CRM migration

Migrate from Bloomr to Freshsales

Field-level mapping, validation, and rollback between Bloomr and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

Bloomr logo

Bloomr

Source

Freshsales

Destination

Freshsales logo

Compatibility

63%

5 of 8

objects map 1:1 between Bloomr and Freshsales.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Migrating from Bloomr to Freshsales is a migration from an undocumented-source into a structured, API-accessible destination. Bloomr's primary documentation gap is the absence of any public API reference, developer documentation, or confirmed export endpoints, which means every engagement starts with live API exploration before we can commit to a record-count estimate or timeline. We probe authentication, pagination, and available endpoints before building the migration plan. Once Bloomr's data is accessible, we map standard CRM objects—Contacts, Companies, Deals, Activities, and Custom Fields—to their Freshsales equivalents (Contacts, Accounts, Deals, Tasks/Events, and Custom Fields). Owner assignments migrate by email match. Workflows, automations, and any attachment storage are not accessible via documented mechanisms; we provide a written inventory of these gaps for the customer's admin to rebuild manually in Freshsales. Freshsales' built-in email, phone, chat, and SMS channels replace Bloomr's basic CRM capabilities, and Freshsales' AI-powered lead scoring and visual pipeline give the team a more scalable sales tool going forward.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Bloomr logo

Bloomr

What's pushing teams away

  • Limited platform recognition — very few third-party reviews or community discussions make independent validation difficult.
  • No documented API — absence of public API documentation concerns technical teams about export and integration capability.
  • Scalability uncertainty — no visible enterprise tier or multi-user feature set in public materials.
  • Support responsiveness — a minority of G2 reviewers cite delays or limited support options.
  • Integration ecosystem unclear — no documented connections to common tools like Zapier, Make, or Outlook.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How Bloomr objects map to Freshsales

Each row shows how a Bloomr object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Bloomr

Contact

maps to

Freshsales

Contact or Lead (split decision)

lossy
Fully supported

Bloomr's primary person record is its Contact object. We map contact name, email, phone, and any discovered custom fields. The split decision between Freshsales Lead and Contact depends on whether the Bloomr contact represents an unqualified prospect or a qualified buyer tied to a company. We profile the data during scoping and recommend the split rule based on the customer's prospect-to-customer ratio. Original Bloomr contact properties that have no direct Freshsales field map to Custom Fields on the resulting record.

Bloomr

Company/Account

maps to

Freshsales

Account

1:1
Fully supported

Bloomr Company records map to Freshsales Account. Company name, domain, industry, and address fields map to their Freshsales Account equivalents. We create Accounts first in migration order so that Contact records can reference them via the Account Lookup during insert. If Bloomr companies store a domain field, we use it as the dedupe key to avoid duplicate Accounts on re-migration.

Bloomr

Deal

maps to

Freshsales

Deal

1:1
Fully supported

Bloomr Deals map directly to Freshsales Deals. Deal name, value, stage, owner, expected close date, and associated contact or company links migrate to Freshsales Deal fields. Stage values from Bloomr may use a different label set than Freshsales defaults; we build a stage-value mapping table during scoping so that the correct Freshsales deal stage is assigned during import.

Bloomr

Deal Stage

maps to

Freshsales

Deal Stage

lossy
Fully supported

Bloomr deal stages map to Freshsales Deal stages by name and order. If Bloomr uses a custom stage label not present in Freshsales' default stage set, we create a custom Deal Stage in Freshsales before migration. Stage probability percentages map to Freshsales stage probability where supported by the destination tier.

Bloomr

User/Team Member

maps to

Freshsales

User

1:1
Fully supported

Bloomr user records (name, email, role) map to Freshsales User by email match. Owner assignments on Deals and Contacts reference the resolved Freshsales User. Any Bloomr Owner without a matching Freshsales User enters a reconciliation queue for the customer's admin to provision before record import resumes. Active versus inactive status on the Bloomr user record determines whether the Freshsales User is created active or inactive.

Bloomr

Activity/Task

maps to

Freshsales

Task or Event

1:1
Fully supported

Bloomr Activity records (calls, emails, meetings, tasks) map to Freshsales Task or Event depending on the activity type. Call and task activities become Task records; meeting activities become Event records with StartTime and EndTime. We preserve activity timestamps and link to the parent Contact or Deal via Freshsales' association model. Activity ordering is maintained by setting the timestamp field to the original Bloomr value.

Bloomr

Custom Field

maps to

Freshsales

Custom Field

1:1
Fully supported

Bloomr custom fields on standard objects (Contact, Company, Deal) map to Freshsales Custom Fields created in the destination before migration. We discover all custom field names and data types during API exploration or manual data profiling, create matching Freshsales Custom Fields via the Admin API, and then populate them during the record import phase. Field type mapping (text to text, number to number, date to date, picklist to picklist) is verified before any data moves.

Bloomr

Custom Object

maps to

Freshsales

Custom Object (Entity Storage)

lossy
Fully supported

If Bloomr exposes a standalone custom object structure during API exploration, we map it to Freshsales Entity Storage (Freshsales custom objects). We pre-create the destination schema in Freshsales including all fields and lookup relationships to native objects before importing any data. Entity Storage custom objects are available from Growth tier and support CRUD operations via the Freshsales API. We confirm the custom object structure during discovery before committing this mapping to scope.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Bloomr logo

Bloomr gotchas

High

No publicly documented API or export endpoints

High

Workflow and automation data is not exportable

Medium

Attachment and file storage access is unconfirmed

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • Bloomr has no documented API — scoping requires live exploration first

    Bloomr publishes no API reference, developer documentation, or confirmed export endpoints. Migration scoping cannot begin with a record-count estimate until we probe the source live. We attempt authentication discovery (API key, OAuth, bearer token), enumerate available endpoints, and confirm pagination behavior before committing to a migration plan. If no API is accessible, the only migration path is manual CSV export from the Bloomr UI, which constrains what data can be extracted and how much history can be preserved. We scope this exploration phase explicitly before presenting a fixed-price migration plan.

  • Workflow and automation data cannot be exported from Bloomr

    Bloomr does not document any mechanism for exporting automated sequences, workflow rules, or lead routing logic. Any automation configured in Bloomr must be documented manually from the UI and rebuilt in Freshsales' workflow builder post-migration. We provide a workflow audit template during scoping for the customer's admin to capture existing Bloomr automations, and we deliver a written inventory of every active rule with recommended Freshsales workflow equivalents. The customer's admin or a Freshsales partner rebuilds these post-cutover.

  • Attachment and file storage access is unconfirmed

    File attachments linked to Bloomr contacts, deals, or activities may not be accessible via any documented export mechanism. We do not include attachment migration in the standard scope until file access is confirmed through API exploration. If Bloomr stores attachments internally with no export path, any files must be exported separately from the UI or treated as non-migrated data. We flag this gap in the scoping report and let the customer decide whether manual UI export of attachments is worth the effort for their file volume.

  • Freshsales Lead-Contact split requires design decision upfront

    Freshsales maintains separate Lead and Contact objects. Unqualified prospects live as Leads; qualified buyers become Contacts tied to Accounts via a Convert action. Bloomr has a single Contact object with no separate Lead equivalent in its documented schema. We must design the split rule during scoping based on the customer's prospect-to-customer ratio and the nature of the data in Bloomr. Without this design step, migrated records may arrive as Contacts without Accounts (orphaned) or as Leads that should have been converted on day one. We define the rule in the scoping phase and apply it as a transform during migration.

  • Bloomr pricing and feature boundaries are not publicly published

    Bloomr's Starter tier is published at $7/yearly or $14/monthly, but the Standard and Plus tiers require direct inquiry with no published feature matrix. This means the customer's current Bloomr tier's feature capabilities (custom field limits, user count caps, pipeline constraints, API rate limits if an API exists) are not independently verifiable before scoping. We may encounter feature gates during API exploration that constrain what can be exported. We document any discovered tier constraints in the scoping report.

Migration approach

Six steps for a successful Bloomr to Freshsales data migration

  1. Live API exploration and data profiling

    We begin every Bloomr engagement by probing the source system live, not by assuming the documented schema. We attempt to authenticate to any available API endpoint, enumerate objects, confirm pagination behavior, and measure rate limits. We also request a manual data export from the Bloomr UI to cross-reference against the API results. The output is a written scoping report with confirmed record counts per object, a list of accessible fields, any discovered tier constraints, and a recommendation on whether API-based migration or CSV-based migration is the appropriate path.

  2. Freshsales schema provisioning

    We provision the destination Freshsales schema before any data moves. This includes creating any Custom Fields required by the Bloomr data, configuring Freshsales Deal Stages to match the Bloomr stage labels (creating custom stages where Bloomr uses non-default values), and designing the Lead-Contact split rule for Contacts from Bloomr. If Bloomr exposes a custom object structure, we create Freshsales Entity Storage objects with the appropriate lookup relationships. Schema provisioning uses the Freshsales Admin API. We validate the schema in the customer's Freshsales environment before proceeding to migration.

  3. Owner reconciliation

    We extract every distinct Bloomr Owner referenced on Deals and Contacts and attempt to match by email against the destination Freshsales org's User table. Owners without a matching Freshsales User enter a reconciliation queue. The customer's Freshsales admin provisions any missing Users before record migration begins. OwnerId references must be resolved before Deal and Contact records can be inserted without errors. We do not create placeholder or phantom users; the admin must provision real User records.

  4. Record migration in dependency order

    We run record migration in the order that satisfies foreign-key dependencies: Accounts first (from Bloomr Companies), then Contacts (with AccountId resolved where applicable), then Deals (with OwnerId and ContactId resolved), then Activity history (Tasks and Events via Freshsales API with appropriate batching). Custom Fields populate during each phase rather than in a separate step. Each phase emits a row-count reconciliation report before the next phase begins. If Bloomr API is inaccessible and we are working from CSV exports, we run CSV-based imports using the Freshsales bulk import endpoint with the same dependency order.

  5. Cutover and gap documentation

    We freeze Bloomr write access during cutover, run a final delta scan for any records modified during the migration window, apply those delta updates to Freshsales, then mark Freshsales as the system of record. We deliver the Workflow and Automation Gap Inventory to the customer's admin: a written list of every Bloomr automation we identified during scoping, the trigger and conditions we observed, and the recommended Freshsales workflow builder equivalent. We do not rebuild Bloomr automations as Freshsales workflows inside the standard migration scope; that is a separate rebuild engagement.

  6. Post-cutover validation and support window

    We support a five-business-day hypercare window after cutover during which the customer's sales team can flag any records that appear missing, incorrectly mapped, or incomplete. We resolve reconciliation issues within scope at no additional charge during this window. We do not provide ongoing admin support, training, or workflow rebuild as standard scope. Any post-migration admin questions, training requests, or workflow rebuild work are separate engagements.

Platform deep dives

Context on both ends of the pair

Bloomr logo

Bloomr

Source

Strengths

  • Targets small sales teams and side-job use cases with a low-cost entry tier.
  • Covers fundamental CRM objects — contacts, accounts, deals, activities — for basic pipeline management.
  • Free Starter plan available for teams evaluating CRM fit without upfront commitment.
  • Simple enough for non-technical users to navigate without dedicated admin support.
  • Lightweight deployment with no published minimum system requirements or complex onboarding.

Weaknesses

  • Extremely limited third-party documentation, review volume, and community presence.
  • No publicly documented API schema — API availability, endpoints, and authentication methods are unverified.
  • Small review footprint (only 2 verified G2 reviews as of research date) makes independent validation difficult.
  • Custom field handling, automation export, and bulk data access are unconfirmed capabilities.
  • Pricing and tier feature boundaries are not publicly published, making upgrade path planning speculative.
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Bloomr and Freshsales.

  • Object compatibility

    B

    3 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Bloomr: Not publicly documented.

  • Data volume sensitivity

    B

    Bloomr doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Bloomr to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Bloomr to Freshsales data migrations

Answers to the questions buyers ask most during Bloomr to Freshsales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Bloomr to Freshsales migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Bloomr migrations land between two and four weeks if Bloomr's API is accessible and the data volume is under 10,000 Contacts and 2,000 Deals with no custom objects. If Bloomr has no accessible API and we must work from manual UI exports, or if custom object schema design is required in Freshsales Entity Storage, the timeline extends to six to ten weeks. The live API exploration phase in week one is the critical path item; we cannot commit to a fixed-price migration until that phase confirms what data is accessible and how.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Bloomr.
Land in Freshsales, intact.

Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.

Accuracy guarantee Rollback included Quote in 1 business day