CRM migration

Migrate from Yardi to Freshsales

Field-level mapping, validation, and rollback between Yardi and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

Yardi logo

Yardi

Source

Freshsales

Destination

Freshsales logo

Compatibility

92%

11 of 12

objects map 1:1 between Yardi and Freshsales.

Complexity

BStandard

Timeline

5–10 business days

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Yardi is property management software, not a CRM — it has no native deal pipeline, no lead scoring, and no sales automation. Teams that outgrow Yardi's contact-only model typically move prospects into Freshsales for pipeline management. FlitStack AI migrates what translates: Yardi Prospects map to Freshsales Leads (with lifecycle stage and lead status), Yardi Contacts become Freshsales Contacts or Accounts depending on their role, Properties map to Accounts, and Yardi lease records — with rent amounts, terms, and dates — translate to Freshsales Deals with custom fields. Yardi's owner records resolve by email match to Freshsales users. Activity history on prospects migrates as Tasks and Events. Yardi custom tables (tenant_type, lease_status, work_order_category) become Freshsales custom fields. Workflows, automations, approval rules, and report definitions do not have a migration path — those must be rebuilt in Freshsales Flow. The migration runs via Yardi's read-only API access (Voyager 7S or ySQL) into Freshsales' REST API, with a sample migration before full cutover and a 24–48h delta pickup window for in-flight records.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Yardi logo

Yardi

What's pushing teams away

  • Software timeout issues disrupt workflows, and users report being unable to manually edit transaction dates or post months, creating friction in day-to-day operations.
  • Onboarding for Voyager implementations frequently exceeds five months, and setup is described as difficult with a steep learning curve even for simple tasks.
  • Customer support is described as difficult to reach, slow to resolve issues, and lacking knowledgeable assistance, particularly on Voyager.
  • No native investor relations or fund management features means real estate operators managing outside capital must pair Yardi with a separate investment platform.
  • Frequent bugs and glitches cause data loss and crashes, with users reporting losing unsaved work without warning.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How Yardi objects map to Freshsales

Each row shows how a Yardi object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Yardi

Yardi Prospect

maps to

Freshsales

Freshsales Lead

1:1
Fully supported

Yardi Prospects map directly to Freshsales Leads. FlitStack preserves the Yardi prospect ID as Source_System_ID__c on the Lead, retains the original create date as a custom datetime field, and maps Yardi lifecycle stage to Freshsales lifecycle_stage. Yardi lead status maps to Freshsales Lead Status pick-list by value.

Yardi

Yardi Contact (owner/manager type)

maps to

Freshsales

Freshsales Contact

1:1
Fully supported

Yardi contacts that represent property managers, leasing agents, or company contacts map to Freshsales Contacts. Name, email, phone, mobile, job title, and address fields map directly. The Yardi contact ID is stored as Source_System_ID__c for traceability and duplicate detection on re-migration runs.

Yardi

Yardi Company (property owner)

maps to

Freshsales

Freshsales Account

1:1
Fully supported

Yardi companies that own or manage properties map to Freshsales Accounts. Company name maps to Account Name, domain maps to Website, industry maps to Industry pick-list, employee count maps to NumberOfEmployees, and annual revenue maps to AnnualRevenue. Parent-company hierarchies in Yardi map to Freshsales Parent Account lookup.

Yardi

Yardi Property

maps to

Freshsales

Freshsales Account

1:1
Fully supported

Yardi properties that represent individual buildings or units map to Freshsales Accounts with a Property_Type__c custom field to distinguish them from company Accounts. The Yardi property name becomes Account Name, address maps to billing address fields, and unit-level detail (unit count, unit types, square footage) is stored as custom fields on the Account record.

Yardi

Yardi Unit

maps to

Freshsales

Freshsales Account (custom field)

many:1
Fully supported

Yardi units are merged into the parent Property Account as custom fields. Unit_Number__c, Unit_Type__c, Square_Footage__c, Market_Rent__c, and Unit_Status__c are added as custom fields on the Account. For reporting on individual units, units can also be stored as a Freshsales custom object with a lookup to the Property Account.

Yardi

Yardi Lease

maps to

Freshsales

Freshsales Deal

1:1
Fully supported

Yardi leases map to Freshsales Deals — the lease number becomes the Deal name, monthly rent maps to Deal Amount, lease start and end dates map to Close Date and a custom Lease_End_Date__c field, and Yardi lease status (Active, Expired, Pending) maps to Freshsales Deal Stage by value mapping. Lease_ID__c stores the Yardi lease identifier for reconciliation.

Yardi

Yardi Owner

maps to

Freshsales

Freshsales User

1:1
Fully supported

Yardi owners are resolved by email match to Freshsales User records. Owner name, email, phone, and role transfer as User fields. Unmatched owners are flagged before migration; their records are assigned to a fallback Freshsales user and the Yardi owner ID is preserved as a custom field on the associated records for post-migration reconciliation.

Yardi

Yardi Work Order

maps to

Freshsales

Freshsales Task

1:1
Fully supported

Yardi work orders map to Freshsales Tasks with the Yardi work order ID stored as Source_System_ID__c. Task Subject carries the work order name, description maps to Task Body, status maps to Freshsales Task Status, and priority maps to Priority__c. The primary contact on the work order links to the corresponding Freshsales Contact or Lead.

Yardi

Yardi Prospect Activity (call, email, meeting)

maps to

Freshsales

Freshsales Sales Activity (Task / Event)

1:1
Fully supported

Prospect engagement history from Yardi migrates as Freshsales Tasks for calls and emails, and Events for meetings. Original timestamps, owners, and subject lines are preserved. Each activity record is linked to the corresponding Freshsales Lead or Contact by email resolution. This preserves deal context from Yardi's prospecting phase.

Yardi

Yardi Custom Table / Custom Field

maps to

Freshsales

Freshsales Custom Field

1:1
Fully supported

Yardi Custom Tables (tenant_type, lease_status, work_order_category) translate to Freshsales custom fields on the relevant object (Contact for tenant fields, Deal for lease fields, Task for work order fields). Yardi plan tier determines the number of custom fields available in Freshsales — Sprout has no custom fields; Forest allows 300 custom fields per module. FlitStack creates matching custom fields in Freshsales before loading.

Yardi

Yardi Prospect File / Attachment

maps to

Freshsales

Freshsales File

1:1
Fully supported

Yardi files attached to prospects re-upload to Freshsales as Files on the corresponding Lead or Contact record. File size limits per Freshsales plan apply (Storage limits: Growth 2GB/user, Pro 5GB/user, Enterprise 100GB/user). Inline images in Yardi notes are extracted and rehosted as Freshsales file attachments.

Yardi

Yardi Workflow / Automation / Rent Escalation

maps to

Freshsales

Not migratable

1:1
Fully supported

Yardi rent escalation rules, lease approval workflows, and maintenance automation do not have a migration path to Freshsales. Freshsales Workflows must be rebuilt manually. FlitStack exports Yardi workflow definitions as a reference document for your Freshsales admin to use during the rebuild phase.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Yardi logo

Yardi gotchas

High

Lease fine print spans multiple related tables

High

No public REST API for data export

High

Chart of Accounts migration risk on Voyager

Medium

Yardi Breeze and Voyager use incompatible export formats

Medium

Posted period locks prevent retroactive edits

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • Yardi has no native CRM module — prospect data requires manual export

    Yardi's Voyager platform is built for property and lease management; it does not have a native CRM module with deal pipelines or lead scoring. Prospect records in Yardi exist as contact records without stage, probability, or forecast data. When migrating to Freshsales, these records land as Leads and Contacts but do not carry any sales motion context. Teams must configure Freshsales pipelines, stages, and probability curves from scratch before the migrated data is actionable. The prospect create date, source, and status do transfer, but the pipeline logic is new territory that requires post-migration setup planning.

  • Freshsales API rate limits vary by plan tier and throttle bulk migration

    Freshsales API rate limits are tiered: Growth plans allow 1,000 requests per hour, Pro allows 2,000, and Enterprise allows 5,000. Migration speed is constrained by whichever tier your Freshsales account is on. If you are on a Growth plan and need to migrate more than 5,000 records, the migration run will be paced by rate limit responses. Freshsales returns HTTP 429 (Too Many Requests) when the limit is exceeded, and FlitStack implements exponential back-off to handle this, but the overall migration window extends accordingly. Plan tier selection should be confirmed before migration scope is finalized.

  • Yardi data export requires Yardi consultant access or ySQL — not a self-service download

    Yardi Voyager does not provide a self-service CSV export from its web interface the way most CRMs do. Data extraction typically requires access to Yardi ySQL (a SQL interface), the Voyager 7S API, or custom reports built by a Yardi consultant. This adds planning time and potentially external cost before migration can begin. FlitStack works with your Yardi admin or consultant to grant read-only API access or to run the SQL queries needed to extract Prospects, Contacts, Properties, and Leases. The Yardi ROP (Read-Only) profile is used to limit FlitStack's access to data read-only for the duration of the migration.

  • Yardi lease records become Freshsales Deals — nested data flattens into custom fields

    Yardi lease records contain nested or related data: rent amounts, lease terms, escalation clauses, deposit amounts, and associated tenant links. Freshsales Deals are flat records with standard fields (Name, Amount, Stage, Close Date) and custom fields. There is no native Yardi Lease object in Freshsales. All lease-related data must be flattened into custom fields on the Deal, or stored as a Freshsales custom object with a lookup to the Deal. If a Yardi lease has multiple rent lines or phased escalations, those become separate custom field entries rather than structured sub-records. This requires planning the custom field schema before migration so the Deal object can accommodate all the relevant lease data.

  • Freshsales pick-list field values must be pre-created in admin settings

    Freshsales enforces field type matching on pick-list and multi-select fields — values that exist in Yardi must be manually created in Freshsales Admin Settings before migration loads them. This applies to lease status values, prospect status values, lead sources, and any custom pick-list fields from Yardi custom tables. If a Yardi pick-list value does not have a matching Freshsales pick-list entry, the migration skips that value and flags it for manual resolution. FlitStack surfaces all required pick-list values before migration runs so your Freshsales admin can pre-create them. This step adds 1–2 business days to the migration timeline if there are many custom pick-list fields.

Migration approach

Six steps for a successful Yardi to Freshsales data migration

  1. Establish Yardi read-only API access and extract source records

    FlitStack coordinates with your Yardi admin to provision read-only API access via ySQL, Voyager 7S, or custom report export. We use a Yardi ROP (Read-Only) profile to scope FlitStack's access to data-only for the migration window. Source records extracted include: Prospects, Contacts, Companies, Properties, Units, Leases, Work Orders, and any Yardi Custom Table records. Extraction logs are maintained so the exact pull timestamp is documented — delta-pickup references this point.

  2. Map Yardi data model to Freshsales schema and create custom fields

    FlitStack maps Yardi Prospects to Freshsales Leads, Yardi Companies to Accounts, Properties to Accounts with a property type marker, Units to custom fields on the parent Account, and Leases to Deals with custom fields. Yardi Custom Tables are translated to Freshsales custom fields on the relevant objects. FlitStack creates all required custom fields in your Freshsales sandbox or development org before the test migration runs. All Freshsales pick-list values referenced in the mapping are pre-created in Admin Settings. Owner resolution by email match is tested against your Freshsales user list.

  3. Run a sample migration with field-level diff and validate mapping

    A representative slice of 100–500 records migrates into Freshsales first — spanning Prospects, Contacts, Accounts, Deals, and Tasks. FlitStack generates a field-level diff comparing source values in Yardi to destination values in Freshsales so you can verify pick-list mapping, date preservation, owner resolution, and custom field population. Discrepancies are corrected in the mapping configuration before the full migration run commits. Sample migration runs are non-destructive — they use a Freshsales test environment or a dedicated sandbox.

  4. Execute full migration with delta-pickup and in-flight record capture

    Full migration runs against your live Freshsales environment after sample validation is approved. FlitStack sequences the load in dependency order: Accounts first (for lookups), then Contacts and Leads, then Deals with lease custom fields, then Tasks and Events. A delta-pickup window of 24–48 hours captures any records created or modified in Yardi during the cutover period. Audit logs record every insert and update. If reconciliation fails, one-click rollback reverts the Freshsales environment to its pre-migration state.

Platform deep dives

Context on both ends of the pair

Yardi logo

Yardi

Source

Strengths

  • Manages over $4 trillion in real estate assets across 45+ countries with a track record dating to 1984.
  • Yardi Breeze at $1/unit/month is one of the most affordable entry points for residential portfolios under 500 units.
  • Comprehensive all-in-one platform covering accounting, leasing, tenant management, and vendor workflows without requiring separate integrations.
  • Voyager supports complex multi-entity ownership structures and fund-level consolidation reporting.
  • Large ecosystem of interface partners covering screening, insurance, payments, and compliance reduces point solution needs.

Weaknesses

  • No public REST API forces reliance on proprietary interfaces (ySQL, ODBC, Voyager 7S API) that require licensing and technical configuration.
  • Onboarding for Voyager implementations routinely exceeds five months, creating significant time-to-value friction.
  • Frequent software glitches cause crashes and data loss, with poor communication around error states.
  • Customer support is widely reported as difficult to reach and inconsistent in resolving issues.
  • Resident communication features are limited compared to modern tenant experience platforms, requiring third-party supplementation.
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Yardi and Freshsales.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Yardi: Not publicly documented. Yardi tunes rate limits per portfolio against the customer's licensing and usage controls and does not publish a request-per-minute figure. We confirm the throughput envelope with the customer's Yardi account team during scoping..

  • Data volume sensitivity

    A

    Yardi exposes a bulk API — large-volume migrations stream efficiently.

Estimator

Estimate your Yardi to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Yardi to Freshsales data migrations

Answers to the questions buyers ask most during Yardi to Freshsales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

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Book a free 30 minute consultation

Most Yardi-to-Freshsales migrations complete in 5–10 business days for under 10,000 source records. The longest phase is Yardi data extraction — it often requires ySQL access or a Yardi consultant to run custom reports, which can add 3–5 days of coordination. Once extraction is complete and custom fields are created in Freshsales, the actual load runs in 1–2 days. Large datasets with complex lease-record transformation extend to 3–6 weeks.

Adjacent paths

Related migrations to explore

Ready when you are

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