Helpdesk migration
Field-level mapping, validation, and rollback between Masergy and Gorgias. We move data and schema; workflows are rebuilt natively in Gorgias.
Masergy
Source
Gorgias
Destination
Compatibility
10 of 12
objects map 1:1 between Masergy and Gorgias.
Complexity
CModerate
Timeline
4-6 weeks
Overview
Migrating from Masergy to Gorgias is a cross-category move: Masergy is a managed SD-WAN, UCaaS, and CCaaS bundle acquired by Comcast Business in 2021, while Gorgias is an e-commerce help desk platform centered on ticket management, customer profiles, and agent productivity. The migration scope centers on Masergy's Contact Center agent profiles and any support-related records that map to Gorgias's Customers, Tickets, and Teams objects. Masergy has no customer-facing API for self-service data export; all extraction requires Comcast Business professional services engagement, which extends timelines. Call recordings, MDR alert history, and SD-WAN site configurations are not migratable because Masergy stores them in infrastructure inaccessible to customers. We do not migrate automations, macros, or routing rules as code; we deliver a written inventory for the customer's admin to rebuild in Gorgias's automation framework. Pricing shifts from Masergy's opaque enterprise-bundled model to Gorgias's pay-per-ticket structure, which requires volume forecasting before cutover.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Masergy object lands in Gorgias, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Masergy
Contact Center Agent
Gorgias
Agent
1:1Masergy CCaaS agent profiles include login credentials, supervisor assignments, queue entitlements, and agent group memberships. We extract agent identities and their queue assignments as a structured import set. Active session state (logged-in status, current queue) does not migrate because it represents transient runtime data. Agent permissions and roles map to Gorgias Agent role settings, and supervisor relationships map to Gorgias Teams with the supervisor as the team lead.
Masergy
Contact Center Queue
Gorgias
Team
1:1Masergy Contact Center queue definitions include routing rules, priority settings, and agent group memberships. We preserve the queue structure and routing logic as a Gorgias Team configuration. Agent skill assignments from Masergy queues are mapped to Gorgias Teams so that ticket routing by team is maintained. Note that skills-based routing in Masergy (matching agent skills to ticket categories) requires manual configuration in Gorgias automation rules post-migration.
Masergy
Customer (CCaaS)
Gorgias
Customer
1:1Masergy customer records linked to CCaaS interactions (phone numbers, email addresses, name, and interaction history) map to Gorgias Customer profiles. Standard Customer fields in Gorgias include Name, Email, Phone, Language, Timezone, Note, and Customer type. We map Masergy customer identifiers to Gorgias Customer external_id for cross-reference. Custom fields migrate via Gorgias custom fields API as string, boolean, date, or number types per the field type in the source.
Masergy
Support Ticket
Gorgias
Ticket
1:1Masergy CCaaS support tickets (customer inquiries routed through queues) map to Gorgias Tickets with ID, Subject, Tags, External ID (carrying the Masergy ticket reference), Team (from queue mapping), Channel (derived from Masergy channel type), and Status. Conversation history (messages, agent replies, customer responses) migrates as ticket comments attached to the Ticket record in chronological order.
Masergy
UCaaS User
Gorgias
Agent
1:1Masergy Global UCaaS user records include extension assignments, dial-plan membership, and device provisioning settings. If the UCaaS user base overlaps with the CCaaS agent population (common in Masergy bundled deployments), we deduplicate by email address and create a single Gorgias Agent record rather than duplicating. Non-agent UCaaS users (internal-only) are documented separately and optionally migrated as Gorgias Customers if the customer chooses to bring internal ticket tracking into Gorgias.
Masergy
Team
Gorgias
Team
1:1Masergy team structures map supervisor-to-agent relationships and team-level queue assignments. We export team rosters as structured data and reapply them to Gorgias Teams with supervisor assigned as the team lead. Team-level SLA targets and queue assignments from Masergy are documented for manual reconfiguration in Gorgias automation rules.
Masergy
Dial Plan
Gorgias
Channel Configuration
lossyMasergy UCaaS dial plans define routing behavior for internal extensions, DID numbers, and outbound call routing. These do not have a direct Gorgias equivalent because Gorgias is a help desk platform, not a telephony platform. We document the dial plan structure as a configuration reference and flag that call routing must be reconfigured in the customer's chosen telephony provider (Gorgias supports phone channels via add-on). Inbound call routing to Gorgias tickets requires setup of Gorgias's phone channel integration post-migration.
Masergy
SD-WAN Site
Gorgias
Configuration Reference
1:1Masergy SD-WAN site definitions (tunnel definitions, WAN circuit assignments, routing policies, failover configurations) are infrastructure-specific and have no equivalent in Gorgias's data model. We extract these as structured configuration exports and deliver them as documentation for the customer's networking team. SD-WAN management remains in Comcast Business or migrates to an alternative SD-WAN vendor as a separate engagement.
Masergy
Call Recording
Gorgias
N/A
1:1Call recordings generated within Masergy CCaaS are stored in Masergy's media infrastructure and are not accessible via any customer-facing mechanism. We do not migrate call recordings. We flag this as a hard limitation upfront and advise customers to retain recordings in Masergy or arrange a manual archive through Comcast Business support if compliance retention is required. Gorgias does support call recording via its phone channel integration post-migration, but historical recordings from Masergy cannot be imported.
Masergy
Managed Detection and Response Alert
Gorgias
N/A
1:1MDR alert history and incident records are maintained in Masergy's internal SIEM and are not accessible via customer-facing tools. Enterprises migrating away from Masergy Managed Security cannot export their alert history. We document this gap in the migration scope and recommend that customers export any required compliance or audit records before initiating migration using the managed security portal's reporting features if available.
Masergy
Macro / Automation
Gorgias
Macro
lossyMasergy CCaaS routing rules, auto-attendant configurations, and queue escalation policies do not have a direct Gorgias equivalent as migratable code. We document the existing automation logic and deliver it as a written specification for the customer's admin to rebuild in Gorgias using Gorgias's macro and automation rule builder. Macros (standardized responses and actions) can be manually recreated in Gorgias based on the documented Masergy configuration.
Masergy
Security Policy
Gorgias
N/A
1:1Masergy Managed Security policy rules (firewall, IDS/IPS, MDR configurations) are infrastructure-specific and maintained within Masergy's security portal. These have no equivalent in Gorgias's data model. We document the security policy structure as a reference for the customer's security team. If the customer is migrating both CCaaS and managed security away from Masergy, a separate security policy migration engagement is required.
| Masergy | Gorgias | Compatibility | |
|---|---|---|---|
| Contact Center Agent | Agent1:1 | Fully supported | |
| Contact Center Queue | Team1:1 | Fully supported | |
| Customer (CCaaS) | Customer1:1 | Fully supported | |
| Support Ticket | Ticket1:1 | Fully supported | |
| UCaaS User | Agent1:1 | Fully supported | |
| Team | Team1:1 | Fully supported | |
| Dial Plan | Channel Configurationlossy | Fully supported | |
| SD-WAN Site | Configuration Reference1:1 | Fully supported | |
| Call Recording | N/A1:1 | Fully supported | |
| Managed Detection and Response Alert | N/A1:1 | Fully supported | |
| Macro / Automation | Macrolossy | Fully supported | |
| Security Policy | N/A1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Masergy gotchas
Acquisition by Comcast Business split the admin experience
No customer-facing API for data export
Call recording storage is non-portable
MDR alert and incident history not accessible
Long-term contract exit negotiation required
Gorgias gotchas
AI Agent adds outcome-based fees on top of billable ticket costs
Overage billing for tickets scales nonlinearly
API rate limits restrict bulk export throughput
Agent data visibility cannot be restricted by role for GDPR use cases
Knowledge Base translations require separate API calls per locale
Pair-specific challenges
Migration approach
Discovery and portal stack identification
We audit the customer's Masergy environment to identify which portal stack they are on (legacy Masergy portals or Comcast Business portals) and request the appropriate data extraction through Comcast Business professional services. We inventory agent profiles, queue configurations, customer records, and ticket history volumes. We also confirm the Gorgias plan tier based on expected ticket volume and identify any required Gorgias integrations (Shopify, Magento, WooCommerce) for the e-commerce use case. The discovery output is a written migration scope and a Comcast Business data request submission.
Data extraction coordination with Comcast Business
We submit the formal data extraction request to Comcast Business professional services and coordinate the delivery of structured export files (agent roster, queue configurations, customer records, ticket history). Masergy does not offer a self-service API, so this step requires direct coordination with Comcast Business account management. We validate the received export files for completeness and flag any missing fields or records before proceeding. This phase typically takes two to four weeks depending on Comcast Business scheduling and data preparation on their end.
Gorgias workspace provisioning and schema design
We provision the customer's Gorgias workspace and configure the initial schema before any data import. This includes setting up Teams to match Masergy queue structures, creating custom fields on the Customer and Ticket objects to capture Masergy-specific data that does not map to standard Gorgias fields, and configuring agent roles and permissions. We also set up the phone channel integration in Gorgias if the customer intends to route inbound calls into Gorgias post-migration, since this requires separate telephony provisioning.
Agent and team migration
We migrate Masergy agent profiles to Gorgias Agents with team assignments derived from Masergy queue memberships. Supervisor relationships from Masergy are applied by setting the supervisor as the team lead in Gorgias Teams. We resolve agent email addresses as the dedupe key and flag any Masergy agents without email addresses for the customer's admin to map manually. Active session state (logged-in status, current queue) does not migrate and is reset at cutover.
Customer and ticket migration
We migrate Masergy customer records to Gorgias Customers using email as the primary dedupe key and Masergy customer ID as external_id for cross-reference. Ticket history migrates as Gorgias Tickets with conversation threads preserved as ticket comments in chronological order. Tags from Masergy migrate to Gorgias ticket tags. We resolve team assignments by mapping Masergy queue names to the Gorgias Teams created in the previous step. Custom fields migrate via Gorgias custom fields API using the field types identified during discovery.
Cutover, validation, and automation rebuild handoff
We freeze Masergy writes during cutover, run a final delta migration of any records modified during the migration window, then enable Gorgias as the system of record for support operations. We deliver the routing rule and automation specification document to the customer's admin team for rebuild in Gorgias automation rules. We support a one-week hypercare window where we resolve any reconciliation issues raised by the customer's support team. We do not rebuild Masergy routing rules as Gorgias automation rules inside the migration scope; that work is handled by the customer's admin using our specification document.
Platform deep dives
Masergy
Source
Strengths
Weaknesses
Gorgias
Destination
Strengths
Weaknesses
Complexity grading
Moderate Helpdesk migration. 3 of 7 objects need a mapping; the rest are 1:1.
Overall complexity
Moderate migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Masergy and Gorgias.
Object compatibility
3 of 7 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
7-object category — typical timelines run 2–7 days end-to-end.
API constraints
Masergy: Not publicly documented.
Data volume sensitivity
Masergy doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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