Migrate your Touchpoint MX data
Customer journey mapping and multi-channel messaging platform for B2B teams managing cross-functional CX programs. Touchpoint MX organizes feedback, maps touchpoints, and tracks satisfaction across the customer lifecycle.
In its favor
Why people choose Touchpoint MX
The signal that keeps Touchpoint MX on the shortlist. Sourced from G2, Capterra, and customer scoping calls.
Ease of setup without dedicated IT staff — G2 reviewers note the initial configuration is straightforward enough for a B2B marketing team to handle independently.
Intuitive interface reduces onboarding time — multiple Capterra reviews highlight the platform as easy to use from day one, with one reviewer calling it 'extremely easy to use.'
Outstanding customer support cited across reviews — reviewers consistently rate customer service at 5/5, with the team walking users through onboarding and dashboards.
Multi-channel messaging from a single interface — users value the ability to send multiple messages across channels simultaneously without switching tools.
Centralized feedback and journey mapping — customers report solving feedback disconnection by working from shared journey maps instead of siloed spreadsheets.
Reporting lacks advanced filtering and segmentation — users must export data to build stakeholder-specific dashboards, and tracking by journey stage or revenue impact is not native.
Limited dashboard customization for business cases — reviewers request more flexible reporting to make a stronger ROI case for CX improvements internally.
Email delivery speed inconsistencies — at least one reviewer noted emails sometimes take a long time to be delivered, which matters for time-sensitive campaigns.
Reasons to switch
Why people leave Touchpoint MX
The recurring reasons buyers give for replacing Touchpoint MX. Presented as facts, not knocks.
Platform scorecard
Strengths, weaknesses, and where Touchpoint MX fits
Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.
SWOT — strengths, weaknesses, and use-case fit
Strengths
Weaknesses
Where it works
Where it struggles
Pricing tiers
Touchpoint MX pricing overview
Touchpoint MX pricing is available by contacting the vendor directly. Reviewers on Capterra mention it as competitive with HubSpot, with one noting investment is required but value is delivered. There is no self-serve pricing page publicly documented in the CSV.
Starter
Tier 1 of 3
Contact vendor
What's included
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Book a free 30 minute consultationPricing is informational. FlitStack AI does not bill on Touchpoint MX's schedule — see our quote-based pricing →
What gets migrated
Touchpoint MX object support
Object-by-object support for Touchpoint MX migrations. Per-pair details surface during scoping.
Contacts
Fully supportedContacts are the primary customer records in Touchpoint MX. We map Contacts with their standard fields (name, email, phone) and preserve any custom field values set on the contact record. Owner assignment is carried over as a user reference.
Journey Maps
Mapping requiredJourney Maps define the stages a customer moves through. Touchpoint MX stores stage labels and transitions. When migrating to a CRM without a native journey concept, we flatten Journey Maps into Contact properties or custom object records that represent the stage history.
Channels
Mapping requiredTouchpoint MX supports Email, SMS, and Voice channels. We preserve which channels are active for each Contact and map Channel assignments to the destination system's communication preferences. Channel-level metadata (opt-in status) is included.
Message Templates
Mapping requiredMessage Templates define reusable outbound content. We export Template content, subject lines, and personalization tokens. At the destination, Templates are mapped to equivalent email/SMS template objects or preserved as content blocks in the destination system.
Satisfaction Scores
Fully supportedTouchpoint MX collects satisfaction ratings tied to Contacts and/or specific interactions. We preserve Score values with timestamps and map them to the destination CRM's native rating or NPS field, or to a custom metric field if no native equivalent exists.
Feedback Records
Fully supportedFeedback Records are structured entries capturing customer responses and comments. We export the full Feedback text, date collected, and related Contact. These land in the destination system as notes, survey responses, or a dedicated Feedback object depending on the target platform.
Custom Fields (Contact-level)
Mapping requiredTouchpoint MX supports custom fields on Contacts and Attendees with read/write permissions per field. We detect all active custom fields during scoping, extract their values per Contact, and map them to equivalent custom fields in the destination, applying the same visibility settings where supported.
Users / Team Members
Fully supportedUser accounts in Touchpoint MX are mapped by email and name. We preserve the user list and map Owner assignments on Contacts and Journey Records to the corresponding user in the destination system. Role differences between platforms are flagged for manual review.
Attachments
Mapping requiredAttachments associated with Contacts or Feedback records are exported as files and re-associated in the destination. Large attachment volumes may require chunked migration to avoid timeout. We flag any attachment size limits in the destination system during scoping.
Integrations
Not in this platformTouchpoint MX integrates with external tools via API or plug-in connectors. Integration credentials and OAuth tokens are not portable between systems. We export integration configuration as a reference document for reconfiguration in the destination platform — this is a manual step requiring re-authentication.
| Object | Support | Notes |
|---|---|---|
| Contacts | Fully supported | Contacts are the primary customer records in Touchpoint MX. We map Contacts with their standard fields (name, email, phone) and preserve any custom field values set on the contact record. Owner assignment is carried over as a user reference. |
| Journey Maps | Mapping required | Journey Maps define the stages a customer moves through. Touchpoint MX stores stage labels and transitions. When migrating to a CRM without a native journey concept, we flatten Journey Maps into Contact properties or custom object records that represent the stage history. |
| Channels | Mapping required | Touchpoint MX supports Email, SMS, and Voice channels. We preserve which channels are active for each Contact and map Channel assignments to the destination system's communication preferences. Channel-level metadata (opt-in status) is included. |
| Message Templates | Mapping required | Message Templates define reusable outbound content. We export Template content, subject lines, and personalization tokens. At the destination, Templates are mapped to equivalent email/SMS template objects or preserved as content blocks in the destination system. |
| Satisfaction Scores | Fully supported | Touchpoint MX collects satisfaction ratings tied to Contacts and/or specific interactions. We preserve Score values with timestamps and map them to the destination CRM's native rating or NPS field, or to a custom metric field if no native equivalent exists. |
| Feedback Records | Fully supported | Feedback Records are structured entries capturing customer responses and comments. We export the full Feedback text, date collected, and related Contact. These land in the destination system as notes, survey responses, or a dedicated Feedback object depending on the target platform. |
| Custom Fields (Contact-level) | Mapping required | Touchpoint MX supports custom fields on Contacts and Attendees with read/write permissions per field. We detect all active custom fields during scoping, extract their values per Contact, and map them to equivalent custom fields in the destination, applying the same visibility settings where supported. |
| Users / Team Members | Fully supported | User accounts in Touchpoint MX are mapped by email and name. We preserve the user list and map Owner assignments on Contacts and Journey Records to the corresponding user in the destination system. Role differences between platforms are flagged for manual review. |
| Attachments | Mapping required | Attachments associated with Contacts or Feedback records are exported as files and re-associated in the destination. Large attachment volumes may require chunked migration to avoid timeout. We flag any attachment size limits in the destination system during scoping. |
| Integrations | Not in this platform | Touchpoint MX integrates with external tools via API or plug-in connectors. Integration credentials and OAuth tokens are not portable between systems. We export integration configuration as a reference document for reconfiguration in the destination platform — this is a manual step requiring re-authentication. |
Gotchas
What to watch for in Touchpoint MX migrations
Issues we've hit on past Touchpoint MX migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.
No public API documentation in CSV
Journey Map stage labels require remapping
Integration tokens and OAuth credentials do not transfer
Custom Fields use permission-gated visibility settings
| Severity | Issue |
|---|---|
| High | No public API documentation in CSV |
| Medium | Journey Map stage labels require remapping |
| Medium | Integration tokens and OAuth credentials do not transfer |
| Low | Custom Fields use permission-gated visibility settings |
Leaving Touchpoint MX?
Where Touchpoint MX customers move next
12 destinations Touchpoint MX can migrate to.
How a Touchpoint MX migration works
Four steps, Touchpoint MX-specific
Connect
Not publicly documented in the research CSV into Touchpoint MX. Scopes limited to read-only on the data we move.
Map
We translate Touchpoint MX-specific structures (custom fields, objects, value lists) to the destination's model.
Sample
Test with a 50–200 record subset to validate Touchpoint MX quirks before production.
Migrate
Full migration with Touchpoint MX rate-limit handling. Rollback available throughout.
FAQ
Touchpoint MX migration FAQ
Answers to the questions buyers ask most during Touchpoint MX migration scoping. Not seeing yours? Book a call.
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