CRM

Migrate your Boostr data

Ad-sales-specific CRM and order management system for media companies, combining revenue forecasting with an OMS and proposal workflow engine.

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In its favor

Why people choose Boostr

The signal that keeps Boostr on the shortlist. Sourced from G2, Capterra, and customer scoping calls.

Media-specific forecasting built for ad sales workflows — advertisers, proposals, and ad inventory tracked together rather than bolted onto a generic CRM.

OMS and CRM combined in one platform eliminates reconciliation between sold proposals and actual booked orders for media sales teams.

Pre-built GAM (Google Ad Manager) integration lets teams push orders directly into ad serving infrastructure without rekeying.

Reporting dashboards pre-configured for media KPIs (CPM, fill rate, revenue by placement) reduce the time sales ops spends building reports from scratch.

50+ out-of-the-box automated workflows for Sales and Ad Ops cover common media industry use cases without requiring custom development.

Manual activity tracking is required — Boostr does not automatically log sales engagement actions, forcing reps to enter data by hand.

Gmail integration covers only basic activity logging with no sequence or outreach automation, frustrating reps used to embedded sales engagement tools.

Teams report that inventory management workflows break down when dealing with multi-channel or custom ad unit configurations.

The platform's narrow media focus means it cannot function as a general-purpose CRM for non-advertising business units within the same company.

Integration with GAM works for straightforward flows but becomes unreliable when edits need to be pushed back to the ad server after initial sync.

Reasons to switch

Why people leave Boostr

The recurring reasons buyers give for replacing Boostr. Presented as facts, not knocks.

Platform scorecard

Strengths, weaknesses, and where Boostr fits

Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.

SWOT — strengths, weaknesses, and use-case fit

Strengths

Combined CRM and OMS eliminates double-entry between sold proposals and booked orders.Omnichannel revenue forecasting tailored to media inventory across digital, print, and broadcast.GAM push integration for ad serving directly from the platform.Pre-built media analytics dashboards covering CPM, fill rate, and placement revenue.Configurable pipeline stages and product pricing with no-code administration.

Weaknesses

No publicly documented API or bulk export mechanism, requiring manual data pull coordination.Manual activity tracking with no embedded sales engagement or sequence tools.Limited Gmail integration restricted to basic activity logging, not full outreach sync.Inventory management workflows break down for complex multi-format or custom ad unit setups.Platform has no general-purpose CRM capability outside of media ad sales.

Where it works

Mid-market media companies (51–1,000 employees) operating omnichannel ad sales across digital, print, and broadcast inventory with dedicated sales and ad ops teams.Organizations already running Google Ad Manager that want to push orders from a CRM directly into ad serving without manual rekeying.Media sales teams needing integrated CRM and order management to eliminate reconciliation between sold proposals and booked orders.Companies with structured, repeatable ad sales cycles where proposals follow standard media pricing tiers and inventory formats.Sales ops teams requiring pre-built media KPIs and dashboards (CPM, fill rate, placement revenue) without custom report development.

Where it struggles

Teams requiring embedded sales engagement tools or automated outreach sequences — Boostr relies on manual activity logging.Media companies with complex multi-format ad units, custom inventory configurations, or non-standard pricing structures.Organizations needing reliable two-way sync with ad servers when edits must be pushed back after initial order push.Non-advertising business units within a media company that need general-purpose CRM functionality beyond ad sales.Sales workflows requiring deep Gmail or email engagement integration for prospecting and sequence automation.

Pricing tiers

Boostr pricing overview

Boostr does not publish pricing on its website. Plans are sold through a sales-led demo and custom quote, typically scoped by seat count, feature tier, and contract length. Prospective customers must contact Boostr directly for current pricing.

Platform

Tier 1 of 2

Not publicly published — sales inquiry required

What's included

CRM and OMS core functionalityAd inventory and order managementRevenue forecastingGAM integrationStandard analytics dashboardsNo-code configuration for pipelines and products

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Pricing is informational. FlitStack AI does not bill on Boostr's schedule — see our quote-based pricing →

What gets migrated

Boostr object support

Object-by-object support for Boostr migrations. Per-pair details surface during scoping.

Advertisers

Mapping required

Advertisers are the buyer accounts in Boostr's media data model, roughly equivalent to Companies/Accounts in a standard CRM. We map Advertiser fields to the destination's account object and preserve advertiser-level custom properties as mapped custom fields.

Campaigns

Mapping required

Boostr Campaigns group multiple proposals and orders under a single media campaign umbrella. We preserve Campaign-to-Proposal relationships and map Campaign metadata into the destination's equivalent grouping structure or tag system.

Proposals

Mapping required

Proposals are a distinct stage object representing an offer sent to an advertiser before an order is confirmed. We treat Proposals as a conditional Deal state and preserve proposal-line-item pricing, terms, and product associations during migration.

Orders

Mapping required

Orders are the booked, confirmed commercial agreements — the core transactional record in Boostr's OMS. We map Orders to Deals in standard CRMs but note that the line-item structure (Ad Units × Placements × Dates) may require flattening into a Deal-level record with custom fields for destination platforms that lack an OMS.

Ad Inventory Units

Mapping required

Ad Inventory represents the sellable units (placements, impressions, formats) attached to an Order. These map to custom line-item or product records in most destination CRMs. We extract inventory metadata (placement, format, CPM, impressions) and reconstruct it as structured custom fields.

Revenue Records

Fully supported

Boostr tracks revenue at the order and line-item level. Revenue figures, revenue types, and billing status are standard fields that we migrate directly into the destination's deal monetary fields or a dedicated revenue custom object.

Pipeline Stages

Fully supported

Boostr's pipeline stages (Prospect, Proposal, Negotiating, Booked, etc.) are configurable but follow a standard media sales lifecycle. We replicate the customer's stage labels and probabilities into the destination CRM's pipeline configuration.

Users and Owners

Mapping required

User records including names, roles, and team assignments map to the destination's user or owner object. We perform a name-and-email lookup to avoid duplicate user creation when the destination already has matching accounts.

Custom Properties

Mapping required

Boostr supports custom fields on Advertisers, Campaigns, Orders, and other objects. We discover the full custom field schema during scoping and apply field-level mapping to the destination's corresponding custom field infrastructure.

Integrations and Connected Apps

Not in this platform

Boostr's GAM integration and other connected apps are platform-specific OAuth connections that cannot be replicated in a destination system. We document the integrations in the migration audit and advise the customer to re-establish them post-migration.

Gotchas

What to watch for in Boostr migrations

Issues we've hit on past Boostr migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.

High

No public API forces manual export coordination

High

Proposals and Orders are distinct objects — not Deals

Medium

Ad inventory line items require custom field flattening

Medium

GAM integration OAuth tokens cannot be migrated

How a Boostr migration works

Four steps, Boostr-specific

Connect

Not publicly documented into Boostr. Scopes limited to read-only on the data we move.

Map

We translate Boostr-specific structures (custom fields, objects, value lists) to the destination's model.

Sample

Test with a 50–200 record subset to validate Boostr quirks before production.

Migrate

Full migration with Boostr rate-limit handling. Rollback available throughout.

FAQ

Boostr migration FAQ

Answers to the questions buyers ask most during Boostr migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Boostr migration with a real engineer — 30 minutes, free, written quote within 24 hours.

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Most Boostr migrations under 1M records finish in 48–72 hours end-to-end. Larger orgs with custom objects or buyer-side security review typically take 5–7 days.

Ready when you are

Migrate Boostr.
Without the rebuild.

Free scoping call with a migration engineer. Tell us about your Boostr setup and destination — written quote back within a business day.

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