CRM migration
Field-level mapping, validation, and rollback between Creatio and Twenty CRM. We move data and schema; workflows are rebuilt natively in Twenty CRM.
Creatio
Source
Twenty CRM
Destination
Compatibility
9 of 12
objects map 1:1 between Creatio and Twenty CRM.
Complexity
BStandard
Timeline
4-8 weeks
Overview
Moving from Creatio to Twenty CRM is an open-source transition that trades Creatio's integrated Sales-Marketing-Service suite and BPM workflow engine for self-hosted ownership, a transparent data model, and per-seat-free pricing. The data migration must handle Creatio's entity schema packages, the v8.3.2 File API storage mode (in-database versus S3/Azure Blob), and calculated and multicurrency field types that should not write back as static values. Twenty CRM's standard Company, Contact, and Opportunity objects accept most mappings 1:1, but its custom object provisioning uses a metadata API that requires schema pre-creation before any data inserts. We sequence Accounts first, then Contacts, then Opportunities, then Activities separated by type, then custom objects last. Creatio workflows, BPM processes, and Studio automations do not migrate; we deliver a written inventory of every active process for the customer's admin to evaluate in Twenty's simpler automation model.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Creatio object lands in Twenty CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Creatio
Account
Twenty CRM
Company
1:1Creatio Accounts map directly to Twenty CRM Companies. The Account Name, Industry, Website, Phone, and Address fields map 1:1 to their Twenty Company equivalents. Account Type and Owner fields map to Company.annualRecurringRevenue (if applicable) and Company.createdByWorkspaceMember respectively. We extract the full column map from the Creatio package schema during discovery and create corresponding Twenty Company fields before importing any records. Company creation precedes all Contact imports to satisfy the twenty_crm_company__c lookup on Contact.
Creatio
Contact
Twenty CRM
Contact
1:1Creatio Contacts map directly to Twenty CRM Contacts. Core fields including Name, Email, Phone, JobTitle, and Address map 1:1. Creatio's lifecycle stage property (simple field type) maps to a custom Contact field that we create in Twenty during schema provisioning. Owner assignment maps to Twenty's createdByWorkspaceMember lookup via the User lookup map built at migration start. We flag calculated fields and multicurrency fields during field mapping and skip static value writeback for the former.
Creatio
Opportunity
Twenty CRM
Opportunity
1:1Creatio Opportunities map to Twenty CRM Opportunities. Stage, Amount, Probability, and Close Date migrate directly. Creatio's configurable pipeline per product line requires explicit stage name mapping; we extract the active pipeline definition including stage order and stage names during discovery and configure corresponding Twenty Opportunity stages before migration. Close Lost and Close Won dates from Creatio become Opportunity.closeDate and a custom closedAt__c field.
Creatio
Case
Twenty CRM
Opportunity (Case variant)
1:manyCreatio Cases represent service records with status, priority, and resolution SLA fields. Twenty CRM does not have a native Case object, so Cases require a decision during scoping: map to a custom Opportunity variant with Case-type fields, or map to Twenty's generic Opportunities with a type discriminator field and custom status picklist. We preserve Case status values as custom Opportunity status values, priority as a custom priority field, and the originating Contact and Account lookups as Opportunity contacts and company links. The customer chooses the Case strategy during discovery.
Creatio
Activity (Call)
Twenty CRM
Call
1:1Creatio Activities with type=Call map to Twenty CRM Call records. We separate by type at extraction time using Creatio's Activity.Type field so that calls land as first-class Call records rather than generic tasks. Call duration, disposition, and outcome migrate to custom Call fields. ActivityDate from Creatio sets the Call startTime for timeline ordering. The Call's WhoId maps to the resolved Twenty Contact lookup and WhatId to the related Opportunity or Company.
Creatio
Activity (Email)
Twenty CRM
Creatio Activities with type=Email map to Twenty CRM Email records. Email subject, body, from address, and to address migrate as Email fields. Thread ID and message ID from Creatio migrate to custom Email fields to preserve email threading context. Attachments on emails migrate as Twenty EmailAttachment records linked to the parent Email. We handle the email direction (inbound/outbound) via a custom direction__c field.
Creatio
Activity (Task)
Twenty CRM
Task
1:1Creatio Activities with type=Task map to Twenty CRM Task records. Subject, Status, Priority, ActivityDate, and description migrate directly. Task assignment migrates by resolving Creatio Owner ID to the Twenty workspaceMember lookup built during owner reconciliation. Reminder and recurrence settings are not migrated; these are recreated in Twenty's task model.
Creatio
Lead
Twenty CRM
Contact (pre-conversion)
1:1Creatio Leads feed the marketing funnel before conversion. If Twenty CRM lacks a native Lead object at the customer's target tier, we map Leads to Twenty Contacts with a custom leadSource__c field and a conversionStatus__c flag that marks the record as pre-conversion. When Twenty's native Lead object is available, we map directly. Lead status and source fields migrate as custom Contact fields. Conversion history is preserved as a note or custom activity record.
Creatio
Product
Twenty CRM
Custom Object (Product variant)
lossyCreatio Products carry price lists, bundle structures, and unit-of-measure fields with multi-currency pricing. Twenty CRM does not ship a native Product2-style object in all configurations, so we evaluate during discovery whether Twenty's native Opportunity line items suffice or whether a custom Product object needs provisioning via the Twenty /metadata API. Multi-currency pricing fields from Creatio require explicit currency mapping to avoid rounding errors; we handle currency conversion and store the base currency value and currency lookup separately.
Creatio
Custom Object (entity schema)
Twenty CRM
Custom Object
1:1Creatio's entity schema system allows arbitrary custom objects built in the Object designer. We reverse-engineer each custom object's column map from the exported package schema and generate a corresponding Twenty CRM custom object via the /metadata API. All columns, data types, and lookup relationships are translated to Twenty equivalents. Lookup dependencies (custom objects referencing Accounts or Contacts) are resolved in dependency order; parent objects must exist before child object import begins.
Creatio
Files and Attachments
Twenty CRM
Attachments (S3 or local)
1:1Creatio v8.3.2+ uses a File API that stores files either in-database or externally on S3/Azure Blob. We detect the UseEntityFileApi storage mode flag during environment discovery and route extraction accordingly. For in-database storage, we export via Creatio's Excel export and binary file extraction. For external S3/Azure Blob, we download directly from the configured bucket, then write to Twenty's attachment storage. Missing this detection step causes attachments to land as null or broken links in Twenty.
Creatio
Pipeline and Stages
Twenty CRM
Opportunity Stage configuration
lossyCreatio Pipelines are configurable per product line with named stages. We extract the full pipeline definition including stage order, stage names, probability percentages, and any automation triggers during discovery. Each pipeline maps to a Twenty Opportunity stage configuration. Stage probability percentages round to Twenty's allowed precision. The customer reviews and approves stage mapping before migration of any Opportunity records.
| Creatio | Twenty CRM | Compatibility | |
|---|---|---|---|
| Account | Company1:1 | Fully supported | |
| Contact | Contact1:1 | Fully supported | |
| Opportunity | Opportunity1:1 | Fully supported | |
| Case | Opportunity (Case variant)1:many | Fully supported | |
| Activity (Call) | Call1:1 | Fully supported | |
| Activity (Email) | Email1:1 | Fully supported | |
| Activity (Task) | Task1:1 | Fully supported | |
| Lead | Contact (pre-conversion)1:1 | Fully supported | |
| Product | Custom Object (Product variant)lossy | Fully supported | |
| Custom Object (entity schema) | Custom Object1:1 | Fully supported | |
| Files and Attachments | Attachments (S3 or local)1:1 | Mapping required | |
| Pipeline and Stages | Opportunity Stage configurationlossy | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Creatio gotchas
Creatio schema packages require explicit export before migration
File storage mode affects attachment extraction
Calculated fields and multicurrency fields need type-aware writeback
Per-plan licensing gates certain features relevant to migration
Twenty CRM gotchas
Import order is enforced and critical
Export limited to 20,000 records and visible columns only
Soft-deleted records count toward uniqueness and trigger restores
API rate limits cap at 200 req/min on Organization tier
No native email sequences — follow-up cadences require external tools
Pair-specific challenges
Migration approach
Discovery and environment audit
We audit the source Creatio environment across plan tier, installed packages, custom entity schemas, pipeline definitions, activity volumes, file storage mode configuration, and active workflow count. We also verify the destination Twenty CRM environment: installation method (self-hosted Docker/Kubernetes or managed cloud), installed version and its database migration status (particularly checking for the v2.0 keyValuePair startup issue), available standard fields, and whether the /metadata API is accessible. The discovery output is a written migration scope that itemizes every object and custom field to be migrated, the storage mode per file-attachment object, and the owner reconciliation queue.
Creatio package export and schema extraction
We request Creatio package export access from the customer's admin and download all installed packages (.gz archives) containing base and custom schemas. We parse each package to extract the full column map for every entity: field names, data types, lookup relationships, and validation rules. This schema map drives the Twenty CRM custom object provisioning step. We cross-reference the schema map against Twenty's standard field inventory to identify coverage gaps requiring custom field creation before data import.
Twenty schema provisioning and owner reconciliation
We create all missing Twenty CRM custom objects and custom fields via the Twenty /metadata API using the schema map extracted from Creatio packages. This includes lookup relationships between custom objects and standard Company and Contact objects. In parallel, we extract every distinct Creatio Owner from Contact, Account, Opportunity, Case, and Activity records, match by email against the Twenty workspaceMember table, and flag any Owners without a matching Twenty user for the customer's admin to provision. Migration cannot proceed past this step because all record imports require a valid OwnerId equivalent.
Sandbox migration and mapping validation
We run a full migration into a non-production Twenty CRM environment using production-like data volume. The customer's RevOps lead reviews record counts (Companies in, Contacts in, Opportunities in, Activities in by type), spot-checks 25-50 records against the Creatio source for field accuracy, and validates that file attachments are present and readable. We verify that Case-to-Opportunity mapping (if chosen) correctly preserves status and priority, and that calculated fields were skipped appropriately. Any mapping corrections, missing fields, or schema gaps surface here before production migration begins.
Production migration in dependency order
We run production migration in record-dependency order: Companies first (from Creatio Accounts), then Contacts (with twenty_crm_company__c lookup resolved), then Opportunities (with stage mapping and probability percentages applied), then Leads (marked as pre-conversion if no native Lead object exists), then Activity history separated by type (Calls, Emails, Tasks via individual type filters from Creatio's unified Activity schema), then custom objects last (after all parent lookups are satisfied). Files and attachments migrate in parallel with their parent records. Each phase emits a row-count reconciliation report before the next phase begins. We use batch chunking and retry logic for large activity volumes.
Cutover, validation, and workflow handoff
We freeze Creatio writes during the cutover window, run a final delta migration of any records modified during the migration window, then designate Twenty CRM as the system of record. We deliver a written inventory of every active Creatio BPM workflow and Studio automation with its trigger, conditions, and actions, mapped to a recommended Twenty equivalent where applicable. We support a one-week hypercare window where we resolve any reconciliation issues raised by the customer's team. We do not rebuild Creatio workflows as automation rules inside the migration scope; that work is a separate engagement or an internal admin task.
Platform deep dives
Creatio
Source
Strengths
Weaknesses
Twenty CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Creatio and Twenty CRM.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Creatio: Not publicly documented as a request-per-second cap. Per-response limits exist: OData responses are capped at 20,000 lines and OData batch requests may include up to 100 sub-requests..
Data volume sensitivity
Creatio exposes a bulk API — large-volume migrations stream efficiently.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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FAQ
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