CRM migration

Migrate from Wavity CRM to Nutshell

Field-level mapping, validation, and rollback between Wavity CRM and Nutshell. We move data and schema; workflows are rebuilt natively in Nutshell.

Wavity CRM logo

Wavity CRM

Source

Nutshell

Destination

Nutshell logo

Compatibility

80%

8 of 10

objects map 1:1 between Wavity CRM and Nutshell.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Wavity CRM to Nutshell is an extraction-first migration because Wavity does not publish a documented REST API or bulk export endpoint. We coordinate with Wavity's technical contacts to obtain structured CSV exports of all core objects, normalize the data, and import into Nutshell via its CSV import tools and REST API. The primary challenge is Wavity's Zero Code Application Designer, which creates custom objects with no standard export format; these require a schema discovery call and field-by-field reconciliation before any data moves. Wavity's RPA-based wBot workflows and Help Desk configurations do not migrate; we deliver a written inventory of every active automation and ticket pipeline so the customer's admin can rebuild them in Nutshell or a connected tool. Nutshell's per-user pricing starting at $16/user/month with no seat minimum contrasts sharply with Wavity's $30/user/month annual plan gated by a five-user floor, making the switch financially attractive for teams below that threshold.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Wavity CRM logo

Wavity CRM

What's pushing teams away

  • Annual billing requirement with a 5-user minimum can lock small teams into costs for seats they do not use.
  • Lack of transparent public API documentation makes third-party integrations and data export challenging for technical teams.
  • Mid-market positioning means it may lack the advanced enterprise features — complex approval hierarchies, granular audit logs — that larger organizations require.
  • Smaller market share compared to major CRMs results in fewer third-party integrations and a less mature ecosystem of plugins.

Choosing

Nutshell logo

Nutshell

What's pulling them in

  • Lowest cost entry point among mid-market CRMs—Foundation plan starts at $13/user/month, making it accessible for teams validating CRM fit before committing.
  • Integrated sales automation and email sequencing on Pro plans without requiring a separate email marketing platform, per verified Capterra reviews.
  • Consistently praised for intuitive interface and fast onboarding, with case studies reporting 100% team adoption rates within initial deployment periods.
  • Strong customer support responsiveness cited across G2 reviews, with dedicated support tiers available on Enterprise plans.
  • Native integrations with WhatsApp, Facebook Messenger, Instagram, and Slack reduce reliance on third-party middleware for common communication channels.

Object mapping

How Wavity CRM objects map to Nutshell

Each row shows how a Wavity CRM object lands in Nutshell, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Wavity CRM

Contact

maps to

Nutshell

Person (Nutshell contact)

1:1
Fully supported

Wavity Contact records map directly to Nutshell People. Standard fields (name, email, phone, address) transfer via CSV or REST API import. Custom fields on the Wavity Contact object require field-by-field type mapping since Wavity's Zero Code Designer stores field metadata differently from Nutshell's custom field model. We validate email format and uniqueness during import to avoid duplicate People records.

Wavity CRM

Account / Company

maps to

Nutshell

Company

1:1
Fully supported

Wavity Account/Company records map to Nutshell Company. The Company-to-Person relationship is preserved by resolving the Account link on each Contact before import. Nutshell's Company object supports industry, website, and address fields. Any Wavity custom fields on Company require a pre-import schema mapping call to ensure type compatibility.

Wavity CRM

Lead

maps to

Nutshell

Lead (pre-conversion) or Person

1:1
Fully supported

Wavity Lead records map to Nutshell Lead (or directly to Person if the lead is already qualified). Source attribution, lead status, and scoring values from Wavity transfer as custom fields on the Nutshell Lead or Person record. We flag any Wavity leads with a 'closed lost' status for exclusion unless the customer requests otherwise.

Wavity CRM

Opportunity

maps to

Nutshell

Deal

1:1
Fully supported

Wavity Opportunity records map to Nutshell Deal. Deal name, value, stage, probability, owner, and expected close date transfer directly. The Wavity pipeline stage name maps to the Nutshell pipeline stage via the stage mapping table built during scoping. Closed-Lost and Closed-Won status from Wavity map to Nutshell's Won/Lost deal state.

Wavity CRM

Pipeline

maps to

Nutshell

Pipeline (Nutshell)

lossy
Fully supported

Wavity's customizable pipeline stages are extracted from the pipeline schema during scoping. We recreate the equivalent Nutshell pipeline with matching stage names, stage order, and probability percentages. If Wavity uses multiple pipelines, we configure multiple Nutshell pipelines and map each Opportunity to its corresponding pipeline during import.

Wavity CRM

Task

maps to

Nutshell

Task

1:1
Fully supported

Wavity Task records transfer to Nutshell Task with due date, assignee, status, and linked object preserved. Task assignment resolves by matching the Wavity owner email to the Nutshell user. Linked Contact and Opportunity references are preserved using Nutshell's task linking model. Completed vs open task status transfers directly.

Wavity CRM

Appointment

maps to

Nutshell

Meeting (Event)

1:1
Fully supported

Wavity calendar appointments with time, duration, attendees, and linked records migrate to Nutshell Meeting records. We preserve timezone information from the Wavity appointment to ensure scheduling accuracy. Attendee linking uses email-based resolution to match Nutshell People records.

Wavity CRM

Ticket (Help Desk)

maps to

Nutshell

Case (via Nutshell Sales + Service)

1:1
Fully supported

Wavity Help Desk tickets migrate to Nutshell Cases if the destination account includes Nutshell's Service bundle. Ticket status, priority, assignee, and conversation history transfer. Custom ticket fields require manual mapping during the schema discovery phase. We preserve the full conversation thread as case comments and flag any ticket attachments for re-upload. Teams without the Service bundle receive a written mapping of the Wavity ticket schema for manual setup.

Wavity CRM

Custom Object (Zero Code Designer)

maps to

Nutshell

Custom Object or Custom Fields

lossy
Fully supported

Custom objects built in Wavity's Zero Code Application Designer have no standard export format and no API access. We schedule a schema discovery session with the customer to document every custom object, its fields, field types, validation rules, and any lookup relationships to standard Wavity objects. Each custom object is then mapped to Nutshell custom fields on the closest standard object (Person, Company, or Deal) or to a standalone custom record type if the customer's data model requires it. This is the highest-risk part of the migration and requires customer involvement.

Wavity CRM

User / Team Member

maps to

Nutshell

User

1:1
Fully supported

Wavity user records map to Nutshell users by email address. Active Wavity users receive Nutshell user provisioning instructions; inactive Wavity users are flagged and excluded from the import unless the customer requests they be provisioned. Role and permission structures do not transfer since permission models differ significantly between Wavity and Nutshell; the customer's admin configures Nutshell roles post-migration.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Wavity CRM logo

Wavity CRM gotchas

Medium

5-user minimum and annual billing lock-in on Professional tier

High

No publicly documented bulk export or bulk API

Medium

Custom objects from Zero Code Designer lack standard export format

Nutshell logo

Nutshell gotchas

High

Contact tier limits enforced on import

Medium

No bulk API endpoint requires paginated extraction

Medium

Email sequences not exportable via API

Medium

Foundation plan disables key sales features

Pair-specific challenges

  • No documented Wavity API means extraction depends on CSV exports

    Wavity does not publish a REST API or bulk data export endpoint in its public developer documentation. All migration extraction must come from Wavity's CSV export feature in the UI or from coordinated data dumps with Wavity's support team. We schedule a data extraction session early in the project to request structured exports of all core objects (Contacts, Accounts, Opportunities, Pipelines, Tasks, Appointments, Tickets) and any available custom object data. If Wavity support cannot provide a structured export, we fall back to manual CSV downloads from each module. This extraction phase is the critical path for the entire migration timeline and can add one to two weeks if Wavity's response is delayed.

  • Custom objects from Wavity's Zero Code Designer have no export standard

    Teams that have built custom objects using Wavity's Zero Code Application Designer create schemas that do not map to any standard CRM object model and have no documented export format. These require a dedicated schema discovery call with the customer to document every custom object, field type, validation rule, and relationship before we can design the Nutshell equivalent. We cannot estimate migration scope or cost accurately without this discovery phase. If the customer has built complex custom objects with lookup relationships, the migration timeline extends by one to two weeks and the cost increases accordingly.

  • Wavity wBot workflows and RPA automations do not migrate

    Wavity's RPA-based wBot workflows are built on a proprietary automation model with triggers, conditions, and actions specific to Wavity's data model. These automations cannot be ported to Nutshell's Workflow rules or any third-party automation platform without a complete rewrite. We deliver a written inventory of every active wBot workflow with its trigger, conditions, and actions so the customer's admin can evaluate which automations are essential and rebuild them in Nutshell Workflows or a connected tool like Zapier or Make. Any wBot that depends on Wavity-specific integrations (such as built-in AI or RPA actions) will not have a direct Nutshell equivalent and must be scoped separately.

  • Nutshell does not natively import from Wavity CRM

    Nutshell's built-in Import2 integration supports 30+ CRM platforms including HubSpot, Salesforce, Pipedrive, Zoho CRM, and Copper, but Wavity CRM is not on the supported list. We cannot use Nutshell's one-click import wizard for this migration. All data must pass through our extraction and normalization pipeline before loading into Nutshell via CSV import or REST API. This means the migration process is entirely custom for this pair, which adds time and cost compared to supported-source pairs.

  • Help Desk ticket pipeline and customer portal require rebuild

    Wavity's native Help Desk module includes ticket pipelines, customer-facing portals, and SLA tracking that have no direct Nutshell equivalent unless the customer purchases Nutshell's Service bundle. Tickets migrate as Cases if the Service bundle is included; without it, ticket data migrates as custom fields on the Person or Deal object and the ticket pipeline must be rebuilt manually. We flag this during scoping and include a written ticket schema inventory in the deliverables so the customer's admin can configure Cases or custom field equivalents post-migration.

Migration approach

Six steps for a successful Wavity CRM to Nutshell data migration

  1. Extraction request and Wavity data coordination

    We contact Wavity's sales and technical contacts to request structured CSV exports of all core objects: Contacts, Accounts, Opportunities, Pipelines, Tasks, Appointments, Tickets, and any available custom object data. We set up a shared staging area for the customer to upload Wavity CSV exports. If Wavity support cannot provide automated exports, we guide the customer through manual CSV exports from each Wavity module. The extraction phase typically takes one to two weeks depending on Wavity's response time and data volume.

  2. Schema discovery and custom object mapping

    We schedule a schema discovery session with the customer to review every Wavity custom object created with the Zero Code Application Designer. We document each custom object's fields, field types, validation rules, and lookup relationships to standard Wavity objects. This session produces a written schema map that defines how each Wavity custom object maps to Nutshell custom fields or standalone record types. No data is migrated until the schema discovery phase is complete and signed off by the customer.

  3. Data normalization and field mapping

    We normalize the Wavity CSV exports into the target schema defined in step two. This includes deduplication of Contact and Account records, email format validation, date format standardization, and resolution of Wavity owner emails to Nutshell user IDs. We build a field mapping document that shows every Wavity field, its type, and its mapped Nutshell field or custom field. Any Wavity pipeline stages are mapped to Nutshell pipeline stages with probability percentages preserved.

  4. Pilot migration into Nutshell Sandbox

    We run a pilot migration using a subset of the customer's data (typically 100-500 records per object) into a Nutshell trial or sandbox environment. The customer reviews the pilot data for accuracy, completeness, and correctness of field mapping. We correct any mapping errors identified during the pilot and repeat the pilot if significant changes were required. The customer's sign-off on the pilot is the gate for proceeding to full production migration.

  5. Full production migration

    We run the full migration into the production Nutshell account in record-dependency order: Accounts first (to satisfy lookup relationships), then People, then Leads, then Deals, then Tasks and Meetings, then Tickets. Custom object data loads last after all parent standard objects are present. Each phase emits a row-count reconciliation report. We resolve any Wavity owner without a matching Nutshell user by holding those records in a reconciliation queue while the customer's admin provisions the missing users.

  6. Cutover, validation, and automation handoff

    We freeze Wavity writes during cutover and run a final delta migration of any records modified during the migration window. We validate the final record counts against the Wavity source exports and flag any discrepancies. We deliver the wBot automation inventory, ticket pipeline schema map, and any custom object schema that could not be fully migrated for manual post-migration setup. We offer a one-week hypercare window to resolve reconciliation issues. We do not rebuild Wavity wBots or Help Desk automations as part of the migration scope.

Platform deep dives

Context on both ends of the pair

Wavity CRM logo

Wavity CRM

Source

Strengths

  • All-in-one platform covering CRM, Help Desk, and Project Management reduces tool sprawl.
  • Zero-code application and analytics designers allow non-technical users to customize the data model.
  • Built-in RPA (wBots) enables workflow automation without external automation platforms.
  • Generous feature set on Professional tier including lead scoring, forecasting, and proposal management.
  • Strong Help and Service Desk product with 96% five-star rating on G2.

Weaknesses

  • Annual billing requirement with a 5-user minimum increases upfront commitment.
  • Limited public API documentation restricts automated data export and third-party integrations.
  • Smaller market share means fewer third-party integrations compared to major CRM platforms.
  • Custom object definitions (built with Zero Code Designer) are difficult to export and map precisely.
Nutshell logo

Nutshell

Destination

Strengths

  • Simple, intuitive interface with minimal learning curve for sales teams new to CRM
  • Per-seat pricing is transparent and predictable, with annual billing reducing monthly cost
  • Full data export tool available for all account data including backups
  • Open JSON-RPC API allows programmatic access to all core objects
  • Native multichannel engagement (email, SMS, WhatsApp) without third-party add-ons for communication

Weaknesses

  • Reporting and analytics are considered weak, requiring manual Excel exports for detailed analysis
  • No bulk API endpoint—migration requires paginated API reads that must be rate-limited carefully
  • JSON-RPC API is less common than REST, requiring custom integration code compared to standard REST CRMs
  • Add-on costs (Forms, Nutshell IQ, Email Marketing) are per-company charges that stack on top of per-seat pricing
  • Feature restrictions on entry-level plans mean teams often need mid-tier to get basic automation

Complexity grading

How hard is this migration?

Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Wavity CRM and Nutshell.

  • Object compatibility

    B

    1 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Wavity CRM: Not publicly documented.

  • Data volume sensitivity

    B

    Wavity CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Wavity CRM to Nutshell migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Wavity CRM to Nutshell data migrations

Answers to the questions buyers ask most during Wavity CRM to Nutshell migration scoping. Not seeing yours? Book a call.

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Most Wavity CRM to Nutshell migrations complete in two to four weeks for accounts under 5,000 records with no custom objects from Wavity's Zero Code Application Designer. Migrations with custom objects, large ticket histories, or multiple pipeline configurations extend to five to eight weeks because of the mandatory schema discovery phase and the lack of a programmatic Wavity export pathway. The extraction phase (coordinating CSV exports with Wavity) is the critical path and can add one to two weeks if Wavity's support response is delayed.

Adjacent paths

Related migrations to explore

Ready when you are

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