Migrate from Marketing Tools Growth Marketing Platform to HighLevel

Marketing Tools Growth Marketing Platform Contacts map directly to GoHighLevel Contacts via the primary email address as the dedupe key. Standard fields (firstName, lastName, email, phone) map cleanly. Custom contact properties migrate to GoHighLevel custom fields, which we configure during schema setup. Tag arrays from the source platform map to GoHighLevel Tags. We batch exports into API-sized chunks of 5,000 records per call to avoid the UI sluggishness reported on the source platform.

Marketing Tools Growth Marketing Platform Company records map to GoHighLevel Companies using company name and domain as dedupe keys. We export contact-company pairs together and resolve the relationship by creating Companies first, then resolving the companyId on each Contact at import time. This ensures every Contact has its correct Company lookup before write-back to GoHighLevel.

Segment membership per Contact is exportable from the source platform as a flat membership list. We export each segment as a separate GoHighLevel Contact List and assign membership during the Contact import phase using a post-import tagging pass. The underlying rule logic (conditions, operators, date ranges) cannot be carried over because it uses platform-specific syntax; we document the rule definition and recommend rebuilding in GoHighLevel's Segmentation feature.

Campaign metadata (name, status, start date, end date, channel type) migrates from Marketing Tools Growth Marketing Platform to GoHighLevel Campaign records. Campaign performance metrics (open rates, click rates, revenue attribution) are not available via the standard export path and are not migratable. We advise exporting analytics snapshots from the source platform's reporting dashboard before the cutover date as a reference archive.

Workflow Journeys from Marketing Tools Growth Marketing Platform are stored in an internal automation engine and cannot be exported via API or standard data export. We document every active Journey during the discovery call by capturing screenshots of the flow canvas, listing trigger conditions, branch logic, and action steps in a written Workflow Inventory document. Your admin rebuilds the equivalent logic in GoHighLevel's Automation > Workflows feature using the documented map as a reference. This is a manual step, not an automated migration.

Marketing Tools Growth Marketing Platform Custom Object schema is not publicly documented. During scoping, we attempt to reverse-engineer the schema by querying the API for field names, types, and relationships. Where customers report custom object usage, we map each discovered object to an equivalent GoHighLevel Custom Object, configuring the destination schema before import. GoHighLevel Custom Object fields do not work natively in emails, SMS, or snippets per user reports; we flag any custom object fields used in messaging workflows so that Webhook-based workarounds are planned during the rebuild phase.

Tags export as flat key-value pairs per Contact. We map them directly to GoHighLevel Tags, which attach to Contacts at import time. Tags that exceed GoHighLevel's character limits are flagged and truncated during the transform phase before insert. GoHighLevel's Tag search and filtering work natively in the platform without additional configuration.

File attachments associated with Contacts or Campaigns are not available via the documented export path on Marketing Tools Growth Marketing Platform. Customers should export attachments separately via the platform's UI export feature before the cutover date. Migrated records in GoHighLevel will not carry attachment history.