CRM migration

Migrate from Bloomr to Microsoft Dynamics 365 Sales

Field-level mapping, validation, and rollback between Bloomr and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .

Bloomr logo

Bloomr

Source

Microsoft Dynamics 365 Sales

Destination

Microsoft Dynamics 365 Sales  logo

Compatibility

63%

5 of 8

objects map 1:1 between Bloomr and Microsoft Dynamics 365 Sales .

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Bloomr to Microsoft Microsoft Dynamics 365 Sales is a small-CRM-to-enterprise-CRM migration with a critical first step: confirming whether Bloomr exposes a usable API at all. With no publicly documented API schema, no public developer reference, and no confirmed export endpoint listing, scoping begins with live API exploration to determine authentication method, available endpoints, pagination behavior, and rate limits. If an API is accessible, we map Bloomr's Contacts to Dynamics Contacts (or Leads for unqualified records), Accounts to Dynamics Accounts, and Deals to Dynamics Opportunities with pipeline stages mapped to Sales Processes. If no API exists, CSV export from the Bloomr UI is the migration path, which limits field-level mapping to what the export exposes. We do not migrate Workflows, automations, or attachments because Bloomr does not document any export mechanism for these. We deliver a written workflow audit template so the customer's admin can document and rebuild these manually in Dynamics.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Bloomr logo

Bloomr

What's pushing teams away

  • Limited platform recognition — very few third-party reviews or community discussions make independent validation difficult.
  • No documented API — absence of public API documentation concerns technical teams about export and integration capability.
  • Scalability uncertainty — no visible enterprise tier or multi-user feature set in public materials.
  • Support responsiveness — a minority of G2 reviewers cite delays or limited support options.
  • Integration ecosystem unclear — no documented connections to common tools like Zapier, Make, or Outlook.

Choosing

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

What's pulling them in

  • Deep Microsoft 365, Teams, and Outlook integration makes Microsoft Dynamics 365 Sales a natural fit for Microsoft-first organizations already invested in that ecosystem
  • Sales Enterprise and Premium tiers offer unlimited custom tables and advanced AI-driven forecasting and predictive analytics not available in lower tiers
  • Professional tier pricing at $65 per user per month offers a lower entry cost than Salesforce for SMB teams with straightforward CRM needs
  • Flexible customization options allow businesses to build bespoke apps, tailor forms and views, and integrate with other Dynamics 365 modules
  • Microsoft Copilot AI tools are embedded directly into the sales workflow on Enterprise and Premium, automating routine tasks and providing deal intelligence

Object mapping

How Bloomr objects map to Microsoft Dynamics 365 Sales

Each row shows how a Bloomr object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Bloomr

Contact

maps to

Microsoft Dynamics 365 Sales

Lead or Contact (split required)

1:many
Fully supported

Bloomr's Contact is the primary person record. Unqualified prospects (no associated deal history or buyer readiness signal) map to Dynamics 365 Lead. Qualified buyers with deal history, invoice records, or explicit buyer-stage indicators map to Dynamics 365 Contact attached to an Account. The split rule is defined during scoping based on the customer's Bloomr record data. We preserve the original Bloomr contact properties as custom fields on both Lead and Contact for audit trail.

Bloomr

Account

maps to

Microsoft Dynamics 365 Sales

Account

1:1
Fully supported

Bloomr's Accounts (or Companies) map to Dynamics 365 Account. The Account name, domain, industry, size classification, and address fields map directly to the Dynamics Account schema. We resolve the parent-account hierarchy if Bloomr exposes a parent-company relationship. Account is created before any Contact import so that the Lookup relationship is satisfied at Contact insert time via the Dataverse API.

Bloomr

Deal

maps to

Microsoft Dynamics 365 Sales

Opportunity

1:1
Fully supported

Bloomr Deals map to Dynamics 365 Opportunity. Deal name, value (amount), stage, owner assignment, expected close date, and associated contact links transfer. Stage values from Bloomr require mapping to Dynamics 365 StageName values; we configure a Sales Process before migration that whitelists the relevant stage names. If Bloomr exposes a deal pipeline identifier, we map it to a Dynamics Record Type on Opportunity for multi-line-of-business scoping.

Bloomr

Pipeline

maps to

Microsoft Dynamics 365 Sales

Record Type + Sales Process

lossy
Fully supported

If Bloomr exposes multiple deal pipelines, each becomes a Dynamics 365 Record Type on Opportunity with a corresponding Sales Process that scopes the available Stage values per line of business. We configure Record Types, Sales Processes, and Page Layouts via the Dataverse metadata API into a Sandbox environment before production migration.

Bloomr

Owner

maps to

Microsoft Dynamics 365 Sales

User

1:1
Fully supported

Bloomr Owner records map to Dynamics 365 User by email match. We extract every distinct owner referenced on Contact, Account, Deal, and Activity records and cross-reference against the destination Dynamics User table. Any Bloomr Owner without a matching Dynamics User goes to a reconciliation queue for the customer's admin to provision before record import proceeds. OwnerId on Opportunity and Contact must resolve at insert time.

Bloomr

Activity

maps to

Microsoft Dynamics 365 Sales

Task and Event

1:1
Fully supported

Bloomr Activity records (calls, emails, meetings, tasks) map to Dynamics 365 Task and Event objects. Call activities map to Task with TaskSubtype=Call and CallDisposition preserved in custom fields. Meetings map to Event with StartDateTime, EndDateTime, and Location preserved. Emails map to Task with subject and body; if Dynamics Service is available, EmailMessage is used. We preserve Activity timestamps to maintain the historical timeline ordering.

Bloomr

Custom Fields

maps to

Microsoft Dynamics 365 Sales

Custom Fields

1:1
Mapping required

Bloomr custom fields on Contacts, Accounts, and Deals migrate to Dynamics 365 custom fields created via the Dataverse metadata API before import. Field types are mapped: text to Text, numeric values to Decimal or Whole Number, dates to DateTime, and checkbox fields to Two Option (boolean). We discover all custom field names and types during data profiling. Bloomr's custom field schema is confirmed through API exploration since no public documentation exists.

Bloomr

Attachments

maps to

Microsoft Dynamics 365 Sales

SharePoint / Document Location

lossy
Fully supported

Attachment handling is not confirmed via any documented Bloomr export mechanism. If Bloomr exposes a file export path during API exploration, we migrate attachments to Dynamics 365 SharePoint document locations linked to the parent Account or Opportunity via ContentDocumentLink. If no file export is confirmed, attachments are excluded from standard migration scope and flagged for manual export from the Bloomr UI. We do not include attachment migration as guaranteed scope until file access is confirmed.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Bloomr logo

Bloomr gotchas

High

No publicly documented API or export endpoints

High

Workflow and automation data is not exportable

Medium

Attachment and file storage access is unconfirmed

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales gotchas

High

Professional tier 15-table custom table limit blocks migrations

High

October 2024 pricing increase applies at renewal for all customers

Medium

Custom fields must be created in the UI before API writes

Medium

Power Platform request limits apply to bulk migrations

Medium

Activity records orphaned to inactive owners fail silently

Pair-specific challenges

  • Bloomr has no publicly documented API — scoping requires live probe first

    The absence of any public API documentation, developer reference, or export endpoint listing is the central risk for this migration. Before we can design a migration path, we must probe Bloomr's API directly to confirm authentication method (API key, OAuth 2.0, or none), available endpoints, pagination behavior, and rate limits. If no API is accessible, CSV export from the Bloomr UI becomes the only migration path, which limits field-level mapping to what the export exposes and removes the ability to pull engagement history programmatically. We begin every Bloomr engagement with live API exploration and do not commit to a migration timeline until API access is confirmed or CSV capability is verified.

  • Workflows, automations, and sequences do not migrate

    Bloomr does not document any mechanism for exporting automated sequences, workflow rules, or lead routing logic. Even if an API exists, automation data is unlikely to be exposed as structured records. Teams with established Bloomr automations must manually document and rebuild these in Microsoft Microsoft Dynamics 365 Sales using Power Automate or Dynamics workflows post-migration. We provide a workflow audit template during scoping that captures trigger, conditions, actions, and a recommended Dynamics equivalent for the customer's admin to use during rebuild.

  • Data model differences require upfront schema design in Dynamics

    Bloomr uses a simplified data model without a formal Lead object or Sales Process concept. Microsoft Dynamics 365 Sales uses Leads for unqualified prospects, Contacts attached to Accounts for qualified buyers, and Opportunities with StageName tied to Sales Process and Record Type. Without upfront schema design in a Dynamics Sandbox, migrating records directly into Contact (without an Account) or Opportunity (without a Record Type) will fail validation rules and produce errors. We configure Record Types, Sales Processes, custom fields, and the Lead-Contact split rule in a Sandbox before any production data moves.

  • Attachment and file storage access is unconfirmed

    File attachments linked to Contacts, Deals, or Activities may not be accessible via export in Bloomr. We do not include attachment migration in standard scope until file access is confirmed through API exploration or UI export capability. If Bloomr's UI exposes an attachment export, we migrate files to SharePoint document locations in Dynamics. If not, attachments must be identified and exported manually from the Bloomr UI and re-uploaded to Dynamics SharePoint by the customer's admin. We flag this as a known gap during discovery and scope it as a conditional add-on if file access is confirmed.

  • Dynamics field-level security and validation rules can block record import

    Microsoft Dynamics 365 Sales orgs commonly enforce required field formats, conditional required fields, and picklist whitelists that block imports from external systems. We coordinate with the customer's Dynamics admin to grant the migration user the necessary Dataverse API permissions and either temporarily disable blocking validation rules during load or extend rules with a migration-context bypass. Without this step, record rejection rates of 5-30 percent are common on first import, requiring rework and extending the migration timeline.

Migration approach

Six steps for a successful Bloomr to Microsoft Dynamics 365 Sales data migration

  1. API exploration and data profiling

    We begin every Bloomr engagement by probing the source system live. This step attempts to confirm authentication method (API key, OAuth, or basic auth), enumerate available endpoints for contacts, accounts, deals, activities and users, test pagination behavior, and measure rate limits. If an API is accessible, we profile the schema by querying a sample of records to identify field names, data types, custom field names, and any object relationships. If no API is accessible, we verify CSV export capability from the Bloomr UI and identify which fields are included in the export. The output is a written data profiling report that defines the migration path: API-driven or CSV-driven.

  2. Schema design in Dynamics Sandbox

    We design the destination schema in a Microsoft Dynamics 365 Sales Sandbox before touching production. This includes configuring Record Types and Sales Processes mapped from Bloomr pipeline and stage data, creating custom fields on Contact, Account, and Opportunity to receive Bloomr custom field data, designing the Lead-Contact split rule based on Bloomr record data signals, and provisioning SharePoint document locations if attachment migration is in scope. Schema is deployed via the Dataverse Web API (POST /api/data/v9.2/EntityDefinitions) and validated with a test import of a small record set before proceeding.

  3. Owner reconciliation and User provisioning

    We extract every distinct Bloomr Owner referenced on Contact, Account, Deal, and Activity records and match by email against the destination Dynamics User table. Owners without a matching Dynamics User go to a reconciliation queue. The customer's Dynamics admin provisions any missing Users and confirms whether provisioned Users should be Active (if the Bloomr owner is still active) or Inactive (for historical owners). Migration cannot proceed past this step because OwnerId references on Opportunity, Contact, and Activity must resolve at insert time. We validate the full user mapping before the first production import.

  4. Sandbox migration and reconciliation

    We run a full migration into the Dynamics Sandbox using production-representative data volume. The customer's RevOps lead reviews record counts (Contacts imported, Accounts imported, Opportunities imported, Activities imported), spot-checks 25-50 randomly sampled records against the Bloomr source for field accuracy, and validates that the Lead-Contact split rule applied correctly. Any mapping corrections, field type adjustments, or schema changes are made in the Sandbox and re-validated. We do not proceed to production migration until the Sandbox migration is signed off.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Accounts (from Bloomr Companies), Leads and Contacts (with AccountId resolved and the split rule applied), Opportunities (with AccountId, OwnerId, and RecordTypeId resolved), and Activity history (Tasks, Events via Dataverse Bulk API with batch chunking and exponential backoff on rate limit responses). Each phase emits a row-count reconciliation report before the next phase begins. If CSV export is the migration path (no API), we use the Dataverse Bulk API file import endpoint with equivalent dependency ordering and field mapping applied during transform.

  6. Cutover, validation, and automation handoff

    We freeze Bloomr writes during the cutover window, run a final delta migration of any records modified during the migration period, then enable Microsoft Dynamics 365 Sales as the system of record. We deliver a written automation audit template listing every Bloomr workflow and sequence discovered (or documented from UI) with trigger, conditions, actions, and a recommended Power Automate or Dynamics Flow equivalent. We support a one-week post-cutover window for reconciliation issues. We do not rebuild Bloomr automations as Dynamics workflows inside the migration scope; that is a separate engagement or an internal admin task.

Platform deep dives

Context on both ends of the pair

Bloomr logo

Bloomr

Source

Strengths

  • Targets small sales teams and side-job use cases with a low-cost entry tier.
  • Covers fundamental CRM objects — contacts, accounts, deals, activities — for basic pipeline management.
  • Free Starter plan available for teams evaluating CRM fit without upfront commitment.
  • Simple enough for non-technical users to navigate without dedicated admin support.
  • Lightweight deployment with no published minimum system requirements or complex onboarding.

Weaknesses

  • Extremely limited third-party documentation, review volume, and community presence.
  • No publicly documented API schema — API availability, endpoints, and authentication methods are unverified.
  • Small review footprint (only 2 verified G2 reviews as of research date) makes independent validation difficult.
  • Custom field handling, automation export, and bulk data access are unconfirmed capabilities.
  • Pricing and tier feature boundaries are not publicly published, making upgrade path planning speculative.
Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

Destination

Strengths

  • Native integration with Microsoft 365, Teams, Outlook, and SharePoint for unified productivity workflow
  • Unlimited custom tables and complex workflows on Enterprise tier enable deep customization for complex sales processes
  • AI-driven predictive analytics and deal intelligence on Enterprise and Premium tiers help sales teams prioritize pipeline
  • Dataverse unified data layer provides a consistent API and data model across all Dynamics 365 and Power Platform apps
  • Strong security model with Field-Level Security and Record Ownership rules for governance-conscious enterprises

Weaknesses

  • Sales Professional tier caps custom tables at 15, creating a migration ceiling for highly customized SMB environments
  • October 2024 pricing increases of $15 per user across all tiers apply to existing customers upon renewal
  • Implementation typically requires costly certified partners, adding 30–50% to total project cost
  • Updates and platform releases can disrupt customizations and plugins, requiring regression testing after each wave
  • Non-Microsoft integrations require additional configuration or middleware, limiting flexibility for heterogeneous tech stacks

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Bloomr and Microsoft Dynamics 365 Sales .

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Bloomr: Not publicly documented.

  • Data volume sensitivity

    B

    Bloomr doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Bloomr to Microsoft Dynamics 365 Sales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Bloomr to Microsoft Dynamics 365 Sales data migrations

Answers to the questions buyers ask most during Bloomr to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.

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If Bloomr exposes a functional API, migrations under 15,000 Contacts, 5,000 Accounts, and 3,000 Deals complete in two to four weeks. If API exploration confirms no accessible endpoint and CSV export is the only path, the timeline extends to four to six weeks because field coverage is limited to what the Bloomr UI export exposes and requires additional manual reconciliation work. Migrations with large engagement histories (over 100,000 activity records) or confirmed attachment handling land at six to ten weeks due to Dataverse Bulk API chunking and SharePoint integration time.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Bloomr.
Land in Microsoft Dynamics 365 Sales , intact.

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