CRM

Migrate your Mazrica Sales (formerly Senses) data

Japan-born sales-first CRM and SFA with AI-driven deal scoring and a card-based UI that minimizes data-entry friction for field sales teams.

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In its favor

Why people choose Mazrica Sales (formerly Senses)

The signal that keeps Mazrica Sales (formerly Senses) on the shortlist. Sourced from G2, Capterra, and customer scoping calls.

AI-driven opportunity scoring and risk analysis using historical deal data to recommend next actions, sourced from G2 reviews and ITReview Leader awards across SFA and CRM categories.

Card-based deal pipeline UI with drag-and-drop stage transitions that reduces onboarding friction for sales reps unfamiliar with traditional CRM workflows.

OCR名片 (business card) scanning and AI-powered contact deduplication that accelerates initial CRM population from field encounters.

Native Japanese-language interface and local customer support cited in comparison reviews as a key differentiator for Japan-based SMBs evaluating SFA tools.

Pre-built Workato connector and iPaaS integration support that reduces friction for teams with existing Japanese cloud toolchains.

Feature breadth creates a steep learning curve — G2 reviewers note that having all capabilities available can make the tool feel complex to navigate for some users.

Pricing at higher tiers (Growth at ¥110,000/month, Enterprise at ¥330,000/month) scales into significant annual commitments with no published free trial to validate fit before paying.

AI order forecasting and risk analysis features require substantial historical deal data to produce useful outputs — teams with limited CRM history report underwhelming AI recommendations initially.

Reasons to switch

Why people leave Mazrica Sales (formerly Senses)

The recurring reasons buyers give for replacing Mazrica Sales (formerly Senses). Presented as facts, not knocks.

Platform scorecard

Strengths, weaknesses, and where Mazrica Sales (formerly Senses) fits

Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.

SWOT — strengths, weaknesses, and use-case fit

Strengths

AI-assisted deal scoring, risk analysis, and order forecasting built directly into the opportunity workflow.Card-based pipeline UI with drag-and-drop stage changes that reduces friction for sales reps on the move.OCR名片 scanning and AI-powered deduplication for rapid contact creation from field encounters.Native Japanese-language product and support team — no localization gap for domestic SMBs.Workato pre-built connector and iPaaS support for teams with existing Japanese cloud toolchains.

Weaknesses

Feature-rich interface creates a learning curve — G2 reviewers note complexity for some user segments.Minimum 5-user contract on Starter tier may be costly for very small sales teams.No published free trial or free tier to evaluate the product before committing to an annual contract.AI features require accumulated historical deal data to produce meaningful outputs — limited value at initial deployment.Binary attachments and saved reports are not accessible via the public API.

Where it works

Japan-based sales organizations of any size — the native Japanese interface, local support team, and Workato/iPaaS pre-built connectors align with domestic cloud toolchains and avoid localization gaps.Field sales teams that spend significant time outside the office — the mobile app, card-based pipeline UI with drag-and-drop, and OCR business card scanning reduce friction for reps entering data on the move.Sales organizations with 5 or more users that have accumulated historical deal data — AI-driven deal scoring, risk analysis, and order forecasting improve as the system trains on past wins and losses.Teams managing complex, multi-stage sales processes across distributed branches — the unified timeline view, activity history, and team-wide pipeline visibility reduce knowledge silos and handoff errors.Companies transitioning from Excel or informal tracking to structured CRM — the intuitive UI, guided workflows, and onboarding support reduce adoption resistance cited in case studies.

Where it struggles

Teams deploying with no or minimal historical deal data — the AI order forecasting and risk analysis features produce underwhelming outputs at launch since the models require accumulated pipeline history to generate meaningful predictions.Organizations needing to evaluate the product before committing — there is no published free trial or free tier, and the minimum annual contract with no trial window creates upfront evaluation risk.Very small sales teams under 5 users — the Starter plan minimum 5-user contract at ¥27,500/month makes the tool cost-prohibitive for micro-teams or solo practitioners.Non-Japanese-speaking organizations — the product is designed for the domestic market and lacks equivalent English-language documentation, support depth, or interface parity.Teams that depend on binary attachments or saved reports via the public API — these object types are not accessible through the exposed v1 REST API, limiting export and integration flexibility.

Pricing tiers

Mazrica Sales (formerly Senses) pricing overview

Pricing is per-user on the Starter tier (minimum 5 users) and published as flat monthly rates for Growth and Enterprise tiers. All plans require a minimum 1-year contract. No free trial or free tier is publicly available.

Starter

Tier 1 of 3

¥27,500/month (5 users minimum, ¥5,500/user/month)

What's included

Minimum 5-user contract requiredCore CRM and SFA functions: contact, opportunity, activity managementCard-based pipeline UIAI risk analysis and deal scoringMobile app accessBasic reporting dashboardWorkato connector access

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Pricing is informational. FlitStack AI does not bill on Mazrica Sales (formerly Senses)'s schedule — see our quote-based pricing →

What gets migrated

Mazrica Sales (formerly Senses) object support

Object-by-object support for Mazrica Sales (formerly Senses) migrations. Per-pair details surface during scoping.

Contacts

Fully supported

Contacts are the core CRM record in Mazrica Sales. The API exposes full CRUD operations plus bulk registration endpoints. We map contact fields 1:1 and preserve lifecycle stage assignments which drive automation workflows in the destination system.

Companies

Mapping required

Company records store enterprise-level data including financial info, press releases, and securities filings pulled from external sources. We handle field-level mapping as company names and identifiers vary significantly between Japanese business registries and international CRMs.

Opportunities

Fully supported

Opportunities (案件) use a card-based Kanban pipeline with drag-and-drop stage changes. We preserve stage names, amounts, expected close dates, and owner assignments. Custom pipeline stages require schema mapping at migration time.

Activities

Fully supported

Activities (行動) are time-stamped engagement records linked to Contacts and Opportunities. We preserve the full activity timeline including activity type, date, owner, and related notes. Bulk activity imports are supported via the ContactActions batch endpoint.

Lifecycle Stages

Mapping required

Lifecycle Stage is a configurable property on Contacts that drives automation triggers. The platform exposes a dedicated LifecycleStageSetting API endpoint. We map existing stage values and flag any records without a stage assignment, which can silently break inbound automation rules.

Custom Objects

Mapping required

Custom Objects are user-defined data structures with their own schema definitions accessible via the CustomObjectSetting and CustomObjects API endpoints. Bulk read/write/delete operations are available. We read the live schema definition before migration and generate destination-side field mappings dynamically.

Users/Owners

Mapping required

User records carry roles and team assignments that gate permission sets in the platform. We map owner IDs to destination users and flag any orphaned ownership chains where the owning user does not exist in the target system.

Attachments

Not in this platform

File attachments associated with Contacts or Opportunities are not exposed via the documented v1 REST API. We do not migrate binary attachments through the API path and advise customers to export these manually via the web UI before migration cutoff.

Reports/Dashboards

Not in this platform

Saved reports and dashboard configurations are not accessible via the public API. We do not migrate analytics artifacts; these must be rebuilt in the destination platform post-migration.

Gotchas

What to watch for in Mazrica Sales (formerly Senses) migrations

Issues we've hit on past Mazrica Sales (formerly Senses) migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.

Medium

Rebrand from Senses to Mazrica Sales creates API path ambiguity

Medium

Minimum 5-user contract requirement on Starter tier

Medium

Annual contract commitment with no free trial

Low

AI features require historical data volume to function

How a Mazrica Sales (formerly Senses) migration works

Four steps, Mazrica Sales (formerly Senses)-specific

Connect

Not publicly documented in current API reference into Mazrica Sales (formerly Senses). Scopes limited to read-only on the data we move.

Map

We translate Mazrica Sales (formerly Senses)-specific structures (custom fields, objects, value lists) to the destination's model.

Sample

Test with a 50–200 record subset to validate Mazrica Sales (formerly Senses) quirks before production.

Migrate

Full migration with Mazrica Sales (formerly Senses) rate-limit handling. Rollback available throughout.

FAQ

Mazrica Sales (formerly Senses) migration FAQ

Answers to the questions buyers ask most during Mazrica Sales (formerly Senses) migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Mazrica Sales (formerly Senses) migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Mazrica Sales (formerly Senses) migrations under 1M records finish in 48–72 hours end-to-end. Larger orgs with custom objects or buyer-side security review typically take 5–7 days.

Ready when you are

Migrate Mazrica Sales (formerly Senses).
Without the rebuild.

Free scoping call with a migration engineer. Tell us about your Mazrica Sales (formerly Senses) setup and destination — written quote back within a business day.

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