Migrate your Makesbridge data

Subscribers are the primary contact object in Makesbridge. We export all standard fields (name, email, phone) plus custom field values. API supports individual get/add operations. We chunk large subscriber exports and map to destination Contact or Lead records.

Lists are named audience groups that can hold subscribers. We preserve list structure and member assignments. Mapped to destination Audiences, Lists, or Tags depending on the destination CRM's terminology.

Segments are dynamic subsets of Lists based on behavior or demographic rules. The segment logic itself is not exportable; we export the evaluated subscriber set at migration time rather than the rules.

Campaigns represent individual email sends or sequences. We export campaign metadata (name, status, dates, subject line, open/send metrics). The HTML content of each email is preserved. Template assignments are noted for reconstruction at the destination.

Workflows define automation sequences and enrollment triggers. We extract workflow structure, step order, and delay settings. The step logic is text-based in Makesbridge — we document the sequence for manual or automated reconstruction in the destination platform.

Hot Lists are high-priority subscriber groups surfaced by the lead scoring engine. We export Hot List memberships and assign a corresponding priority flag or tag at the destination.

Makesbridge supports unlimited custom fields per subscriber. We retrieve the full custom field schema via the API and map field names and types to the destination. Field type differences (text vs. picklist vs. date) must be reconciled before import to avoid silent coercion.

Email templates and drag-and-drop layouts are stored in Makesbridge. We export template HTML and metadata. Templates are reconstructed at the destination using the exported HTML and compatible blocks.

Forms are used to add new subscriber records and capture leads. We export form structure and field mappings. Custom form fields must be aligned with destination custom field definitions.

Lead scoring values are computed per subscriber based on behavior and data triggers. We export current score values as a custom numeric field on each subscriber record at migration time.

Individual email open, click, and delivery events are tracked in Makesbridge but are not accessible via the public API. We cannot export granular activity history. Campaign-level aggregates (open rate, click rate) are captured from the Campaign export.

Makesbridge user accounts (Owner/User assignments) can be exported and mapped to the destination platform's user object. Admin and editor roles are preserved as a custom property for reassignment.

Makesbridge does not store file attachments as standalone objects. Any attachment referenced in a campaign is a URL link to an external source, not an embedded file object. We preserve the URLs as part of the campaign export.

Tags applied to subscribers are exported as individual tag strings per contact and mapped to the destination's tagging or labeling system.

Analytics dashboards and custom BI chart configurations are not accessible via the API. Historical metric summaries are captured at the campaign level only.