CRM migration
Field-level mapping, validation, and rollback between Interactive and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.
Interactive
Source
monday CRM
Destination
Compatibility
10 of 10
objects map 1:1 between Interactive and monday CRM.
Complexity
BStandard
Timeline
48–72 hours
Overview
Interactive stores leads, quiz-response data, and contact profiles as structured records with custom property fields. monday CRM models sales data as boards containing items, where column types replace traditional CRM field definitions. The migration transfers all standard contact fields (names, emails, phone numbers, company associations) into monday CRM contact boards, maps Interactive custom properties to matching monday column types (text, numbers, dates, dropdowns), and converts deals into deal‑board items with pipeline‑stage columns. Each quiz‑name, quiz‑answers, and lead‑score property is assigned a dedicated monday column typed to the source format, preserving original submission timestamps and owner assignments so the new CRM boards reflect full lead history from day one. Automation rules, workflows, and sequence definitions are not exposed through the API and therefore cannot migrate; they must be rebuilt using monday CRM's automation recipes. Data transfer leverages monday CRM's API for real‑time writes and CSV import for bulk loads, with board sequencing respecting foreign‑key dependencies (companies → contacts → deals) so relationships resolve before pipelines load. A delta‑pickup window captures any Interactive records created or modified during cutover, ensuring monday CRM reflects the final source state at go‑live.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Interactive object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Interactive
Contact
monday CRM
People board / Contact item
1:1Interactive contacts map to monday CRM People board items. Name, email, phone, company, and job title become standard monday text columns. Primary company association maps as a connected board link or text column depending on whether a separate Companies board exists in monday CRM.
Interactive
Contact Custom Properties
monday CRM
Contact board Columns
1:1Every Interactive custom property becomes a monday CRM column. We read the property type from Interactive's API schema (text, number, date, checkbox, dropdown) and create a matching monday column type. Dropdown properties require value-by-value option creation in monday before data loads.
Interactive
Quiz Response / Submission
monday CRM
Quiz Responses board (new)
1:1Interactive quiz submissions are linked to contacts by email or contact_id. Each submission becomes an item in a dedicated Quiz Responses board, with columns for quiz name, submission date, answers per question, and contact link. This preserves the quiz-response history that flat contact exports lose.
Interactive
Deal / Opportunity
monday CRM
Deal Pipeline board item
1:1Interactive deal or opportunity records map to monday CRM deal‑board items. The deal name becomes the item title, pipeline stage maps to a monday Status column, deal amount to a Numbers column, close date to a Date column, owner to an Assignee column, and notes to a Text column. Any custom properties attached to the deal in Interactive are also mapped to matching monday columns, preserving the full deal context.
Interactive
Company
monday CRM
Companies board item
1:1Interactive company records map to monday CRM Companies board items. Company name, domain, industry, and employee count become text or number columns. Parent-company relationships map to a linked-boards column if monday CRM's connected boards feature is available on the plan.
Interactive
Lead Status / Lifecycle Stage
monday CRM
Status column on Leads board
1:1Interactive lead status values (New, Contacted, Qualified, etc.) map to monday CRM Status column options. We extract the full pick-list from Interactive's API and create matching Status options in monday before the migration run so no values drop during import.
Interactive
Owner / Assigned User
monday CRM
monday CRM Assignee column
1:1Interactive owner IDs are resolved by email match against monday CRM user accounts. Unmatched owners are flagged before migration — the team either creates the monday user or assigns those records to a fallback assignee. No item lands in monday without an assignee.
Interactive
Activity / Note
monday CRM
Updates / Subitems on Contact item
1:1Interactive notes and activity logs attached to contacts map to monday CRM Updates on each contact item, preserving the original timestamp and author in the update body. Call and email records are converted to text updates with a type prefix such as '[Call]' or '[Email]'. Updates are appended chronologically and visible to board subscribers.
Interactive
File / Attachment
monday CRM
monday Files column or integration
1:1Interactive file attachments on contacts or deals are downloaded and re‑uploaded to monday CRM’s native Files column on the matching board item. Original file names are preserved, and Interactive URLs are replaced with monday‑hosted links. File size limits of 25 MB per file are enforced; files exceeding this threshold are flagged for manual handling. Inline images in notes are extracted and saved as separate files attached to the appropriate monday items.
Interactive
Automation / Workflow
monday CRM
monday CRM Automation Recipes
1:1Interactive automation rules — quiz-path triggers, lead-routing conditions, and notification sequences — do not have a migratable equivalent in monday CRM. We export the rule definitions as a structured reference document so the monday admin can rebuild each recipe using monday's no-code automation builder.
| Interactive | monday CRM | Compatibility | |
|---|---|---|---|
| Contact | People board / Contact item1:1 | Fully supported | |
| Contact Custom Properties | Contact board Columns1:1 | Fully supported | |
| Quiz Response / Submission | Quiz Responses board (new)1:1 | Fully supported | |
| Deal / Opportunity | Deal Pipeline board item1:1 | Fully supported | |
| Company | Companies board item1:1 | Fully supported | |
| Lead Status / Lifecycle Stage | Status column on Leads board1:1 | Fully supported | |
| Owner / Assigned User | monday CRM Assignee column1:1 | Fully supported | |
| Activity / Note | Updates / Subitems on Contact item1:1 | Fully supported | |
| File / Attachment | monday Files column or integration1:1 | Fully supported | |
| Automation / Workflow | monday CRM Automation Recipes1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Interactive gotchas
Clause library is proprietary and not portable
Spouse-per-matter pattern requires careful re-linking
HotDocs answer files are useless without templates
API and integration surface is sparse
Elder Counsel merger reshaped pricing and module structure
monday CRM gotchas
Subitems are not included in bulk exports
Daily API call limits vary sharply by plan
Legacy automations (Sentence Builder) are being deprecated
Excel and account exports only include table views
Enterprise admins can disable non-admin exports
Pair-specific challenges
Migration approach
Audit Interactive API schema and extract record inventory
FlitStack AI connects to Interactive via API using account credentials. We read the full object schema — standard contact fields, all custom property definitions with their types, deal records, company records, quiz-response objects, and attachment metadata. We produce a record-count inventory by object type and a property-type manifest. This snapshot determines the monday column definitions we create in the next step and identifies any records that will require the Quiz Responses board.
Design monday CRM board structure and column definitions
Before any data moves, we create the monday CRM boards (People, Companies, Deals, Quiz Responses) and define every column matching the Interactive schema. Dropdown options are created in monday for every pick-list property. Connected board links between People and Companies boards are configured if the monday plan supports it. This schema-first approach ensures the monday board is ready to receive data without type mismatches when the import runs.
Resolve owners and validate foreign-key dependencies
Interactive owner IDs are resolved by email match against monday CRM user accounts. We generate a match report showing resolved owners, unmatched owners, and a fallback assignment recommendation. Companies must be migrated before Contacts, and Contacts before Deals, so that monday's connected-board links resolve correctly. Any circular or missing parent references in Interactive's company hierarchy are flagged and corrected before the data sequence begins.
Run sample migration with field-level diff
A representative slice — typically 100–500 records spanning contacts, companies, deals, and quiz responses — migrates first. We generate a field-level diff between the source Interactive record and the landed monday item, verifying that dropdown values, date formats, number precision, and assignee links all resolved correctly. Any column-type mismatches or truncated values surface here so the schema can be corrected before the full run commits.
Execute full migration with delta-pickup and audit log
The full record set migrates using monday CRM's CSV import path for bulk writes or API calls for real-time sync, depending on volume. A delta-pickup window (24–48 hours) captures any Interactive records modified during the cutover. All operations are logged; one-click rollback is available if reconciliation finds mismatches. After the full run, we deliver a data-integrity report showing record counts by board, a duplicate-detection summary, and a reference document of every Interactive automation definition for monday rebuild.
Platform deep dives
Interactive
Source
Strengths
Weaknesses
monday CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. All 8 core objects map 1:1 between Interactive and monday CRM.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Interactive and monday CRM.
Object compatibility
All 8 core objects map 1:1 between Interactive and monday CRM.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Interactive: Not publicly documented.
Data volume sensitivity
Interactive doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Interactive to monday CRM migration scoping. Not seeing yours? Book a call.
Walk through your Interactive to monday CRM migration with a real engineer — 30 minutes, free, written quote within 24 hours.
Book a free 30 minute consultationAdjacent paths
Other ways to leave Interactive
Other ways to arrive at monday CRM
Ready when you are
Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.