Migrate your Spotler Mail+ data
European email marketing automation platform for B2B marketers. Drag-and-drop newsletters, behavioral segmentation, GDPR compliance, and CRM integrations with a UK/Netherlands support footprint.
In its favor
Why people choose Spotler Mail+
The signal that keeps Spotler Mail+ on the shortlist. Sourced from G2, Capterra, and customer scoping calls.
Ease of use and intuitive interface earns consistent praise across G2 and Capterra reviews, with multiple users highlighting quick campaign setup and minimal learning curve as primary reasons for adoption.
GDPR compliance is built in with consent management, right of access, and right to be forgotten handling natively supported, reducing compliance overhead for EU-based marketing teams.
CRM integrations with HubSpot, Salesforce, AFAS Profit, and others are available via Spotler Connect or the open API, enabling two-way contact sync without custom development.
Behavioral segmentation using tags, scores, selections, and exclusions lets B2B marketers personalise content at scale without technical expertise, according to product documentation and user reviews.
Responsive customer support with phone and email options and dedicated account management on higher tiers differentiates Spotler from lower-cost DIY email tools.
Automation features are cited as a recurring frustration, with users noting the workflow editor is functional but limited compared to dedicated marketing automation platforms like ActiveCampaign or HubSpot.
Template quality and flexibility issues appear in reviews, with some users reporting that the drag-and-drop editor produces inconsistent results across email clients.
Deliverability configuration requires manual attention, and users migrating away commonly cite inbox placement struggles and the need for third-party deliverability tooling.
Performance issues including slow dashboard load times and delayed campaign statistics reporting are mentioned in multiple negative reviews on G2.
The platform's single-brand focus on Mail+ versus the multi-brand MailPro tier means teams managing multiple brands outgrow the product and migrate to enterprise alternatives.
Reasons to switch
Why people leave Spotler Mail+
The recurring reasons buyers give for replacing Spotler Mail+. Presented as facts, not knocks.
Platform scorecard
Strengths, weaknesses, and where Spotler Mail+ fits
Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.
SWOT — strengths, weaknesses, and use-case fit
Strengths
Weaknesses
Where it works
Where it struggles
Pricing tiers
Spotler Mail+ pricing overview
Mail+ starts at $199/month on a flat-rate model according to Capterra, with no per-contact or per-email billing disclosed publicly. MailPro pricing is available on request only, suggesting a contact-sales model with custom terms likely based on contact volume and brand count.
Mail+
Tier 1 of 2
$199/month (starting, per Capterra)
What's included
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What gets migrated
Spotler Mail+ object support
Object-by-object support for Spotler Mail+ migrations. Per-pair details surface during scoping.
Contacts
Fully supportedContacts are the primary object accessible via the REST API using GET/POST/PUT/DELETE on element URIs. Standard fields map cleanly. Custom fields require field-type mapping (text, numeric, list, date, permission) as defined in Spotler's database field documentation.
Mailings
Mapping requiredMailings are API-accessible objects and can be created and sent via the API. Subject lines, sender names, content, and send dates are preserved. Automated campaign logic does not transfer as executable rules and must be reconstructed at the destination.
Audiences/Segmentations
Mapping requiredSegmentations are built from selections, exclusions, refinements, behavioral data, tags, and scores. The segmentation rules themselves are not exported; only the resulting contact sets can be extracted. We recommend exporting static snapshots of segmented lists alongside live segmentation definitions for manual rebuild.
Tags
Fully supportedTags are contact-level attributes accessible via the API. They map 1:1 to standard CRM label/tag fields in most destination platforms.
Scores
Fully supportedLead scoring values are stored as contact properties. Numeric scores map directly to number fields in the destination CRM.
Custom Fields
Mapping requiredSpotler Mail+ supports text, numeric, currency, list, date of birth, date, and permission field types. Import column names must link to database field names exactly. List fields and permission fields require explicit value mapping during migration.
Form Requests
Mapping requiredForm submissions are recorded as request objects linked to contacts. Survey results can be exported to Excel per the help center documentation. We extract form submissions as related records rather than standalone objects in most destinations.
Templates
Mapping requiredEmail templates are stored assets. The drag-and-drop editor layout does not export as a portable format. We extract template content, images, and styles as HTML/CSS assets for manual reassembly in the destination platform.
Landing Pages
Mapping requiredLanding pages built in Spotler Mail+ are platform-native assets. We export the content and structure where accessible, but interactive elements, forms embedded on pages, and styling require reassembly at the destination.
Documents/Images
Mapping requiredMedia assets (images, PDFs, Word, Excel, PowerPoint, ICS files) can be archived and managed in the platform. We export binary assets from the media library. Folder structure is preserved where the API exposes it.
Reports/Analytics
Mapping requiredOpens, clicks, delivery stats, heatmaps, and conversion attribution are available via the analytics dashboard and can be exported as CSV. Mailing interaction history is anonymized after 24 months per Spotler's data retention policy, so historical reports older than 24 months will be incomplete.
Users
Fully supportedUser accounts with predefined roles and access levels are accessible. We extract user names, emails, and role assignments. Role definitions map to standard user permission schemas in destination platforms.
Workflow Automations
Not in this platformAutomated campaign logic (triggers, drip sequences, behavioral actions) is platform-native and cannot be exported as executable rules. We document the automation structure to support manual rebuild at the destination.
| Object | Support | Notes |
|---|---|---|
| Contacts | Fully supported | Contacts are the primary object accessible via the REST API using GET/POST/PUT/DELETE on element URIs. Standard fields map cleanly. Custom fields require field-type mapping (text, numeric, list, date, permission) as defined in Spotler's database field documentation. |
| Mailings | Mapping required | Mailings are API-accessible objects and can be created and sent via the API. Subject lines, sender names, content, and send dates are preserved. Automated campaign logic does not transfer as executable rules and must be reconstructed at the destination. |
| Audiences/Segmentations | Mapping required | Segmentations are built from selections, exclusions, refinements, behavioral data, tags, and scores. The segmentation rules themselves are not exported; only the resulting contact sets can be extracted. We recommend exporting static snapshots of segmented lists alongside live segmentation definitions for manual rebuild. |
| Tags | Fully supported | Tags are contact-level attributes accessible via the API. They map 1:1 to standard CRM label/tag fields in most destination platforms. |
| Scores | Fully supported | Lead scoring values are stored as contact properties. Numeric scores map directly to number fields in the destination CRM. |
| Custom Fields | Mapping required | Spotler Mail+ supports text, numeric, currency, list, date of birth, date, and permission field types. Import column names must link to database field names exactly. List fields and permission fields require explicit value mapping during migration. |
| Form Requests | Mapping required | Form submissions are recorded as request objects linked to contacts. Survey results can be exported to Excel per the help center documentation. We extract form submissions as related records rather than standalone objects in most destinations. |
| Templates | Mapping required | Email templates are stored assets. The drag-and-drop editor layout does not export as a portable format. We extract template content, images, and styles as HTML/CSS assets for manual reassembly in the destination platform. |
| Landing Pages | Mapping required | Landing pages built in Spotler Mail+ are platform-native assets. We export the content and structure where accessible, but interactive elements, forms embedded on pages, and styling require reassembly at the destination. |
| Documents/Images | Mapping required | Media assets (images, PDFs, Word, Excel, PowerPoint, ICS files) can be archived and managed in the platform. We export binary assets from the media library. Folder structure is preserved where the API exposes it. |
| Reports/Analytics | Mapping required | Opens, clicks, delivery stats, heatmaps, and conversion attribution are available via the analytics dashboard and can be exported as CSV. Mailing interaction history is anonymized after 24 months per Spotler's data retention policy, so historical reports older than 24 months will be incomplete. |
| Users | Fully supported | User accounts with predefined roles and access levels are accessible. We extract user names, emails, and role assignments. Role definitions map to standard user permission schemas in destination platforms. |
| Workflow Automations | Not in this platform | Automated campaign logic (triggers, drip sequences, behavioral actions) is platform-native and cannot be exported as executable rules. We document the automation structure to support manual rebuild at the destination. |
Gotchas
What to watch for in Spotler Mail+ migrations
Issues we've hit on past Spotler Mail+ migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.
Mailing interaction data is purged after 24 months
Import file structure is strict and column-name-sensitive
Form and survey results export as flat records, not relational data
Multi-brand capability is tier-gated to MailPro
API does not expose a bulk export endpoint for contact history
| Severity | Issue |
|---|---|
| High | Mailing interaction data is purged after 24 months |
| High | Import file structure is strict and column-name-sensitive |
| Medium | Form and survey results export as flat records, not relational data |
| Medium | Multi-brand capability is tier-gated to MailPro |
| Medium | API does not expose a bulk export endpoint for contact history |
Leaving Spotler Mail+?
Where Spotler Mail+ customers move next
12 destinations Spotler Mail+ can migrate to.
How a Spotler Mail+ migration works
Four steps, Spotler Mail+-specific
Connect
API key (Bearer token via Spotler Mail+ REST API) into Spotler Mail+. Scopes limited to read-only on the data we move.
Map
We translate Spotler Mail+-specific structures (custom fields, objects, value lists) to the destination's model.
Sample
Test with a 50–200 record subset to validate Spotler Mail+ quirks before production.
Migrate
Full migration with Spotler Mail+ rate-limit handling. Rollback available throughout.
FAQ
Spotler Mail+ migration FAQ
Answers to the questions buyers ask most during Spotler Mail+ migration scoping. Not seeing yours? Book a call.
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Migrate Spotler Mail+.
Without the rebuild.
Free scoping call with a migration engineer. Tell us about your Spotler Mail+ setup and destination — written quote back within a business day.