Migrate your MobileAction data
ASO and Apple Search Ads intelligence platform for mobile app and game marketers, covering keyword tracking, competitor analysis, and campaign insights across the App Store and Google Play.
In its favor
Why people choose MobileAction
The signal that keeps MobileAction on the shortlist. Sourced from G2, Capterra, and customer scoping calls.
Keyword ranking accuracy and search score metrics help indie developers validate ASO strategies before committing to paid campaigns.
Responsive customer support and intuitive UI lower the learning curve for teams without dedicated ASO expertise.
Generous free tier with core keyword tracking lets small teams instrument their app store presence without upfront cost.
Competitor tracking dashboards surface which keywords rivals rank for, giving actionable direction for metadata optimization.
Email report automation reduces manual checking overhead for marketers managing multiple app titles.
Unannounced feature restrictions on paid tiers without customer communication erode trust and prompt churn.
Free plan keyword limits are insufficient for developers managing several apps, pushing users toward alternatives like ASOMobile or ASODesk.
CPC and volume estimates are directional only — serious Apple Ads bidding still requires Apple’s own console for accurate optimization.
Recent pricing changes removed previously available features without clear migration paths for affected users.
Reasons to switch
Why people leave MobileAction
The recurring reasons buyers give for replacing MobileAction. Presented as facts, not knocks.
Platform scorecard
Strengths, weaknesses, and where MobileAction fits
Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.
SWOT — strengths, weaknesses, and use-case fit
Strengths
Weaknesses
Where it works
Where it struggles
Pricing tiers
MobileAction pricing overview
MobileAction uses a tiered subscription model with monthly and annual billing. Lite starts at $15/month, annual billing reduces it to $12.50/month. Pro and Enterprise pricing is not published and requires a sales conversation. Higher tiers unlock API volume, keyword history depth, and automated campaign features.
Lite
Tier 1 of 3
$15/month or $12.50/month billed yearly
What's included
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Book a free 30 minute consultationPricing is informational. FlitStack AI does not bill on MobileAction's schedule — see our quote-based pricing →
What gets migrated
MobileAction object support
Object-by-object support for MobileAction migrations. Per-pair details surface during scoping.
Tracked Apps
Fully supportedApps registered in MobileAction for monitoring are exported via the Dashboard API as a flat list including app ID, name, store, and visibility score. Standard field export is well-supported across all paid tiers.
Keywords
Fully supportedKeyword tracking data includes ranking positions, search volume estimates, and difficulty scores per app-country pair. Historical rows are retrievable as dated records. Volume data is modeled, not first-party, which we note in export documentation.
Competitor Benchmarks
Mapping requiredCompetitor visibility scores and ranked keyword lists export cleanly, but the definition of 'competitor set' is user-curated. We preserve the user-defined competitor group and flag any that may have been added via a paid tier no longer active.
Apple Search Ads Campaigns
Mapping requiredCampaign structures and ad group assignments export from SearchAds.com modules. Goal configurations and automated rules may require mapping to the destination’s equivalent campaign hierarchy since goal semantics vary across platforms.
Custom Product Pages
Fully supportedCPP metadata including screenshots, promotional text, videos, and associated keywords export via the CPP Intelligence API. We preserve the page ID and app association so the destination can reconstruct CPP-to-keyword mappings.
Ad Creatives
Mapping requiredCreative assets are referenced by ID and include impression share and performance signals. The raw creative files (screenshots, video files) are URLs, not binary blobs — we export the URL references and note that assets hosted by MobileAction may not persist after account closure.
Keyword Ranking History
Fully supportedDaily or weekly ranking snapshots per keyword-app-country export as dated rows. This is a high-volume dataset — we chunk exports into dated batches to avoid timeouts and preserve ordering.
Automation Rules
Mapping requiredAutomated bid and budget rules defined in SearchAds.com are exported as structured conditions. Goal categories (6 types) are named values that may need remapping if the destination platform uses different goal taxonomy.
App Intelligence Metrics
Mapping requiredEstimated downloads, revenue, and market share figures are third-party modeled estimates. We export the values and their estimation provenance tag so downstream analysts can apply their own confidence adjustments.
Dashboard Settings
Mapping requiredUser-level settings including tracked countries, notification preferences, and team member assignments export as configuration blobs. Schema varies by plan tier, so we flag any settings that were plan-gated.
| Object | Support | Notes |
|---|---|---|
| Tracked Apps | Fully supported | Apps registered in MobileAction for monitoring are exported via the Dashboard API as a flat list including app ID, name, store, and visibility score. Standard field export is well-supported across all paid tiers. |
| Keywords | Fully supported | Keyword tracking data includes ranking positions, search volume estimates, and difficulty scores per app-country pair. Historical rows are retrievable as dated records. Volume data is modeled, not first-party, which we note in export documentation. |
| Competitor Benchmarks | Mapping required | Competitor visibility scores and ranked keyword lists export cleanly, but the definition of 'competitor set' is user-curated. We preserve the user-defined competitor group and flag any that may have been added via a paid tier no longer active. |
| Apple Search Ads Campaigns | Mapping required | Campaign structures and ad group assignments export from SearchAds.com modules. Goal configurations and automated rules may require mapping to the destination’s equivalent campaign hierarchy since goal semantics vary across platforms. |
| Custom Product Pages | Fully supported | CPP metadata including screenshots, promotional text, videos, and associated keywords export via the CPP Intelligence API. We preserve the page ID and app association so the destination can reconstruct CPP-to-keyword mappings. |
| Ad Creatives | Mapping required | Creative assets are referenced by ID and include impression share and performance signals. The raw creative files (screenshots, video files) are URLs, not binary blobs — we export the URL references and note that assets hosted by MobileAction may not persist after account closure. |
| Keyword Ranking History | Fully supported | Daily or weekly ranking snapshots per keyword-app-country export as dated rows. This is a high-volume dataset — we chunk exports into dated batches to avoid timeouts and preserve ordering. |
| Automation Rules | Mapping required | Automated bid and budget rules defined in SearchAds.com are exported as structured conditions. Goal categories (6 types) are named values that may need remapping if the destination platform uses different goal taxonomy. |
| App Intelligence Metrics | Mapping required | Estimated downloads, revenue, and market share figures are third-party modeled estimates. We export the values and their estimation provenance tag so downstream analysts can apply their own confidence adjustments. |
| Dashboard Settings | Mapping required | User-level settings including tracked countries, notification preferences, and team member assignments export as configuration blobs. Schema varies by plan tier, so we flag any settings that were plan-gated. |
Gotchas
What to watch for in MobileAction migrations
Issues we've hit on past MobileAction migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.
Plan tier gates access to key API endpoints and data volumes
Keyword volume and revenue estimates are modeled approximations
Ad creative asset URLs may not persist after account cancellation
No bulk export endpoint — API is paginated per object
Competitor sets are user-curated and not universally exported
| Severity | Issue |
|---|---|
| High | Plan tier gates access to key API endpoints and data volumes |
| Medium | Keyword volume and revenue estimates are modeled approximations |
| Medium | Ad creative asset URLs may not persist after account cancellation |
| Medium | No bulk export endpoint — API is paginated per object |
| Low | Competitor sets are user-curated and not universally exported |
Leaving MobileAction?
Where MobileAction customers move next
12 destinations MobileAction can migrate to.
How a MobileAction migration works
Four steps, MobileAction-specific
Connect
API key (per the docs.mobileaction.co endpoint structure) into MobileAction. Scopes limited to read-only on the data we move.
Map
We translate MobileAction-specific structures (custom fields, objects, value lists) to the destination's model.
Sample
Test with a 50–200 record subset to validate MobileAction quirks before production.
Migrate
Full migration with MobileAction rate-limit handling. Rollback available throughout.
FAQ
MobileAction migration FAQ
Answers to the questions buyers ask most during MobileAction migration scoping. Not seeing yours? Book a call.
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Migrate MobileAction.
Without the rebuild.
Free scoping call with a migration engineer. Tell us about your MobileAction setup and destination — written quote back within a business day.