CRM migration
Field-level mapping, validation, and rollback between APTANIA CRM and Zoho CRM. We move data and schema; workflows are rebuilt natively in Zoho CRM.
APTANIA CRM
Source
Zoho CRM
Destination
Compatibility
6 of 10
objects map 1:1 between APTANIA CRM and Zoho CRM.
Complexity
BStandard
Timeline
2-4 weeks
Overview
Moving from APTANIA CRM to Zoho CRM addresses two structural gaps: APTANIA has no public API for automated export, while Zoho CRM offers a full REST and Bulk API with 700 requests per minute for data ingress. APTANIA's £250/month Basic plan caps at 1,000 records and 2 users, constraining growing teams; Zoho CRM Standard starts at $14/user/month with higher record ceilings and unlimited pipelines. We extract APTANIA data via manual in-platform export, normalize the CSV or JSON output, and load into Zoho using the Zoho API with field-type mapping and parent-record resolution. Email automation rules, web tracking attribution, and trigger logic do not migrate; we document every active rule as a screenshot reference for manual rebuild in Zoho Workflows. Pipeline stages, deal values, contact lifecycle flags, and company-contact associations transfer subject to Zoho's 300-field-per-module and 5-lookup-field limits.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a APTANIA CRM object lands in Zoho CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
APTANIA CRM
Contact
Zoho CRM
Lead or Contact (split recommended)
1:manyAPTANIA Contact records map to Zoho CRM Lead for unqualified prospects and Contact for qualified buyers. We use APTANIA's lifecycle stage or B2C-B2B flag to determine the split: B2C contacts and contacts without a linked Company record migrate to Zoho Lead; B2B contacts with a linked Company record migrate to Zoho Contact and are associated with the corresponding Zoho Account. The original APTANIA contact ID is preserved in a custom field aptania_contact_id__c for audit and cross-reference. Email, phone, address, and custom property fields transfer as typed fields or custom fields in Zoho.
APTANIA CRM
Company
Zoho CRM
Account
1:1APTANIA Company records map directly to Zoho CRM Account. Company name becomes the Account Name; website URL, industry, and employee count map to corresponding Zoho fields. We extract the Company record first, then resolve the Account ID before importing linked Contact records to satisfy the Contact-to-Account lookup relationship. APTANIA does not expose all custom property metadata in export, so any custom fields on Company are created in Zoho as custom fields before import.
APTANIA CRM
Deal
Zoho CRM
Deal
1:1APTANIA Deals map to Zoho CRM Deals. Deal name, monetary value, stage, close date, and associated Contact and Company references transfer. We resolve the Contact or Account lookup ID from the earlier import phases before inserting Deals. APTANIA's pipeline and stage structure is inferred from the exported deal records since the exact stage-object relationship is undocumented; we create Zoho pipeline stages that match the distinct stage values present in the exported data.
APTANIA CRM
Deal Stage
Zoho CRM
Deal Stage
lossyAPTANIA deal stages map to Zoho CRM Deal Stage values within a Zoho pipeline. We extract all distinct stage names from the exported deal records, create corresponding stages in Zoho with matching or closest-fit labels, and set stage probabilities. Stage ordering in Zoho matches the sequence from APTANIA. If APTANIA used a single pipeline model, we create one Zoho pipeline; if multi-pipeline structure is inferred from the data, we create multiple Zoho pipelines.
APTANIA CRM
Activity (emails, calls, notes)
Zoho CRM
Task or Event
1:1APTANIA activity logs (emails, calls, notes) export as available and map to Zoho CRM Task or Event records. Emails map to Task with TaskSubtype=Email and activity body preserved; call logs map to Task with TaskSubtype=Call and duration field; notes map to Event or Task depending on date presence. APTANIA's undocumented activity schema means we export what is available and flag any fields that cannot be mapped to standard Zoho fields. Parent record resolution (Contact or Account) is performed by email or name matching against the already-imported records.
APTANIA CRM
User/Team Member
Zoho CRM
User
1:1APTANIA user records export and map to Zoho CRM User by email address. User full name, email, and role flag transfer. APTANIA role and permission structures differ from Zoho's role hierarchy, so we flag permission differences for the customer's admin to configure in Zoho post-migration. Any APTANIA user without a matching Zoho User is placed in a reconciliation queue for manual provisioning.
APTANIA CRM
Custom Property (Contact)
Zoho CRM
Custom Field (Lead or Contact)
lossyAPTANIA custom properties on Contact records are exported as available field-value pairs. We create matching custom fields in Zoho CRM before import, using the closest Zoho field type: text fields for string values, picklist fields for enumerated values, date fields for date values. APTANIA does not expose all custom property metadata in export, so field labels are inferred from exported column headers and values. Any custom properties without a clear type are created as text fields and flagged for the customer to review.
APTANIA CRM
Custom Property (Company)
Zoho CRM
Custom Field (Account)
lossyAPTANIA custom properties on Company records map to custom fields on Zoho CRM Account. Same field-type mapping logic applies: text for strings, picklist for enumerated, date for dates. The Account custom fields are created in Zoho before the Account import phase begins. We document all created custom fields in the field mapping deliverable so the customer has a complete reference.
APTANIA CRM
Email Automation Rule
Zoho CRM
Not Migrated (Documentation Only)
1:1APTANIA email automation rules (trigger-based email sends tied to customer activity or inactivity) cannot be exported. The rules engine is not accessible via APTANIA's export tools. We do not migrate automation logic as code. We request that the customer provides screenshots of all active automation rules before the migration data-pull phase, and we deliver a written inventory of every rule with its trigger, conditions, actions, and recommended Zoho Workflow equivalent. The customer's admin rebuilds the rules in Zoho Workflows post-migration.
APTANIA CRM
Web Traffic Tracking
Zoho CRM
Not Migrated (Reference Documentation Only)
1:1APTANIA's web traffic monitoring and channel attribution data (referrer, UTM parameters, landing page history) does not export to standard file formats. We do not migrate web tracking events. We flag the gap in the data map and recommend that the customer configures Zoho Web豪Analytics or a third-party tracking integration (Google Analytics, Zoho Analytics) before go-live to preserve future attribution data. Historical attribution data in APTANIA is lost at migration cutover.
| APTANIA CRM | Zoho CRM | Compatibility | |
|---|---|---|---|
| Contact | Lead or Contact (split recommended)1:many | Fully supported | |
| Company | Account1:1 | Fully supported | |
| Deal | Deal1:1 | Fully supported | |
| Deal Stage | Deal Stagelossy | Fully supported | |
| Activity (emails, calls, notes) | Task or Event1:1 | Fully supported | |
| User/Team Member | User1:1 | Fully supported | |
| Custom Property (Contact) | Custom Field (Lead or Contact)lossy | Fully supported | |
| Custom Property (Company) | Custom Field (Account)lossy | Fully supported | |
| Email Automation Rule | Not Migrated (Documentation Only)1:1 | Fully supported | |
| Web Traffic Tracking | Not Migrated (Reference Documentation Only)1:1 | Not supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
APTANIA CRM gotchas
Per-month record limit creates migration ceiling
No public API for automated migration
Email automation rules do not export
Web tracking attribution is not portable
Zoho CRM gotchas
API access requires Professional tier or above
Subform fields do not export cleanly via CSV
API credit consumption is non-linear
Export download links expire in 7 days
Owner (User) assignments require pre-mapped user IDs
Pair-specific challenges
Migration approach
Pre-migration audit and data audit
We conduct a scoping call to audit APTANIA's current data volume across Contacts, Companies, Deals, Activities, and custom properties. We also capture screenshots of all active email automation rules and any web tracking configurations the customer wants to reference in Zoho. We count total records against APTANIA's 1,000-record ceiling and advise on data cleanup or plan upgrade if the count approaches the limit. The audit output is a written migration scope document that includes record counts, a preliminary field mapping, and a list of any data that cannot migrate.
Manual data export from APTANIA
We guide the customer through the in-platform export process in APTANIA. Exports are run for Contacts, Companies, Deals, and Activities as separate files. We validate each exported file for completeness (row counts, expected columns, no truncation) and flag any files that appear incomplete or corrupted. Because APTANIA has no API, the export is a point-in-time snapshot; we ask the customer to freeze writes in APTANIA during the export and import window to prevent data drift. Any custom properties visible in the export are noted for Zoho custom field creation.
Zoho schema setup and custom field creation
Before importing data, we create the Zoho CRM schema to receive it. This includes creating any custom fields on Lead, Contact, Account, and Deal modules to match the APTANIA custom properties exported. We configure Zoho pipeline stages to match the distinct deal stages from APTANIA. We create the migration user in Zoho with sufficient permissions for Bulk API access. If multiple Zoho pipelines are needed (inferred from APTANIA pipeline data), we configure those in Zoho before any data insert begins.
Staging and data transformation
We stage the exported APTANIA data in our migration environment and perform field-level transformation. This includes splitting Contacts into Zoho Lead and Contact based on the B2C/B2B flag and company linkage, resolving APTANIA Company names to Zoho Account IDs for Contact-to-Account lookups, mapping deal stages to Zoho stage values, and converting date formats to Zoho's ISO 8601 format. Any unmappable activity fields are flagged in the transformation log. The staged data is validated against the field mapping document before any Zoho API calls are made.
Zoho import in dependency order
We import into Zoho CRM in record-dependency order. Accounts are imported first (from APTANIA Companies). Leads and Contacts are imported second, with AccountId resolved for Contact records. Deals are imported third, with ContactId and AccountId resolved. Activities (Tasks and Events) are imported fourth, with WhoId and WhatId resolved to the imported Leads, Contacts, and Accounts. Custom fields are populated during each phase. Each phase emits a row-count reconciliation report before the next phase begins. We use Zoho's Bulk API with chunking for large datasets.
Cutover, validation, and automation rebuild handoff
We freeze APTANIA writes during cutover and run a final delta export of any records modified during the migration window. Imported records are spot-checked in Zoho against the original APTANIA data by the customer's admin. We deliver the automation rule inventory document for manual Zoho Workflow rebuild and the web tracking reconfiguration checklist. We support a one-week post-migration window to resolve record-level reconciliation issues. We do not rebuild APTANIA workflows as Zoho Workflows inside the migration scope; that is documented separately for the customer's admin.
Platform deep dives
APTANIA CRM
Source
Strengths
Weaknesses
Zoho CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across APTANIA CRM and Zoho CRM.
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
APTANIA CRM: Not publicly documented.
Data volume sensitivity
APTANIA CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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