Helpdesk migration
Field-level mapping, validation, and rollback between ASAPP and Gorgias. We move data and schema; workflows are rebuilt natively in Gorgias.
ASAPP
Source
Gorgias
Destination
Compatibility
8 of 12
objects map 1:1 between ASAPP and Gorgias.
Complexity
BStandard
Timeline
3-5 weeks
Overview
ASAPP and Gorgias serve different market segments and operational paradigms. ASAPP is an AI-native CCaaS platform built for Fortune 100 contact centers with autonomous GenerativeAgent capabilities and enterprise-only deployment timelines. Gorgias is a helpdesk platform optimized for eCommerce brands with deep Shopify integration, ticket-based pricing, and macros for order management. Migrating from ASAPP to Gorgias is a platform-type migration: conversation-centric CCaaS data must map to ticket-centric helpdesk records. We extract conversation threads from ASAPP's S3 batch reports and real-time event APIs, map Agents to Gorgias Users, and preserve custom structured data fields as Gorgias custom field definitions. ASAPP's AI model tuning, routing rules, workflow automations, and intent configurations are proprietary platform settings that cannot export; we document the full configuration inventory for the customer's team to rebuild in Gorgias. We do not migrate automations, macros, or rules as code.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a ASAPP object lands in Gorgias, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
ASAPP
Conversation
Gorgias
Ticket
1:1ASAPP Conversations (multi-message threads with AI annotations, routing metadata, and CSAT scores) map to Gorgias Tickets. We extract conversation metadata including channel type, routing assignment, resolution outcome, and timestamp from ASAPP's S3 batch exports and real-time event API, then map these to Gorgias ticket fields. The ASAPP conversation ID is preserved in a custom field asapp_conversation_id__c for audit trail. ASAPP conversation segments (structured data extracted by ASAPP's AI) map to Gorgias custom field values on the ticket.
ASAPP
Agent
Gorgias
User
1:1ASAPP Agent records (including performance metrics, handle time data, and assignment metadata from S3 exports) map to Gorgias Users. Agent identity is resolved by email match. Performance metrics like average handle time and CSAT scores from ASAPP are preserved in Gorgias User-level custom fields because Gorgias does not have a native agent performance object. Any ASAPP Agent without a matching Gorgias User is placed in a reconciliation queue for the customer's admin to provision before record import resumes.
ASAPP
Customer
Gorgias
Customer
1:1ASAPP Customer profiles associated with conversations map to Gorgias Customers. We preserve the association between customer records and conversation history by storing the ASAPP customer identifier in a custom field asapp_customer_id__c. Customer contact information (name, email, phone, channel handles) migrates directly to Gorgias Customer fields. If ASAPP stores customer attributes as structured data fields, we map these to Gorgias Customer custom fields.
ASAPP
Structured Data Field (custom)
Gorgias
Custom Field (ticket or customer)
1:1ASAPP allows customers to define custom structured data fields via a dedicated API (structured-data-field object) to extract non-standard data from conversations. These custom field schemas are preserved in export but field names and data types must be mapped individually to Gorgias Custom Field definitions. We export the full ASAPP field schema during scoping, create equivalent Gorgias custom fields (boolean, number, text, date, or dropdown based on ASAPP data type), and populate them on the corresponding Gorgias Tickets or Customers during migration.
ASAPP
Segment
Gorgias
Tag
1:1ASAPP Segments define which structured data the system extracts for specific conversation types and are configurable via ASAPP's segments API. Segment definitions export as metadata; the values themselves appear as structured data field values on individual conversations. We map ASAPP segment identifiers to Gorgias Tags on the corresponding Tickets, preserving the categorization logic that ASAPP's AI used for conversation triage.
ASAPP
Conversation Metadata
Gorgias
Ticket Field (standard)
1:1ASAPP conversation metadata including channel type (voice, messaging, digital), routing information, CSAT scores, and disposition codes maps to Gorgias standard ticket fields (channel, assignee, satisfaction rating) and custom fields for metadata that Gorgias does not store natively. We map ASAPP channel_type to Gorgias channel, ASAPP routing queue to Gorgias team assignment, and ASAPP csat_score to a custom field asapp_csat__c.
ASAPP
Report (S3 batch)
Gorgias
Report (manual rebuild)
lossyASAPP delivers reports via three channels: File Exporter API (programmatic), S3 batch reports (batch with delay), and real-time event API. We migrate the report data as Tickets and Ticket-level metrics rather than native report objects because Gorgias does not support report schema migration. The customer's admin rebuilds report definitions in Gorgias's reporting module using migrated ticket data as the source. Report metadata (report name, schedule, filters) is documented for rebuild guidance.
ASAPP
Report (real-time event API)
Gorgias
Ticket Field
lossyASAPP Desk/Admin and RTCI real-time event exports carry channel events and conversation updates with low latency. We map these to Gorgias Tickets and Ticket update events, preserving the real-time event sequence where Gorgias's ticket timeline supports it. Any event types that do not map to Gorgias ticket fields are documented as part of the gap analysis delivered with migration documentation.
ASAPP
Configuration and Settings
Gorgias
Not migratable
lossyASAPP configuration including AI model tuning, routing rules, workflow automations, and intent configurations are proprietary platform settings that cannot be exported via API. We do not migrate these. We document the full configuration inventory during discovery (agent skills, routing logic, automation triggers, intent definitions, AI response templates) and deliver a requirements specification for rebuilding in Gorgias Rules, Macros, and Help Center. The customer or a Gorgias implementation partner rebuilds these post-migration.
ASAPP
AI Model Settings
Gorgias
Not migratable
lossyASAPP's GenerativeAgent tuning, intent training data, and AI response configurations are platform-specific and proprietary. These do not export. We document the AI model's scope (what intents it handles, what escalation rules it follows) as part of the configuration inventory so the customer's team can evaluate Gorgias AI Assist and rule-based automation as replacement options.
ASAPP
Attachment
Gorgias
Attachment
1:1ASAPP conversation attachments (images, documents, audio recordings from voice channel) map to Gorgias Ticket Attachments. We extract attachments from ASAPP's S3 batch exports and upload them to Gorgias via the attachments API, linking each attachment to the corresponding ticket by asapp_conversation_id__c lookup. Audio recordings from voice channel conversations require separate handling and are documented as a media-type flag for the customer to review post-migration.
ASAPP
Macro (if defined in ASAPP)
Gorgias
Macro
1:1ASAPP does not have a native macro object, but some ASAPP customers define response templates or automation rules that function as macros. We treat these as automation rules in the configuration inventory (not migratable) and document them separately. If the customer has defined response templates in a structured format that we can extract, we provide them as reference input for Gorgias Macro creation but do not create Gorgias Macros as part of migration scope.
| ASAPP | Gorgias | Compatibility | |
|---|---|---|---|
| Conversation | Ticket1:1 | Fully supported | |
| Agent | User1:1 | Fully supported | |
| Customer | Customer1:1 | Fully supported | |
| Structured Data Field (custom) | Custom Field (ticket or customer)1:1 | Fully supported | |
| Segment | Tag1:1 | Fully supported | |
| Conversation Metadata | Ticket Field (standard)1:1 | Fully supported | |
| Report (S3 batch) | Report (manual rebuild)lossy | Fully supported | |
| Report (real-time event API) | Ticket Fieldlossy | Fully supported | |
| Configuration and Settings | Not migratablelossy | Not supported | |
| AI Model Settings | Not migratablelossy | Fully supported | |
| Attachment | Attachment1:1 | Fully supported | |
| Macro (if defined in ASAPP) | Macro1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
ASAPP gotchas
ASAPP API rate limit of 100 req/s with daily hard cap
ASAPP exports are split across three distinct reporting channels
Custom structured data fields and segments require manual schema mapping
Configuration and AI model settings are not exportable
Gorgias gotchas
AI Agent adds outcome-based fees on top of billable ticket costs
Overage billing for tickets scales nonlinearly
API rate limits restrict bulk export throughput
Agent data visibility cannot be restricted by role for GDPR use cases
Knowledge Base translations require separate API calls per locale
Pair-specific challenges
Migration approach
Discovery and ASAPP export audit
We audit the ASAPP environment across export channels (S3 batch, File Exporter API, real-time event API), custom structured data field schemas, segment definitions, agent records, and conversation volume. We identify the data present in each of the three export channels and determine whether any conversations fall in the gap between the batch window close and migration start. We also extract the full configuration inventory (routing rules, AI model settings, automation triggers, intent definitions) for documentation. The discovery output is a written migration scope specifying which records migrate from which channel and a list of non-migratable configuration items for the customer to review.
Gorgias environment setup and custom field creation
We configure the Gorgias destination environment before data migration begins. This includes creating custom fields that map from ASAPP structured data field schemas (boolean, number, text, date, or dropdown based on ASAPP data type), setting up Tags for ASAPP segment mappings, and creating any custom fields needed for ASAPP conversation metadata that Gorgias does not store natively. We also configure the Gorgias channel settings for the channels being migrated (email, chat, social). Schema setup is validated in Gorgias before any records are loaded.
Three-channel export reconciliation and unified timeline construction
We extract data from all three ASAPP export channels (S3 batch, File Exporter API, real-time event API) and reconcile them into a unified dataset. The primary reconciliation challenge is that S3 batch exports carry historical data with delay, while real-time event exports carry recent data. We identify the gap window, extract any missing records from the real-time channel to fill the gap, and produce a reconciled dataset with no duplicate conversations and no gaps in the timeline. This step is complete only when the unified dataset passes a row-count and timestamp-continuity check.
Agent-to-User mapping and provisioning queue
We extract every distinct ASAPP Agent referenced on Conversation records and match by email against the Gorgias destination User table. Agents without a matching Gorgias User are placed in a provisioning queue. The customer's Gorgias admin creates the missing User accounts before the conversation migration phase begins. Migration cannot proceed past this step because Ticket assignee references in Gorgias require a valid User ID.
Conversation-to-Ticket migration in dependency order
We run the production migration in record-dependency order: Customers first (to establish the customer record), then Tickets (with Customer ID resolved, Agent ID resolved, custom fields populated from ASAPP structured data, Tags applied from ASAPP segments, and conversation metadata stored in custom fields). Attachments are migrated after Tickets, linked via the asapp_conversation_id__c custom field. Each phase emits a row-count reconciliation report before the next phase begins. We use Gorgias's REST API with rate-limit handling and exponential backoff to avoid triggering Gorgias API limits during high-volume load.
Cutover, validation, and configuration rebuild handoff
We freeze ASAPP writes during cutover, run a final delta migration of any records modified during the migration window, then enable Gorgias as the system of record. We validate ticket count, customer count, and attachment integrity against the reconciled source dataset. We deliver the configuration inventory document (routing rules, AI model settings, automation triggers, intent definitions) to the customer's team with a requirements spec for rebuilding in Gorgias Rules, Macros, and Help Center. We support a one-week hypercare window where we resolve any data quality issues raised by the customer's team. We do not rebuild ASAPP configuration as Gorgias automations inside the migration scope; that is a separate engagement.
Platform deep dives
ASAPP
Source
Strengths
Weaknesses
Gorgias
Destination
Strengths
Weaknesses
Complexity grading
Standard Helpdesk migration. 3 of 7 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across ASAPP and Gorgias.
Object compatibility
3 of 7 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
7-object category — typical timelines run 2–7 days end-to-end.
API constraints
ASAPP: 100 requests per second spike arrest; daily hard cap that returns 429 and can trigger token revocation.
Data volume sensitivity
ASAPP exposes a bulk API — large-volume migrations stream efficiently.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during ASAPP to Gorgias migration scoping. Not seeing yours? Book a call.
Walk through your ASAPP to Gorgias migration with a real engineer — 30 minutes, free, written quote within 24 hours.
Book a free 30 minute consultationAdjacent paths
Other ways to leave ASAPP
Other ways to arrive at Gorgias
Ready when you are
Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.