Helpdesk migration

Migrate from Autotask Professional Services Automation (PSA) to Gorgias

Field-level mapping, validation, and rollback between Autotask Professional Services Automation (PSA) and Gorgias. We move data and schema; workflows are rebuilt natively in Gorgias.

Autotask Professional Services Automation (PSA) logo

Autotask Professional Services Automation (PSA)

Source

Gorgias

Destination

Gorgias logo

Compatibility

71%

10 of 14

objects map 1:1 between Autotask Professional Services Automation (PSA) and Gorgias.

Complexity

CModerate

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Autotask PSA to Gorgias is a platform-type migration, not a record copy. Autotask PSA is an MSP operations platform that unifies ticketing, projects, time tracking, contracts, and billing. Gorgias is a helpdesk built for e-commerce brands that prioritizes ticket resolution, customer context from Shopify and BigCommerce, and AI-driven automation. We migrate Companies to Customers, Contacts preserved under each Customer, and Tickets with their UDFs and historical messages. Projects and Contracts have no native Gorgias equivalent; we decide during scoping whether to migrate them as Tags, Customer properties, or internal Notes, and we deliver a written inventory of what cannot carry over natively. Workflow rules and Service Calls have no export path from Autotask; we document them for manual rebuild in Gorgias. The Autotask 10,000 calls per hour API ceiling and per-object thread limits govern the migration pacing throughout.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Autotask Professional Services Automation (PSA) logo

Autotask Professional Services Automation (PSA)

What's pushing teams away

  • Steep learning curve and complex UI require significant training investment before teams become productive.
  • Limited customization and flexibility — users report the platform lacks options to adapt workflows to specific business needs.
  • High implementation and migration costs, with industry estimates ranging from $2,000 to $15,000+ depending on data volume and complexity.
  • Workflow automation is basic (simple if-then rules) with no learning capability, driving users to dedicated RPA or AI automation tools.
  • Integration dependencies on the Datto/Kaseya ecosystem can complicate switching to non-Kaseya tools or PSAs.

Choosing

Gorgias logo

Gorgias

What's pulling them in

  • Shopify-native integrations pull order details, shipment status, and return data directly into the ticket view, eliminating the need for agents to switch between apps.
  • Unlimited user seats mean growing support teams do not trigger billing changes; pricing scales only on billable ticket volume.
  • AI Agent automates responses to high-volume queries like order status and returns, measurably reducing the number of billable tickets each month.
  • Omnichannel inbox consolidates email, live chat, Facebook, Instagram, WhatsApp, SMS, and voice into a single threaded view.
  • SOC 2 Type II certification and GDPR-aligned data handling satisfy enterprise procurement requirements for customer support platforms.

Object mapping

How Autotask Professional Services Automation (PSA) objects map to Gorgias

Each row shows how a Autotask Professional Services Automation (PSA) object lands in Gorgias, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Autotask Professional Services Automation (PSA)

Company

maps to

Gorgias

Customer

1:1
Fully supported

Autotask Company records map directly to Gorgias Customer. CompanyName becomes Customer name, and address, phone, and website fields transfer. Company is created before any Contact import so that the parent customer reference is satisfied at Contact insert. Autotask Company-level UDFs migrate to Customer custom fields if the customer has purchased a Gorgias plan supporting custom fields; otherwise they are appended to the Customer description or migrated as Tags.

Autotask Professional Services Automation (PSA)

Contact

maps to

Gorgias

Customer Person

1:many
Fully supported

Autotask Contact records nested under a Company map to Gorgias Customer Person records linked to the parent Customer. Each Contact's email, phone, first name, last name, and role transfer. Contact-level UDFs map to Person custom fields where supported. The Contact-to-Company linkage is preserved through the parent Customer reference in Gorgias. Contacts without an email address require special handling; they are mapped to the Customer as a secondary contact with a note flagging the missing email.

Autotask Professional Services Automation (PSA)

Ticket

maps to

Gorgias

Ticket

1:1
Fully supported

Autotask Tickets map to Gorgias Tickets with TicketNumber, subject, description, status, priority, and assignee preserved. Autotask queue assignment maps to a Gorgias inbox or Tag depending on the customer's inbox configuration. Ticket status lifecycle (New, Active, Waiting, Solved, Closed) maps to Gorgias status values. Ticket-level UDFs migrate to Ticket custom fields or are appended to the ticket description. Attachments on Tickets migrate as Gorgias Ticket attachments via the API.

Autotask Professional Services Automation (PSA)

Time Entry

maps to

Gorgias

Ticket Internal Note

lossy
Fully supported

Autotask Time Entries linked to Tickets migrate to Gorgias Ticket internal notes with the time entry date, hours, and notes preserved as the note body. Billable flag is recorded as a Tag or internal field. This preserves the historical billing context in ticket history but does not carry over Autotask's rule-based billing association or rate card inheritance. Time Entries linked to standalone task work (not a Ticket) become internal notes on the most relevant Customer or are held for manual review.

Autotask Professional Services Automation (PSA)

Project

maps to

Gorgias

Tags or Customer Notes (decision required)

lossy
Fully supported

Autotask Projects have no native Gorgias equivalent. During scoping, the customer chooses a strategy: Projects can be migrated as Tags on the linked Tickets (preserving a label but no task hierarchy), as Customer-level Notes with project name and dates, or as a custom Project object in Gorgias if the customer's plan supports custom objects. We do not make this decision unilaterally because it affects downstream reporting. Milestone dates and resource assignments from Projects cannot migrate natively and are included in the written handoff inventory.

Autotask Professional Services Automation (PSA)

Contract

maps to

Gorgias

Customer Notes or Tags (decision required)

lossy
Fully supported

Autotask Contracts have no native Gorgias equivalent. Contract records with service terms, billing rates, and expiration dates can migrate as Notes on the associated Customer record, or as Tags for quick reference. Autotask's rule-based billing rules and labor rate cards do not migrate because Gorgias has no contract management or billing engine. We deliver a Contract inventory document listing every contract name, associated customer, expiration date, and service level for manual rebuild in the customer's chosen billing or contract tool.

Autotask Professional Services Automation (PSA)

User-Defined Fields (UDFs)

maps to

Gorgias

Custom Fields or Tags

1:1
Mapping required

Autotask UDFs on Tickets, Companies, Contacts, Projects, and Contracts require a pre-migration field audit to enumerate every custom field, capture its data type, and identify picklist values. UDFs of type text, number, date, and dropdown map to equivalent Gorgias custom fields where the plan supports them. Checkbox UDFs map to Tags or boolean custom fields. Picklist UDFs require the full value list to be pre-created in Gorgias before migration. Any UDF without a destination is flagged and either appended to the ticket description or included in the written field-gap inventory.

Autotask Professional Services Automation (PSA)

Resource (Technician)

maps to

Gorgias

Agent

1:1
Fully supported

Autotask Resource records (technicians and staff) map to Gorgias Agents. We resolve Resources by email match against the destination Gorgias account. Autotask Resource role and department data map to custom fields on the Agent record since Gorgias Agents do not have a native role hierarchy. Inactive Resources from Autotask are migrated as inactive Gorgias Agents so that historical ticket assignments and time entries remain correctly attributed.

Autotask Professional Services Automation (PSA)

Attachment

maps to

Gorgias

Ticket Attachment

1:1
Fully supported

Autotask file attachments on Tickets migrate as Gorgias Ticket attachments via the API. Attachment migration is a separate phase from primary record migration because Autotask requires per-attachment API calls that consume against the 10,000 calls/hour ceiling. We pre-count total attachment volume during scoping, schedule attachment migration in off-peak windows, and chunk the load to avoid colliding with the primary record migration. Attachments on Projects and Contracts are migrated to the most relevant Customer or held for manual review based on the customer's Project and Contract handling decision.

Autotask Professional Services Automation (PSA)

Document

maps to

Gorgias

Customer Attachment or Note

1:1
Fully supported

Autotask Document Management records attached to Tickets migrate to the corresponding Gorgias Ticket as attachments. Documents attached to Projects or Contracts follow the Project and Contract handling decision (Tags, Customer Notes, or held). Documents without a clear parent ticket are migrated to the most relevant Customer record as an attachment.

Autotask Professional Services Automation (PSA)

Service Call

maps to

Gorgias

Not migratable

1:1
Fully supported

Autotask Service Calls (scheduling and dispatch objects for field service appointments) have no documented export path in the Autotask REST API. We do not migrate Service Call records. We deliver a Service Call audit document listing every active Service Call with its date, resource, customer, and description for manual rebuild in the destination system. If the customer's operations include field service, we recommend evaluating a dedicated field service tool post-migration.

Autotask Professional Services Automation (PSA)

Workflow Rules

maps to

Gorgias

Not migratable

1:1
Not supported

Autotask Workflow Rules are configuration objects with no export capability in the REST API. They do not migrate as code. We deliver a written Workflow Rules inventory documenting every active rule with its trigger conditions, actions, and associated objects, plus a recommended Gorgias Rules or AI Agent equivalent for each. The customer's team rebuilds rules in Gorgias post-migration. This is acknowledged explicitly in the migration scope before work begins.

Autotask Professional Services Automation (PSA)

To-do

maps to

Gorgias

Not migratable

1:1
Fully supported

Autotask To-dos are individual action items tied to users rather than Tickets or Projects and lack a bulk export API endpoint. We do not migrate To-do records. If To-dos are operationally critical, we recommend converting them to Ticket records in Autotask before migration begins, which allows them to migrate as Tickets under the standard object mapping.

Autotask Professional Services Automation (PSA)

Billing Rules and Rate Cards

maps to

Gorgias

Not migratable

1:1
Fully supported

Autotask rule-based billing rules that automatically associate time to contacts and devices have no export path and no Gorgias equivalent because Gorgias is a helpdesk platform without a billing engine. We export the contract and rate card data as a structured document for the customer's billing team to rebuild in their chosen billing or accounting system. Time Entries with hours and dates migrate as internal Notes to preserve historical context for manual billing entry.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Autotask Professional Services Automation (PSA) logo

Autotask Professional Services Automation (PSA) gotchas

High

Per-object thread limits throttle migration throughput

High

10,000 calls per hour global API ceiling

Medium

UDF schema is customer-specific and must be mapped manually

Medium

Workflow rules, Service Calls, and To-dos have no export path

Medium

Attachment handling requires per-file API calls

Gorgias logo

Gorgias gotchas

High

AI Agent adds outcome-based fees on top of billable ticket costs

High

Overage billing for tickets scales nonlinearly

Medium

API rate limits restrict bulk export throughput

Medium

Agent data visibility cannot be restricted by role for GDPR use cases

Low

Knowledge Base translations require separate API calls per locale

Pair-specific challenges

  • Gorgias has no native Project or Contract object

    This is the most significant structural gap in the migration. Autotask Projects contain tasks, milestones, resource assignments, and budget tracking; Contracts hold billing rate cards, service terms, and recurring billing rules. Gorgias is a helpdesk platform without project management or contract management capabilities. We decide during scoping whether to migrate Projects as Tags, Customer Notes, or a custom object, and we deliver a written Contract inventory document for manual rebuild. Migrations that skip this decision produce orphaned records with no home in Gorgias.

  • MSP-specific Autotask data has no Gorgias context

    Autotask PSA is purpose-built for MSP operations, with fields for IT asset tracking, device associations, RMM integration references, service-level agreement rules, and Datto BCDR data. Gorgias is built for e-commerce customer support with customer data pulled from Shopify and BigCommerce (order history, shipping status, lifetime value). Fields like Autotask Configuration Items, RMM alert references, and SLA rule definitions have no Gorgias equivalent and cannot migrate natively. We flag each of these field groups during UDF audit and decide with the customer whether to drop, append to notes, or map to custom fields.

  • Autotask 10,000 calls per hour and thread limits govern export pacing

    Autotask enforces a 10,000 API calls per hour global ceiling per organization and per-object thread limits (typically 1-2 concurrent threads on core objects). Large migrations with thousands of Tickets, Time Entries, or attachments will exceed these limits during normal migration windows. We implement request throttling with exponential backoff, pipeline requests by object type to avoid thread collisions, spread migration across off-peak hours, and pre-scope total record count to calculate the required migration window duration. This adds time but prevents 429 errors that would otherwise corrupt the export.

  • Workflow Rules, Service Calls, and To-dos have no export path

    Autotask Workflow Rules, Service Calls, and To-dos are not accessible via the REST API for export. We do not migrate them. We deliver a written inventory of every active Workflow Rule and Service Call with its trigger, conditions, and recommended Gorgias equivalent, and the customer's team rebuilds these post-migration. To-dos can be converted to Tickets in Autotask before migration if they are critical, which allows them to migrate under the standard Ticket mapping.

  • Autotask UDF schema is customer-specific and must be audited before migration

    Autotask User-Defined Fields are defined per-customer per-object with no automated discovery export. Before any data moves, we run a UDF audit to enumerate every custom field on every object, capture its data type and picklist values, and build a destination-side field mapping table. Any UDFs without a matching Gorgias field or Tag are flagged and resolved before the data load begins. This step is mandatory for every migration and cannot be skipped.

Migration approach

Six steps for a successful Autotask Professional Services Automation (PSA) to Gorgias data migration

  1. Discovery and data audit

    We audit the source Autotask PSA instance across all objects, capturing record counts per entity (Companies, Contacts, Tickets, Time Entries, Projects, Contracts, Resources), total attachment volume, active UDF schemas per object, active Workflow Rules and Service Calls, and current user count. We also identify the Projects and Contracts handling strategy (Tags, Customer Notes, or custom object) with the customer before migration begins. This scope document is the baseline for timeline and price estimation.

  2. UDF audit and field mapping

    We enumerate every Autotask UDF across all objects, capture data type and picklist values, and build a field mapping table mapping each UDF to a Gorgias custom field, Tag, or description append. Picklist UDFs require pre-creation of the value list in Gorgias before migration. Any UDF without a destination is flagged and resolved with the customer before data load begins. This step cannot be skipped because UDF data loss is one of the most common migration complaints.

  3. Sample migration and reconciliation

    We run a test migration with a representative sample (typically 100-200 records per object) into the destination Gorgias account. The customer spot-checks 25-50 records per object against the Autotask source, validates UDF mapping, and signs off before production migration begins. Any mapping corrections happen here. The Gorgias inbox, Tag structure, and agent setup are finalized during this phase.

  4. Production migration in dependency order

    We run production migration in dependency order: Gorgias accounts created from Autotask Companies first, then Customer Persons from Contacts, then Tickets with attachments, then Time Entries as internal notes, then Resources as Agents. We respect the Autotask 10,000 calls/hour ceiling with exponential backoff and per-object thread pipelining. Projects and Contracts migrate according to the pre-agreed strategy. Each phase emits a row-count reconciliation report before the next phase begins.

  5. Cutover, delta migration, and inventory handoff

    We freeze Autotask writes during cutover, run a final delta migration of any records modified during the migration window, then enable Gorgias as the system of record. We deliver the Workflow Rules inventory, Service Call audit, Contract inventory document, and Projects documentation (with the chosen handling strategy applied) to the customer's team. We support a one-week hypercare window for reconciliation issues. We do not rebuild Workflow Rules as Gorgias Rules inside the migration scope; that is separate post-migration work.

Platform deep dives

Context on both ends of the pair

Autotask Professional Services Automation (PSA) logo

Autotask Professional Services Automation (PSA)

Source

Strengths

  • All-in-one MSP operations: ticketing, CRM, projects, time, contracts, and billing in a single cloud platform.
  • Rule-based billing captures billable hours automatically by associating time to contacts and devices.
  • Datto/Kaseya ecosystem integrations (BCDR, RMM, Network Manager) for MSPs already in the stack.
  • Reliability and stability — long-standing reputation among MSPs with consistent high ratings on G2 and Capterra.
  • Comprehensive REST API with documented resources covering the primary data model objects.

Weaknesses

  • Steep learning curve and complex UI — onboarding requires significant time and training investment.
  • Limited workflow automation compared to modern PSA platforms; simple if-then rules without AI or learning capabilities.
  • High implementation and migration costs ($2,000–$15,000+) for third-party assisted transitions.
  • Lack of flexibility — users report the platform does not adapt easily to non-standard MSP processes.
  • Thread-limited API (often 1–2 threads per object per integration) restricts migration throughput.
Gorgias logo

Gorgias

Destination

Strengths

  • Shopify and BigCommerce integrations surface order, return, and shipment data natively inside every ticket.
  • Unlimited agent seats remove per-user licensing friction as support teams grow.
  • AI Agent reduces billable ticket volume through automated resolution of high-frequency queries.
  • SOC 2 Type II certified with GDPR-aligned data handling for enterprise procurement readiness.
  • Omnichannel inbox aggregates email, live chat, Facebook, Instagram, WhatsApp, SMS, and voice into a single threaded view.

Weaknesses

  • Ticket-volume pricing with overage fees creates unpredictable monthly costs during seasonal traffic spikes.
  • Custom reporting is shallow; raw event-level data export for BI tooling is not natively supported.
  • Knowledge Base, Macros, and Rules lack simple export tooling, making competitive migrations complex.
  • GDPR compliance limitations mean customer data cannot be hidden from agents by role, blocking use by teams with freelance staff.
  • Performance and glitch reports emerge in G2 reviews at higher ticket volumes.

Complexity grading

How hard is this migration?

Moderate Helpdesk migration. 3 of 7 objects need a mapping; the rest are 1:1.

C

Overall complexity

Moderate migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Autotask Professional Services Automation (PSA) and Gorgias.

  • Object compatibility

    C

    3 of 7 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    7-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Autotask Professional Services Automation (PSA): 10,000 calls per hour per organization; per-object thread limits (often 1–2 threads per integration per object) with latency thresholds.

  • Data volume sensitivity

    B

    Autotask Professional Services Automation (PSA) doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Autotask Professional Services Automation (PSA) to Gorgias migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Autotask Professional Services Automation (PSA) to Gorgias data migrations

Answers to the questions buyers ask most during Autotask Professional Services Automation (PSA) to Gorgias migration scoping. Not seeing yours? Book a call.

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Most migrations land between two and four weeks for accounts under 5,000 Tickets, 2,000 Customers, and no complex multi-object UDF schemas. Migrations with large attachment volumes, Projects and Contracts requiring conversion to Notes or Tags, or multi-inbox Gorgias setups move to four to eight weeks because of the Autotask API rate-limit pacing and the schema gap work. Gorgias onboarding is faster than Autotask's typical two-to-six-week consultant-assisted onboarding, so teams are often live in Gorgias within days of cutover.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Autotask Professional Services Automation (PSA).
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