CRM migration
Field-level mapping, validation, and rollback between Inception and HighLevel. We move data and schema; workflows are rebuilt natively in HighLevel.
Inception
Source
HighLevel
Destination
Compatibility
13 of 13
objects map 1:1 between Inception and HighLevel.
Complexity
BStandard
Timeline
48–72 hours
Overview
Inception is a pharma-focused CRM built for medical sales teams tracking prescriber relationships, territory coverage, and clinical visit activity. Its data model centers on Contacts with pharma-specific properties (therapy areas, license numbers, HCP classifications), Companies representing healthcare organizations, Deals for prescription opportunities, and Activities logging field visits and interactions. HighLevel uses a parallel Contact-Company-Opportunity schema but structures Opportunities inside customizable Pipelines with stage-based workflows, and stores custom data in user-defined Custom Fields attached to standard objects rather than platform-native pharma extensions. FlitStack AI reads Inception's full contact, company, deal, and activity records via API export, then maps each field to the nearest HighLevel equivalent — direct name matches go directly, pharma-specific properties get created as HighLevel Custom Fields, and Inception deal stages map to HighLevel Pipeline stages by name with a value-mapping table for non-matching labels. Workflows, automation sequences, and field-visit scheduling rules do not transfer and must be rebuilt in HighLevel's Workflow Builder; we export the logic as a reference document. Activity history (calls, emails, meetings, notes) migrates as HighLevel Tasks with original timestamps and owner assignments. A sample migration with field-level diff runs before the full commit, and a delta-pickup window captures any records modified during cutover.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Inception object lands in HighLevel, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Inception
Contact
HighLevel
Contact
1:1Inception Contact maps 1:1 to HighLevel Contact. All standard fields (first name, last name, email, phone) transfer directly. Pharma-specific properties (HCP classification, therapy area) require HighLevel Custom Fields created before migration. Primary company link resolves to the corresponding HighLevel Company record.
Inception
Company
HighLevel
Company
1:1Inception Company maps to HighLevel Company. Healthcare organization name, address, and specialty fields transfer as direct field matches. Parent-child company hierarchies in Inception map to HighLevel's Company hierarchy via a parent-company reference field. Multi-address companies split into separate address records if needed.
Inception
Deal
HighLevel
Opportunity
1:1Inception Deal maps to HighLevel Opportunity. Deal name, value, expected close date, and owner transfer directly. Inception deal stages map to HighLevel Pipeline stages using a value-mapping table — stage names are matched by label first, then by order position if labels differ. Probability values are preserved as a custom field for reporting continuity.
Inception
Pipeline
HighLevel
Pipeline
1:1Inception Pipelines map to HighLevel Pipelines, but each Inception pipeline with distinct stage sets becomes a separate HighLevel Pipeline object. If multiple Inception pipelines share identical stage definitions, they can consolidate into one HighLevel Pipeline with a source-system tag preserved as a Custom Field to distinguish origin data.
Inception
Activity (Field Visit / Sample Drop)
HighLevel
Task
1:1Inception Activities (field visits, sample interactions, prescriber calls) map to HighLevel Tasks with Type field set to 'Call', 'Meeting', or 'Task' based on the Inception activity category. Original timestamps, owner assignments, and outcome codes transfer as Custom Fields since HighLevel Tasks lack a native outcome-code structure.
Inception
Note
HighLevel
Note
1:1Inception Notes map to HighLevel Notes. Rich-text formatting is preserved during migration. Notes attached to specific Contacts or Companies carry their parent-record association into HighLevel. Shared notes with multiple associations become separate Note records linked to each relevant Contact or Company.
Inception
Custom Property: HCP Classification
HighLevel
Custom Field on Contact
1:1Inception's HCP classification field (e.g., Physician, NP, PA, Pharmacist) has no direct HighLevel equivalent. FlitStack creates a Custom Field of type Pick-List on the HighLevel Contact object, populated with Inception's exact classification values. This field is available for filtering and workflow triggers in HighLevel.
Inception
Custom Property: Therapy Area
HighLevel
Custom Field on Contact
1:1Inception's therapy area property (e.g., Cardiology, Oncology, General Medicine) migrates as a Multi-Select Pick-List Custom Field on HighLevel Contact. If Inception stores multiple therapy areas per contact, they populate corresponding options in the HighLevel multi-select field. This ensures that all therapy area associations are preserved and can be used for filtering, reporting, and workflow triggers in HighLevel. The multi-select field allows you to assign multiple therapy areas to a single contact, reflecting the complex relationships typical in healthcare settings.
Inception
Custom Property: DEA / License Number
HighLevel
Custom Field on Contact
1:1Inception's DEA license number and state license fields migrate as Text Custom Fields on the HighLevel Contact. FlitStack validates format (e.g., DEA XX-0000000) and flags any malformed entries for correction before migration completes. Proper DEA number formatting is critical for compliance and regulatory tracking. FlitStack checks each entry against the standard DEA format (two letters followed by a dash and seven digits) and flags any entries that don't match this pattern, ensuring data integrity before migration.
Inception
Custom Property: Territory Assignment
HighLevel
Custom Field on Contact
1:1Inception's territory field (assigning HCPs to sales rep territories) maps to a Pick-List Custom Field on HighLevel Contact. If Inception territories map to HighLevel users, FlitStack can alternatively resolve territory assignment to the corresponding HighLevel user record via owner lookup.
Inception
User / Owner
HighLevel
User
1:1Inception users and deal owners resolve to HighLevel users by email address match. Unmatched owners are flagged before migration; your team either creates the HighLevel user account first or assigns records to a fallback owner. Inception user roles do not map to HighLevel permission sets — those are destination-side configuration.
Inception
Attachment / File
HighLevel
File
1:1Inception file attachments on Contacts, Companies, or Deals re-upload to HighLevel Files and attach to the corresponding record. HighLevel's file size limit (default 25MB per file) applies; files exceeding this are flagged for manual handling. Inline images in notes download and rehost as HighLevel-hosted assets.
Inception
Automation / Workflow Rule
HighLevel
Workflow
1:1Inception automation rules (follow-up sequences, prescriber nurture triggers, sample-drop reminders) do not migrate. FlitStack exports a JSON description of each active automation — trigger conditions, action steps, and delay rules — as a reference document your team or a HighLevel certified admin uses to rebuild in the Workflow Builder.
| Inception | HighLevel | Compatibility | |
|---|---|---|---|
| Contact | Contact1:1 | Fully supported | |
| Company | Company1:1 | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Pipeline | Pipeline1:1 | Fully supported | |
| Activity (Field Visit / Sample Drop) | Task1:1 | Fully supported | |
| Note | Note1:1 | Fully supported | |
| Custom Property: HCP Classification | Custom Field on Contact1:1 | Fully supported | |
| Custom Property: Therapy Area | Custom Field on Contact1:1 | Fully supported | |
| Custom Property: DEA / License Number | Custom Field on Contact1:1 | Fully supported | |
| Custom Property: Territory Assignment | Custom Field on Contact1:1 | Fully supported | |
| User / Owner | User1:1 | Fully supported | |
| Attachment / File | File1:1 | Fully supported | |
| Automation / Workflow Rule | Workflow1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Inception gotchas
External database sync delays record visibility
Visit outcome codes vary by implementation
Analytics exports are definition-only, not data
HighLevel gotchas
Sub-account architecture creates isolated data silos per client
Usage-based telecom and AI costs are not in the subscription price
Workflows have no native equivalent in most destination CRMs
API rate limits cap bulk migration throughput at 100 requests per 10 seconds per sub-account
White-label configuration and branding assets do not export via API
Pair-specific challenges
Migration approach
Catalog Inception data model and export via API
FlitStack connects to Inception via API using your organization's credentials and pulls a full export of Contacts, Companies, Deals, Activities, Notes, and all active custom properties. We validate record counts against what your Inception dashboard reports and flag any objects that return empty datasets. This export runs read-only — no Inception data is modified. The output is a structured JSON dataset used for all downstream mapping and transformation work.
Create HighLevel Custom Fields from Inception property schema
Before data moves, FlitStack delivers a Custom Field creation checklist specifying the field name, type (Pick-List, Multi-Select, Text, Number, Date), and option values for every Inception custom property that has no direct HighLevel equivalent. Your HighLevel admin creates these fields in the account settings. FlitStack validates that each field exists and has the correct type before the migration run begins.
Build value-mapping tables for deal stages and industry fields
Inception deal stage names and industry pick-list values are compared against HighLevel's existing Pipeline stages and Contact industry options. FlitStack builds a value-mapping table where each Inception label is assigned to its HighLevel target. If no match exists, a new HighLevel stage or pick-list option is created. The mapping table is reviewed with you before any transformation runs so stage routing is confirmed.
Run sample migration with field-level diff
A representative slice of 100–500 records (spanning contacts, companies, deals, and activities) migrates to HighLevel first. FlitStack generates a field-level diff comparing source values against destination fields — you can verify that HCP classifications, therapy areas, stage mapping, and owner resolution look correct before the full run commits. The diff highlights any discrepancies, missing data, or unexpected transformations, allowing you to make adjustments before committing to the full migration. Once you approve the sample, the migration window opens for the complete dataset.
Execute full migration with delta-pickup and audit log
All Inception records transfer to HighLevel following the validated mapping and sequence. A delta-pickup window (typically 24–48 hours) captures any records created or modified in Inception during the cutover window. During the delta-pickup window, new or modified records are captured and synchronized to HighLevel, ensuring no data is lost. The rollback feature allows you to quickly revert to the pre-migration state if any issues arise, minimizing disruption. FlitStack maintains a full audit log of every record written, updated, or skipped.
Platform deep dives
Inception
Source
Strengths
Weaknesses
HighLevel
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Inception and HighLevel.
Object compatibility
1 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Inception: Not publicly documented..
Data volume sensitivity
Inception doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Inception to HighLevel migration scoping. Not seeing yours? Book a call.
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