CRM

Migrate your SendPulse data

Multi-channel marketing platform combining email, SMS, chatbots, and web push under one roof, with a lightweight built-in CRM for small businesses and agencies.

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In its favor

Why people choose SendPulse

The signal that keeps SendPulse on the shortlist. Sourced from G2, Capterra, and customer scoping calls.

Multi-channel reach from a single tool — users appreciate having email, SMS, chatbots, and web push notifications managed in one interface without juggling separate platforms.

Free tier with genuine utility — up to 500 subscribers and 15,000 monthly emails with a built-in CRM and 3 chatbots lets small teams validate the platform before committing.

Chatbot builder depth on Telegram and other messengers — reviewers specifically cite SendPulse as superior for building sophisticated multi-step Telegram automation scenarios.

Affordable pricing relative to competitors — Capterra reviews show strong value-for-money scores, particularly for small businesses with up to 50 employees.

Drag-and-drop automation flows are straightforward to configure — users report that Automation 360 reduces setup time compared to platforms like Mailchimp.

Email sending restrictions and unpredictable delivery delays — over half of negative Capterra reviews cite blocked lists, moderation queues, and inconsistent inbox delivery as ongoing pain points.

Limited and shallow reporting — users describe the analytics dashboard as lacking the detail needed for meaningful campaign optimization and ROI analysis.

Customer support inconsistency — while some reviews praise responsiveness, others report difficulty reaching knowledgeable staff for technical or billing issues.

Scaling cost surprises — as subscriber lists grow beyond plan limits, pricing escalates and the per-sender-address cap on lower tiers becomes a friction point.

Feature gaps compared to dedicated CRMs — the built-in CRM is lightweight; users needing robust pipeline management, custom objects, or advanced forecasting outgrow it.

Reasons to switch

Why people leave SendPulse

The recurring reasons buyers give for replacing SendPulse. Presented as facts, not knocks.

Platform scorecard

Strengths, weaknesses, and where SendPulse fits

Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.

SWOT — strengths, weaknesses, and use-case fit

Strengths

Bundles email, SMS, chatbots, web push, and a CRM in a single subscription.Free tier with no credit card required and genuine feature parity for small lists.Multi-messenger chatbot builder, especially strong for Telegram automation.Dynamic segmentation with saved segments on Standard+ plans and unlimited on Pro/Enterprise.Per-channel pricing for SMS and messenger messages based on country-by-country rates.

Weaknesses

Reporting is shallow compared to dedicated email marketing platforms — limited campaign attribution and funnel analytics.Email delivery inconsistencies and moderation delays are recurring customer complaints.Built-in CRM is lightweight; lacks advanced deal forecasting, custom objects, and robust pipeline customization.Automation 360 flow logic is not programmatically exportable, requiring manual rebuild in destination platforms.Sender address limits on lower tiers (100 on Standard, 300 on Pro) create friction as teams scale.

Where it works

Small businesses with up to 50 employees that need multi-channel marketing without managing separate platforms for email, SMS, and chatbots.Teams with Telegram-based audiences who require sophisticated multi-step chatbot automation scenarios for customer service or information delivery.Early-stage ventures and startups validating their first marketing channels — the free tier includes 500 subscribers, 15,000 emails, and 3 chatbots without a credit card.Marketing and advertising agencies managing multiple small client accounts with straightforward campaign and automation needs.Companies operating in regions with SMS and messenger pricing that vary by country, where per-channel pay-as-you-go rates matter.

Where it struggles

Mid-market and enterprise teams that need advanced deal forecasting, custom CRM objects, or robust pipeline customization beyond basic stages.Marketing teams dependent on detailed attribution, campaign funnels, and ROI analytics — the reporting dashboard lacks depth for meaningful optimization.High-volume email senders experiencing sender reputation issues — blocked lists, moderation queues, and inconsistent inbox delivery appear in over half of negative reviews.Businesses scaling beyond Standard or Pro tier limits where sender address caps (100–300) and per-subscriber pricing create friction.Organizations requiring programmatic export of automation flows — Automation 360 flow logic cannot be exported and must be manually rebuilt in destination platforms.

Pricing tiers

SendPulse pricing overview

SendPulse uses a subscriber-count + feature-tier billing model. Email volume is unlimited on paid tiers; billing is driven by unique subscriber count per month and plan tier. SMS and messenger messages are priced per-country per-message on a pay-as-you-go basis. The free tier includes 15,000 emails and 500 subscribers with access to basic automation and CRM features.

Free

Tier 1 of 5

$0 (free forever)

What's included

Up to 500 subscribers, 15,000 emails/month3 chatbots across all supported messenger channelsBuilt-in CRM with basic contact managementEmail verifier with 100 verifications/monthAutomated flows: up to 5 flows, 50 elements, 1 event

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Pricing is informational. FlitStack AI does not bill on SendPulse's schedule — see our quote-based pricing →

What gets migrated

SendPulse object support

Object-by-object support for SendPulse migrations. Per-pair details surface during scoping.

Contacts

Fully supported

SendPulse CRM Contacts are standard structured records with name, email, phone, and custom properties. The platform supports export via UI to XLSX/CSV and via REST API. We map Contacts 1:1 in most migrations, preserving all standard fields and custom properties as name-value pairs.

Companies

Fully supported

CRM Companies (Accounts) are first-class objects in SendPulse linked to Contacts via a many-to-one relationship. Export is available per-object. We preserve the company-contact linkage during migration by importing both objects and maintaining the foreign key relationship.

Deals

Fully supported

SendPulse Deals include name, value, stage assignment, responsible user, and custom fields. Deal stages map to pipeline stages, which we reconstruct in the destination using the platform's stage export. We carry forward deal value and stage history where the destination schema supports it.

Tasks

Fully supported

CRM Tasks in SendPulse have title, due date, assignee, status, and linked contact/company. Export is available to XLSX, CSV, or XLS formats. We map Tasks directly, preserving the linked entity reference by resolving the contact or company ID during import.

Mailing Lists

Fully supported

SendPulse Mailing Lists group Subscribers for campaign targeting. Both objects are exportable individually. We treat Mailing Lists as segment definitions and Subscribers as the contact records, mapping them to equivalent list/tag structures in the destination CRM.

Subscribers

Mapping required

Subscribers are the recipient records in SendPulse's email service, with variables like first name, last name, email, phone, and subscription status. The unique subscriber count drives billing. We preserve subscriber status (active/unsubscribed/bounced) and custom variables, but subscription status semantics differ by platform and require explicit mapping.

Automation Flows

Mapping required

Automation 360 flows define multi-step triggered sequences across email and SMS channels. Each flow has conditions, actions, and delay steps. SendPulse does not expose a full programmatic export of flow logic via standard API. We reconstruct flows by documenting the trigger, conditions, and step sequence from screenshots or manual export, then rebuild them in the destination or implement them as equivalent automation rules.

Sender Email Addresses

Mapping required

SendPulse bills up to 300 sender addresses on Pro and unlimited on Enterprise. These are verified SMTP senders tied to campaigns. Migration requires re-verification of sender domains or IPs in the destination ESP, which is a manual step outside the data migration scope.

Campaign Statistics

Mapping required

Email campaign results include open rates, click rates, bounce data, and unsubscribes. SendPulse exports statistics to CSV or to a mailing list. We extract these as reporting records and import them as historical campaign performance data, noting that the raw event-level log is not publicly accessible via API.

Products

Mapping required

SendPulse CRM Products include name, price, SKU, category, and hidden integration fields used for POS or payment gateway metadata. Hidden fields (String/Number type, up to 255 characters) are stored under Integration fields. We export all product fields including hidden ones, mapping them to destination product or item records and preserving integration field values as custom metadata.

Chatbots

Mapping required

SendPulse supports chatbots on Telegram, Facebook Messenger, Instagram, WhatsApp, TikTok, and Viber. Chatbot configurations include flow logic, trigger conditions, and message content. Export is not available via API or UI. We document chatbot structure from screenshots and rebuild the message trees in the destination platform, noting that platform-specific channel integrations will need reconfiguration.

Landing Pages

Not in this platform

SendPulse Landing Pages are self-contained web assets built on the platform. They are not exposed via API for export. The HTML content, form fields, and connected CRM logic cannot be programmatically extracted. We recommend migrating form configurations and lead data separately while rebuilding landing pages manually in the destination tool.

Online Courses / Students

Mapping required

SendPulse's Course Builder creates courses with lessons and tracks student enrollment, progress, and completion. Student records are exportable. Course content (video, text) resides on SendPulse's platform and cannot be exported. We migrate student enrollment and progress data, flagging that course media must be re-hosted in the destination LMS.

Gotchas

What to watch for in SendPulse migrations

Issues we've hit on past SendPulse migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.

High

Automation 360 flows have no API export endpoint

High

Email send restrictions and moderation delays are common

Medium

Unique subscriber billing count differs from raw list size

Medium

Hidden product integration fields are not visible in standard export

Low

Overdue payments deactivate the entire plan, not just one tool

How a SendPulse migration works

Four steps, SendPulse-specific

Connect

API key (token-based) into SendPulse. Scopes limited to read-only on the data we move.

Map

We translate SendPulse-specific structures (custom fields, objects, value lists) to the destination's model.

Sample

Test with a 50–200 record subset to validate SendPulse quirks before production.

Migrate

Full migration with SendPulse rate-limit handling. Rollback available throughout.

FAQ

SendPulse migration FAQ

Answers to the questions buyers ask most during SendPulse migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your SendPulse migration with a real engineer — 30 minutes, free, written quote within 24 hours.

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Most SendPulse migrations under 1M records finish in 48–72 hours end-to-end. Larger orgs with custom objects or buyer-side security review typically take 5–7 days.

Ready when you are

Migrate SendPulse.
Without the rebuild.

Free scoping call with a migration engineer. Tell us about your SendPulse setup and destination — written quote back within a business day.

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