CRM migration
Field-level mapping, validation, and rollback between SalezShark and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.
SalezShark
Source
Freshsales
Destination
Compatibility
7 of 10
objects map 1:1 between SalezShark and Freshsales.
Complexity
BStandard
Timeline
2-4 weeks
Overview
Moving from SalezShark to Freshsales is an extraction-constrained migration: SalezShark publishes no public API, so all source records come from batched CSV exports through the UI, and all destination imports go through Freshsales' REST API with tiered per-hour limits (1,000 on Blossom and Garden, 2,000 on Estate, 5,000 on Forest). We coordinate the export windows, transform each CSV to Freshsales' field schema, create custom fields and pipeline stages in Freshsales before import, and load in dependency order (Accounts first, then Contacts and Leads with AccountId resolved, then Deals, then Tasks). Workflow Automations and Custom Event Triggers from SalezShark Professional do not migrate as executable code; we deliver a written specification of every trigger, condition, and action for the customer's admin to rebuild in Freshsales' workflow builder. Enrichment data (email validity flags, company revenue ranges, employee counts) from SalezShark's built-in enrichment layer does not transfer and will not appear in Freshsales unless the customer enables Freddy AI enrichment or connects a third-party enrichment provider post-migration.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a SalezShark object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
SalezShark
Lead
Freshsales
Lead
1:1SalezShark Lead records map directly to Freshsales Lead. Auto-assignment rules and conversion scoring from SalezShark do not transfer — assignment rules are documented as a written specification for the admin to configure in Freshsales Lead assignment settings post-migration. Any lead scoring values stored in custom fields carry over as numeric custom fields on the Freshsales Lead object. The conversion mapping during migration (Lead-to-Contact-and-Account) is handled as a post-import step by the customer's admin, or we provide a mapping spreadsheet specifying the target Contact and Account for each converted Lead.
SalezShark
Contact
Freshsales
Contact
1:1SalezShark Contact records map to Freshsales Contact with a direct field-to-field mapping on standard fields (first_name, last_name, email, phone, address). SalezShark's built-in enrichment fields (company email format, employee count, revenue range) export as text or numeric custom fields but lose their verified/enrichment semantics — we flag these as candidates for Freddy AI enrichment post-migration. Contacts are imported after Accounts so that the AccountId lookup resolves at import time.
SalezShark
Account
Freshsales
Account
1:1SalezShark Account records map directly to Freshsales Account. The Account Name field is the primary dedupe key during import. Any custom fields on the SalezShark Account object (industry classification, employee range, revenue tier) are pre-created in Freshsales as matching custom fields before the account import batch runs. Accounts are the first object imported to satisfy the AccountId foreign key required by Contact and Deal imports.
SalezShark
Opportunity
Freshsales
Deal
1:1SalezShark Opportunity records map to Freshsales Deal. The pipeline stages from SalezShark are exported as a configuration record and re-created in Freshsales as pipeline stages before deal import begins. Deal value, close date, owner assignment, and stage status transfer directly. Any custom fields on Opportunity are pre-created in Freshsales; picklist values are mapped individually to avoid silent import failures caused by unlisted stage values.
SalezShark
Pipeline
Freshsales
Pipeline
lossySalezShark Pipelines and their configured stages are exported as a configuration specification. We create matching Freshsales Pipelines with the same stage names and ordering before Deal import. Probability percentages are set per stage in Freshsales to match the source values. If SalezShark uses multiple pipelines for different business lines, each becomes a separate Freshsales Pipeline with its own stage set.
SalezShark
Custom Field
Freshsales
Custom Field
lossySalezShark custom field definitions (field names, data types, picklist values) are extracted during scoping and pre-created in Freshsales as matching custom fields before any record import. Field types are mapped: SalezShark text fields map to Freshsales text fields, picklists map to dropdowns, numeric fields map to number fields. Any picklist values present in SalezShark but absent in Freshsales are created before import to avoid validation errors blocking record inserts.
SalezShark
Task and Activity
Freshsales
Task
1:1SalezShark Tasks map to Freshsales Tasks. Task status, priority, due date, owner, and associated record reference migrate directly. Tasks are imported last among standard objects to ensure the parent Contact, Account, and Deal records already exist in Freshsales with their destination IDs resolved. Freshsales API rate limits (per-hour cap by plan tier) determine the chunk size for task batches.
SalezShark
Workflow Automation
Freshsales
Workflow (Freshsales)
lossySalezShark Professional-tier Workflow Automations and Custom Event Triggers cannot be migrated as executable code. We export the full automation configuration — trigger conditions, filter logic, action sequences, and downstream field updates — as a written specification document delivered alongside the migrated records. The customer's Freshsales admin uses this document to rebuild equivalent workflows in Freshsales Admin Settings > Workflows. Custom Event Triggers are documented as API webhook configurations for the admin to set up in Freshsales' webhooks section.
SalezShark
Document
Freshsales
Attachment
1:1SalezShark Documents attached to records are exported as file metadata (file name, type, associated record) and re-associated with the corresponding Freshsales Contact, Account, or Deal after import. The actual file content is re-uploaded manually by the customer or via Freshsales' file attachment API, linked to the target record by ID resolved during migration.
SalezShark
User
Freshsales
User
1:1SalezShark User records map to Freshsales User via email address match. User provisioning in Freshsales is a manual step the customer's admin performs before migration — we cannot create Freshsales users programmatically. We provide a user mapping table listing every SalezShark owner email and the corresponding Freshsales User ID, which the admin populates before we run the record import. Any SalezShark owner without a Freshsales user creates orphaned records that require post-migration owner reassignment.
| SalezShark | Freshsales | Compatibility | |
|---|---|---|---|
| Lead | Lead1:1 | Fully supported | |
| Contact | Contact1:1 | Fully supported | |
| Account | Account1:1 | Fully supported | |
| Opportunity | Deal1:1 | Fully supported | |
| Pipeline | Pipelinelossy | Fully supported | |
| Custom Field | Custom Fieldlossy | Fully supported | |
| Task and Activity | Task1:1 | Fully supported | |
| Workflow Automation | Workflow (Freshsales)lossy | Fully supported | |
| Document | Attachment1:1 | Fully supported | |
| User | User1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
SalezShark gotchas
No publicly documented API for automated extraction
Minimum 10-user billing regardless of actual headcount
Workflow Automations are not executable at migration time
Custom Field schema varies by tier and by org configuration
Freshsales gotchas
Freddy AI is Pro-tier only despite heavy marketing
Post-migration emails and sequences are disabled
Bot session credits are a one-time 500-session allocation
Phone credits charged per minute with no cap
File storage limits scale with plan tier
Pair-specific challenges
Migration approach
Discovery and CSV export coordination
We audit the customer's SalezShark account to identify all active objects (Contacts, Leads, Accounts, Opportunities, Tasks, Custom Fields), record volumes per object, and any active Workflow Automations or Custom Event Triggers. Because SalezShark has no API, we coordinate with the customer's admin to run batched CSV exports from the UI — filtered by date range or owner to keep file sizes manageable. We estimate batch count and export timeline based on total record volume. We also confirm the destination Freshsales plan tier to determine the applicable API rate limits that will govern import batch sizing.
Schema extraction and Freshsales field pre-creation
We extract the full custom field schema from SalezShark settings (field names, data types, picklist values, required/optional status) and cross-reference it against Freshsales' field types. We create all missing custom fields in Freshsales (Admin Settings > Custom Fields) before any record import begins. We also configure Freshsales Pipelines and Stages to match the source pipeline structure, set up required dropdown values, and confirm the lead-to-contact conversion field mapping that the customer's admin will use post-import.
Freshsales plan review and API limit confirmation
We confirm the customer's Freshsales plan tier (Sprout, Blossom, Garden, Estate, Forest) to determine the applicable API rate limits and available features. If the customer is on Sprout (which has no API access), we route standard objects through Freshsales' CSV import wizard instead of the REST API and document the API migration path if the customer upgrades. For customers on paid tiers, we set up the Freshsales API key and configure batch chunking parameters aligned with the per-hour rate limit.
Test migration and reconciliation in Freshsales
We run a test migration using a subset of SalezShark records (typically 200-500 records per object) into the customer's Freshsales account to validate field mappings, identify any rejected records due to missing picklist values or required fields, and confirm that pipeline stage assignments map correctly. The customer spot-checks imported records against the SalezShark source and signs off on the mapping before we proceed to production migration. Any custom field mismatches, required field gaps, or picklist value mismatches are corrected in Freshsales and the test is re-run.
Production migration in dependency order
We run the production migration in record-dependency order: Accounts first (as the parent record for Contacts and Deals), then Contacts and Leads with AccountId resolved from the Account import, then Deals with AccountId, OwnerId, and Pipeline/Stage resolved, then Tasks last (with parent record lookups resolved to prevent orphaned tasks). Each batch is sized to stay within the destination Freshsales plan's per-hour API rate limit. We emit a row-count reconciliation report after each batch showing records imported, records rejected, and rejection reasons. Any workflow automation configurations from SalezShark are exported as written specifications during this phase.
Cutover, validation, and automation rebuild handoff
We freeze writes in SalezShark, run a final delta export for any records modified during the migration window, import the delta into Freshsales, and then validate the full record set. We deliver the Workflow Automation specification document to the customer's admin with a recommended Freshsales Workflow equivalent for each automation. We support a brief hypercare window to resolve import reconciliation issues. We do not rebuild SalezShark Workflows in Freshsales as part of standard migration scope; that work belongs to the customer's admin or a separate implementation engagement.
Platform deep dives
SalezShark
Source
Strengths
Weaknesses
Freshsales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across SalezShark and Freshsales.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
SalezShark: Not publicly documented.
Data volume sensitivity
SalezShark doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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