CRM migration
Field-level mapping, validation, and rollback between Salesflare and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.
Salesflare
Source
HubSpot
Destination
Compatibility
12 of 12
objects map 1:1 between Salesflare and HubSpot.
Complexity
BStandard
Timeline
48–72 hours
Overview
Salesflare organizes data around Accounts, Contacts, and Opportunities with a focus on automated data entry and relationship tracking. HubSpot uses Companies, Contacts, and Deals — the same logical structure but with HubSpot-specific constructs like lifecycle_stage, deal pipelines, and a contact-based billing model that distinguishes marketing contacts from sales-only contacts. The migration transfers all standard objects (accounts, contacts, opportunities, activities) into HubSpot's schema, preserving original create dates as custom properties and maintaining parent-child associations. Critical differences include: Salesflare's pipeline stages map to HubSpot deal stages per pipeline, Salesflare owner emails resolve to HubSpot user accounts by email match, and any Salesflare custom fields become HubSpot custom properties. Workflows, sequences, and email templates do not migrate; those require manual reconstruction in HubSpot's automation tools. FlitStack AI executes the migration through HubSpot's import API and bulk CSV workflows, applying field-level validation before committing records. A delta-pickup window captures any records created or modified in Salesflare during the cutover period, ensuring HubSpot reflects the latest state at go‑live. Throughout the process, FlitStack logs all operations, surfaces any unmapped owner or property conflicts, and provides a reconciliation report comparing record counts and field completeness between Salesflare and HubSpot.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Salesflare object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Salesflare
Account
HubSpot
Company
1:1Salesflare Account maps to HubSpot Company. Account.name becomes Company name, domain becomes Company domain, industry maps via value lookup, and employee count + revenue transfer directly. Multi-address accounts collapse to the primary location; additional addresses are preserved as custom properties.
Salesflare
Contact
HubSpot
Contact
1:1Salesflare Contact maps 1:1 to HubSpot Contact. First name, last name, email, phone, job title, and address fields map directly. Owner is resolved by email match against HubSpot users. Contacts without a primary company are attached to a placeholder 'Unassigned' company record.
Salesflare
Opportunity
HubSpot
Deal
1:1Salesflare Opportunity maps to HubSpot Deal. Deal name, amount, close date, and owner transfer directly. Salesflare pipeline + stage fields map to HubSpot's deal pipeline + dealstage — stage names require value mapping when pipeline structures differ between the two systems.
Salesflare
Pipeline
HubSpot
Deal Pipeline
1:1Salesflare's pipeline field on Opportunity becomes HubSpot's Deal Pipeline object. Each Salesflare pipeline creates a corresponding HubSpot pipeline. Stage names within each pipeline map value-by-value to HubSpot stage names. Stage probability and forecast category are re-applied from HubSpot's pipeline configuration.
Salesflare
Activity (Call, Email, Meeting, Note)
HubSpot
Engagement (Activity Log / Note)
1:1Salesflare logged calls, emails, meetings, and notes are imported as HubSpot engagements and notes, preserving original timestamps, owner assignments, and parent‑record links to the contact or company. Each engagement type appears in HubSpot's activity timeline in chronological order, enabling a complete history view for each record. Attachments are transferred to HubSpot Files and linked to the corresponding engagement.
Salesflare
Owner
HubSpot
User (OwnerId)
1:1Salesflare owner assignment resolves by email match to HubSpot user accounts. Unmatched owners are flagged before migration — teams either create HubSpot user accounts for them or assign records to a fallback owner. No record lands without a valid HubSpot owner.
Salesflare
Custom Field (Account-level)
HubSpot
Custom Property (Company)
1:1Salesflare custom fields on accounts become HubSpot custom properties on the Company object. Property type is inferred from Salesflare data type (text, number, date, pick-list). HubSpot's property type must be set before import — value mapping applies for pick-list fields.
Salesflare
Custom Field (Contact-level)
HubSpot
Custom Property (Contact)
1:1Salesflare custom fields on contacts become HubSpot custom properties on the Contact object. Pick‑list values in Salesflare map to HubSpot pick‑list options, while multi‑select fields are translated to HubSpot multi‑checkbox properties. Boolean, number, and date types transfer directly; date fields are reformatted to YYYY‑MM‑DD during import. HubSpot property types must be pre‑created before the bulk load so the import validation passes without errors.
Salesflare
Custom Field (Opportunity-level)
HubSpot
Custom Property (Deal)
1:1Salesflare custom fields on opportunities migrate to HubSpot custom properties on the Deal object. Numeric, text, and checkbox fields transfer directly, while pick‑list values are mapped to HubSpot pick‑list options and multi‑select fields become multi‑checkbox properties. Stage‑related custom fields require per‑pipeline value mapping before import. Date and datetime fields are reformatted to HubSpot's YYYY‑MM‑DD standard. Custom properties must be created in HubSpot before the bulk load to avoid validation errors.
Salesflare
Attachment/File
HubSpot
File
1:1Salesflare file attachments on accounts, contacts, or opportunities are downloaded and re-uploaded to HubSpot Files. Files attach to the corresponding HubSpot record (Contact, Company, or Deal). HubSpot's 115MB file size limit applies per file; larger files require chunked upload or alternative hosting.
Salesflare
Tag/Label
HubSpot
Custom Property (Contact/Company) or List
1:1Salesflare tags on contacts or companies become HubSpot custom multi-select properties or are enrolled in HubSpot lists. Tags with semantic meaning (e.g., 'enterprise', 'referral') are mapped to custom pick-list properties for segmentation; freeform tags are preserved as-is in a tag property.
Salesflare
Sequence/Email Template
HubSpot
Not Migrated
1:1Salesflare sequences and email templates do not have a HubSpot equivalent that preserves the same logic. These must be rebuilt manually in HubSpot's workflows and sequences tools. FlitStack can export Salesflare sequence definitions as a reference document for your HubSpot admin.
| Salesflare | HubSpot | Compatibility | |
|---|---|---|---|
| Account | Company1:1 | Fully supported | |
| Contact | Contact1:1 | Fully supported | |
| Opportunity | Deal1:1 | Fully supported | |
| Pipeline | Deal Pipeline1:1 | Fully supported | |
| Activity (Call, Email, Meeting, Note) | Engagement (Activity Log / Note)1:1 | Fully supported | |
| Owner | User (OwnerId)1:1 | Fully supported | |
| Custom Field (Account-level) | Custom Property (Company)1:1 | Fully supported | |
| Custom Field (Contact-level) | Custom Property (Contact)1:1 | Fully supported | |
| Custom Field (Opportunity-level) | Custom Property (Deal)1:1 | Fully supported | |
| Attachment/File | File1:1 | Fully supported | |
| Tag/Label | Custom Property (Contact/Company) or List1:1 | Fully supported | |
| Sequence/Email Template | Not Migrated1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Salesflare gotchas
Enterprise tier minimum user count affects pricing projections
Growth tier limits email sequences to one workflow
Lead credits are a metered resource, not contact data
Custom dashboards do not transfer as data
HubSpot gotchas
Marketing Contacts billing model is migration-critical
Feature tier gating is not visible until onboarding
Mandatory onboarding fees inflate year-one cost
HubSpot CSV importer cannot migrate engagements or attachments
Custom objects require Enterprise and a pre-existing schema
Pair-specific challenges
Migration approach
Extract and audit Salesflare data
FlitStack pulls all accounts, contacts, opportunities, activities, and attachments from Salesflare via the REST API, handling pagination and rate limits to ensure a complete export. We run a data‑quality audit before mapping — identifying duplicate records, incomplete fields, inconsistent date formats, and custom‑field usage. This audit output becomes the basis for field‑mapping decisions and any pre‑migration data‑cleansing your team wants to perform. Any records that fail validation are flagged in the audit report and can be corrected in Salesflare before the migration run.
Map objects, fields, and pipelines to HubSpot schema
We build the full mapping specification: accounts to companies, opportunities to deals, pipeline stages to HubSpot pipeline stages, and custom fields to HubSpot custom properties. Each Salesflare pipeline becomes a HubSpot pipeline. Owner emails are cross‑referenced against HubSpot user list to flag unmatched owners. The mapping spec is reviewed with your team before migration runs — you approve the field‑level mapping before any data moves.
Pre-create HubSpot pipelines and custom properties
Before data lands, we create the HubSpot pipelines, custom properties, and any custom pick‑list options required by the mapping. This ensures that import validation passes without errors — HubSpot rejects imports that reference non‑existent pipeline names or property types that don't match the incoming data. Companies are migrated first, then contacts with company associations, then deals with deal‑company associations. Activities attach to their parent records after the parent records exist.
Run sample migration with field-level diff
Run a sample migration with a field‑level diff. We select a representative slice of 100–500 records spanning accounts, contacts, deals, and activities and migrate that subset first. After the subset lands in HubSpot, we generate a field‑level diff that compares each source value from Salesflare against the corresponding HubSpot property, highlighting mismatches in stage names, owner assignments, and company‑contact associations. This diff lets you verify the mapping accuracy before the full run commits. You review and approve the sample results; any mapping adjustments are applied to the full migration plan before the bulk load proceeds.
Execute full migration with delta-pickup window
The full dataset migrates into HubSpot. A delta-pickup window (typically 24–48 hours) captures any records created or modified in Salesflare during the cutover period. All operations are logged in an audit trail. One-click rollback is available if reconciliation fails — the rollback restores HubSpot to its pre-migration state while preserving the Salesflare data. After rollback, the migration can be re-run with corrected mapping once issues are resolved.
Deliver reconciliation report and rebuild reference
FlitStack delivers a reconciliation report comparing record counts, field values, and association completeness between Salesflare and HubSpot. We surface any records that failed to migrate, any owner resolution gaps, and any field values that were truncated or defaulted. The Salesflare sequence/workflow export is delivered as a reference document for rebuilding automations in HubSpot. Custom property creation guide is included so your HubSpot admin knows exactly which properties were created and what data they hold.
Platform deep dives
Salesflare
Source
Strengths
Weaknesses
HubSpot
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Salesflare and HubSpot.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Salesflare: Documented in the official API docs at api.salesflare.com/docs; specific request-per-second numbers vary by endpoint and plan tier.
Data volume sensitivity
Salesflare doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Salesflare to HubSpot migration scoping. Not seeing yours? Book a call.
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