Migrate your Spotler CRM data
UK-based SMB CRM with integrated marketing automation and straightforward data export. Migrates cleanly via CSV or API, but scales slowly beyond 5,000 companies.
In its favor
Why people choose Spotler CRM
The signal that keeps Spotler CRM on the shortlist. Sourced from G2, Capterra, and customer scoping calls.
Low entry cost with a genuine free tier—2 users, unlimited contacts, and basic CRM features at zero charge, validated by the G2 review corpus noting 'excellent value for money' and simple plan upgrades.
Native integration with Spotler marketing products (email campaigns, web forms, marketing automation) keeps B2B sales and marketing in a single platform, avoiding separate tool sprawl.
Self-service configuration without consultants—users report adding custom fields and contact properties themselves, confirmed across Capterra reviews praising the 'do it yourself' ethos.
Two-way MailSync email integration synchronises Outlook and Gmail directly within the CRM, handling conversation threading and contact updates without a separate email plugin.
Responsive customer support at lower price points than HubSpot or Salesforce, with G2 reviews citing 'excellent customer service' as a consistent differentiator.
The platform is built for small to mid-sized teams and reaches a ceiling fast—Capterra and G2 reviews note it lacks advanced features found in larger CRMs, limiting customisation and reporting depth for growing businesses.
Marketing add-on pricing stacks on top of the base CRM licence—Simple Marketing at $26/month and Advanced Marketing at $55/month increase total cost significantly for teams needing full automation.
Company record limits enforce plan tiers—Starter caps at 1,000 companies and Professional at 5,000, which forces expensive upgrades before other enterprise features are needed.
Limited third-party integrations compared to HubSpot or Salesforce—users seeking native connections to ERPs, advanced analytics, or niche tools find the ecosystem restrictive.
Some users report the support portal lacks a formal ticket-tracking interface, making it difficult to escalate or track the urgency of support requests without direct email.
Reasons to switch
Why people leave Spotler CRM
The recurring reasons buyers give for replacing Spotler CRM. Presented as facts, not knocks.
Platform scorecard
Strengths, weaknesses, and where Spotler CRM fits
Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.
SWOT — strengths, weaknesses, and use-case fit
Strengths
Weaknesses
Where it works
Where it struggles
Pricing tiers
Spotler CRM pricing overview
Spotler CRM uses per-user, per-month pricing across four tiers. A free tier with two users allows small teams to evaluate the platform before committing. Optional marketing add-ons (Simple at $26/month, Advanced at $55/month) layer additional cost for email marketing and automation features. The per-user model means costs scale linearly with team size rather than contact count, which is predictable for growing sales teams.
Free
Tier 1 of 4
$0/month (2 users)
What's included
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What gets migrated
Spotler CRM object support
Object-by-object support for Spotler CRM migrations. Per-pair details surface during scoping.
Contacts
Fully supportedContacts are the primary record in Spotler CRM. Each Contact links to a Company, stores standard fields (name, email, phone, address) and custom properties. We map Contacts 1:1 by email address as the unique key and preserve all standard fields. Custom properties transfer as-is and are recreated as custom fields in the destination.
Companies (Accounts)
Fully supportedCompanies store account-level data including industry, size, and address. The Company-to-Contact relationship is preserved via the company_id foreign key. We export Company records separately and re-link them to their Contact set post-import using the stored relationship identifier.
Opportunities (Deals)
Mapping requiredOpportunities carry pipeline stage, deal value, expected close date, and an assigned Owner. Pipeline stages vary by CRM configuration, so we collect the source stage names during scoping and map them to the destination pipeline structure. Owner assignment requires a user lookup table to match by email.
Activities (Tasks and Events)
Mapping requiredActivities include tasks, calls, meetings, and notes linked to Contacts or Companies. We export activity type, date, duration, description, and the related record ID. Note that Spotler stores activity history as individual records—high-volume activity sets require chunked API reads to avoid timeouts.
Custom Fields and Dropdown Lists
Mapping requiredSpotler CRM allows unlimited custom fields on Contacts, Companies, and Opportunities. Dropdown lists are defined separately in settings and referenced by field. We export the field definitions alongside the data and recreate the field structure in the destination before importing record values. Dropdown values require explicit mapping when destination options differ.
Quotations
Mapping requiredQuotations are available on Professional and Enterprise plans. Each quotation carries line items, pricing, and status. We export quotation records and line items as a separate table, then reconstruct them in the destination using product/item lookups where available.
Cases (Service Tickets)
Mapping requiredCase management with SLA assignment is available on Professional and Enterprise tiers. Cases link to Contacts and carry priority, status, and assignment data. We export cases as individual records and map status values explicitly, noting that SLA rules cannot be transferred and must be reconfigured in the destination.
Documents
Mapping requiredDocuments attach to Contacts, Companies, and Opportunities. Storage limits vary by plan (100MB Free, 1GB Starter, 5GB Professional). We export document metadata (filename, size, linked record, upload date) and retrieve the actual file via API. Large document sets require staged downloads to respect rate limits.
Workflows (Automations)
Not in this platformWorkflows define automation logic—triggers, conditions, and actions. We do not migrate workflow definitions because they reference field IDs and object logic specific to Spotler CRM. Instead, we document the workflow sequence and recommend rebuilding equivalent automations in the destination platform using the recorded logic as a specification.
Users and Permissions
Mapping requiredUsers store name, email, role, and group membership. Permission levels (Admin, Standard, Read-only) vary by plan tier. We export the user table and map roles to the closest equivalent in the destination. Active vs. inactive status is preserved to avoid licensing waste post-migration.
Tags and Lists
Mapping requiredSpotler uses both static lists and dynamic segments for segmentation. Tags apply to individual records. We export tag names per contact and list membership records separately, then recreate them as tags or dynamic lists in the destination depending on the target platform's structure.
Reports and Dashboards
Not in this platformReports and dashboard widgets store query logic and visualisation configuration tied to Spotler's internal schema. We do not migrate report definitions. We export the underlying data so reports can be rebuilt from scratch in the destination platform.
| Object | Support | Notes |
|---|---|---|
| Contacts | Fully supported | Contacts are the primary record in Spotler CRM. Each Contact links to a Company, stores standard fields (name, email, phone, address) and custom properties. We map Contacts 1:1 by email address as the unique key and preserve all standard fields. Custom properties transfer as-is and are recreated as custom fields in the destination. |
| Companies (Accounts) | Fully supported | Companies store account-level data including industry, size, and address. The Company-to-Contact relationship is preserved via the company_id foreign key. We export Company records separately and re-link them to their Contact set post-import using the stored relationship identifier. |
| Opportunities (Deals) | Mapping required | Opportunities carry pipeline stage, deal value, expected close date, and an assigned Owner. Pipeline stages vary by CRM configuration, so we collect the source stage names during scoping and map them to the destination pipeline structure. Owner assignment requires a user lookup table to match by email. |
| Activities (Tasks and Events) | Mapping required | Activities include tasks, calls, meetings, and notes linked to Contacts or Companies. We export activity type, date, duration, description, and the related record ID. Note that Spotler stores activity history as individual records—high-volume activity sets require chunked API reads to avoid timeouts. |
| Custom Fields and Dropdown Lists | Mapping required | Spotler CRM allows unlimited custom fields on Contacts, Companies, and Opportunities. Dropdown lists are defined separately in settings and referenced by field. We export the field definitions alongside the data and recreate the field structure in the destination before importing record values. Dropdown values require explicit mapping when destination options differ. |
| Quotations | Mapping required | Quotations are available on Professional and Enterprise plans. Each quotation carries line items, pricing, and status. We export quotation records and line items as a separate table, then reconstruct them in the destination using product/item lookups where available. |
| Cases (Service Tickets) | Mapping required | Case management with SLA assignment is available on Professional and Enterprise tiers. Cases link to Contacts and carry priority, status, and assignment data. We export cases as individual records and map status values explicitly, noting that SLA rules cannot be transferred and must be reconfigured in the destination. |
| Documents | Mapping required | Documents attach to Contacts, Companies, and Opportunities. Storage limits vary by plan (100MB Free, 1GB Starter, 5GB Professional). We export document metadata (filename, size, linked record, upload date) and retrieve the actual file via API. Large document sets require staged downloads to respect rate limits. |
| Workflows (Automations) | Not in this platform | Workflows define automation logic—triggers, conditions, and actions. We do not migrate workflow definitions because they reference field IDs and object logic specific to Spotler CRM. Instead, we document the workflow sequence and recommend rebuilding equivalent automations in the destination platform using the recorded logic as a specification. |
| Users and Permissions | Mapping required | Users store name, email, role, and group membership. Permission levels (Admin, Standard, Read-only) vary by plan tier. We export the user table and map roles to the closest equivalent in the destination. Active vs. inactive status is preserved to avoid licensing waste post-migration. |
| Tags and Lists | Mapping required | Spotler uses both static lists and dynamic segments for segmentation. Tags apply to individual records. We export tag names per contact and list membership records separately, then recreate them as tags or dynamic lists in the destination depending on the target platform's structure. |
| Reports and Dashboards | Not in this platform | Reports and dashboard widgets store query logic and visualisation configuration tied to Spotler's internal schema. We do not migrate report definitions. We export the underlying data so reports can be rebuilt from scratch in the destination platform. |
Gotchas
What to watch for in Spotler CRM migrations
Issues we've hit on past Spotler CRM migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.
Plan-tier company record caps block migrations at scale
Workflow definitions do not export and must be rebuilt
Document storage limits vary by plan tier
Custom fields require explicit schema mapping between environments
Two-way MailSync configuration does not transfer between CRMs
| Severity | Issue |
|---|---|
| High | Plan-tier company record caps block migrations at scale |
| Medium | Workflow definitions do not export and must be rebuilt |
| Medium | Document storage limits vary by plan tier |
| Low | Custom fields require explicit schema mapping between environments |
| Low | Two-way MailSync configuration does not transfer between CRMs |
Leaving Spotler CRM?
Where Spotler CRM customers move next
12 destinations Spotler CRM can migrate to.
How a Spotler CRM migration works
Four steps, Spotler CRM-specific
Connect
OAuth 2.0 Access Token (formerly Really Simple Systems CRM). Access tokens are generated under Settings > Integrations > API V4 > Manage API Keys and Alerts. The token is passed as Authorization: Bearer {access_token}. API access must first be enabled per user under 'Enable API Access to Users'. into Spotler CRM. Scopes limited to read-only on the data we move.
Map
We translate Spotler CRM-specific structures (custom fields, objects, value lists) to the destination's model.
Sample
Test with a 50–200 record subset to validate Spotler CRM quirks before production.
Migrate
Full migration with Spotler CRM rate-limit handling. Rollback available throughout.
FAQ
Spotler CRM migration FAQ
Answers to the questions buyers ask most during Spotler CRM migration scoping. Not seeing yours? Book a call.
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