility.

Weaknesses

  • Interface design is widely considered visually dated compared to newer PM platforms.
  • No publicly documented API means migration relies on manual export or third-party connectors.
  • Reporting and analytics are limited and require additional configuration for custom metrics.
  • Mobile application functionality lags significantly behind the desktop experience.
Asana logo

Asana

Destination

Strengths

  • Unlimited projects and tasks on the free plan for teams up to 15 members.
  • 100+ native integrations including Salesforce, Slack, Google Drive, and Microsoft Teams.
  • Four distinct project views (List, Board, Calendar, Timeline) in a single interface.
  • Dependency management with start/end dates and predecessor links for critical path tracking.
  • Portfolio dashboards for executives to track cross-project status and workload.

Weaknesses

  • Per-seat pricing scales expensively: Advanced tier costs nearly double Starter for a 50-seat team.
  • API does not expose all UI-accessible data; some fields require screen-scraping for full fidelity.
  • Automation rule limits on lower tiers are restrictive, causing power users to upgrade or leave.
  • No native document/wiki capability forces teams to use external tools for knowledge management.
  • Rate limits (150 req/min on free, 1,500 req/min on paid) constrain bulk migration throughput.

Complexity grading

How hard is this migration?

Standard Project Management migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Workzone and Asana.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Workzone: Not publicly documented..

  • Data volume sensitivity

    B

    Workzone doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Workzone to Asana migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Workzone to Asana data migrations

Answers to the questions buyers ask most during Workzone to Asana migration scoping. Not seeing yours? Book a call.

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Most migrations land between three and five weeks for accounts under 500 projects and 10,000 tasks with straightforward workspace structures and no custom field complexity. Migrations with large attachment libraries (over 100 GB), multi-level subtask hierarchies, Enterprise-tier time entries and expenses, or dozens of active approval workflows move to eight to fourteen weeks because of the manual export path assessment, file re-upload orchestration, and approval workflow documentation scope.

Adjacent paths

Related migrations to explore

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