CRM migration
Field-level mapping, validation, and rollback between Atollon Lagoon CRM and Zoho CRM. We move data and schema; workflows are rebuilt natively in Zoho CRM.
Atollon Lagoon CRM
Source
Zoho CRM
Destination
Compatibility
7 of 11
objects map 1:1 between Atollon Lagoon CRM and Zoho CRM.
Complexity
BStandard
Timeline
4-6 weeks
Overview
Atollon Lagoon CRM organises individual contact records as Folders within a shared Firm database, and stores custom form field values in separate formvalue records linked by formID and context rather than directly on the parent object. This adds a normalisation step: we parse each formvalue record individually, resolve the field schema via formID, and map the results to Zoho CRM custom fields. Projects in Atollon span at least four subtypes — Contracts, Business cases, Service contracts, and Consultations — each using different templates with different custom field sets, and we handle subtype-aware mapping before any data moves. Atollon has no publicly documented public API for bulk export, which means we verify API access credentials and test connectivity before migration and fall back to structured CSV export where the API is unavailable. Workflow Automations and Campaign Management are tier-gated (Advanced and Ultimate tiers respectively) and are not exposed via API, so we deliver a written rebuild guide for your Zoho admin rather than migrating them as code. Zoho CRM pricing starts at approximately $14 per user per month on the Professional tier, which is significantly lower than Atollon's active-user model starting at EUR 360 per month for 18 active users.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Atollon Lagoon CRM object lands in Zoho CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Atollon Lagoon CRM
Folders (Contacts)
Zoho CRM
Contacts
1:1Atollon Folders — individual contact records stored within the Firm database and classified as client, potential client, partner, or other custom columns — map to Zoho CRM Contacts. The classification column value migrates as a custom field or picklist on Contact. Folder-level custom form values (stored in formvalue records linked by formID and context) parse into corresponding Zoho custom fields. We resolve the parent Firm reference to establish a Zoho Account lookup where the contact has a linked Firm.
Atollon Lagoon CRM
Firms (Companies)
Zoho CRM
Accounts
1:1Atollon Firm records map to Zoho CRM Accounts. A Firm can be a client, potential client, or partner; that classification carries as a custom field on the Account. Custom columns on the Firm record map to Zoho custom fields. Account is created before any related Contact import so that the Account lookup is satisfied at Contact insert time.
Atollon Lagoon CRM
Projects
Zoho CRM
Deals or Custom Module
1:manyAtollon Projects span at least four subtypes — Contracts, Business cases, Service contracts, and Consultations — each with potentially different templates and custom field sets. We classify each project by its template origin, apply the corresponding field mapping schema per subtype, and map to Zoho CRM Deals with custom fields capturing the subtype and template context. For organisations with complex multi-phase project tracking that Deals cannot accommodate, we create a Zoho Custom Module with the equivalent field structure.
Atollon Lagoon CRM
Activities
Zoho CRM
Tasks and Events
1:1Atollon Activities track engagement records (calls, emails, meetings) linked to Folders or Firms. We map call and task-type activities to Zoho CRM Tasks with the activity type preserved in a custom field and timestamp ordering maintained via the Activity Date. Meeting-type activities map to Zoho Events with Start DateTime, End DateTime, and Location preserved. Attendee relationships link to the corresponding Zoho Contact or Account record.
Atollon Lagoon CRM
Milestones
Zoho CRM
Tasks
1:1Atollon Milestones track timeline checkpoints within Projects or Activities, potentially carrying custom form data. We map Milestones to Zoho CRM Tasks with the milestone order preserved as a custom field, due date mapped to the Task due date, and any milestone-level custom form field values parsed from formvalue records into Zoho custom fields on the Task.
Atollon Lagoon CRM
Custom Forms on Folders
Zoho CRM
Custom Fields on Contacts
lossyAtollon custom forms on Folders store field values in formvalue records linked by formID and context. We parse each formvalue record individually, resolve the field schema via formID, and map the resulting field-level values to Zoho CRM custom fields on the Contact record. Where a Folder has multiple formvalues, we concatenate or flag based on the customer's preferred handling determined during scoping.
Atollon Lagoon CRM
Custom Forms on Projects
Zoho CRM
Custom Fields on Deals
lossyProject-level custom forms store field values in formvalue records with subtype-specific formIDs. We handle subtype-aware custom field mapping by first classifying each project by its template, then applying the correct formvalue schema for that subtype to the corresponding Zoho Deal's custom fields. This two-step classification ensures field values land on the correct Zoho custom field.
Atollon Lagoon CRM
Service Support Records
Zoho CRM
Cases
1:1Atollon's service and support module manages ticket-like records with status, priority, assigned agent, and linked Firm or Project references. These map to Zoho CRM Cases (requires Service Cloud integration in the destination Zoho tenant). Ticket pipeline stages map to Case Status values, priority maps to Case Priority, and the linked Firm maps to an Account lookup on the Case.
Atollon Lagoon CRM
Invoices and Billing Records
Zoho CRM
Deals (header data) or Zoho Books
1:1Atollon billing and finance module generates invoices linked to Projects or Firms. We map invoice header data, line items, amounts, and status to Zoho CRM Deals with custom fields for invoice metadata. If the customer also licenses Zoho Books, we migrate invoice data to Zoho Books Invoices for full financial history continuity. Detailed financial history migration depends on Zoho Books licensing; we scope this decision during discovery.
Atollon Lagoon CRM
Campaign Records
Zoho CRM
Zoho Campaigns or Deals
1:1Campaign Management in Atollon is gated to the Ultimate tier and stores campaign-level records with linked targets. We map campaign name, status, type, and linked target records to Zoho CRM Campaigns (via Zoho Campaigns module if licensed) or to Deals with campaign reference fields if the Campaigns module is not in scope. Marketing automation actions do not migrate; we document the campaign structure for manual rebuild in Zoho.
Atollon Lagoon CRM
Workflow Automations
Zoho CRM
Workflow Rules (rebuild required)
lossyAtollon Workflow Automation is an Advanced-tier feature with sequences of business process steps. It is not accessible via API and cannot be exported as code. We document every active workflow rule — its trigger, conditions, actions, and intended outcome — in a Zoho Workflow Rules rebuild guide delivered as part of the migration package. Zoho Workflow Rules are available from the Standard tier ($20/user/month) and offer comparable conditional logic, field updates, and email alerts for manual rebuild by the customer's Zoho admin.
| Atollon Lagoon CRM | Zoho CRM | Compatibility | |
|---|---|---|---|
| Folders (Contacts) | Contacts1:1 | Mapping required | |
| Firms (Companies) | Accounts1:1 | Mapping required | |
| Projects | Deals or Custom Module1:many | Mapping required | |
| Activities | Tasks and Events1:1 | Fully supported | |
| Milestones | Tasks1:1 | Mapping required | |
| Custom Forms on Folders | Custom Fields on Contactslossy | Fully supported | |
| Custom Forms on Projects | Custom Fields on Dealslossy | Fully supported | |
| Service Support Records | Cases1:1 | Mapping required | |
| Invoices and Billing Records | Deals (header data) or Zoho Books1:1 | Mapping required | |
| Campaign Records | Zoho Campaigns or Deals1:1 | Mapping required | |
| Workflow Automations | Workflow Rules (rebuild required)lossy | Not supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Atollon Lagoon CRM gotchas
Active-user billing scoping on import
No publicly documented API for programmatic export
Custom form data requires formvalue-level parsing
Project templates and subtypes need subtype-aware mapping
Workflow Automations are tier-gated and non-portable
Zoho CRM gotchas
API access requires Professional tier or above
Subform fields do not export cleanly via CSV
API credit consumption is non-linear
Export download links expire in 7 days
Owner (User) assignments require pre-mapped user IDs
Pair-specific challenges
Migration approach
Discovery and extraction method validation
We audit the Atollon Lagoon CRM portal across all active Folders, Firms, Projects, Activities, Milestones, custom forms, and any Service Support Records and Invoice data. We verify API access credentials, test connectivity against the available endpoints, and determine whether API extraction or CSV export fallback applies. We count formvalue records per parent to scope the normalisation workload and classify all Projects by subtype. The discovery output is a written migration scope document with record counts per object, extraction method recommendation, and a preliminary field mapping schema.
Zoho schema design and custom field provisioning
We design the destination Zoho CRM schema based on the discovery findings. This includes provisioning custom fields on Contacts and Accounts (for Folder and Firm custom columns), configuring Deal custom fields with subtype tagging for Projects, setting up Tasks and Events with the correct field mappings for Activities and Milestones, and creating a Custom Module if the customer's project tracking requires it. If the customer licenses Zoho Books, we design the invoice import schema. All custom fields are created in Zoho before any data import begins. We configure this in a Zoho Sandbox or development environment first for validation.
Formvalue normalisation and field mapping build
We parse every formvalue record from Atollon's custom forms, resolve the field schema via formID, and build a normalised field mapping for each form type. This includes resolving multi-formvalue cases (where one parent has multiple formvalue entries from different form versions) by either concatenating values or applying a deduplication rule agreed upon with the customer during scoping. The normalised mapping is reviewed and signed off before deployment to Zoho.
Project subtype classification and mapping
We classify every Atollon Project by its template origin (Contracts, Business cases, Service contracts, Consultations, or untemplated). Each subtype gets its own field mapping schema applied to the corresponding Zoho Deal custom fields or Custom Module. We run the subtype classification against the full project corpus, produce a classification report, and resolve any ambiguous cases with the customer before migration begins.
Production migration in dependency order
We run production migration in record-dependency order: Accounts (from Atollon Firms), Contacts (with AccountId resolved and Folder classification preserved), Deals (with subtype and custom field values from Projects), Cases (from Service Support Records), Tasks and Events (from Activities and Milestones with timestamp ordering preserved), custom field values from formvalue normalisation applied to the parent records, and Invoice data to Deals or Zoho Books. Each phase emits a row-count reconciliation report before the next phase begins. We use Zoho's REST API for standard inserts and the Bulk API for high-volume Activity migrations, with exponential backoff on rate-limit responses.
Cutover, validation, and automation rebuild handoff
We freeze writes in Atollon Lagoon CRM during cutover, run a final delta migration for any records modified during the migration window, then designate Zoho CRM as the system of record. We validate record counts, spot-check random records against the Atollon source for field-level accuracy, and confirm that Account-Contact and Deal-Account lookups are correctly resolved. We deliver the Workflow Automation inventory and rebuild guide, the Campaign structure documentation, and the Automation handoff document to the customer's Zoho admin. We support a one-week post-cutover window for reconciliation issues. We do not rebuild Atollon Workflows as Zoho Workflow Rules inside the migration scope.
Platform deep dives
Atollon Lagoon CRM
Source
Strengths
Weaknesses
Zoho CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. All 8 core objects map 1:1 between Atollon Lagoon CRM and Zoho CRM.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Atollon Lagoon CRM and Zoho CRM.
Object compatibility
All 8 core objects map 1:1 between Atollon Lagoon CRM and Zoho CRM.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Atollon Lagoon CRM: Not publicly documented.
Data volume sensitivity
Atollon Lagoon CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
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