CRM migration
Field-level mapping, validation, and rollback between ASPEC and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.
ASPEC
Source
Freshsales
Destination
Compatibility
5 of 8
objects map 1:1 between ASPEC and Freshsales.
Complexity
BStandard
Timeline
2-4 weeks
Overview
ASPEC CRM and Freshsales occupy different positions in the small-business CRM market. ASPEC is a compact, customizable platform with a small user base and no documented public API, requiring manual data export before migration. Freshsales is a full-feature CRM in the Freshworks suite with REST APIs for Leads, Contacts, Accounts, Deals, Tasks, and Products, plus built-in phone, email, and chat. We handle the export coordination, schema discovery, custom field enumeration, pipeline configuration, and staged record import into Freshsales. Workflows and automations do not migrate; we deliver a written inventory of any configured workflows for the customer's admin to rebuild in Freshsales.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a ASPEC object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
ASPEC
Contact
Freshsales
Lead
1:1ASPEC Contact records map directly to Freshsales Lead. Name, email, phone, address, and owner assignment migrate 1:1. ASPEC's per-user custom fields on Contact are enumerated during schema discovery and mapped to Freshsales Lead custom fields. If any ASPEC Contacts represent existing customers rather than prospects, they map to Freshsales Contact tied to an Account; we identify these by checking for associated Opportunities in ASPEC and apply the split during import.
ASPEC
Company
Freshsales
Account
1:1ASPEC Company records map to Freshsales Account. Company name becomes Account Name; website, address, phone, and industry fields migrate directly. We use Company domain or name as the dedupe key during import. Account is created before any Contact import so that the Account lookup is satisfied at the moment of Contact insert. Company-Contact associations are preserved via the Account-Contact relationship in Freshsales.
ASPEC
Opportunity
Freshsales
Deal
1:1ASPEC Opportunities map to Freshsales Deals. Deal name, value, stage, expected close date, and owner assignment migrate directly. ASPEC pipeline and stage names are captured during schema discovery and mapped to Freshsales pipeline and stage values, which we configure before any Deal records are imported. If ASPEC Opportunity has an associated Company, we write the Account lookup first so the Deal-Account link is satisfied.
ASPEC
Activity
Freshsales
Task or Event
1:1ASPEC Activity records (calls, emails, meetings, tasks) migrate to Freshsales Tasks and Events. Call activities map to Task with Task Subtype set to Call and duration preserved in a custom field. Meeting activities map to Event with start and end time preserved. Email and task activities map to Task. All activity records are linked to the parent Contact or Company via Freshsales' WhoId and WhatId fields after those records have been imported. Activity timestamps are preserved to maintain the historical timeline.
ASPEC
Custom Field
Freshsales
Custom Field
lossyASPEC custom fields exist in a separate metadata layer and are not stored with record data. We run a mandatory schema discovery step before any data import to enumerate every active custom field on Contact, Company, and Opportunity, capturing field name, type, and any validation rules. We then pre-create matching custom fields in Freshsales for the appropriate object (Lead, Contact, Account, Deal). Note that Freshsales imposes per-plan custom field limits: Growth at 15, Pro at 25, Enterprise at 50 custom fields per object.
ASPEC
User
Freshsales
User
1:1ASPEC User records map to Freshsales Users. We match by email address, which must exist as an active user in the Freshsales destination org. Any ASPEC User referenced as an owner on Contact, Company, Opportunity, or Activity records without a matching Freshsales User is flagged in the reconciliation report for the customer's admin to provision before record import resumes. Archived or inactive ASPEC users are imported as inactive Freshsales Users for historical ownership preservation.
ASPEC
Tag
Freshsales
Tag
lossyASPEC Tags on Contact and Company records migrate to Freshsales Tags. Tags are stored as string arrays and written to Freshsales' Tag field on the respective object. We preserve the full tag set per record during import. Freshsales tags are case-sensitive and flat; any hierarchical tag structures in ASPEC are flattened to the most granular tag value.
ASPEC
Pipeline Stage
Freshsales
Pipeline Stage
lossyASPEC Pipeline stages are captured during schema discovery and mapped to Freshsales Pipeline and Stage configuration. We create the Freshsales pipeline and its stages before importing any Deal records, mapping each ASPEC stage name to an equivalent Freshsales stage with matching position order. ASPEC stage probabilities are recorded and can be optionally mapped to Freshsales stage weights if the customer requires probability-based forecasting in Freshsales.
| ASPEC | Freshsales | Compatibility | |
|---|---|---|---|
| Contact | Lead1:1 | Fully supported | |
| Company | Account1:1 | Fully supported | |
| Opportunity | Deal1:1 | Fully supported | |
| Activity | Task or Event1:1 | Fully supported | |
| Custom Field | Custom Fieldlossy | Fully supported | |
| User | User1:1 | Fully supported | |
| Tag | Taglossy | Fully supported | |
| Pipeline Stage | Pipeline Stagelossy | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
ASPEC gotchas
No documented public API for automated data export
Custom field schema not stored with record data
Currency and pricing listed in CAD
Single-review sample limits migration confidence
Freshsales gotchas
Freddy AI is Pro-tier only despite heavy marketing
Post-migration emails and sequences are disabled
Bot session credits are a one-time 500-session allocation
Phone credits charged per minute with no cap
File storage limits scale with plan tier
Pair-specific challenges
Migration approach
Schema discovery and export coordination
We run a mandatory schema discovery step against ASPEC to enumerate all active custom fields on Contact, Company, Opportunity, and Activity objects, capturing field names, types, and any conditional display rules. We then work with the customer to extract a full data export from ASPEC's UI, including all record pages and pagination sets, and validate the export against record counts for Contacts, Companies, Opportunities, and Activities. This step cannot be shortened; incomplete export is the most common cause of data loss in ASPEC migrations.
Freshsales environment setup and pipeline configuration
We configure the Freshsales destination environment before importing any records. This includes creating the pipeline and all stage values (mapped from ASPEC stage names and order), provisioning the required custom fields per object (compared against the customer's Freshsales plan limit), and configuring tag fields on Account and Contact objects. We validate that the Freshsales user who will receive the migration data has the correct permissions for Leads, Contacts, Accounts, Deals, and Tasks.
Record import in dependency order
We import records in dependency order: Accounts first (from ASPEC Companies) as the foundation for all Account-Contact relationships, then Leads (from ASPEC Contacts), then Deals (from ASPEC Opportunities) with the pipeline and stage assignments resolved, then Activities (from ASPEC Activities) linked to their parent records. After each phase, we produce a row-count reconciliation report comparing source record counts to destination record counts and resolve any gaps before proceeding.
Owner reconciliation and user mapping
We extract every distinct ASPEC User referenced as an owner across Contacts, Companies, Deals, and Activities and match by email against the Freshsales destination's User table. Users without a matching Freshsales User are flagged in a reconciliation report for the customer's admin to provision. We preserve ownership assignment by mapping ASPEC owner references to Freshsales Owner IDs at migration time.
Cutover, delta migration, and handoff documentation
During cutover, we freeze ASPEC record writes, run a delta migration to capture any records created or modified during the migration window, and then run a final validation comparing record counts and a spot-check sample of 20-30 records against the ASPEC source. We deliver a migration handoff document covering the full object and field mapping, pipeline stage correspondence, any custom fields that were excluded due to plan limits, and a written inventory of any ASPEC workflows or automations requiring rebuild in Freshsales.
Platform deep dives
ASPEC
Source
Strengths
Weaknesses
Freshsales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across ASPEC and Freshsales.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
ASPEC: Not publicly documented.
Data volume sensitivity
ASPEC doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
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