CRM migration

Migrate from Intrix CRM to HubSpot

Field-level mapping, validation, and rollback between Intrix CRM and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.

Intrix CRM logo

Intrix CRM

Source

HubSpot

Destination

HubSpot logo

Compatibility

100%

10 of 10

objects map 1:1 between Intrix CRM and HubSpot.

Complexity

BStandard

Timeline

48–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Intrix CRM organizes data around Companies, Contacts, Deals, and Activities with a project-based workflow orientation. HubSpot models the same entities using Contacts, Companies, Deals, and engagement logs, but adds HubSpot-specific constructs like lifecycle_stage, deal pipelines with per-stage probability, association labels for contact-company relationships, and a marketing-contact billing distinction. The migration carries everything Intrix stores natively — contacts with owner assignments, company hierarchies, deal records with stage history, and activity logs with original timestamps — into HubSpot's CRM object graph. What does not transfer: Intrix workflows, automations, and third-party integrations must be rebuilt inside HubSpot. The migration runs against the Intrix REST API for structured extraction, maps Intrix field names to HubSpot property names (creating any missing HubSpot properties on the fly), resolves Intrix owner IDs to HubSpot users by email match, and re-uploads file attachments to HubSpot Files. A delta-pickup window of 24–48 hours captures any records modified during the cutover window.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Intrix CRM logo

Intrix CRM

What's pushing teams away

  • Limited third-party app marketplace creates integration gaps, especially with legacy ERP and accounting systems that mid-market teams rely on.
  • Lack of a public API documented for external migration tools makes automated export and import difficult and manual CSV-heavy.
  • Stale data accumulates when teams lack integration with email platforms and marketing tools they have already standardized on.
  • Smaller market presence and review volume compared to HubSpot or Pipedrive makes it harder to find peer feedback and specialist support.
  • Scale constraints emerge as teams grow custom fields and automation complexity beyond what the platform comfortably handles.

Choosing

HubSpot logo

HubSpot

What's pulling them in

  • Lowest barrier to entry of any major CRM — the free tier with unlimited contacts lets teams validate fit before committing to a paid plan, according to G2 and Capterra reviewers.
  • Native integration between the CRM and sales engagement tools (sequences, email tracking, dialer) means no separate sync configuration, a theme across G2 Sales Hub reviews.
  • Pipeline visualization, deal tracking, and automated workflows are consistently praised as intuitive and easy to set up without developer involvement.
  • Strong onboarding for new team members — reviewers on Capterra and G2 highlight how quickly new reps become productive without formal training.
  • The HubSpot platform ecosystem (Marketing, Sales, Service, CMS hubs) allows growing companies to consolidate tools without building new integrations.

Object mapping

How Intrix CRM objects map to HubSpot

Each row shows how a Intrix CRM object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Intrix CRM

Contact

maps to

HubSpot

Contact

1:1
Fully supported

Intrix contact records map 1:1 to HubSpot contacts. HubSpot requires an email address for all contacts — Intrix contacts without email are flagged before migration and resolved by your team or mapped as is for manual enrichment post-migration. All standard contact fields including name, phone, job title, and custom properties transfer directly.

Intrix CRM

Company

maps to

HubSpot

Company

1:1
Fully supported

Intrix company records map to HubSpot companies. HubSpot company records support parent-child hierarchies via the parent_company_id field — we map Intrix's hierarchical company structure to HubSpot's parent company association on the Company object. Industry, annual revenue, employee count, and address details transfer with field-level mapping.

Intrix CRM

Deal

maps to

HubSpot

Deal

1:1
Fully supported

Intrix deal records map to HubSpot deals. The deal pipeline and stage in Intrix translate to HubSpot's pipeline property and dealstage. Each Intrix pipeline maps to a corresponding HubSpot pipeline; stage names map value-by-value to HubSpot's stage options. Deal amounts, close dates, owner assignments, and custom fields transfer directly.

Intrix CRM

Pipeline

maps to

HubSpot

Pipeline

1:1
Fully supported

Intrix pipelines with custom stage names become HubSpot pipelines with stages that inherit the original Intrix names. We create the HubSpot pipelines before the migration runs and configure stage probability and closed-won/lost settings per your specifications. The pipeline configuration ensures deal forecasting continuity.

Intrix CRM

Activity (Call)

maps to

HubSpot

Engagement (Call)

1:1
Fully supported

Intrix call logs map to HubSpot engagements of type 'call'. Original call duration, timestamp, and owner are preserved. Call outcomes (connected, missed, voicemail) map to HubSpot's call outcome property where available. Call notes and associated contacts transfer with the engagement record.

Intrix CRM

Activity (Email)

maps to

HubSpot

Engagement (Email)

1:1
Fully supported

Intrix email activity logs map to HubSpot engagements of type 'email'. Subject, body, timestamp, and associated contact/company/deal are preserved. HubSpot's email tracking status (opened, clicked) is not transferred since it is destination-side telemetry. Email attachments are handled via the file attachment migration process.

Intrix CRM

Activity (Meeting/Note)

maps to

HubSpot

Engagement (Meeting) / Note

1:1
Fully supported

Intrix meetings and notes map to HubSpot meeting engagements and notes respectively. Meeting start/end times, location, and attendee list are preserved. Note body transfers as a HubSpot note with association to the relevant record. Meeting notes and discussion topics carry over for historical context.

Intrix CRM

Intrix Owner

maps to

HubSpot

HubSpot Owner

1:1
Fully supported

Intrix owner records resolve to HubSpot owners by email match. Unmatched Intrix owners are flagged before migration — your team either creates HubSpot user accounts first or assigns those records to a fallback HubSpot owner. Owner assignment ensures accountability transfers to the right users.

Intrix CRM

Intrix Custom Field

maps to

HubSpot

HubSpot Custom Property

1:1
Fully supported

Any Intrix custom field that has no direct HubSpot equivalent is created as a custom property in HubSpot before the migration runs. We create text, number, date, select, and multi-select properties based on Intrix's field type data. Custom fields preserve your unique data model in HubSpot.

Intrix CRM

Attachment/File

maps to

HubSpot

HubSpot Files

1:1
Fully supported

Intrix file attachments on records are downloaded from Intrix and re-uploaded to HubSpot Files, then linked back to the original record. HubSpot's file size limit of 25MB per file applies — larger files are flagged for splitting. File associations maintain document context on each record.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Intrix CRM logo

Intrix CRM gotchas

High

No public API for automated export or import

Medium

Tier-gated modules affect what data exists

Medium

Project task dependencies require ordered import

High

Trial data deletion after 30 days

Low

Limited integrations create data silos

HubSpot logo

HubSpot gotchas

High

Marketing Contacts billing model is migration-critical

High

Feature tier gating is not visible until onboarding

Medium

Mandatory onboarding fees inflate year-one cost

Medium

HubSpot CSV importer cannot migrate engagements or attachments

Medium

Custom objects require Enterprise and a pre-existing schema

Pair-specific challenges

  • Intrix custom fields need HubSpot custom properties created before migration

    Intrix allows custom fields on all standard objects across all pricing tiers. HubSpot's free CRM limits custom properties on the free tier, and custom objects require Sales Hub Enterprise or Service Hub Enterprise. FlitStack creates the necessary HubSpot custom properties before data lands, but your HubSpot plan must support the property count being added. We surface any plan-upgrade requirement during the scoping phase so there are no surprises at migration time.

  • HubSpot's required-contact-email constraint may orphan records without email

    HubSpot requires an email address for all contact records — it is a hard requirement at the API level. Intrix may contain contacts entered without email (from trade shows, business card scans, etc.). These records are flagged before migration so your team can either add email addresses in Intrix first or accept that they migrate as associated company records without a contact email. We never silently drop these records — you decide the treatment.

  • HubSpot lifecycle_stage has no direct Intrix equivalent

    HubSpot's lifecycle_stage property (subscriber, lead, MQL, SQL, Customer, Evangelist) is a HubSpot-native billing and segmentation construct with no Intrix analogue. Intrix tracks customer state through deal stages and custom fields rather than a unified lifecycle property. We map Intrix records based on their most-recent deal status and create a custom lifecycle_stage property populated from your business rules — your team defines the mapping logic before migration runs. This ensures continuity in your customer journey tracking and prevents gaps in behavioral data.

  • Attachment files are not included in Intrix's standard export and must be re-uploaded

    Intrix stores file attachments on records but does not include them in the standard data export. File attachments (documents, images, contracts attached to contacts, companies, or deals) must be downloaded separately and re-uploaded to HubSpot Files. We download attachments via the Intrix file API, host them temporarily, and upload them to HubSpot's file management system before linking them back to the original record. Files larger than HubSpot's 25MB limit are flagged for splitting.

  • Intrix workflows and automations do not transfer to HubSpot

    Intrix workflow definitions (task triggers, stage-change alerts, notification rules) have no HubSpot equivalent in structure. They must be rebuilt in HubSpot's workflow builder after migration. We export your Intrix workflow definitions as a text reference document so your HubSpot admin has the logic documented for recreation. Automations that depend on Intrix-specific fields or triggers require those fields to exist in HubSpot first — we coordinate the rebuild sequence so no automation logic references a missing property.

Migration approach

Six steps for a successful Intrix CRM to HubSpot data migration

  1. Audit Intrix data and export via API

    FlitStack connects to the Intrix REST API to inventory your contacts, companies, deals, activities, and custom fields. We capture record counts per object, identify custom field types and pick-list values, and map the existing owner list for email resolution. This audit produces the migration plan and field mapping spreadsheet that you review before any data moves. Intrix API rate limits are respected to avoid throttling during extraction.

  2. Create HubSpot custom properties and pipelines

    Before migrating records, FlitStack creates any missing HubSpot custom properties using the Intrix field type data (text, number, date, select, multi-select). We also create the HubSpot deal pipelines and stages that correspond to your Intrix pipeline configuration. This step requires a HubSpot admin token so we can write to your HubSpot property and pipeline settings. Any plan-upgrade requirements are surfaced here.

  3. Resolve owners and run sample migration

    Intrix owner IDs are resolved to HubSpot users by email match. Unmatched owners are flagged so your team can create HubSpot accounts or assign a fallback owner. We then run a sample migration of 50–200 representative records — spanning contacts, companies, deals, and activities — and generate a field-level diff report. You verify the mapping, stage translations, and owner resolution before the full run commits.

  4. Execute full migration with delta-pickup window

    The full dataset migrates in sequence: companies first, then contacts, then deals with their associations, then activity history. A delta-pickup window of 24–48 hours runs concurrently with the cutover, capturing any records modified in Intrix during the switchover. All file attachments are downloaded from Intrix and re-uploaded to HubSpot Files. An audit log records every operation, and one-click rollback is available if reconciliation fails.

  5. Validate and deliver migration report

    Post-migration, FlitStack generates a reconciliation report comparing record counts, field-level completeness, and association integrity between Intrix and HubSpot. You receive a field-mapping summary, a list of any records that required manual resolution, and the exported Intrix workflow definitions for HubSpot rebuild. The report is signed off against your acceptance criteria before the engagement closes. Any discrepancies or data quality issues are documented with remediation steps for your team to address.

Platform deep dives

Context on both ends of the pair

Intrix CRM logo

Intrix CRM

Source

Strengths

  • Tiered pricing from €27/user/month with no per-contact billing adds predictability for growing sales teams.
  • Combines CRM, project management, and HRM in one platform reducing tool sprawl for SMEs.
  • Mobile app with business card scanner and electronic signing keeps field teams productive offline and online.
  • Free minor customization adjustments during use lowers the cost of iterative configuration changes.
  • Working Hours Records module provides compliant time tracking for EU-based teams with attendance requirements.

Weaknesses

  • No publicly documented API endpoint means all migration work depends on manual CSV export and re-import.
  • Limited third-party integrations compared to HubSpot or Pipedrive restricts connectivity with existing tool stacks.
  • Support module and WHR are add-on costs on top of base tier pricing, inflating the real per-user cost.
  • Small review sample on G2 and GetApp makes it difficult to assess long-term user satisfaction and common pain points.
  • Project dependencies are powerful but complex to migrate — incorrect sequencing breaks task completion logic in the new system.
HubSpot logo

HubSpot

Destination

Strengths

  • Genuinely useful free CRM tier with no seat limit on contact records.
  • All-in-one sales engagement layer (sequences, email tracking, calling, dialer) embedded natively in the CRM, eliminating a separate integration.
  • Intuitive interface and fast onboarding for individual reps, per G2 and Capterra reviews.
  • Workflow automation triggers across contacts, deals, and tickets with a visual builder.
  • API coverage for all standard objects including custom objects at Enterprise tier.

Weaknesses

  • Pricing model is contact-based at the marketing layer — importing all records as marketing contacts can multiply the monthly bill by 4×.
  • Feature tier cliffs are frequent surprises: sequences, calling, advanced reporting, and quoting are all gated, often requiring plan upgrades mid-implementation.
  • Mandatory onboarding fees at Professional ($1,500) and Enterprise ($3,500) are not prominently disclosed on the pricing page.
  • API rate limits are restrictive for bulk migration — burst limits of 100-200 req/10sec and search endpoint limits of 4 req/sec require careful job queuing.
  • Custom objects, additional pipelines, and advanced forecasting are Enterprise-only, making cost projections difficult for growing teams.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Intrix CRM and HubSpot.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Intrix CRM: Not publicly documented.

  • Data volume sensitivity

    B

    Intrix CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Intrix CRM to HubSpot migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Intrix CRM to HubSpot data migrations

Answers to the questions buyers ask most during Intrix CRM to HubSpot migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Intrix CRM to HubSpot migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Intrix-to-HubSpot migrations complete in 48–72 hours of clock time for under 50,000 records. Larger setups with 200k+ records or heavy custom-property configurations extend to 5–10 days. The longest planning step is creating HubSpot custom properties and pipelines to match Intrix's field structure — that happens before any data moves, so the migration window itself is short.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Intrix CRM.
Land in HubSpot, intact.

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Accuracy guarantee Rollback included Quote in 1 business day